Baankans!

What Baankans! does

Baankans! is a non-profit job-matching and placement initiative headquartered in Den Haag (The Hague), Netherlands, operating as a project of Stichting Samen Inclusief — a foundation combining SWOM, Social Capital, Breedweer, Greenfox Social Return, and Social Club Den Haag. It connects unemployed and labor-market-distant residents of Den Haag (with particular emphasis on Den Haag Zuidwest and Moerwijk) to employment at a curated portfolio of local social enterprises across eleven-plus sectors, including hospitality, construction/technical, fashion and design, administration, childcare, healthcare, cleaning, window washing, logistics, sales, and production. The service is provided free of charge to candidates, requires no CV or diploma, and explicitly weighs motivation over credentials.

The service operates through a community-led, human-intensive process rather than a software platform — core technology is not disclosed and no AI, API, or app product exists. Candidates are sourced via neighborhood organizations (buurtorganisaties such as Alle Kanten), a volunteer Promoteam of local residents, community events (e.g., Haankans Stadmakers festival), entrepreneur tours, and direct contact with a connector (verbinder). Each candidate is then coached to identify talents and preferences using the 'Baankans intake' methodology developed by SWOM, introduced to one or more partner social enterprises for workplace visits, and supported through onboarding — including accompaniment to first workplace visits and access to free sector diplomas in areas such as childcare and hospitality.

Commercially, Baankans is a publicly funded managed-services model with no fees to candidates and no revenue from employers. It is financed by Gak (a Dutch social fund) and operates under the municipality of Den Haag via Den Haag Werkt, with exclusive agreements for intake, mediation, and support. Headcount is approximately 7 (including a connector, coaches, and a volunteer promotional team), and the parent foundation is registered at Korte Poten 5, 2511 EB Den Haag, with Baankans's office at The New Farm, Televisiestraat 2, unit 205. Reported outcomes are 250 candidates met and 48 successfully placed into employment or education over the past year (~19% conversion).

Name

Baankans!

Legal name

Stichting Samen Inclusief

Website

https://baankans.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Baankans! is a The Hague-based non-profit that connects unemployed residents to local social enterprises across 11+ sectors via free, motivation-based intake and coaching. It operates as a project of Stichting Samen Inclusief and is publicly funded by Gak and the municipality of Den Haag.

Ownership category

akta.pro rank

Product category

Workforce Development Services

NAICS

Employment Placement Agencies (561311), Employment Services (5613)

SIC

Services-Employment Agencies (7361)

akta.pro primary industry

Disability Employment & Vocational Rehabilitation (VR) Programs (EDAAAOAI)

akta.pro secondary industries

Apprenticeships, Pre-Apprenticeships & Work-Based Learning (EDAAAOAC), Internships, Externships & Work-Based Learning Placement (EDAMAKAB)

Keywords

• Job placement services
• Workforce reintegration
• Social employment
• Vocational coaching
• Inclusive hiring

Headquarters

HQ city

Den Haag ('S-Gravenhage)

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Public funding: Baankans is financed by public funds. The website explicitly states 'Baankans wordt mede mogelijk gefinancierd door Gak' (Baankans is partly made possible by Gak). Additionally, the organization operates under the municipality of Den Haag and receives support through Den Haag Werkt, with exclusive agreements for intake, mediation, and support of candidates.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Baankans! is a free job-matching and placement service that connects unemployed or labor-market-distant residents of Den Haag with a curated network of social enterprises that combine paid employment with on-the-job training and diplomas. The service includes a confidential intake meeting, personalized coaching to identify talents and preferences, workplace introductions, and accompaniment to the first employer visits across 11+ sectors including hospitality, childcare, cleaning, logistics, and technical trades.

Product overview

Baankans! is a job matching and placement service that connects job seekers who face barriers to employment with social enterprises in The Hague, Netherlands. The organization operates as a service rather than a traditional software product, offering personalized job matching, coaching, and training support through its network of partner social enterprises and neighborhood organizations.

