Avon Valley Academy

Name

Avon Valley Academy

Legal name

Avon Valley Academy

Website

https://avonvalleyacademy.org.uk

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Secondary Education

NAICS

Elementary and Secondary Schools (6111)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Public Career & Technical Education (CTE) Centers & Programs (EDAJAAAJ)

Keywords

• Secondary education
• GCSE curriculum
• Careers education
• Pastoral support
• State academy

Headquarters

HQ city

Durrington

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Revenue model

1. Government-funded education: As an academy within the Acorn Education Trust, the school is publicly funded through the UK government's Education Funding Agency. Funding is based on per-pupil allocation, pupil premium for eligible students, and other government grants.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Avon Valley Academy is a state-funded secondary academy located in Durrington, Salisbury, Wiltshire, delivering education to students aged 11-16 across Years 7 to 11. The school operates within the Acorn Education Trust Multi-Academy Trust and delivers a GCSE and vocational qualifications curriculum with a Pupil Admission Number of 185 per year group, alongside careers education, personal development, and pastoral support services.

Product overview

Avon Valley Academy is a secondary school offering a comprehensive educational programme for students in Years 7-11. The school's core educational offering consists of its academic curriculum spanning 19 subject areas, complemented by integrated support services including a Careers Programme (CEIAG), Personal Development Programme with Relationships and Sex Education, and emotional wellbeing support through the Thrive Approach. The Great Teaching Toolkit methodology underpins classroom delivery, supported by remote learning capabilities and safeguarding systems including Listening Ear and Operation Encompass. All these programmes work together to deliver the school's mission of preparing students for their chosen pathway beyond school.

Differentiator

Problem solved

Functional benefit

Products and services

• Secondary Education (Years 7-11)

Quantifiable outcome

• 86% of students stay in education or employment after KS4
• +1 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Wiltshire Police (Operation Encompass)coreStrategic or Co-development PartnerThe school receives information from Wiltshire Police as part of the Operation Encompass programme, which notifies schools when pupils experience or witness domestic violence or abuse. This enables the school to provide appropriate support to affected students upon arrival at school.
• Acorn Education TrustcoreStrategic or Co-development PartnerAvon Valley Academy is part of the Acorn Education Trust Multi Academy Trust. The trust provides governance, shared resources, policies, and school improvement support. The trust manages term dates, exclusion policies, first aid policies, and other centralised functions.
• DSTL (Defence Science and Technology Laboratory)minorStrategic or Co-development PartnerDSTL hosted a Work Experience Day for Year 8 students, providing hands-on activities and insights into careers in science and technology. This supports the school's careers programme.
• Youth Action WiltshireminorStrategic or Co-development PartnerYouth Action Wiltshire is commissioned by Wiltshire Council to provide the Young Carers Service. They offer young carer support workers for each Wiltshire region and fun breaks with other young carers.
• CAMHS (Children and Adolescent Mental Health Service)minorStrategic or Co-development PartnerMental health support service for Wiltshire offered by Oxford Health NHS Foundation Trust. Students can be referred via GP or self-refer through the CAMHS website for mental health support.
• SWi School WearminorOthersOfficial uniform provider for Avon Valley Academy. The school directs parents to SWi for purchasing school uniform items including blazers, ties, skirts, PE polo shirts, and fleeces.

Scale indicators11 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Star Academies: A UK multi-academy trust operating a portfolio of primary and secondary schools, including several with high proportions of disadvantaged pupils. Comparable to AVA on cohort profile and to Acorn Education Trust on governance scale, serving as a broader reference point for MAT-led secondary school improvement.
• Harris Federation: One of the largest UK multi-academy trusts, operating dozens of primary and secondary academies across London and the South East. Comparable to Acorn Education Trust as a MAT operator, providing a benchmark for school improvement methodology, scale economies, and outcomes across a non-selective secondary footprint similar to AVA's.
• Ark Schools: A national UK multi-academy trust running a network of non-selective primary and secondary academies. Directly comparable to Acorn Education Trust in operating model and to AVA in serving mixed-ability state secondary cohorts, with a similarly research-led teaching approach and pupil premium focus.
• Oasis Community Learning: A large UK multi-academy trust running non-selective academies nationwide, with explicit emphasis on inclusion and community engagement similar to Avon Valley Academy's ethos. Provides a peer reference point on trust-level pastoral infrastructure and secondary cohort management.
• Outwood Grange Academies Trust: A large UK multi-academy trust operating a wide network of secondary academies, many of which serve high-FSM, high-SEND cohorts similar to AVA's. Provides a relevant comparator on curriculum design, behaviour systems, and outcomes progression in non-selective secondary settings.
• Dixons Academies Trust: A UK multi-academy trust operating a network of secondary academies, particularly in the North of England, with a reputation for disciplined, knowledge-rich curriculum design. Comparable to Acorn Education Trust on operating model and to AVA on serving non-selective secondary cohorts, though operating in a different region.

Regional players

• South Wilts Grammar School: A selective girls' grammar school based in Salisbury, the principal academic competitor for high-attaining Wiltshire families in Avon Valley's priority admission area. Provides a useful reference point on parental choice dynamics, although its selective admissions and historical attainment profile differ materially from AVA's comprehensive intake.
• The Burgate School and Sixth Form: A non-selective secondary school located in Fordingbridge, Hampshire, serving a mixed rural/suburban cohort similar to Avon Valley Academy in size and catchment. Operates as a comprehensive 11–18 provider in the same South of England region, competing indirectly for the same Wiltshire/Hampshire border families.
• Bishop Wordsworth's School: A selective boys' grammar school in Salisbury that competes for the same Wiltshire cohort as Avon Valley Academy, particularly at the upper-attaining end. Operates within the same South Wiltshire parental market and shapes the realistic attainment benchmark local families use when evaluating non-selective secondaries like AVA.

Emerging players

• Reach Academy Feltham: A small, high-performing all-through state academy in West London that has gained prominence for strong outcomes from a mixed-ability intake. Shares with AVA a research-informed teaching model and a focus on character/personal development, although it operates at smaller scale and through an all-through rather than 11–16 model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/avonvalleyacademy.co.uk
• LinkedInlinkedin.com/company/avon-valley-academy

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Avon Valley Academy