Barefoot Marina

What Barefoot Marina does

Barefoot Marina is a privately-held resort marina located at 2051 Bridge View Court in North Myrtle Beach, South Carolina, situated at mile marker 354 on the Intracoastal Waterway. The marina operates 1,100 feet of concrete floating docks accommodating vessel sizes from 20 ft to 150 ft LOA, with a maximum beam of 30 ft and draft of 6 ft. It serves two primary customer segments: transient recreational cruisers traveling the ICW and individual long-term slip holders seeking seasonal or annual dockage. As of September 20, 2023, the marina no longer accepts liveaboard residents.

The marina's core offering is full-service dockage supported by high-flow marine grade fuel dispensers (REC 90 ethanol-free gasoline and diesel), electrical hookups ranging from 30 to 100-amp three-phase service (up to 440 kilowatts), and a suite of resort-style amenities including a pool, bathhouse, laundry facilities, high-speed Wi-Fi, digital cable TV, pump-out service, and 24-hour gated surveillance. On-site dining is provided through The Marina Bar and Grill. The property also operates the Barefoot Queen Riverboat Cruise as a related sub-brand offering scenic day, lunch, and dinner cruises.

Barefoot Marina generates revenue across four streams: dockage fees (nightly at $3/ft, monthly at $17/ft, and annual at $13.50/ft), fuel sales, usage-based power billing ($50-$60/month plus $0.16/kWh overage), and a recurring $45/month marina services fee. Distribution is direct-to-consumer through phone reservations (843-390-2011), the company's website (barefootmarina.com), and the third-party Dockwa online booking platform. Pricing is publicly disclosed on the company website. The firm is privately held, headquartered in North Myrtle Beach, SC, and operates with approximately 8 employees; no ownership, investor, or parent-company information is publicly available.

Name

Barefoot Marina

Legal name

Barefoot Marina

Website

https://barefootmarina.com

Company type

Private

Operating status

Operating

Short description

Barefoot Marina is a privately-held resort marina in North Myrtle Beach, South Carolina, offering transient and long-term boat dockage on 1,100 feet of concrete floating docks along the Intracoastal Waterway. It serves recreational boaters with fuel, power, amenities, and on-site dining.

Ownership category

akta.pro rank

Product category

Marina Services

NAICS

Marinas (713930)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Marina RV & Waterfront Campgrounds (THAMAJAH)

akta.pro secondary industry

Marina & Waterfront Full-Service Hotels (THAGAAAK)

Keywords

• Marina dockage services
• Boat slip rentals
• Marine fuel sales
• Transient dockage
• Recreational boating

Headquarters

HQ city

North Myrtle Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Others

Revenue model

1. Dockage Fees: Revenue from vessel dockage including nightly (transient), monthly, and annual slip rental fees. Pricing varies by vessel length (per foot) and slip size.
2. Fuel Sales: Sale of marine grade gasoline (REC 90) and diesel fuel to docked vessels. Ethanol-free fuel options available.
3. Power Services: Electrical hookup fees including 30-amp and 50-amp service with monthly allowances and overage charges for additional kilowatt usage.
4. Marina Services Fee: Monthly service fee of $45 for marina amenities including parking, bathhouse, security, and access to common facilities.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Barefoot Marina operates a full-service resort marina in North Myrtle Beach, South Carolina, providing 1100 feet of concrete floating docks for transient and long-term boat dockage. The marina also sells marine-grade gasoline (REC 90, ethanol-free) and diesel fuel, supplies electrical hookups (30-amp to 100-amp three-phase), and offers resort-style amenities including Wi-Fi, cable TV, pump-out, laundry, bathhouse, pool, and 24-hour security. Pricing is per-foot, with nightly, monthly, and annual lease options.

Product overview

Barefoot Marina offers a single unified service: full-service marina dockage and amenities at North Myrtle Beach, SC. The core offering is transient and long-term boat dockage on 1100 feet of concrete floating docks, supplemented by fuel services (gas and diesel), power hookups (30-100 amp), and on-site dining at The Marina Bar and Grill. The company also operates the Barefoot Queen riverboat cruise as a related offering. Amenities include pool, bathhouse, laundry, Wi-Fi, cable TV, and 24-hour security. Slip sizes range from 20ft to 50ft, with rates varying by length and term (nightly, monthly, annual).

