SUNSOUL
SUNSOUL is a Ningbo, China-based manufacturer of automotive tire repair materials and wheel accessories — including TPMS sensors, tire valves, patches, and wheel hardware — serving auto repair shops, fleet operators, and consumers across 65+ countries via wholesale, Amazon FBA, and direct e-commerce.
- Company typePrivate
- Founded2013
- HeadquartersNingbo, China
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What SUNSOUL does
SUNSOUL (legally NINGBO SUNSOUL AUTO ACCESSORIES CO., LTD) is a Chinese manufacturer and distributor of automotive tire repair materials and wheel accessories, founded in 2013 and headquartered in Ningbo, Zhejiang. The company produces TPMS sensors — including NFC smartphone-programmable variants operating at 315MHz/433MHz — tire valve stems and valve hardware in #62 brass with nickel plating, step-down and vulcanizing tire repair patches, rubber string chemicals, wheel balance weights, wheel nuts and bolts, camber adjustment eccentric bolts, air tools and pressure gauges, and wheel spacers and adapters. Production is supported by 60+ CNC machines and robot arms, with stated monthly capacities of 4M+ tire patches, 3M+ tire valves, and 3M+ wheel weights, plus 100% inspection during and after production including air leak, hardness, salt spray, and vulcanizing tests.
The company serves automotive repair shops, tire service centers, commercial fleet operators, agricultural equipment users, and individual vehicle owners across passenger cars, vans, trucks, OTR (off-the-road) vehicles, bicycles, and motorcycles. Revenue is generated through three primary channels: direct B2B wholesale at a one-package MOQ, Amazon FBA fulfillment services offered to resellers, and direct e-commerce via autosunsoul.com. A free ODM/private-label service extends the model into white-label manufacturing for VIP customers, covering branding, logo, color, manual, and packaging. Pricing is quote-based and not publicly disclosed; lead times are 7-15 days for online SKUs and 30-40 days for custom products.
SUNSOUL markets internationally across 65+ countries spanning South America, Europe, USA, Australia, and Southeast Asia, supported by a website localized in 20+ languages, social media presence across major platforms, content marketing via a blog and email newsletter, and participation in German and other trade exhibitions. The company claims a 99% re-order rate and greater than 99% delivery time, quality control, and after-sales service rates, though no formal quality certifications, patents, or named customer logos were disclosed.
SUNSOUL firmographics
Firmographics- Name
- SUNSOUL
- Legal name
- NINGBO SUNSOUL AUTO ACCESSORIES CO.,LTD
- Website
- https://autosunsoul.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SUNSOUL is a Ningbo, China-based manufacturer of automotive tire repair materials and wheel accessories — including TPMS sensors, tire valves, patches, and wheel hardware — serving auto repair shops, fleet operators, and consumers across 65+ countries via wholesale, Amazon FBA, and direct e-commerce.
- Ownership category
- akta.pro rank
SUNSOUL industry classification
Industry- Product category
- Automotive Tire Repair Products and Accessories
- NAICS
- Tire and Tube Merchant Wholesalers (42313), Tire Manufacturing (32621)
- SIC
- Motor Vehicle Parts & Accessories (3714), Wholesale-Motor Vehicle Supplies & New Parts (5013)
- akta.pro industry
- Tire Repair Materials (Patches, Plugs, Cements) ManufacturingIndustrials, Manufacturing & Construction/Plastics & Rubber Manufacturing/Tires & Inner Tubes ManufacturingTire Distribution & Wholesale (Regional/Local Supply)Transportation & Logistics/Vehicle & Equipment Maintenance, Repair & Services (MRO)/Tire Services (Sales, Repair, Retreading)
Keywords
Where SUNSOUL is headquartered
LocationHeadquarters
- HQ city
- Ningbo
- HQ country
- China
- HQ region
- Asia
Offices1 record
Markets served
SUNSOUL business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Product Sales: Direct sales of automotive tire repair materials and accessories including tire valves, TPMS sensors, tire patches, wheel balance weights, wheel nuts and bolts, and tire repair tools. Products are sold in bulk to wholesale customers with MOQ of one package. Sample orders available for trial.
