Atelier de couture

What Atelier de couture does

Atelier de couture, operating under the trade name Charlélie Couture, is a custom sewing and interior decoration atelier founded in 1988 by Véronique Pessey and located in a chalet-style workshop in Le Grand Bornand, Haute-Savoie, France, approximately 4 km from the village center on the road to the Vallée du Bouchet. The business serves residents and property owners of chalets and apartments in the Le Grand Bornand ski resort area, offering bespoke curtain fabrication with on-site installation, upholstery and furniture restoration (sofas, armchairs, cushions, antique pieces), textile alterations on garments and household items, and curated sales of upholstery fabrics and ready-made decorative textiles in Savoyard, contemporary, modern, and classical styles.

The atelier's technical capability rests on industrial-grade manual sewing equipment, specifically a Juki sewing machine and a surjeteuse EXT overlocker, supporting in-house custom fabrication. It stocks fabrics from eight named brands — NOBILIS, BAUTEX, INDIGO, THEVENON PRESTIGIOUX, COMERSAN SAUM, CASAL, ADO, and SERENE — providing customers with a curated selection across styles. A distinctive customer experience feature is the loan of fabric samples and finished products for at-home testing prior to purchase. The business operates strictly by appointment, Monday through Friday from 9h to 18h, with no e-commerce, marketplace, or digital sales channels.

Commercially, the firm generates revenue through two streams: one-time fees for custom fabrication, sewing labor, and on-site installation, and direct product sales of upholstery fabrics, ready-to-hang curtains, curtain rods, voilage, brise-bise, bedding, and Savoyard-style decorative textiles. Pricing is fully quote-based and not publicly disclosed. Customer acquisition is driven by local geographic proximity, word-of-mouth referrals within the resort community, and a basic website (atelier-couture.com). The business is a sole proprietorship owned and operated by its founder, with no external investors, no funding history, no parent company, no subsidiaries, and no digital marketing footprint. There is no evidence of any AI/ML, software, app, or API capability — the business is a traditional artisanal craft enterprise.

Name

Atelier de couture

Legal name

Atelier de couture (Charlélie Couture)

Website

https://atelier-couture.com

Company type

Private

Founded year

1988

Operating status

Operating

Short description

Atelier de couture (Charlélie Couture) is a Le Grand Bornand, France-based custom sewing atelier founded in 1988, offering bespoke curtain fabrication, upholstery restoration, and Savoyard-style interior decoration for chalet and apartment owners in the Haute-Savoie ski resort region.

Ownership category

akta.pro rank

Product category

Custom Interior Decoration Services

SIC

Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)

akta.pro primary industry

Luxury & Couture / Small-Batch Cut & Sew (IMAOAEAL)

akta.pro secondary industry

Wardrobe Styling & Closet Curation (HSACAJAA)

Keywords

• Custom curtain making
• Bespoke upholstery services
• Interior textile decoration
• Furniture restoration services
• Custom sewing atelier

Headquarters

HQ city

Le Grand-Bornand

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Custom Fabrication and Sewing Services: Bespoke curtain making, upholstery, and textile alterations performed in-house. Services include custom curtain fabrication with on-site installation, antique furniture restoration, sofa and cushion reupholstery, and garment alterations. Revenue is generated through one-time service fees tied to custom fabrication and installation labor.
2. Fabric and Interior Decoration Product Sales: Sale of upholstery fabrics, ready-to-hang curtains, curtain rods, sheer curtains (voilage, brise-bise), bedding (plaid, couvre-lit, taie d'oreiller brodée), and savoyard-style decorative textiles. Products are sourced from branded suppliers including NOBILIS, BAUTEX, INDIGO, THEVENON PRESTIGIOUX, COMERSAN SAUM, CASAL, ADO, and SERENE, and sold directly to end consumers at the atelier.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Atelier de couture (Charlélie Couture) is a single-location sewing workshop in Le Grand Bornand, Haute-Savoie, France, providing custom curtain making with on-site installation, bespoke upholstery and furniture restoration, textile alterations, and interior decoration consulting for chalets and apartments. It also sells upholstery and decorative fabrics from premium brands and readymade curtains, trimmings, and curtain hardware, with fabric samples loaned to customers for at-home testing prior to purchase.

Product overview

Atelier de Couture Charlélie Couture operates as a single-location sewing workshop offering a unified portfolio of custom sewing and interior decoration services. The core offering consists of bespoke curtain making and installation, complemented by interior decoration consulting for mountain chalets and apartments. Additional services include upholstery fabric sales (offering brands such as NOBILIS, BAUTEX, INDIGO, THEVENON PRESTIGIOUX, COMERSAN SAUM, CASAL, ADO, and SERENE), furniture refurbishment (sofas, cushions, armchairs), and textile alterations. The business provides sample loans to help clients preview materials before purchase. Services are available by appointment at the workshop located in Le Grand Bornand, Haute Savoie, France.

