B4Ukraine

What B4Ukraine does

B4Ukraine is a global civil society coalition founded in 2022 following Russia's full-scale invasion of Ukraine, with the explicit mission of accelerating corporate disengagement from the Russian market and promoting sanctions enforcement. The coalition is legally operated through OSA MANAGEMENT LLP, registered in The Hague, Netherlands (KvK 96435135), and is governed by a voluntary Steering Committee of senior figures from partner organizations including International Partnership for Human Rights, Open Society Foundations, Razom We Stand, NAKO, and One Philosophy. It operates with approximately 5 paid staff and is funded through supporter contributions and organizational partnerships rather than commercial revenue.

The coalition's core offering is not a commercial product but a multi-pronged advocacy and research platform. Its primary technical asset is the leave-russia.org tracker, which monitors companies that continue operating in or have exited Russia since the invasion. The Business Outreach Program sends weekly letters to companies still in Russia (250 letters sent, 39% response rate, 10% meeting rate), while the coalition publishes annual reports, thematic research (e.g., $60B+ in taxes paid by foreign firms to Russia, $23.7B in Western goods reaching Russia via China), and policy papers targeting G7 and EU governments. The Responsible Exit Framework, aligned with UN Guiding Principles on Business and Human Rights, provides a structured methodology for CEOs and ESG teams to navigate corporate exit decisions.

B4Ukraine's revenue model is donor-funded rather than commercial. It does not sell products or services, has no publicly disclosed pricing, and operates through grants, philanthropic funding (Open Society Foundations is a confirmed financial partner), and in-kind research contributions from 16+ partner organizations spanning human rights, anti-corruption, financial sector, and environmental NGOs. Its go-to-market is community-led: direct engagement with investors and companies, advocacy at the highest levels in the EU and USA, and mobilization of volunteers for grassroots campaigning. The addressable stakeholder base spans international companies (2,000+ still operating in Russia), G7 and EU governments, institutional investors, and consumers.

Name

B4Ukraine

Legal name

OSA MANAGEMENT LLP

Website

https://b4ukraine.org

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

B4Ukraine is a civil society coalition founded in 2022 that engages international companies still operating in Russia, researches corporate complicity, and advocates for stronger EU and US sanctions to block economic resources fueling Russia's war against Ukraine.

Ownership category

akta.pro rank

Product category

Civil Society Advocacy and Corporate Responsibility Research

NAICS

Business Associations (81391)

SIC

International Affairs (9721)

akta.pro primary industry

Technical Committees, Working Groups & Expert Panels (BPADANAB)

Keywords

• Corporate responsibility advocacy
• Sanctions policy research
• Civil society coalition
• Human rights advocacy
• Corporate exit frameworks

Headquarters

HQ city

The Hague

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Coalition Funding: B4Ukraine is a civil society coalition funded through supporter contributions and organizational partnerships. Organizations wishing to become endorsers of the Declaration contact the coalition. Companies making commitments outlined in the Declaration also contact the coalition.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

B4Ukraine is a global civil society coalition that engages international companies still operating in Russia through direct outreach letters and meetings, publishes in-depth research on corporate complicity in Russia's war economy, and advocates at the highest levels of EU and US governments for stronger sanctions. It maintains the leave-russia.org tracking platform to monitor corporate presence in Russia and publishes frameworks (such as the Responsible Exit Framework) to guide companies on disengagement aligned with international human rights standards.

Product overview

B4Ukraine is a global civil society coalition, not a technology company with commercial products. Its 'offerings' consist of advocacy programs, research publications, and engagement services: a Business Outreach Program that contacts companies operating in Russia, Corporate Research and Reports analyzing business behavior and sanctions evasion, a Government Advocacy service pushing for stronger EU/US sanctions, an Investor Engagement program to encourage portfolio companies to exit Russia, and a companion Leave-Russia.org tracker website. The coalition also publishes frameworks such as the Responsible Exit Framework to guide corporate disengagement from Russia amid the ongoing war against Ukraine.

