What Automa does

Automa is a Brazilian engineering and digital solutions company founded in 2006 and headquartered in Jundiaí, São Paulo, specializing in SCADA systems, automation, and control-and-protection solutions for the power sector. Its core technology stack is built on Elipse Software platforms (Elipse E3, Elipse Power, Elipse Plant Manager, Elipse Water) and the SAGE system developed by CEPEL/Eletrobrás, positioning Automa as the most established certified Elipse integrator in Brazil. The company monitors and controls approximately 60 GW of installed capacity across Brazil and Europe, covering 51% of Brazil's wind capacity, 22% of its small hydro (PCH), and 10,210 MW of centralized solar.

Automa's product portfolio spans SCADA Geradoras and SCADA Transmissoras for generation and transmission operators, complemented by specialized modules including centralized oscillography collection, automatic maneuver control (state-machine-based switching), OTS operator training simulators, and power limitation optimization. For renewable energy, the company offers photovoltaic SCADA, a Power Plant Controller (PPC), the SunOp SaaS platform for distributed generation monitoring, and the EMS (Energy Management System) for BESS with BTM/FTM/MGP/MGI configurations. Adjacent verticals include water and sanitation (SCADA for Sabesp, Aegea, AGIS, Vissolis) and integrated telecommunications for utilities.

The company operates a hybrid revenue model: turnkey engineering services and project delivery (SCADA development, commissioning, parameterization, owner engineering) on a project basis, complemented by 24/7 managed support contracts and a growing base of subscription SaaS revenue from SunOp and EMS-Cloud. The customer base spans Brazilian and Latin American utilities (Eletrobras, CPFL, Neoenergia, Energisa, Equatorial, Isa CTEEP, Taesa, State Grid) plus European and global players (Statkraft, EDF, Vale, Petrobras, Scania, Canadian Solar). Following the February 12, 2026 acquisition by Norway-based DNV, Automa operates as a wholly-owned subsidiary and central pillar of DNV's Digital PowerHouse unit, gaining distribution access across ~100 countries alongside Green Power Monitor and DNV Digital Solutions.

Name

Automa

Legal name

Automa

Website

https://automapower.com.br

Company type

Private

Founded year

2006

Operating status

Acquired

Headcount range

251–500 employees

Short description

Automa is a Brazilian engineering firm specializing in SCADA systems, automation, and digital solutions for power generation, transmission, and distribution utilities, serving customers across Brazil, Latin America, and Europe. Following its February 2026 acquisition by DNV, it operates as the central pillar of DNV's global Digital PowerHouse unit.

Ownership category

akta.pro rank

Product category

Power System SCADA and Automation Software

NAICS

Electric Power Generation, Transmission and Distribution (2211), Electric Bulk Power Transmission and Control (221121), Relay and Industrial Control Manufacturing (335314), Switchgear and Switchboard Apparatus Manufacturing (335313)

SIC

Industrial Instruments For Measurement, Display, And Control (3823), Services-Prepackaged Software (7372), Instruments For Meas & Testing Of Electricity & Elec Signals (3825)

akta.pro primary industry

SCADA & Telemetry Software (Control Center) (EUADAEAD)

akta.pro secondary industries

SCADA/HMI Platforms (IMAGABAB), Power Plant I&C / SCADA / DCS EPC (EUAEAAAN), Distribution Automation (DA) Field Integration (Reclosers, Switches, Capacitors, Regulators) (EUAEANAC), Market Bidding, Scheduling & Ancillary Services Optimization (Auto-bidder) (EUAFAKAG), Hydropower Digital, Controls & SCADA/Automation (EUACAEAI)

Keywords

• SCADA systems
• Power grid automation
• Renewable energy monitoring
• Substation control systems
• Energy management software

