Szkoła Tańca AT DANCE

What Szkoła Tańca AT DANCE does

Szkoła Tańca AT DANCE is a direct-to-consumer dance and fitness school founded in 2016 by Agata Dąbrowska and operated from a single 130 sqm studio at ul. 1-go Sierpnia 46 in Warsaw, Poland. The business is legally held by Radość dla Dziecka Sp. z o.o., a Polish private limited liability company. The school serves adult learners of any age or skill level in the Warsaw metropolitan area, offering a portfolio of group classes spanning ballroom dance (Taniec towarzyski), party dance (Taniec użytkowy), Latin American dance (Bachata solo and couples, Salsa couples), Zumba fitness, and the Japanese martial art Katori Shinto Ryu. Complementary paid services include private couple lessons (200 PLN per 55-minute session), wedding first dance preparation, and individual mental training sessions (300 PLN per 60-minute session) delivered by the founder.

The school's core technology footprint is minimal: a WordPress-based website (atdance.pl) functions as the primary information and discovery surface, supplemented by Facebook, Instagram, and YouTube accounts. There is no online self-serve booking system; enrollment is handled in person at reception, by phone, or by email, with advance payment via bank transfer, cash, or card. The school accepts three major Polish sports benefit card programs (MULTISPORT, FIT PROFIT, OK SYSTEM) and GROUPON vouchers for selected classes, which functions as a referral/affiliate distribution channel into corporate-sponsored consumer traffic.

Revenue is generated through per-class entry tickets and 30-day-valid bundle packages (karnety) priced in the 50–350 PLN range, plus premium individual/pair lessons and mental training sessions. Pricing is transparent and published publicly. The instructor team comprises four named teachers (Agata Dąbrowska, Klaudia Kalinowska, Artur Marciniak, Stanisław Żukowski) with credentials spanning Polish ballroom dance competition, Zumba Instructor Network membership, PRO TEAM BACHATA AMBASSADORS affiliation, and 2nd dan in Katori Shinto Ryu. The operation is owner-managed, founder-anchored, and confined to a single physical location with no disclosed external funding, M&A activity, or expansion plans.

Name

Szkoła Tańca AT DANCE

Legal name

Radość dla Dziecka Sp. z o.o.

Website

https://atdance.pl

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Szkoła Tańca AT DANCE is a single-studio dance and fitness school in Warsaw, Poland, founded in 2016, offering group classes in ballroom, Latin, Zumba, and Katori Shinto Ryu plus private couple lessons and mental training to adult learners of all skill levels.

Ownership category

akta.pro rank

Product category

Dance Education Services

NAICS

Fine Arts Schools (61161), Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (611620)

SIC

Services-Educational Services (8200), Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYEDAAAGAD

Dance & Movement (Ballroom, Contemporary, Social Dance)

Education/Adult & Continuing Education/Personal Enrichment & Hobby Learning (Arts, Crafts, Music, Cooking)

Keywords

• Dance school
• Ballroom dance classes
• Latin dance lessons
• Martial arts training
• Fitness classes

Headquarters

HQ city

Warsaw

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Dance and fitness class fees: Revenue is generated from per-class fees and monthly bundle packages (karnety) for dance and fitness courses. Single-entry tickets, 4-entry bundles, and 8-entry bundles are sold for various dance styles. Individual/pair lessons are priced at a flat rate per session. The school also offers mental training sessions (trening mentalny) as a separate paid service.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Szkoła Tańca AT DANCE is a Warsaw-based dance and fitness school operating from a 130 sqm studio, offering in-person group and individual classes in ballroom dance (taniec towarzyski), party/functional dance (taniec użytkowy), Latin dances (Bachata solo/couples, Salsa couples), wedding first-dance preparation, Japanese martial arts (Katori Shinto Ryu), dance-based fitness (Zumba and Zumba Toning), and certified mental training sessions.

Product overview

Szkoła Tańca AT DANCE is a dance and fitness school founded in 2016, operating as a unified service offering rather than a platform-plus-modules architecture. The school provides a portfolio of dance and movement courses centered around ballroom dancing, Latin dances (Bachata, Salsa), party dances, and martial arts (Katori Shinto Ryu), complemented by fitness classes (Zumba), wedding preparation services (Pierwszy taniec), and personalized private lessons. The core offerings include Taniec towarzyski, Taniec użytkowy, Bachata, Salsa, and Katori Shinto Ryu, while Zumba and mental training sessions serve as supporting wellness add-ons. Individual lessons for couples provide premium personalized instruction on top of the group class offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Taniec towarzyski (Ballroom Dancing) Ballroom dancing classes for beginners covering Waltz, Viennese Waltz, Fox, QuickStep, ChaCha, Rumba, Jive, and Samba, teaching partner dancing fundamentals including leading and following techniques. Targeted at adult individuals and couples with no prior dance experience.
• Taniec użytkowy (Party Dance) Party dance course teaching practical dance skills for social events, including coordination, simple steps, figure combinations, and techniques for PartyDance, DiscoSamba, Rock&Roll, Swing, and Salsa. Aimed at adults seeking usable social dance skills.
• Bachata (Solo and Couples) Latin American Bachata dance classes available in solo and couples formats, teaching Dominican dance techniques focused on expression, sensuality, and full-body workout. Targeted at both individual adults and couples.
• Salsa w parach (Couples Salsa) Latin American Caribbean-origin couple dance taught on Thursdays, covering Salsa on1 style with instruction in basic and advanced techniques. Targeted at couples.
• Pierwszy taniec (First Dance for Weddings) Wedding first dance preparation service including choreography creation, step teaching, and leading/following techniques customized to couple's needs. Targeted at engaged couples preparing for their wedding.
• Zumba and Zumba Toning Latin American dance fitness classes combining cardio exercise with dance movements to rhythms including merengue, salsa, bachata, cumbia, reggaeton, dancehall, afro, hip hop, samba, and belly dance. Includes Zumba Toning variant with light weights. Targeted at adults seeking enjoyable fitness activities.
• Katori Shinto Ryu (Japanese Martial Arts)

Quantifiable outcome

• Up to 600 kcal burned per hour during Zumba Toning sessions

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor.

• MULTISPORT (Benefit Systems)minorOthersAT DANCE accepts MULTISPORT benefit cards as a payment method for classes. Card holders can attend classes under the same terms as regular students, with payment processed through the card scheme. A 60 PLN refundable deposit is charged per course type.
• FIT PROFIT (Benefit Systems)minorOthersAT DANCE accepts FIT PROFIT benefit cards as a payment method for classes. Card holders can attend classes under the same terms as regular students.
• OK SYSTEMminorOthersAT DANCE accepts OK SYSTEM benefit cards as a payment method for classes. Card holders can attend classes under the same terms as regular students.

Scale indicators2 records

Recent moves6 records

Expansion highlights2 records

Market position

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/atdancewarszawa
• Instagraminstagram.com/szkola_tanca_atdance
• LinkedInlinkedin.com/company/szko%C5%82a-ta%C5%84ca-at-dance

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Szkoła Tańca AT DANCE