A Suivre

What A Suivre does

A Suivre Productions is a French non-profit association (Loi 1901) founded in 2005 and headquartered at 35 boulevard Saint Martin, Paris (75003), specializing in the conception and organization of cultural events for the general public in public spaces. The organization employs 45 staff and operates exclusively in the Île-de-France region, combining originality, savoir-faire, and adaptability in staging free outdoor cultural experiences. Its activities are structured around the Art'R traveling fabrication space for street arts (active since 2009) and a broader portfolio of event productions including Paris Face Cachée (2012-2020, now operated by L'Autre Production), L'Euro se met en scène (2016), Bastille Quartier Libre (2010-2012), the inauguration of Place de la République (2013), and the inauguration of Festival Onze Bouge in the 11th arrondissement since 2019.

The organization's core products are physical live events rather than software or digital platforms; there is no proprietary technology stack, no application, and no AI or data components documented. Business model mechanics rely on institutional grants and project commissions from Ville de Paris, DRAC Île-de-France, and Région Île-de-France as core partners, supplemented by free public-facing event programming (e.g., Art'R 2026 spring season) and ancillary media partnerships with France 3, RATP, Radio Nova, and SNCF/IDTGV. Customer segments are split between institutional government buyers (municipal and regional cultural authorities), B2B partners (street art companies, supported 50+ since 2009), and end-consumers (Paris and Île-de-France residents and tourists attending free events).

Governance is provided by a bureau composed of José Rubio (Président), Caroline Loire (Directrice, founder, 26+ years of street arts experience, president of the Risotto network and member of Artcena, MNACEP, and DRAC expert committees), and Cécile Legeais (Trésorière). The association holds 2024 entrepreneur de spectacle licenses (categories 2 and 3), is registered under Siret 482 325 628 000 22 with APE code 9001Z, and maintains no subsidiaries or parent company.

Name

A Suivre

Legal name

A SUIVRE PRODUCTIONS

Website

https://assuivre.fr

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

A Suivre Productions is a Paris-based French non-profit association that designs, organizes, and produces free cultural events in public spaces across Paris and Île-de-France, serving municipal and regional government clients and the general public through programs such as the Art'R street arts season.

Ownership category

akta.pro rank

Product category

Cultural Event Production

NAICS

Performing Arts, Spectator Sports, and Related Industries (711), Performing Arts Companies (7111)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Media Arts & Performance (Film, Stagecraft, Lighting, Sound) (EDAMAAAJ)

akta.pro secondary industries

Scenic Fabrication & Set/Stage Carpentry (MPAGAKAG), Arts, Crafts & Maker Fairs (MPAGAFAJ)

Keywords

• Public event production
• Street arts festival
• Cultural programming
• Public space arts
• Community cultural events

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Distribution channels2 records

Marketing channels5 records

Core offering

A Suivre Productions designs and produces cultural events for the general public in public spaces, with a specialty in original staging that combines creativity, expertise, and adaptability. Its flagship offering is Art'R, a traveling fabrication space for street and public-space arts in Paris and Île-de-France operating since 2009. The association also produces bespoke commissioned events such as festival programming, public inaugurations, sound-and-light shows, large-scale urban games, and flash mobs for institutional clients.

Product overview

A Suivre Productions is a cultural event organization specializing in creating and producing public space events. The company operates as a multi-project producer rather than a software platform, managing a portfolio of distinct event productions including Art'R (a traveling street arts fabrication space since 2009), Paris Face Cachée (secret location discovery events), and various street festivals and cultural celebrations throughout Paris and Île-de-France. The company focuses on original staging that combines creativity, expertise, and adaptability in public spaces.

Differentiator

Problem solved

Functional benefit

Brands

• Art'R: A traveling fabrication space for street arts in Paris and Île-de-France, supporting street art companies since 2009. Accompanies artistic experimentation, writing, and encounters between artistic teams, residents, and territories.
• Paris Face Cachée

