Name

Auburn University Foundation

Legal name

Auburn University Foundation

Website

https://auburngiving.org

Company type

Private

Founded year

1960

Operating status

Operating

Ownership category

akta.pro rank

Product category

University Endowment and Fundraising Services

NAICS

Grantmaking Foundations (813211), Grantmaking and Giving Services (81321), Colleges, Universities, and Professional Schools (611310)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Education Grantmaking Foundations (BPAGAKAK)

akta.pro secondary industries

College Access, Scholarships & Student Success Nonprofits (BPAGADAE), Endowments (Universities, Foundations, Nonprofits) (FSAAAGAC), Fundraising & Annual Giving (EDALAOAB)

Keywords

• University fundraising services
• Endowment management
• Planned giving programs
• Charitable gift administration
• Donor recognition societies

Headquarters

HQ city

Auburn

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Charitable Contributions and Donations: The foundation receives charitable contributions made in support of and to benefit Auburn University and Auburn University at Montgomery. Revenue is generated through various giving mechanisms including online donations, checks, electronic funds transfers, stock donations, real estate gifts, estate planning/planned giving, and corporate matching gifts.

Distribution channels3 records

Marketing channels4 records

Core offering

The Auburn University Foundation is a 501(c)(3) nonprofit corporation that receives, manages, and stewards charitable contributions for the benefit of Auburn University and Auburn University at Montgomery. It administers the university's endowments, ensuring gift funds remain separate from state funds and are used consistent with donor intent, and offers a suite of giving vehicles including online donations, recurring EFT bank drafts, securities gifts, real estate gifts, planned/estate giving, matching gifts, and endowment creation (minimum $25,000).

Product overview

Auburn University Foundation operates as a nonprofit organization managing philanthropy and donations for Auburn University. The foundation offers a suite of giving products including an online donation portal accepting multiple payment methods (Visa, MasterCard, American Express, DISCOVER, ApplePay, GooglePay, PayPal), recurring giving through electronic funds transfer, planned giving and estate planning services, securities donations, real estate gifts through the Auburn University Real Estate Foundation, endowment creation programs with a $25,000 minimum, matching gifts programs, and corporate partnership services. The foundation also manages various donor recognition societies (1856 Society, George Petrie Society, James E. Foy Loyalty Society) and operates Tiger Giving Day, an annual crowdfunding initiative. These products work together to facilitate charitable contributions across multiple channels while providing donors with flexible giving options and recognition.

Differentiator

Problem solved

Functional benefit

Products and services

• Online Giving Platform Web-based donation portal that allows donors to make gifts using Visa, MasterCard, American Express, Discover, ApplePay, GooglePay, or PayPal to support Auburn University and related programs.
• Electronic Funds Transfer / Monthly Bank Drafts Recurring giving program enabling donors to establish automated monthly bank drafts as a sustained giving option to Auburn University.
• Planned Giving and Estate Planning Services Estate and gift planning services administered through the Office of Gift Planning, providing donors with opportunities to receive return income or other financial benefits during their lifetime while supporting Auburn.
• Securities and Stock Donation Program Program for donating appreciated securities including stocks, bonds, and mutual funds with potential tax benefits such as avoidance of long-term capital gains tax.
• Real Estate Gifts Program Gifts of donated property including primary and vacation homes, undeveloped land, commercial property, farms, and timberland, administered through the affiliated Auburn University Real Estate Foundation (AUREF).
• Endowment Creation Program Program enabling donors to establish permanent, self-sustaining funding sources at Auburn University with a minimum philanthropic investment of $25,000, either as an outright gift or through an estate bequest.
• Matching Gifts Program Program that allows employers to match employee donations to double or triple gifts to Auburn University.
• Corporate and Foundation Relations Philanthropic partnership services for corporations and foundations seeking to build relationships with Auburn University through charitable giving and major gifts.
• Donor Recognition Societies Recognition programs including the 1856 Society, George Petrie Society (planned giving), James E. Foy Loyalty Society, and various college-specific donor recognition groups.
• Tiger Giving Day Auburn's university-wide Giving Tuesday crowdfunding initiative that fully funds projects across various schools and campus units in a single-day campaign.
• Scholarship and Fellowship Endowment Management Administration of endowed scholarships and fellowships to support students across various colleges and programs at Auburn University.

Quantifiable outcome

• First university in Alabama to raise $1 billion in comprehensive fundraising campaign
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• PNC Financial Services GroupcoreStrategic or Co-development Partner · 1 January 2015A continuing three-year philanthropic partnership between Auburn's Family Child Care Partnerships and PNC Financial Services Group providing resources to more than 200 Alabama home-based child care providers and the 1,000-plus infants, toddlers, and preschoolers they care for and teach.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• University of Alabama System Foundation: Direct in-state peer — the philanthropic foundation for the University of Alabama, the primary fundraising competitor for Alabama-based alumni and corporate donors.
• University of Georgia Foundation: SEC peer and direct comparator — large public-university endowment foundation with comparable comprehensive-campaign scale and alumni-giving model.
• University of Tennessee Foundation: SEC peer — public-university foundation operating a similar donor-society, planned-giving, and comprehensive-campaign structure for a fan-driven alumni base.
• Texas A&M Foundation: Large public-university foundation comparable in scale, alumni-driven culture, and donor-society infrastructure; benchmark for major-gift and endowment management.
• Clemson University Foundation: SEC/ACC peer foundation with similar donor-recognition societies, planned-giving programs, and reliance on alumni athletic loyalty.
• LSU Foundation: SEC peer foundation with overlapping donor culture, comprehensive-campaign model, and major-gift-led endowment growth strategy.
• Vanderbilt University: Private research university with an institutional advancement operation that competes with Auburn for the same Nashville/Southeast high-net-worth donor pool.

Broad incumbents

• Fidelity Charitable: Largest U.S. donor-advised fund sponsor; absorbs planned gifts that historically would flow to university foundations, including Auburn alumni bequests.
• Schwab Charitable: Major national donor-advised fund; competes with university foundations for high-income donor estate-planning dollars in the same Auburn alumni demographic.

Regional players

• Community Foundation of Greater Birmingham: Regional Alabama community foundation that competes for the same Alabama philanthropist dollars and offers an alternative endowment vehicle for in-state donors.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Auburn University Foundation