Differentiator

Problem solved

Functional benefit

Products and services

• Business Outreach Program Weekly outreach program where B4Ukraine contacts companies that continue operations in Russia to initiate dialogue about responsible exit. The program tracks company responses and publishes responses from both responders and non-responders, providing accountability for corporate behavior in Russia.
• Corporate Research and Reports In-depth tracking and analysis of business behavior, including reports on Russian fossil fuels, weapons and dual-use components, and unsanctioned business sectors. Publishes frameworks for responsible exit from Russia and documents corporate tax contributions to the Russian state.
• Government Advocacy Advocacy efforts targeting EU and US governments to implement stronger sanctions, ban Russian LNG imports, and enforce stricter export controls on dual-use components reaching Russia.
• Investor Engagement Tools and resources for investors to identify Russia 'remainers' in their portfolios and encourage companies to leave Russia through shareholder resolutions and stewardship engagement.
• Leave-Russia.org Tracker A companion website that tracks companies that continue to do business in Russia versus those that have exited, providing data on corporate presence in the Russian market.
• Responsible Exit Framework A detailed framework for CEOs and corporate ESG teams on how to assess trade-offs responsibly and align their decisions with international standards on business and human rights when exiting Russia.

Quantifiable outcome

• Companies engaged through business outreach: 250 letters sent, 39% response rate, 10% meeting rate
• +1 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

16 partnerships are on record, tiered core.