Products and services

• Art'R A traveling fabrication space for street arts and public-space arts in Paris and Île-de-France, supporting artistic experimentation and providing visibility for street-performance companies since 2009. The 2026 season includes 4 creation residencies and 15 public performances.
• Paris Face Cachée Original events to discover Paris differently, offering 72-hour experiences to infiltrate confidential places, access normally inaccessible locations, and meet atypical personalities; operated from 2012 to 2020.
• L'Euro se met en scène A custom event for the arrival of Euro 2016 featuring surprise artistic interventions and performances celebrating football across Paris, including unannounced 'Foot attacks' and Dream Team interventions.
• Le Bal du 14 juillet Annual artistic programming and general management of the popular ball at Place Léon Blum, attracting approximately 3,000 participants over 5 hours (2005-2007).
• Incroyable Rallye Design and implementation of a life-size treasure-hunt game held annually from 2005 to 2008, attracting 1,200 participants with themes like 'Invitation au voyage', 'Curieux de nature', and 'Grands détectives'.
• Bastille Quartier Libre A neighborhood festival aimed at curious Parisians and passing tourists, celebrating the Bastille quarter with street performances, artisans, creators, merchants, artists, and restaurateurs (2010-2012).
• Les Portes Ouvertes des Startups / Demain dans ma vie A free public event showcasing 450 Paris-based startups across 20 innovation locations, revealing innovations that transform daily life, representing 800 million euros in annual revenue and over 7,300 direct jobs (2012-2013).
• Le Val de Marne s'enflamme A sound-and-light show on the Marne river featuring actors and floating structures, pyrotechnics, and projections on a giant water screen, created to support the Paris 2012 Olympic bid; attracted 15,000 people on May 21, 2005.
• Inauguration Place de la République Event organization for the inauguration of the renovated Place de la République on June 16, 2013, featuring performances by multiple street theater companies.
• La Cinémathèque française events Film-themed events including a treasure hunt on the traces of 'Les Enfants du Paradis' and a flash mob dancing to 'Les Demoiselles de Rochefort' with over 2,000 participants.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• Ville de PariscoreStrategic or Co-development PartnerPrimary institutional partner supporting Art'R and other cultural initiatives. Provides ongoing financial and logistical support for street arts programming in Paris public spaces.
• DRAC Île-de-France (Direction Régionale des Affaires Culturelles)coreStrategic or Co-development PartnerRegional cultural authority providing institutional support and funding for arts programming in Île-de-France.
• Région Île-de-FrancecoreStrategic or Co-development PartnerRegional council providing funding and support for cultural initiatives and street arts programming in the Île-de-France region.
• L'Autre ProductionminorStrategic or Co-development PartnerOrganization now organizing Paris Face Cachée events following A Suivre's original work (2012-2020).
• Centre des Monuments NationauxminorStrategic or Co-development PartnerPartnership for Art'R 2017 season - La Figure du Baiser by Cie Pernette at Palais Royal courtyard.
• Moulin Fondu – CNAREP Garges-lès-GonesseminorStrategic or Co-development PartnerPartnership for Art'R 2021 season - Fixion project by Compagnie l'Oeil du Baobab.
• Mairie du 11ème arrondissement de ParisminorStrategic or Co-development PartnerSupported Bastille Quartier Libre festival in the 11th arrondissement.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• La Villette: Major Parisian cultural institution producing large-scale cultural programming including outdoor events. Comparable as an institutional producer of public cultural programming in Paris, though it operates a fixed venue portfolio.
• Festival d'Avignon: France's largest annual performing-arts festival. Comparable as a curator/producer of live performance in public spaces but at significantly larger scale and broader geographic reach.

Direct peers

• Compagnie 111: Aurélien Bory's Toulouse-based company creating large-scale public-space performances. Comparable to A Suivre as a touring producer of original street-theater works for non-venue spaces.
• Les Tombées de la Nuit: Rennes-based festival producing street-arts and public-space cultural programming in an urban setting. Comparable to A Suivre as a regional French producer of free public-space arts festivals.
• L'Autre Production: French public-space cultural event producer that took over the Paris Face Cachée event after A Suivre in 2020. Directly comparable as a Paris-based producer of original cultural events and street-art programming.
• La Machine: Nantes-based company producing monumental street performances featuring large mechanical creatures in urban environments. Comparable to A Suivre as a producer of free, large-scale public-space cultural events.
• Générik Vapeur: Marseille-based street-arts company that produces original public-space performances and runs artistic projects in urban environments. Comparable as a producer of free street-arts programming for general public audiences.
• Royal de Luxe: Iconic French street-theater company producing large-scale public-space performances across France and internationally. Comparable to A Suivre as a producer of outdoor street-arts events in urban public spaces.

Others

• ARTCENA: French national resource center for circus, street and theater arts. Comparable as a sector-wide institutional actor whose leadership intersects with A Suivre's founder and shapes the funding environment for street-arts producers.
• Centre des Monuments Nationaux: Public operator of French national monuments and a recurring institutional partner of A Suivre (e.g., Art'R 2017 at Palais Royal). Comparable as a public partner commissioning cultural programming in heritage public spaces.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/a-suivre

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about A Suivre