Differentiator

Problem solved

Functional benefit

Brands

• Barefoot Queen Riverboat Cruise: Scenic day, lunch, and dinner cruises aboard the Barefoot Queen riverboat, operated from the marina location.

Products and services

• Transient Dockage Short-term dockage on 1100 feet of concrete floating docks for visiting boaters at mile marker 354 on the ICW. Available year-round with nightly rates of $3 per foot, plus $7.25 per power cord. Accommodates vessels up to 150' LOA, 30' beam, and 6' draft.
• Long-Term Dockage Monthly and annual slip leases for vessel storage on 20ft to 50ft concrete floating dock slips. Monthly rate $17 per foot; annual rate $13.50 per foot or LOA of slip. Includes electric, water, high-speed internet, HD TV, and 24-hour surveillance. Marina services fee of $45/month applies. As of September 20, 2023, no liveaboards are accepted.
• Fuel Services High-flow marine-grade gasoline (REC 90, ethanol-free) and diesel fuel dispensed on-site for docked vessels. Pricing available by phone inquiry.
• Power Hookups (30/50/100 amp) Electrical service options ranging from 30-amp to 100-amp three-phase, supplying up to 440 kilowatts. 30-amp service is $50/month for up to 360 kilowatts; 50-amp service is $60/month for up to 440 kilowatts; overage is $0.16 per additional kilowatt.
• The Marina Bar and Grill On-site American coastal comfort food restaurant located at the marina, providing convenient dining for slip holders and visitors.
• Barefoot Queen Riverboat Cruise Scenic day, lunch, and dinner cruises aboard the Barefoot Queen riverboat, operating as a related property offering from the marina.

Segments2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Suntex Marinas: One of the largest owner-operators of marinas in the United States, operating a broad portfolio of recreational boating facilities. Suntex is comparable as a competing marina operator with multi-location scale, transient and long-term slip programs, and amenitized facilities.
• Safe Harbor Marinas: Largest U.S. recreational marina network with 150+ protected properties. Safe Harbor is comparable as a full-service marina operator offering transient and long-term dockage, fuel, and resort-style amenities — directly competing for ICW and coastal cruising customers.
• IGY Marinas: International operator of premium yacht marinas and superyacht berthing facilities. IGY is comparable as a competing full-service marina operator serving transient yachts and long-term slip holders with high-end amenities and concierge services.
• MarineMax: Largest U.S. recreational boat dealer with marina operations and brokerage. MarineMax is comparable as a recreational boating company that owns marinas and serves boating customers with adjacent products and services.

Direct peers

• Charleston City Marina: Large full-service resort marina in Charleston, SC, located on the ICW with transient and long-term slip rentals, fuel dock, amenities, and concierge services. Charleston City Marina is directly comparable to Barefoot Marina as a South Carolina ICW resort marina serving cruising boaters with similar amenity offerings.

Regional players

• Harbor Town Yacht Basin: Marina in Harbour Town, Hilton Head Island, SC, offering dockage with resort amenities adjacent to a dining and entertainment district. Comparable as a regional South Carolina resort-style marina serving transient boaters and long-term slip holders.
• Marker 1 Marina: Florida-based marina offering transient and long-term dockage with fuel and amenities along the southeastern boating corridor. Comparable as a regional competitor targeting similar transient ICW cruising customers.

Others

• Dockwa: Online marketplace and booking platform used by Barefoot Marina for transient reservations. Dockwa is comparable as an enabling technology partner that connects transient boaters to participating marinas.
• BoatUS: Recreational boating services organization offering towing, insurance, and member benefits to U.S. boat owners. BoatUS is comparable as a recreational boating ecosystem enabler relevant to Barefoot's transient and long-term slip customers.
• West Marine: Largest U.S. retailer of boating supplies, parts, and accessories with locations serving coastal boating markets. West Marine is comparable as an adjacent marine retail and services provider serving the same recreational boating customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Barefoot Marina