Headquarters

HQ city

Jundiaí

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Engineering and Consulting Services: Professional services including SCADA development and testing, parametrization and commissioning of control and protection systems, owner engineering, and project management. Provided on a project basis with ongoing support contracts.
2. SCADA Systems and Automation Solutions: Development and delivery of turnkey SCADA and automation systems for generation, transmission, distribution, and photovoltaic plants. Includes supply of panels, servers, network equipment, and integration services as part of project deliveries.
3. Support and Maintenance Contracts: 24x7 support and maintenance contracts for SCADA, control, protection, and digital solutions systems, including performance database analysis, cybersecurity requirements, system availability monitoring, backup control, and technical visits.
4. Equipment Rental: Rental of OMICRON CMC356 test boxes for electrical protection relay testing, with or without operator. Equipment is annually calibrated by the manufacturer.
5. SunOp SaaS Platform: Cloud-based SaaS platform for real-time monitoring, control, and analysis of distributed generation plants. Revenue derived from platform subscription with KPIs, portfolio management, and API access.
6. EMS-Cloud Platform: Cloud-based Energy Management System for BESS monitoring, control, and billing. Part of the EMS solution for battery storage systems.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Automa develops and delivers SCADA systems, automation solutions, and digital platforms for power generation, transmission, and distribution utilities. Core offerings include SCADA Geradoras and SCADA Transmissoras built on Elipse Software and SAGE platforms, proprietary SaaS platforms SunOp (distributed generation monitoring) and EMS (Battery Energy Storage System management), plus integrated solutions for substation control and protection, photovoltaic plant supervision, water/sanitation SCADA, and engineering services from commissioning to ongoing support contracts.

Product overview

Automa offers a comprehensive portfolio of digital solutions for the Brazilian and Latin American power sector, organized around SCADA systems (based on Elipse Software platforms including E3, Power, and Water), digital solutions for renewable energy management, photovoltaic plant digitization, and control and protection of substations. The product ecosystem includes SCADA Geradoras and Transmissoras as core operational technology platforms, complemented by specialized modules for oscillography management, automatic switching control, power limitation optimization (Otimizador), and operator training simulation (OTS). For renewable energy, the portfolio spans photovoltaic SCADA, PPC (Power Plant Controller), SunOp SaaS platform for distributed generation, and the EMS (Energy Management System) for BESS (Battery Energy Storage Systems) with BTM, FTM, MGP, and MGI configurations. The engineering services layer includes owner engineering, SCADA development/testing, parameterization/commissioning, telecommunications integration, and turnkey automation solutions, all supported by Elipse certifications (E3, Power, Plant Manager, Water) and SAGE platform expertise.

Differentiator

Problem solved

Functional benefit

Brands

• EMS - Energy Management System: Modern, flexible and scalable automation solution for integrated control of subsystems incorporating energy storage systems (BESS)
• SunOp
• EMS-Cloud
• Automa EMS