Differentiator

Problem solved

Functional benefit

Products and services

• Baankans! Job Matching and Placement Service

Quantifiable outcome

• 48 successful placements to employment or education out of 250 candidates met (approximately 19% success rate for known cohort)

Named customers12 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Wethouder Kavita ParbhudayalcoreStrategic or Co-development Partner · 17 May 2023Municipal councilor who participated in a work visit expressing the wish to further develop, shape, and scale Baankans.
• Stichting Samen InclusiefcoreStrategic or Co-development PartnerBaankans is a project of Stichting Samen Inclusief. This foundation is a collaboration of SWOM, Social Capital, Breedweer, and Greenfox social return, with Social Club Den Haag representing the social enterprise sector on the board.
• Gemeente Den Haag (Den Haag Werkt)coreStrategic or Co-development PartnerExclusive agreements with Den Haag Werkt for intake, mediation, and support of candidates. The municipality is a key public partner enabling Baankans operations in The Hague.
• SWOM (Studeren en Werken op Maat)coreStrategic or Co-development PartnerAn recognized social enterprise that developed the 'Baankans intake' specifically for matching candidates. Involved in intake, matching, guidance, and education of candidates.
• Social Club Den HaagcoreStrategic or Co-development PartnerRepresents the social enterprise sector on the board of Stichting Samen Inclusief. Bart de Bart is chairman and has emphasized the importance of social entrepreneurship in integrating vulnerable residents.
• Social CapitalcoreStrategic or Co-development PartnerPart of the Stichting Samen Inclusief collaboration, contributing to the social enterprise network supporting Baankans.
• BreedweercoreStrategic or Co-development PartnerPart of the Stichting Samen Inclusief collaboration. Also functions as a social enterprise employer providing cleaning services training to Baankans candidates.
• Greenfox social returncoreStrategic or Co-development PartnerPart of the Stichting Samen Inclusief collaboration focused on social return employment programs.
• DAK KinderopvangminorStrategic or Co-development PartnerChildcare organization that presented at Baankans childcare information meeting. Partner in providing childcare sector employment opportunities.
• BijbetjeminorStrategic or Co-development PartnerSocial enterprise venue that hosted a Baankans information meeting for the promotional team.
• Alle KantenminorChannel Partner/ Reseller/ DistributorNeighborhood organization that brought a group of residents on an entrepreneur tour to i-did, helping connect Baankans with local residents.
• Block33minorStrategic or Co-development PartnerVenue in Moerwijk (Block33) that hosted the Baankans childcare information meeting organized on October 6, 2023.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• UWV (Uitvoeringsinstituut Werknemersverzekeringen): UWV is the Dutch public agency administering unemployment benefits and reintegration services nationwide, holding the exclusive Den Haag Werkt partnership with Baankans; it operates the broader institutional layer that Baankans plugs into.
• Randstad Nederland: Randstad is the Netherlands' largest general staffing firm and offers workforce solutions that intersect with Baankans' employer-matching activities, though it focuses on mainstream rather than social-enterprise placements.
• Gemeente Den Haag — Den Haag Werkt: Den Haag Werkt is the municipal employment service of The Hague, providing reintegration pathways for benefit recipients; Baankans operates as a complementary private partner feeding into this same population and employer ecosystem.

Direct peers

• Social Club Den Haag: Social Club Den Haag represents the social-enterprise sector on Baankans' parent foundation board and aggregates social enterprises in the same geography, with overlapping employer-roster and candidate-matching activities.
• Breedweer: Breedweer is both a Stichting Samen Inclusief collaborator and a social-enterprise employer that trains long-term unemployed and benefit recipients in cleaning services — directly mirroring Baankans' candidate-to-employment mission.
• SWOM (Studeren en Werken op Maat): SWOM is a recognized social enterprise that developed the 'Baankans intake' and is one of the founding partners of Stichting Samen Inclusief; both organizations combine employment placement with training for vulnerable populations in the Netherlands.

Emerging players

• VluchtelingenWerk Nederland: VluchtelingenWerk supports refugees — many of whom are vulnerable and distance-to-labor-market candidates — with employment placement and integration support in the Netherlands, overlapping with Baankans' candidate profile and mission.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/stichtingbaankans

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Baankans!