Aveda Institute-Denver

What Aveda Institute-Denver does

Aveda Institute-Denver is a private vocational beauty and wellness education institution located at 801 Kalamath St in downtown Denver, Colorado. The campus delivers state-licensure preparation across seven programs — Cosmetology (1,500 hours), Barbering (1,500 hours), Hairstyling (1,200 hours), Esthiology (600 hours), Massage Therapy (650 hours), Educator training, and Master Esthiology — combining technical instruction with on-campus student salon experience using Aveda's plant-based and botanical product line. The Denver campus is one of five locations operated under the Inspire Greatness Aveda Institutes brand (Denver, Phoenix, Provo, Tucson, Avondale), and the network sits within Aveda Corporation, itself a subsidiary of The Estée Lauder Companies Inc. (NYSE: EL).

The business operates a tuition-based revenue model with programs priced in the mid-five-figure range (e.g., the Massage Therapy program totals $15,200 inclusive of kit and fees). Revenue is augmented by on-campus student salon services offered to the public. Marketing is multi-channel — campus tours, social media (Instagram, TikTok, YouTube, Facebook), website/SEO content, and experiential industry events such as London Fashion Week, NAHA (North American Hairstyling Awards), and Study Abroad programs. Financial aid, scholarships, grants, and federal loans are available to qualifying students, and the institution holds NACCAS accreditation, which is a prerequisite for federal Title IV financial aid eligibility. Target customers are recent high school graduates exploring creative careers, working adults seeking career change, and existing beauty professionals pursuing additional credentials.

The competitive positioning rests on three pillars: (1) brand association with Aveda's globally recognized plant-based and sustainability positioning; (2) hands-on training in working salon environments from the first week; and (3) industry-event access that builds portfolio and professional networks unavailable at most vocational schools. The institution was recognized as a 2026 Salon Today 200 Honoree. The operating model is characteristic of a corporate education division within a major beauty conglomerate rather than an independent operator, with brand, product, and curriculum standards set at the Aveda/Estée Lauder parent level.

Name

Aveda Institute-Denver

Legal name

Aveda Corporation

Website

https://avedainstitutedenver.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Aveda Institute-Denver is a private vocational beauty and wellness school in downtown Denver, offering state-licensure programs in cosmetology, barbering, hairstyling, esthiology, and massage therapy within the five-campus Inspire Greatness Aveda Institutes network owned by Aveda Corporation (an Estée Lauder subsidiary).

Ownership category

akta.pro rank

Product category

Beauty and Wellness Vocational Education

NAICS

Cosmetology and Barber Schools (611511), Technical and Trade Schools (6115), Technical and Trade Schools (61151)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Barbering Schools & Programs (HSALANAD)

akta.pro secondary industry

Barber Training, Apprenticeship & Education (HSALABAI)

Keywords

• Beauty school programs
• Cosmetology training
• Esthiology education
• Barbering instruction
• Massage therapy training

Headquarters

HQ city

Denver

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Tuition and Program Fees: Students pay tuition and fees for beauty and wellness training programs including cosmetology, barbering, hairstyling, esthiology, and massage therapy. Programs range from 600-1500 hours.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Aveda Institute Denver offers state-licensed vocational training programs in cosmetology, barbering, hairstyling, esthiology, master esthiology, massage therapy, and educator/instructor training, ranging from 600 to 1,500 hours. Programs are delivered in a working student salon using Aveda's plant-based and botanical product line, combining technical skill development with business training and licensure preparation.

Product overview

Aveda Institute Denver offers a portfolio of beauty and wellness vocational training programs. The core offerings include Cosmetology (1,500 hours), Barbering (1,500 hours), Hairstyling (1,200 hours), Esthiology (600 hours), Massage Therapy (650 hours), Educator training, and Master Esthiology. Students train using Aveda's plant-based products in a working salon environment, with programs combining technical training and business skills for licensure preparation.

Differentiator

Problem solved

Functional benefit

Products and services

• Cosmetology Program

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Aveda CorporationcoreStrategic or Co-development PartnerAveda Institute Denver is part of the Aveda network, using Aveda's plant-based and botanical products for training. Students gain experience with Aveda products which are recognized globally for sustainability. The partnership provides brand association and access to Aveda's wellness philosophy.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Others

• Pivot Point International: Cosmetology curriculum, educational content, and lab equipment provider serving beauty schools globally. Comparable as an enabling supplier of standardized training infrastructure to vocational cosmetology programs like Aveda Institute Denver.
• Milady (Cengage Beauty & Wellness): Provider of cosmetology, esthetics, barbering, and nail technology textbooks, curriculum, and certification prep used by beauty schools. Adjacent ecosystem participant supplying standardized educational content to similar vocational programs.

Direct peers

• Other Aveda-branded Institutes: Sister Aveda-branded beauty schools operated by different licensees under the Aveda network umbrella, offering the same plant-based curriculum, product training, and experiential programming with comparable tuition structures.
• The Salon Professional Academy (TSPA): Multi-campus cosmetology, esthetics, barbering, and nail technology school network with a similar focus on hands-on training in a working salon environment and tuition-funded revenue model.
• Xenon International Academy: Multi-campus cosmetology, esthetics, and makeup artistry school with comparable program hour ranges, licensure-preparation focus, and tuition-funded model.
• Regency Beauty Institute: Cosmetology school chain offering cosmetology and esthetics programs with similar hands-on training emphasis and tuition-funded enrollment model targeting aspiring beauty professionals.
• Empire Beauty Schools: One of the largest cosmetology school chains in the US, offering state-licensed cosmetology and esthetics programs across multiple campuses with a comparable tuition-based model and similar aspiring-professional target segment.
• Tricoci University of Beauty Culture: Cosmetology, esthetics, and barbering school chain offering state-licensed vocational training programs in a similar format, with comparable tuition pricing and career-focused student personas.
• Paul Mitchell Schools: National network of cosmetology and barbering schools operating under the Paul Mitchell brand with similar multi-program vocational training (cosmetology, barbering, esthetics, instructor training) and comparable tuition-funded business models.

Emerging players

• Blue Cliff College: Multi-state vocational school offering cosmetology and esthetics programs among other trades; partial overlap in beauty programs with comparable tuition-funded, Title IV-eligible business model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/inspireaveda
• YouTubeyoutube.com/channel/UCuanmspl7PmgfUUecgORGDw
• Facebookfacebook.com/inspiregreatnessavedainstitutes
• Instagraminstagram.com/inspireaveda
• LinkedInlinkedin.com/school/aveda-institute-denver

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aveda Institute-Denver