Products and services

• SCADA Geradoras SCADA solution developed by Automa based on Elipse Software platform with advanced features for performance management and operation of electric power generation plants (hydroelectric, wind, solar, or thermal). Includes asset monitoring, alarm management, real-time dashboards, CMMS integration, and 400+ communication protocols. Targeted at power generation companies.
• SCADA Transmissoras SCADA solution for operation and supervision of substations and power transmission lines from Control Centers, based on Elipse Power or SAGE platforms with advanced features for quality and control of transmitted energy. Targeted at power transmission utilities.
• SunOp - Data Intelligence Platform Proprietary SaaS platform for real-time monitoring, control, and analysis of Distributed Generation (GDs). Cloud-based solution with SunOp Data Collector equipment for local integration, portfolio management, KPI analysis following IEC-61724-2, and REST API for data access. Monitors 100+ MW across 60+ GDs in Brazil.
• EMS - Energy Management System Modern, flexible, scalable automation solution for integrated control of subsystems incorporating Battery Energy Storage Systems (BESS). Includes BTM (Behind the Meter), FTM (Front of the Meter), MGP (Microgrid Primary), and MGI (Microgrid Isolated) modules, complemented by EMS-Cloud platform for monitoring and management.
• PPC - Power Plant Controller System for controlling different elements of photovoltaic plants to ensure stable grid and optimized generation, featuring optimized power limitation, capacitor bank and SVC integration, reactive power and voltage control.
• OTS - Simulador para Treinamento de Operadores Operator Training Simulator for electric power systems, simulating energy systems without compromising safety, stability, and availability. Trains new operators and maintains practice of experienced ones through dynamic representation of control center operations.
• Coleta e Gestão de Oscilografias System for centralized collection and management of COMTRADE oscillography files from electrical systems, independent of manufacturer or communication protocols. Features automated collection, SQL database catalog, web platform for intuitive analysis, and automatic ONS transmission.
• Controle Automático de Manobras Tool developed by Automa for supporting operation of electrical systems, substations, plants, or distribution networks. Integrated with SCADA system, featuring resources for registration, management, and execution of switching procedures using state machine-based logics.
• Otimizador de Limitação de Potência Solution for efficient control of power generation during ONS limitation requests, distributing optimal limitation to all complex parks through a single command using Master/Slave architecture with cyclic calculation considering generation capacity.
• Monitoramento e Análise de Ativos Custom web portal, mobile application, and dashboard solutions for monitoring, analysis, and operational data management. Includes advanced integrations with BI platforms, CMMS, and ERP systems.
• Gestão de Energias Renováveis Web platform for performance analysis and goal management of renewable energy sources (photovoltaic, wind, and PCH). Includes operational indicators and availability reports with monitoring of key parameters, PR calculations, and comparative analysis.
• SCADA Fotovoltaicas Advanced SCADA solution for supervision and control of photovoltaic energy generation for centralized and micro/mini distributed generation, based on Elipse Platform supporting 400+ communication protocols.
• Turnkey de Automação Complete turnkey automation solutions for large-scale photovoltaic plants or micro/mini distributed generation, including electrocenter and substation automation for automatic restoration and disturbance identification.
• Monitoramento e Análise Fotovoltaicas Web platform for performance analysis, monitoring, and management of photovoltaic energy generation, featuring real-time monitoring, portfolio management, PR/Performance Ratio KPIs, availability, loss decomposition, and advanced diagnostics with I-V analysis.
• Soluções Integradas de Controle e Proteção Complete turnkey solutions for control, protection, and supervision systems for substations up to 500kV, for new installations or retrofit, including executive project, relay parameterization, factory tests, and commissioning.
• Automatismos de Subestações Advanced programming solution for automatic substation restoration based on Elipse platform, identifying electrical system disturbances and executing switching to ensure rapid power restoration.
• Parametrização e Comissionamento de Sistemas de Controle e Proteção Parameterization, factory tests, and commissioning services for control and protection systems of power systems up to 500kV, performed by experienced electrical protection engineers with advanced test equipment.
• Soluções Integradas Completas de Telecomunicações Complete integrated telecommunications solutions for generation, transmission, distribution utilities and electro-intensive industries, including multiplexers (SDH/PDH/MPLS/DWDM), teleprotection, management systems, and structured cabling.
• SCADA de Saneamento SCADA solution based on Elipse Water platform for sanitation sector, providing high-performance control, monitoring, and automation of water capture, treatment, and distribution processes, with loss control module. Targeted at water utilities like Sabesp and Aegea.
• Engenharia do Proprietário Consulting and owner engineering services for disciplines including executive project, factory test supervision, and commissioning of supervision, control, and protection systems for substations.
• Desenvolvimento e Testes de Sistemas SCADA SCADA system development, factory tests, and commissioning services using Elipse or SAGE platforms. Includes ONS gateway protocol integration solutions, IHM for local operation, and Control Center systems.
• Contratos de Suporte e Manutenção Support and maintenance contracts with 24/7 on-call service for SCADA, control, protection systems and digital solutions, including performance analysis, cybersecurity requirements, and disaster recovery planning.
• Locação de Equipamentos Rental of test boxes for electrical protection relays with or without operator, featuring OMICRON CMC356 hexaphase equipment with 6 current sources and 4 voltage sources, calibrated annually by manufacturer.
• Projetos Executivos de Controle e Proteção Basic and executive project services for electrical control and protection systems for distribution and transmission substations up to 500kV level, including unifilar diagrams, network architecture, and cable routing using AutoCAD, Eletron, Arqnet, and Diaglog software.

Quantifiable outcome

• Avoided 35,000+ tonnes of CO2 in 2024 through improved operational efficiency of monitored energy assets
• +5 more outcomes

Named customers43 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration14 records

AI capability12 records

Feature9 records

Partnerships

Six partnerships are on record, tiered core, major and minor.