- Custom Manufacturing (ODM): Free ODM service for VIP customers including custom branding, LOGO, color, product manual, and packaging customization. Trademarks require legal registration certificate.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
SUNSOUL product offering
Product offeringCore offering
SUNSOUL manufactures and distributes tire repair materials and automotive accessories for cars, vans, trucks, OTR vehicles, bicycles, and motorcycles. Its core offerings include TPMS sensors (including NFC smartphone-programmable variants), tire repair patches and vulcanizing chemicals, tire valve stems and valve hardware, wheel balance weights, wheel nuts and bolts, air tools and gauges, and wheel service equipment. The company sells wholesale to global repair shops and distributors and supports custom branding (ODM) for VIP customers.
Product overview
NINGBO SUNSOUL AUTO ACCESSORIES CO.,LTD is a manufacturer specializing in tire repair materials and automotive accessories for cars, vans, trucks, OTR (Off-The-Road), bicycles, and motorcycles. The product portfolio centers on three core categories: (1) Tire Repair Products including patches, rubber string chemicals, combination repair unit kits, and emergency tire repair kits; (2) Tire Valve & TPMS Products including TPMS sensors (with NFC smartphone-programmable variants), valve stems, valve caps, and valve hardware in brass and nickel-plated finishes; and (3) Wheel Service Equipment including car jacks, wheel balance weights, air tools (pressure gauges, air chucks, hoses), wheel nuts & bolts, camber adjustment bolts, and wheel spacers/adapters. SUNSOUL operates as a single unified product brand with no platform-plus-modules architecture.
Differentiator
Problem solved
Functional benefit
Products and services
- TPMS Sensors Tire Pressure Monitoring System sensors that continuously monitor tire pressure and alert drivers to pressure variations for improved safety and fuel efficiency. Includes NFC smartphone-programmable variants with adjustable valve stems.
- Tire Patches and Rubber String Chemicals Tire repair patches (including step-down design patches for radial tires and vulcanizing patches) and rubber string inserts combined with vulcanizing chemicals for repairing punctures in tubeless tires across cars, vans, trucks, OTR, bicycles, and motorcycles.
- Tire Valve Stems and Valve Hardware Heavy-duty brass tire valve stems, valve caps, and valve hardware for cars, trucks, buses, and agricultural vehicles, including clamp-in valves, snap-in valves, and metal valve stems for TPMS. Material: #62 Brass with nickel plating.
- Tire and Wheel Service Equipment Wheel service equipment including car jacks, wheel balance weights, tire repair tools, emergency repair kits, and wheel spacers/adapters for automotive service professionals.
- Air Tools, Hoses and Accessories Air pressure gauges, air chucks, air hoses, and pneumatic accessories for tire inflation and maintenance.
- Wheel Nuts and Bolts Wheel nuts, bolts, lug nuts, spike lug nuts, wheel lock nuts, wheel lock bolts, camber bolts, and wheel nut/bolt covers for passenger and commercial vehicles.
- Combination Repair Unit Kit Combined tire repair patch and plug nail kits for multi-purpose repair applications across various vehicle types including cars, vans, trucks, OTR, bicycles, and motorcycles.
- Emergency Tire Repair Kit Complete tire repair tool kits in boxes containing hand tools for emergency tire puncture repairs, suitable for auto, car, truck, motorcycle, and bike.
- NFC Smartphone Programmable TPMS Sensor Programmable TPMS sensor with NFC technology allowing smartphone configuration, supporting 315MHz/433MHz frequencies with adjustable rubber and metal valve stems.
- Dual Foot Truck Air Pressure Gauge Heavy-duty tire pressure gauge with dual foot design for accurate measurement, supporting 10-150psi and 100-1000kpa ranges.
- Camber Adjustment Eccentric Screw Bolts Wheel alignment adjustment bolts with eccentric design for camber correction, available in 12.9 grade steel with various surface treatments.
Quantifiable outcome
- 99% re-order rate indicates high customer satisfaction and product reliability
- +1 more outcomes
Companies that use SUNSOUL
Customer profileSegments4 records
Ideal customer profiles4 records
SUNSOUL technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
SUNSOUL partnerships and signals
Strategic signalScale indicators8 records
Recent moves6 records
Expansion highlights5 records
SUNSOUL competitors and assessment
Company assessmentDirect peers
- Rema Tip Top: Rema Tip Top is a long-established German manufacturer of tire repair materials (patches, plugs, vulcanizing cements) and conveyor belt services. It is one of the global benchmarks in tire repair consumables, directly overlapping with SUNSOUL's patch, rubber string, and vulcanizing chemical product lines.
