Aurelia Canada

What Aurelia Canada does

Aurelia Canada (operating as Supermax Healthcare Canada Inc.) is the Canadian distribution and light-manufacturing subsidiary of Supermax Corporation Berhad, a publicly listed Malaysian glove manufacturer trading on Bursa Malaysia (KLSE:SUPERMX). The Canadian entity operates a glove and mask production facility in Longueuil, Quebec — featuring a robotized mask assembly line with 24 robots and four machines running at 75-85% efficiency — alongside a warehouse in Saint-Bruno-de-Montarville, Quebec and a sales/operations office in Bradford West Gwillimbury, Ontario. Its product portfolio spans nitrile, latex, and vinyl examination gloves, surgical masks, dental supplies, sterilization products, and hygiene consumables, all sold under the AURELIA brand, which was launched in the United States in 2000 and introduced to Canada in 2004.

The business model is B2B distribution-led, with a sales motion built around quote-based ordering rather than publicly disclosed list pricing. Globally, the parent group reaches more than 165 countries via a network of 1,200+ independent distributors and eight distribution centers, and the Canadian unit participates in this channel structure, sourcing finished gloves from Malaysian parent production at scale (~24 billion gloves annually, ~12% global latex market share). End markets include dental, healthcare, automotive, culinary, tattoo, and beauty segments, indicating a broad SMB and mid-market customer base rather than concentrated enterprise accounts.

In 2020 the company added Canadian mask manufacturing in response to COVID-19 supply disruptions and has since broadened the product line with eco-friendly gloves (2022), an aesthetics glove collection (2022), and sustainability credentials including Carbon Neutral certification and EcoVadis Silver (2025). The parent group committed $350M USD in 2023 to expand US-based manufacturing in Texas, signaling continued capital deployment behind the North American footprint. Revenue for the Canadian subsidiary is not separately disclosed by the publicly listed parent.

Name

Aurelia Canada

Legal name

Supermax Healthcare Canada Inc

Website

https://aureliaglovescanada.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

Aurelia Canada is the Canadian distribution and light-manufacturing subsidiary of Malaysian-listed Supermax Corporation Berhad, supplying AURELIA-brand disposable examination gloves, masks, and dental/hygiene consumables to dental, healthcare, automotive, culinary, tattoo, and beauty customers across Canada.

Ownership category

akta.pro rank

Product category

Personal Protective Equipment (Medical Gloves)

NAICS

Surgical Appliance and Supplies Manufacturing (339113), Medical Equipment and Supplies Manufacturing (3391), Dental Equipment and Supplies Manufacturing (339114), Apparel Accessories and Other Apparel Manufacturing (31599), Health and Personal Care Retailers (456), Soap and Cleaning Compound Manufacturing (32561)

SIC

Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047), Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842), Dental Equipment & Supplies (3843)

akta.pro primary industry

Protective Disposable Wear (Masks, Gloves, Shoe Covers, Hairnets) (CRADALAJ)

akta.pro secondary industries

Disposable Gloves & Protective Household Wear (CRAJAGAI), Cleaning Gloves & Protective Accessories (CRAJAIAG), Hand Sanitizers & Antibacterial Personal Care (CRADANAI), Disposable Protective Apparel (Coveralls, Gowns, Shoe Covers) (CRAAALAM)

Keywords

• Disposable examination gloves
• Personal protective equipment
• Surgical face masks
• Dental supplies wholesale
• Nitrile glove manufacturing

Headquarters

HQ city

Longueuil

HQ country

Canada

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. PPE Product Sales: Supermax Healthcare Canada generates revenue through the sale of physical PPE products including disposable nitrile, latex, and vinyl gloves, masks, dental bibs, sterilization pouches, eco-friendly disposables, and hand sanitizers. Products are sold directly through their e-commerce website and through a network of over 1,200 independent distributors globally. The primary revenue model is one-time product transactions for business customers.
2. Private Label / White-Label Manufacturing: The company offers private label manufacturing, allowing customers to use their own brand name while benefiting from Supermax Healthcare Canada's manufacturing expertise and quality products. Factories in Malaysia and the Canadian mask factory can meet custom branding requirements.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Aurelia Canada manufactures and distributes a full range of Personal Protective Equipment centered on disposable nitrile, latex, and vinyl examination gloves, complemented by ASTM-rated surgical masks made in Canada, dental supplies (bibs, cotton rolls, saliva ejectors, sponges, tray and headrest covers), sterilization pouches and wraps, hand hygiene products (Dermaseptyl sanitizer/moisturizer, PerOxy Wipes), and disposable PPE accessories (bouffant caps, shoe covers, balaclava hoods, beard covers, hair nets). The portfolio is sold B2B to dental, healthcare, automotive, culinary, tattoo, and beauty/aesthetics professionals through the company's own e-commerce site, private-label/OEM arrangements, and a network of over 1,200 independent distributors worldwide.