• Mtech GroupcoreStrategic or Co-development Partner · 1 September 2025Strategic alliance between Automa (SCADA software specialist) and Mtech Group (low-voltage industrial solutions for PV plants and BESS) to accelerate digital transformation in the European and global renewable energy market. The partnership enables end-to-end solutions across power generation and electrical system digitalization, combining Automa's SCADA supervision and control with Mtech's industrial solutions. Automa expands into Brazil, Europe, and Latin America while Mtech Group strengthens its presence in Europe and Asia-Pacific. Companies maintain operational independence while creating synergies.
• Schweitzer Engineering Laboratories (SEL)majorTechnology or Integration · 27 August 2025SEL is a US-based manufacturer of protection relays and power system equipment. Automa led the factory acceptance tests (TAF) for Neoenergia's first fully digital distribution substation, implementing advanced SEL process bus solutions integrated and configured by the Automa team under IEC 61850 standard.
• DNVcoreStrategic or Co-development PartnerDNV (Norwegian global energy risk management, certification, and quality assurance group) acquired Automa effective February 12, 2026, making Automa a central pillar of DNV's new global Digital PowerHouse unit. The acquisition combines Automa's Brazilian digital power solutions with DNV's Green Power Monitor (GPM) and Digital Solutions (Norway) to form a digital powerhouse with ~1,200 specialists. DNV has ~16,000 employees across maritime, energy systems, cybersecurity, and major industries, present in ~100 countries. The deal fills a key gap in DNV's digital portfolio, providing vertical integration from generation through distribution, storage, and system operators.
• Elipse SoftwarecoreTechnology or IntegrationElipse Software is the leading Brazilian SCADA platform provider. Automa has maintained 'Certified Company' status since 2006, with staff certified in Elipse E3, Elipse Power, Elipse Plant Manager, and Elipse Water platforms. Elipse has over 50,000 installations and 400+ communication protocols. Automa develops SCADA applications on Elipse platforms.
• CEPEL / Eletrobrás (SAGE)majorTechnology or IntegrationCEPEL (Centro de Pesquisas de Energia Elétrica) is the electric energy research center of the Eletrobrás group, developer of SAGE (Sistema Aberto de Gerenciamento de Energia), an open energy management system used by Brazilian utilities and ONS. Automa is an experienced SAGE integrator for local operation, Level 2, and Level 3 (Control Centers) implementations.
• ABSOLARminorOthersAutoma is a member of ABSOLAR (Associação Brasileira de Energia Solar Fotovoltaica), the Brazilian solar energy association. Membership keeps Automa aligned with solar market dynamics and sector advancements in Brazil.

Scale indicators14 records

Recent moves7 records

Expansion highlights8 records

Direct peers

• Elipse Software: Brazilian SCADA platform provider (Elipse E3, Power, Water, Plant Manager) on which Automa builds its core SCADA solutions. Closely aligned technology partner and adjacent competitor for SCADA application development in the Brazilian power sector.
• Power Factors: Renewable asset performance management software specializing in utility-scale solar, wind, and storage monitoring with KPI dashboards and predictive analytics. Directly competes with SunOp and the renewable management modules of Automa.
• Green Power Monitor (GPM): Renewable energy asset performance management platform now forming, with Automa, the core of DNV's Digital PowerHouse. Provides highly comparable renewable monitoring, KPI tracking, and portfolio management software for utility-scale PV and wind.

Broad incumbents

• GE Vernova (GridOS / GE Digital): Global incumbent offering grid management software, renewables management, and digital substation solutions. Overlaps with Automa's generation SCADA, BESS/EMS, and renewable management modules.
• Hitachi Energy (formerly ABB Power Grids): Global leader in transmission, distribution, and grid automation solutions including SCADA/ADMS, substation automation, and renewable integration. Competes with Automa across transmission SCADA and substation control projects.
• Siemens Smart Infrastructure (Gridscale / Spectrum Power): Global incumbent supplying SCADA, ADMS, and protection systems to utilities worldwide. Overlaps with Automa's transmission, distribution, and digital substation SCADA offerings as part of a much broader portfolio.
• Schneider Electric (EcoStruxure / Resource Advisor): Global automation and energy management vendor with EcoStruxure platforms for utilities, renewables, and energy-intensive industries. Broad incumbent overlap with Automa's SCADA, EMS, and asset monitoring offerings.

Regional players

• Reason Energia (Brasil): Brazilian engineering and software firm providing ONS integration, automation, and energy management services to Brazilian utilities. Regional peer serving transmission and generation customers in the same Brazilian regulatory environment.

Emerging players

• Ingeteam: Spanish provider of power converters, control, and SCADA solutions for solar, wind, and BESS plants. Competitor in photovoltaic SCADA and BESS control/EMS offerings across Iberian and Latin American markets.
• AVEVA (formerly OSIsoft / PI System): Industrial data infrastructure and analytics platform (PI System) widely used for time-series historian and asset monitoring in power generation. Comparable to Automa's EPM historian and asset monitoring modules.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat7 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/automa_power
• Facebookfacebook.com/automalogica
• LinkedInlinkedin.com/company/automapower

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Automa