- Tech International: Tech International is a US-based manufacturer and distributor of tire repair materials, including patches, plugs, vulcanizing fluids, and tire/wheel service tools. Its product portfolio directly mirrors SUNSOUL's core tire repair consumables and tool offering to the automotive aftermarket.
- Dill Air Controls: Dill Air Controls is a US manufacturer of tire valves, valve hardware, and TPMS-related components serving the automotive aftermarket. Its product range overlaps directly with SUNSOUL's brass valve stems, TPMS sensors, and valve accessories.
- Myers Tire Supply: Myers Tire Supply is a major North American distributor of tire repair materials, tire/wheel service equipment, and consumables to tire dealers and auto repair shops. Comparable to SUNSOUL's wholesale/distribution arm serving automotive repair customers across multiple regions.
- Tiptop Rubber: Tiptop Rubber is an Indian manufacturer of tire repair patches, rubber strings, and vulcanizing cements for the global aftermarket. It competes with SUNSOUL as a low-cost Asian source of the same tire repair consumables sold to garages and distributors worldwide.
Broad incumbents
- Schrader (Sensata Technologies): Schrader, part of Sensata Technologies, is the global leader in TPMS sensors and a major producer of tire valves. It serves both OEM and aftermarket channels, representing the entrenched incumbent that SUNSOUL's NFC-programmable TPMS competes against in the aftermarket.
- Standard Motor Products: Standard Motor Products is a US-based manufacturer and distributor of automotive replacement parts including TPMS sensors, tire pressure components, and wheel hardware. Comparable as a multi-category aftermarket auto parts supplier whose TPMS and wheel hardware lines overlap SUNSOUL's offering.
- Continental AG: Continental is a global automotive tier-1 supplier offering TPMS sensors, tire valves, and a broad portfolio of tires and automotive electronics. Its TPMS and valve businesses compete with SUNSOUL in the global aftermarket while leveraging far larger OEM relationships.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
SUNSOUL social profiles
Digital presenceSUNSOUL financial estimates
Financial estimateRevenue estimate
Valuation estimate
SUNSOUL leadership team
Management profileNumber of profiles
SUNSOUL funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SUNSOUL M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SUNSOUL
What does SUNSOUL do?
SUNSOUL manufactures and distributes tire repair materials and automotive accessories for cars, vans, trucks, OTR vehicles, bicycles, and motorcycles. Its core offerings include TPMS sensors (including NFC smartphone-programmable variants), tire repair patches and vulcanizing chemicals, tire valve stems and valve hardware, wheel balance weights, wheel nuts and bolts, air tools and gauges, and wheel service equipment. The company sells wholesale to global repair shops and distributors and supports custom branding (ODM) for VIP customers.
Is SUNSOUL a public or private company?
SUNSOUL is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SUNSOUL founded?
SUNSOUL was founded in 2013. It employs 11 to 50 people.
Where is SUNSOUL based?
SUNSOUL is headquartered in Ningbo, China, in the Asia region.
How does SUNSOUL make money?
Two revenue lines are on record. Product Sales are the primary driver. The others are custom Manufacturing (ODM).
Who are SUNSOUL's main competitors?
Direct peers on record are Rema Tip Top, Tech International, Dill Air Controls, Myers Tire Supply and Tiptop Rubber. Broad incumbents are Schrader (Sensata Technologies), Standard Motor Products and Continental AG.
Does SUNSOUL have an API?
No public API is recorded for SUNSOUL.
What industry is SUNSOUL in?
SUNSOUL's product category is Automotive Tire Repair Products and Accessories. Its primary akta.pro industry code is IMANAKAL, Tire Repair Materials (Patches, Plugs, Cements) Manufacturing, with a secondary code of TLAKADAH, Tire Distribution & Wholesale (Regional/Local Supply). Its NAICS code is 42313 and its SIC code is 3714.