Product overview

Aurelia Canada (a brand of Supermax Healthcare Canada Inc.) offers a comprehensive portfolio of Personal Protective Equipment centered around disposable examination and industrial gloves, complemented by masks, dental supplies, and hygiene products. The core product line includes nitrile gloves (in multiple styles: Amazing, Absolute 100, Bold, BoldMAX, Blush, Ignite, Perform, Protégé, Sonic, Sonic 100, Transform 100, Robust, Robust 9.0, Robust Plus), latex gloves (Distinct, Vibrant), and vinyl gloves (Delight PF, Delight PF Blue). Industrial-grade gloves include the Aurelia 130, 150, 205, and 406 series. The PPE portfolio includes ASTM Level 1, 2, and 3 surgical masks (made in Canada), bouffant caps, shoe covers, beard covers, balaclava hoods, and hair nets. Dental products encompass self-adhesive dental bibs, standard dental bibs, cotton rolls, saliva ejectors, high volume evacuator tips, tray covers, headrest covers, and sponges. Hygiene offerings feature Dermaseptyl hand sanitizer & moisturizer, PerOxy Wipes hard surface cleaner, and biodegradable paper cups. The company emphasizes sustainability with eco-friendly products, carbon neutral certification, and EcoVadis silver sustainability rating. Manufacturing is supported by 11 global plants producing up to 24 billion gloves annually.

Differentiator

Problem solved

Functional benefit

Brands

• Aurelia: Flagship in-house brand of Supermax Group for medical gloves and PPE products, trusted across dental, medical, and industrial sectors worldwide.
• Maxter

Products and services

• Aurelia Nitrile Examination Gloves A full family of disposable nitrile examination gloves offered in multiple SKUs (Amazing, Absolute 100, Bold, BoldMAX, Blush, Ignite, Perform, Protégé, Sonic, Sonic 100, Transform 100, Robust, Robust 9.0, Robust Plus) with varying thicknesses (2.0–7.0 mil), colors (violet, black, pink, blue, ice blue, cobalt, indigo, aqua, orange), and features including chemo and fentanyl ratings, textured fingertips, micro-textured finishes, and patented MAX GRIP 'goosebump' texture on BoldMAX. Designed for dental, medical, aesthetics, tattoo, and industrial applications.
• Aurelia Latex Examination Gloves Disposable latex examination gloves (Distinct and Vibrant) made from 100% natural Malaysian rubber. The Distinct line features the patented 'honeycomb' texture for a superbly gripping finish, optimal stretch, barrier performance, and tactile sensitivity. Vibrant is a beige ambidextrous powder-free micro-textured glove. Targeted at dental and medical professionals.
• Aurelia Vinyl Examination Gloves Powder-free vinyl examination gloves (Delight PF and Delight PF Blue) available in clear white and clear blue. Smooth texture for comfortable fit, food contact approved for light-duty applications, including food service.
• Aurelia Industrial Gloves Heavy-duty, light-duty, and cut-resistant industrial nitrile-coated gloves (Aurelia 130, 150, 205, and 406 series) for commercial and industrial professionals requiring robust hand protection. The 406 model features HPPE and steel fibre construction achieving cut level F protection with sandy nitrile coating for oily parts and thumb crotch reinforcement. The 130 model uses 3D hand former technology for ergonomic fit with high abrasion resistance.
• Aurelia Surgical Masks (ASTM Level 1, 2, 3) 3-ply surgical masks with enclosed aluminum nosepiece, high breathability, latex-free, manufactured in Canada on a robotized assembly line. Available in ASTM Level 1 (BFE/PFE 95%, fluid resistance 80 mmHg), Level 2 (BFE/PFE 98%, fluid resistance 120 mmHg), and Level 3 (BFE/PFE 98%, fluid resistance 160 mmHg). Colors include pink, blue, and aqua.
• Aurelia Dental Products Dental consumables including self-adhesive bibs (chain-free, made in Canada), standard dental bibs in 10 colors, cotton rolls (100% cotton, #2 medium), saliva ejectors (5 colors), high volume evacuator tips, 100% recyclable tray covers, headrest covers (10"x10" and 10"x13"), and premium sponges (2x2 and 4x4, both non-woven and 100% cotton). Targeted at dental professionals.
• Aurelia Sterilization Products Self-sealing sterilization pouches (Class 4) with blue-tinted film, internal/external process indicators, lead-free inks, and polyester-backed adhesive tape, available in multiple sizes. CSR sterilization wraps made from natural cellulose fiber for operating rooms, central supply, and kit packaging, compatible with steam, ETO, gamma rays, and E-Beam sterilization. For dental, medical, and veterinary use.
• Dermaseptyl Hand Sanitizer & Moisturizer A 2-in-1 disinfecting lotion that sanitizes and moisturizes hands in one step. Formulated with shea butter, rapeseed oil, and grapeseed oil. Contains ethyl alcohol 70% (v/v) and carries NPN 80106877 / NPN 80122015 certifications. Made in Canada. Designed for healthcare and aesthetics professionals.
• PerOxy Wipes Hard Surface Cleaner and Disinfectant Hydrogen peroxide 0.5% (w/w) wipes made from 100% cotton biodegradable material. Function as bactericide, virucide, and fungicide. DIN 02519275. Made in Canada. Targeted at clinics and facilities requiring surface disinfection.
• Aurelia PPE Accessories (Caps, Covers, Hoods, Nets) Disposable PPE accessories including bouffant caps (fluid repellent, low-linting, latex-free in white and blue, 21" and 24"), premium shoe covers (laminated polypropylene, non-conductive, non-skid, 300/case), balaclava hoods (non-woven polypropylene, low-linting, 38x37 cm, 500/case), beard covers and beard nets (polypropylene, latex-free, 1000/case), and hair nets (nylon honeycomb, latex-free, multiple colors and sizes).
• Aurelia Paper Cups (Standard and Biodegradable) Disposable paper cups in 4 oz (118 ml) and 5 oz (148 ml) sizes, 1000 per case, with rolled rim for comfort and control. Biodegradable variants are BPI certified with PLA coating, water repellent, made with virgin paper and water-based ink, available in 6 colors.
• Aurelia Private Label / OEM Manufacturing Private label / white-label manufacturing service allowing business customers to sell Supermax Healthcare Canada-manufactured PPE under their own brand name. Available for gloves, masks, and other PPE products, supported by factories in Malaysia and the Canadian mask facility in Longueuil (QC).

