Astonea One

What Astonea One does

Astonea One Private Limited is an India-based direct-selling health and wellness company founded in 2024 and headquartered in Panchkula, Haryana. It sells nutritional supplements, health care products, and clean-beauty personal care items through a multi-level marketing distributor network combined with a company-owned e-commerce storefront at astoneaone.com. The company operates through sponsor-ID-based hierarchy with Left/Right placement and referral bonuses, targeting health-conscious individual consumers and independent distributors across India.

Its product portfolio spans four categories: Health Care, Nutrition/Food Supplements, Personal Care (including the QUACEE CTM skincare line), and Promotional Materials, with HerboNutrigenX positioned as a flagship nutrigenomic sub-brand. Core technology claims include advanced Nano-Emulsion and Liposomal Delivery systems designed to improve bioavailability, alongside internationally sourced patented ingredients and formulations developed through in-house research. The company states its manufacturing facility is USFDA-approved and WHO-inspected.

The business model combines one-time product sales through distributor purchase-and-resell mechanics with recurring revenue from direct-seller enrollment and membership fees. Pricing is unit-based with a free-shipping threshold of INR 3,000. There are no disclosed funding rounds, no institutional investors, no M&A activity, and no named enterprise customers. Customer testimonials reference only individual end users, and the company has no mobile app, no public API, and no disclosed revenue figures.

Name

Astonea One

Legal name

ASTONEA ONE PRIVATE LIMITED

Website

https://astoneaone.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Astonea One is an India-based direct-selling wellness company that sells nutritional supplements and clean-beauty personal care products through an MLM distributor network and DTC e-commerce, serving health-conscious individual consumers across India.

Ownership category

akta.pro rank

Product category

Nutritional Supplements

NAICS

Medicinal and Botanical Manufacturing (325411)

SIC

Medicinal Chemicals & Botanical Products (2833)

akta.pro primary industry

Foods for Special Dietary Needs Manufacturing (Gluten-Free, Allergen-Free, Low-FODMAP, Low-Sodium) (AFAKAJAD)

akta.pro secondary industry

Lipid-Based Emulsions & Encapsulated Oils (Spray-Dried Oils, Microencapsulation) (AFAJALAM)

Keywords

• Nutritional supplements
• Direct selling network
• Personal care products
• Clean beauty skincare
• Wellness supplements

Headquarters

HQ city

Panchkula

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Direct Product Sales: Revenue generated from direct sales of health supplements, personal care, and nutrition products through a direct selling/distributor network model. Distributors purchase products and resell to end customers.
2. Direct Seller Membership: Revenue from direct seller enrollment and membership fees. The company uses a multi-level marketing structure with referral bonuses and distributor positions.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Astonea One manufactures and sells science-driven nutritional supplements, food supplements, and clean beauty/personal care products (including the QUACEE CTM skincare line and HerboNutrigenX formulas) through a direct selling distributor network and its own e-commerce site. Products are formulated using Advanced Nano-Emulsion and Liposomal Delivery technology and produced at a WHO-inspected, USFDA-approved facility in India.

Product overview

Astonea One is a direct-selling health and wellness company offering science-backed nutrition products. Their portfolio includes Health Care supplements, Nutrition/Food Supplements, Personal Care products, and Promotional Materials. The company utilizes advanced delivery technologies including Nano-Emulsion and Liposomal Delivery for enhanced bioavailability. Their product range is sold through a direct seller network model. Notable products include the QUACEE CTM skincare line and HerboNutrigenX formulas enriched with Probiotics, Antioxidants, Herbs and Essential Nutrients.

Differentiator

Problem solved

Functional benefit

Brands

• HerboNutrigenX: Product line featuring formulas enriched with Probiotics, Antioxidants, Herbs and Essential Nutrients for health and wellness.

Products and services

• Health Care supplements

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/astonea-one

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Astonea One