AUTO RECON

Name

AUTO RECON

Legal name

Auto Recon Express

Website

https://autoreconexpress.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Paintless Dent Repair Services

NAICS

Automotive Body, Paint, Interior, and Glass Repair (81112), Automotive Body, Paint, and Interior Repair and Maintenance (811121)

SIC

Services-Automotive Repair, Services & Parking (7500)

akta.pro primary industry

Paintless Dent Repair (PDR) (TLAKAEAD)

akta.pro secondary industries

Mobile Auto Repair & Roadside Assistance (TLAKAAAL), Auto Body Collision Repair (Cars & Light Trucks) (TLAKAEAA)

Keywords

• Paintless dent repair
• Mobile dent removal
• Automotive cosmetic repair
• Bumper scuff repair
• Automotive paint touch-up

Headquarters

HQ city

Rancho Santa Margarita

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Mobile Dent Repair Services: One-time service-based revenue from paintless dent removal, bumper scuff repair, paint touch-up, scratch repair, and minor paint/body work performed at customer locations. Customers pay per repair based on dent size, location, and severity.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Auto Recon Express provides 100% mobile paintless dent repair (PDR) and related automotive cosmetic services, traveling directly to the customer's home or office. Services include paintless dent removal, bumper scuff repair, paint and airbrush touch-up, scratch repair, and minor paint and body work. Pricing is quote-based, starting at $125 per repair.

Product overview

Auto Recon Express is a mobile automotive cosmetic repair service providing paintless dent repair (PDR) as its core offering, with additional services including bumper scuff repair, paint touch-up, scratch repair, and minor paint and body work. All services are delivered 100% mobile, coming directly to the customer's home or office location. The company serves Orange County, CA and extends into St. George, Utah, using PDR techniques that preserve factory paint without fillers or repainting.

Differentiator

Problem solved

Functional benefit

Products and services

• Mobile Paintless Dent Repair (PDR) A 100% mobile service in which the technician travels to the customer's home or office to remove door dings, dents, creases, and hail damage by massaging the metal panel back to original shape from behind, preserving factory paint. Priced starting at $125 per repair, with free photo/text quotes. Targeted at individual vehicle owners in Orange County, CA and St. George, UT.
• Bumper Scuff Repair Mobile bumper scuff repair service that fixes scuffed bumpers caused by parking mishaps, curb contact, or low-speed collisions. Performed on-site at customer homes or offices for individual vehicle owners.
• Paint and Airbrush Touch-Up Mobile paint and airbrush touch-up service for minor paint damage such as rock chips, light scratches, and paint chips on vehicle surfaces. Performed on-site at customer locations for individual vehicle owners.
• Scratch Repair Mobile scratch repair service that addresses light scratches and surface blemishes caused by everyday driving conditions. Performed on-site at customer homes or offices for individual vehicle owners.
• Minor Paint and Body Work Mobile minor paint and body work service for situations where paint is missing or chipped and PDR alone is insufficient. Performed on-site at customer locations for individual vehicle owners.

Quantifiable outcome

• Many minor dent repairs completed in just a few hours
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Service King Collision: National collision repair chain offering paintless dent repair as part of broader bodywork services. Overlaps with Auto Recon on minor cosmetic work but also handles structural collision repairs.
• Maaco: National franchised chain specializing in auto body and paint repair. While broader in scope (collision, paint, refinishing), Maaco competes for many of the same customers seeking cosmetic vehicle repair at lower cost than dealerships.
• Caliber Collision: Largest U.S. collision repair chain with hundreds of locations. Competes indirectly for cosmetic dent, scratch, and bumper repair work, especially insurance-driven claims that Auto Recon also serves.
• CARSTAR Auto Body Repair: North American franchise network of collision and auto body repair facilities. Provides paint, dent, and body services that compete with Auto Recon for insurance-driven cosmetic work.

Emerging players

• Dr. ColorChip: Specialized mobile paint chip and touch-up service provider. Comparable delivery model (mobile/on-site) and overlapping customer base seeking paint restoration without full body shop visits.
• Mobile Auto Detailing / Mobile Dent Repair (regional independents): Numerous local mobile PDR and cosmetic repair operators across Southern California compete on convenience and price. Together they represent the most direct day-to-day competitive set in the Orange County market.

Direct peers

• Dent Wizard: Largest paintless dent repair franchise in North America, providing mobile and in-shop PDR services to consumers, dealers, and auctions. Directly comparable core service (PDR) and overlapping mobile delivery model.
• Hail Depot: Specialized PDR provider focused on hail damage repair with mobile service crews. Directly comparable service (PDR), delivery model (mobile/on-site), and customer base (hail-affected vehicle owners).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/auto-recon

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AUTO RECON