Quantifiable outcome

• Approximately 12% of global latex examination glove demand met by Supermax Group
• +2 more outcomes

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Supermax GroupcoreStrategic or Co-development PartnerSupermax Healthcare Canada is a division of Supermax Group, a Malaysian global leader in high-quality medical gloves. Supermax Group manufactures up to 24 billion gloves annually across 11-13 plants in Malaysia, meeting approximately 12% of global latex examination glove demand. The parent company provides manufacturing expertise, R&D capabilities, and brand portfolio including AURELIA and Maxter. This is a subsidiary-parent relationship that is core to the company's operations.

Scale indicators7 records

Recent moves4 records

Expansion highlights5 records

Emerging players

• Cranberry USA: Specialty nitrile and latex glove brand targeting dental, medical, and aesthetics professionals with emphasis on color, comfort, and tactile sensitivity. Closest brand-positioning peer to Aurelia's AURELIA line, particularly in the aesthetics and dental niches.
• Dynarex Corporation: Manufacturer and distributor of disposable medical supplies including examination gloves, masks, and infection-prevention products sold through medical/dental distributors. Comparable B2B channel strategy and product overlap with Aurelia Canada.
• Adenna: Distributor and brand of disposable gloves, masks, and PPE products serving dental, medical, industrial, and beauty markets in North America. Directly comparable product range and customer segments, particularly in specialty gloves.

Direct peers

• Ansell Limited: Global leader in examination and surgical gloves (including the TouchFlex, MicroTouch, Encore brands) plus broader PPE. Direct competitor to Aurelia in medical, dental, and industrial glove segments with similar B2B distribution model and comparable product breadth.
• Medicom: Canadian-headquartered manufacturer and distributor of examination gloves, masks, and infection-prevention products serving dental, medical, and industrial markets. Direct geographic and product overlap with Aurelia Canada's PPE portfolio.
• Medline Industries: Largest privately held medical supply manufacturer and distributor in North America, offering gloves, masks, and dental supplies to hospitals and dental practices. Directly comparable B2B sales-led motion and customer overlap with Aurelia Canada's healthcare and dental segments.
• Henry Schein: Major distributor of dental and medical supplies including gloves, masks, and sterilization products in North America. Comparable in serving the same dental and healthcare customer base, though Schein is primarily a distributor rather than manufacturer.
• Top Glove Corporation Bhd: World's largest manufacturer of rubber gloves (parent-level competitor to Supermax Group) with comparable Malaysian production base, scale economics, and global distribution. Relevant as the primary competitor to Aurelia's parent for volume and pricing dynamics.
• Hartalega Holdings: Leading Malaysian nitrile glove manufacturer with significant global market share; competitor to Supermax Group at the parent level. Comparable automation and sustainability positioning in premium nitrile segments.

Broad incumbents

• Kimberly-Clark Professional: Major consumer and professional products company offering gloves (Kimberly-Clark, Jackson Safety), masks, and hygiene products through broader portfolio. Overlaps with Aurelia in industrial and healthcare segments but also serves wider markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/AureliaGlovesCanada
• LinkedInlinkedin.com/company/aurelia-canada
• Instagraminstagram.com/aureliaglovescanada

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aurelia Canada