Auckland Women's Centre

Name

Auckland Women's Centre

Legal name

Auckland Women's Centre

Website

https://awc.org.nz

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

11–50 employees

Short description

Auckland Women's Centre (Te Wāhi Wāhine o Tāmaki Makaurau) is a 50-year-old Auckland nonprofit providing free women's support, counselling, classes, and advocacy services — including nationally used stalking response guides — funded by donations, government grants, and training room hire.

Ownership category

akta.pro rank

Product category

Women's Community Support Services

NAICS

Other Individual and Family Services (624190)

SIC

Services-Social Services (8300)

akta.pro primary industry

Gender Equality & Women’s Empowerment (BPAGABAF)

akta.pro secondary industry

Domestic Violence & Abuse Support Services (BPAGAEAD)

Keywords

• Women's support services
• Community advocacy
• Gender equity
• Violence prevention
• Counselling services

Headquarters

HQ city

Grey Lynn, Auckland

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Donations and Fundraising: Community donations and fundraising campaigns including Fab 500 initiative and bequests
2. Government Funding: Ministry of Social Development contract and other government funders
3. Training Room Hire: Rental income from training room hire - $20/h+GST for community groups/charities, $40/h+GST for government/private

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels6 records

Core offering

Auckland Women's Centre (Te Wāhi Wāhine o Tāmaki Makaurau) is a nonprofit community centre founded in 1975 that delivers free Women's Support drop-in services (advice, referral, information), professional counselling, classes and workshops, community education, and targeted programmes for rainbow women, rangatahi (youth), and solo mums. The Centre also runs advocacy initiatives such as the Aotearoa Free From Stalking campaign and publishes downloadable stalking response guides including a Kaupapa Māori resource, while operating a paid training-room hire service to generate income.

Product overview

Te Wāhi Wāhine o Tāmaki Makaurau (Auckland Women's Centre) operates as a community centre offering a coordinated suite of support services, educational programmes, and advocacy initiatives for women in Auckland. The core offerings include Women's Support (free advice, referral and information with drop-in service), Counselling, and Classes/Workshops. The Centre provides specialized support through Rainbow Women services and Rangatahi Youth Outreach programmes. On the advocacy front, the Centre runs the Aotearoa Free From Stalking campaign and publishes comprehensive stalking response resources including a Kaupapa Māori guide. Additional services include a training room hire facility, massage services, forums and events, and a blog/newsletter publication. The organization focuses on empowerment through support, education, counselling, and community engagement.

Differentiator

Problem solved

Functional benefit

Products and services

• Women's Support Service Free non-judgmental advice, referral, and information service for women. Drop-in service operates from 10am-3pm, Monday to Friday, at 4 Warnock Street, Grey Lynn.
• Counselling Services Professional counselling support for women experiencing challenges including family violence, relationship issues, and personal well-being; available by appointment 9am-4pm Monday-Friday.
• Classes and Workshops (Akoranga) Educational programmes and skills workshops for women including feminist self-defence, Solo Mums on Sundays, and other skill-building workshops.
• Training Room Hire Hire of training space to community groups and charities at $20/hour+GST and to government organisations and private groups at $40/hour+GST. Includes tables, chairs, free wifi, kitchen, bathroom, and TV setup with camera and microphone.
• Stalking Response Guide Comprehensive free downloadable guide helping women understand their options when experiencing stalking or harassment, including practical safety planning and support resources, published for victim-survivors across New Zealand.
• Kaupapa Māori Stalking Response Resource Kaupapa Māori guide for whānau Māori experiencing stalking and coercive control, designed to reflect Te Ao Māori understandings and increase knowledge for improved safety and wellbeing.
• Rainbow Women Services Support and community services specifically for rainbow/LGBTQI+ women and gender-diverse individuals.
• Rangatahi Youth Outreach (Tuia Te Papa) Youth coordination and outreach programme supporting young women and non-binary rangatahi through the Tuia Te Papa programme.
• Massage Services Massage therapy services provided as part of the support offerings for women's well-being.
• Forums and Events Community kōrero forums featuring speakers on topics related to feminism, mana wahine, politics, and social justice, including events with notable guests.
• Solo Mums on Sundays Peer-support programme for solo mothers and their children offering parenting support and social connection.
• Community Education Programme Educational outreach and community engagement programmes on gender equity, relationships and sexuality education, and violence prevention.

Quantifiable outcome

• Created stalking-response guides used by victim-survivors across New Zealand
• +1 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and major.

• Tū Tama Wahine o TaranakicoreStrategic or Co-development Partner · 21 May 2026Created Kaupapa Māori guide for whānau Māori experiencing stalking and coercive control, reflecting Te Ao Māori understandings for improved safety and wellbeing
• Coalition for the Safety of Women and ChildrencoreStrategic or Co-development PartnerAuckland Women's Centre is a founding member of this coalition with 20+ member organizations working to eliminate family violence and sexual violence. Led the successful campaign for anti-stalking legislation.
• National Council of Women Te Kaunihera Wāhine o AotearoacoreStrategic or Co-development PartnerCoalition member organization collaborating on women's safety advocacy
• Shakti TrustcoreStrategic or Co-development PartnerCoalition member supporting Asian, African and Middle Eastern immigrant women
• Women's Refuge – Tāmaki MakauraucoreStrategic or Co-development PartnerCoalition member providing family violence services
• YWCA AucklandcoreStrategic or Co-development PartnerCoalition member organization supporting women
• Ministry of Social DevelopmentmajorOthersGovernment funder of SKIP Positive Parenting Project and other programmes

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Women's Refuge New Zealand: National network providing family violence crisis services, safe houses, and advocacy for women — a direct peer in the women's safety and family violence space, and an active coalition partner of Auckland Women's Centre.
• Christchurch Women's Centre: Community women's centre providing drop-in support, counselling, classes, and advocacy in Canterbury — operates an essentially identical model to Auckland Women's Centre in a different region.
• Wellington Women's Centre (Hutt Valley Women's Centre): Operates the same community-based women's centre model (drop-in support, counselling, classes, advocacy) in the lower North Island, making it the closest peer in mission and operating structure.
• Shakti Community Council: Supports Asian, African, and Middle Eastern migrant and refugee women experiencing family violence in Auckland; coalition partner with overlapping service population and family violence specialisation.
• YWCA Auckland: Provides housing, support, and advocacy for women and families in Auckland, including family violence services. Direct peer in service mix and a coalition partner.

Broad incumbents

• Family Planning New Zealand: National clinical provider of reproductive and sexual health services. Adjacent in women's health focus but operates a clinic-based, clinician-led model versus the community-led support model.
• National Council of Women New Zealand: Larger national umbrella organisation focused on women's rights policy and advocacy. Comparable in policy/advocacy function but broader and not service-delivery oriented at the community level.

Regional players

• Auckland Council Social Services: Local government provider/funder of community and social services in the Auckland region. Comparable as a regional delivery/funding counterpart but operates at much larger scale.

Emerging players

• Te Whāriki Manawāhine o Whanganui: Kaupapa Māori women's organisation providing domestic violence and whānau ora services in the Whanganui region. Comparable in cultural approach and violence support mission but regional in focus.
• Rape Prevention Education (RPE) Whakatū Mauri Trust: Specialist organisation delivering sexual violence prevention education and community programmes. Comparable in gender-violence prevention remit but narrower in scope than Auckland Women's Centre.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/auckland-women's-centre

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Auckland Women's Centre