• International Partnership for Human Rights (IPHR)coreStrategic or Co-development PartnerIPHR is a core member of the B4Ukraine Steering Committee. Simon Papuashvili serves as Program Director at IPHR and participates in coalition governance as a Steering Committee member.
• One PhilosophycoreStrategic or Co-development PartnerNataliia Popovych, founder of One Philosophy communications consultancy, serves on the B4Ukraine Steering Committee and is a civic activist who has been at the forefront of Ukraine's efforts to counter Russian hybrid warfare since 2014.
• WeAreUkraine.infocoreStrategic or Co-development PartnerNataliia Popovych founded WeAreUkraine.info, a repository of truth about the Russia-Ukraine war and global engagement platform. She is a co-founder of Ukraine Crisis Media Center.
• Independent Anti-Corruption Commission (NAKO)coreStrategic or Co-development PartnerOlena Tregub, executive director at NAKO, serves on the B4Ukraine Steering Committee. She is a fellow at the Atlantic Council and part of the World Economic Forum's Global Shapers network.
• BankTrackcoreStrategic or Co-development PartnerBankTrack is a core coalition partner that focuses on financial sector engagement and published reports on Raiffeisen Bank International's operations in Russia alongside B4Ukraine.
• Kyiv School of Economics (KSE Institute)coreStrategic or Co-development PartnerKSE Institute collaborated with B4Ukraine on research showing that 17 of the 20 largest profit taxpayers in Russia are companies headquartered in G7 and EU countries. Also partnered on analysis of taxes paid by foreign companies in Russia.
• Centre for Research on Energy and Clean Air (CREA)coreStrategic or Co-development PartnerCREA is a key research partner providing data on Russian fossil fuel exports and sanctions enforcement. Jointly published policy recommendations on strengthening sanctions on Russian fossil fuels.
• UrgewaldcoreStrategic or Co-development PartnerGerman environmental NGO that partnered with B4Ukraine on joint policy papers regarding Russian LNG exports and sanctions enforcement. Published research on Fayard shipyard servicing Russian LNG tankers.
• Razom We StandcoreStrategic or Co-development PartnerSvitlana Romanko, founder and director of Razom We Stand, serves on the B4Ukraine Steering Committee. The organization focuses on fossil fuel import bans and clean energy transition advocacy.
• The Dekleptocracy ProjectcoreStrategic or Co-development PartnerPartnered with B4Ukraine on the UK sanctions policy paper and published a report identifying critical chokepoints in Russia's chemical supply chain.
• Norwegian Helsinki CommitteecoreStrategic or Co-development PartnerPartnered with B4Ukraine and Corisk on research showing $23.7 billion worth of Western goods reached Russia via China and Hong Kong between April 2022 and July 2024.
• CoriskcoreStrategic or Co-development PartnerRisk consultancy that partnered with B4Ukraine and Norwegian Helsinki Committee on research tracking Western goods reaching Russia through third countries.
• Squeezing PutincoreStrategic or Co-development PartnerPartnered with B4Ukraine Coalition and Kyiv School of Economics on research revealing how foreign businesses continue channeling billions in taxes to the Russian state.
• Mission UkrainecoreStrategic or Co-development PartnerPartner organization that co-authored the UK sanctions policy paper with B4Ukraine and other coalition members.
• UK Friends of UkrainecoreStrategic or Co-development PartnerUK-based organization that co-authored the strengthening sanctions policy paper with B4Ukraine and other partners.
• Stephen Hoffman ConsultingcoreStrategic or Co-development PartnerConsulting partner that co-authored the UK sanctions policy paper with B4Ukraine and other coalition organizations.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Global Witness: International investigative NGO that exposes corporate and state complicity in human rights and environmental abuses. Comparable in mission (corporate accountability, sanctions/anti-corruption investigations), funding base, and advocacy style to B4Ukraine, but operates across many more geographies.
• Urgewald: German environmental and human rights NGO that campaigns against financing of fossil fuels and weapons. Comparable: Urgewald is a core B4Ukraine partner publishing joint policy work on Russian LNG and arms-related shipyards — same targeted-corporate-complicity model.
• Razom We Stand: Ukrainian climate and human-rights NGO campaigning for bans on Russian fossil fuel imports. Comparable as a Ukraine-rooted advocacy group with overlapping fossil-fuel/sanctions focus; founder Svitlana Romanko sits on the B4Ukraine Steering Committee.
• Norwegian Helsinki Committee: Human-rights NGO active across Europe and the post-Soviet space. Comparable in mission and methods; the Norwegian Helsinki Committee co-authored B4Ukraine research on Western goods reaching Russia via third countries.
• BankTrack: Dutch-based NGO that tracks commercial banks' human rights and environmental impact and campaigns for finance-sector disengagement from controversial sectors. Directly comparable to B4Ukraine: a civil-society coalition targeting corporate complicity, sharing several common partner organizations and working alongside B4Ukraine on Russian-bank campaigns.
• International Partnership for Human Rights (IPHR): Brussels-based human rights organization active in post-Soviet states. Highly comparable: IPHR's Program Director sits on the B4Ukraine Steering Committee and IPHR is a core coalition partner, with overlapping human-rights framing and EU advocacy.
• Centre for Research on Energy and Clean Air (CREA): Research-focused NGO that produces data-driven analyses on fossil-fuel emissions and sanctions evasion. Comparable because CREA is an active B4Ukraine coalition partner doing co-branded policy research on Russian fossil fuel sanctions — same advocacy/research DNA, similar funder ecosystem.
• Independent Anti-Corruption Commission (NAKO): Ukrainian anti-corruption NGO whose executive director serves on B4Ukraine's Steering Committee. Comparable as a Ukraine-rooted governance/accountability NGO whose outputs intersect with B4Ukraine's corporate-complicity research.

Emerging players

• Kyiv School of Economics (KSE Institute): Ukrainian academic institution whose policy research arm has produced foundational analyses of foreign companies' taxes in Russia. Comparable as a research/advocacy ally whose outputs B4Ukraine uses and co-publishes; not a campaigning NGO, hence the emerging-player framing.

Broad incumbents

• Transparency International: Larger, established global NGO focused on anti-corruption and corporate accountability. Comparable in its research-and-advocacy model against corporate complicity, but far broader in scope (not Russia-specific) and much larger, making it an incumbent benchmark rather than a direct rival.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCNJKuVPh4mIRs7VeNwM0Lnw
• Facebookfacebook.com/b4ukraine
• LinkedInlinkedin.com/company/business-for-ukraine
• Instagraminstagram.com/b4ukraine

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about B4Ukraine