Differentiator

Problem solved

Functional benefit

Products and services

• Confection sur mesures (Custom Sewing & Curtain Making) Bespoke curtain fabrication with on-site installation, drapery, and tailored textile solutions for chalets and apartments in the Le Grand Bornand mountain region.
• Décoration d'intérieur (Interior Decoration) Interior decoration consulting and project management specializing in chalet and mountain-style interiors, including fabric selection advice, sample loans, and full decoration guidance for property owners.
• Réfection et retouches (Furniture Refurbishment & Alterations) Furniture restoration services including sofa and armchair reupholstering, antique furniture refurbishment, cushion making, and textile alterations on clothing and household items.
• Vente de tissus d'ameublement (Upholstery Fabric Sales) Retail sale of upholstery and decorative fabrics from brands including NOBILIS, BAUTEX, INDIGO, THEVENON PRESTIGIOUX, COMERSAN SAUM, CASAL, ADO, and SERENE, with selections suitable for curtains, bedding, and mountain-style décor.
• Rideaux et accessoires (Ready-to-Hang Curtains & Accessories) Retail sale of ready-to-hang curtains, curtain rods (tringles), voilage, brise-bise, embroidered pillowcases (taie d'oreiller brodée), plaid, couvre-lit, and associated hardware for curtain installation.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered minor.

• NOBILISminorOthersNOBILIS is a premium fabric brand whose products are sold at the Atelier Charlélie Couture, expanding the atelier's fabric offering to high-end upholstery and decorative textiles.
• BAUTEXminorOthersBAUTEX fabric brand is among the textile suppliers featured in the Atelier's product catalog, enabling the atelier to offer a curated range of upholstery and creative fabrics.
• INDIGOminorOthersINDIGO is listed as one of the fabric brands available at Atelier Charlélie Couture.
• THEVENON PRESTIGIOUXminorOthersTHEVENON PRESTIGIOUX is a fabric brand represented in the Atelier's offerings, contributing to the premium positioning of the atelier's textile catalog.
• COMERSAN SAUMminorOthersCOMERSAN SAUM is one of the branded fabric suppliers stocked by Atelier Charlélie Couture.
• CASALminorOthersCASAL fabric brand is listed among the suppliers whose products are available at the Atelier.
• ADOminorOthersADO is a fabric brand featured in the Atelier's product range.
• SERENEminorOthersSERENE is listed as a fabric brand available at Atelier Charlélie Couture.

Scale indicators1 record

Recent moves4 records

Expansion highlights2 records

Direct peers

• Houles: French heritage manufacturer and retailer of furnishing fabrics, trimmings, and curtain hardware with a comparable focus on custom home textile solutions and a similar luxury positioning to the atelier's offering of premium brands like NOBILIS.

Broad incumbents

• Pierre Frey: French luxury fabric house offering high-end upholstery and decorative textiles directly overlapping with the premium brands stocked at the atelier; comparable in heritage, craftsmanship positioning, and luxury interior textile category.
• Lelièvre Paris: French luxury fabric brand specializing in high-end upholstery and decorative textiles, overlapping with the atelier's premium fabric category and serving a similar affluent interior decoration customer segment.
• Casamance: French fabric and wallpaper brand with premium positioning offering textiles for high-end residential interiors, comparable in product category and customer profile to the atelier's fabric retail and interior decoration services.
• Élitis: French fabric and wallcovering brand with contemporary luxury positioning, selling premium home textiles through showrooms; comparable to the atelier's curated fabric offerings and bespoke decoration service positioning.
• Tollens: Major French home decoration services company offering paints, wallpapers, and interior decoration solutions; comparable in the broader interior decoration services category though at a much larger scale and broader product scope than the atelier.
• Maison Sarah Lavoine: French interior decoration brand offering curated home textiles, furniture, and bespoke decoration services with comparable luxury residential customer focus and similar emphasis on personalized design advisory.
• Anne de Solène: French heritage home textile brand offering premium bedding, curtains, and decorative linens; comparable in the finished home textile product category and French luxury heritage positioning to the atelier's bedding and curtain offerings.
• Colefax and Fowler: British heritage fabric brand with a comparable focus on high-end residential interior textiles and a similar specialty positioning in traditional and country-style decorative fabrics.
• Maison du Monde: Large French home decoration retailer offering curated furniture, textiles, and decorative accessories; comparable in the home decoration retail category though serving a mass-market rather than bespoke couture customer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Atelier de couture