Batts

Name

Batts

Legal name

Batts Table Tennis Club

Website

https://batts.org.uk

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Multi-Sport Recreation Centre

NAICS

Fitness and Recreational Sports Centers (713940), Sporting Goods Retailers (45911)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Tennis & Racquet Sports Clubs (Tennis, Padel, Pickleball, Squash) (MPAKABAF)

akta.pro secondary industries

Table Tennis (Ping Pong) Equipment Retail (CRAMAFAE), Pickleball Equipment & Accessories Retail (CRAMAFAB), Badminton Equipment & Accessories Retail (CRAMAFAC), Racquet Sports (Tennis/Pickleball/Badminton/Squash) Retail (CRAMABAF)

Keywords

• Multi-sport activity centre
• Table tennis club
• Sports venue hire
• Party and event hosting
• Table tennis equipment retail

Headquarters

HQ city

Harlow

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Membership fees: Annual and monthly membership plans for table tennis and multi-activity access
2. Activity and court bookings: Revenue from booking table tennis courts, badminton courts, pickleball courts, and other sports facilities
3. Party bookings: Birthday party and event bookings using the venue's facilities including hall space, kitchen/canteen, and dining area
4. Retail shop sales: Sales of table tennis equipment and supplies through the Batts shop (batts-tt-supplies.co.uk)

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Batts is a Table Tennis and Multi Activity Centre based at the Norman Booth Centre in Harlow, UK. It operates physical sports facilities for table tennis, pickleball, badminton, short mat bowls, and 5-a-side football, and offers membership programs, court bookings, party and event hosting with kitchen and dining facilities, and league/competition participation. The centre also retails table tennis equipment through a connected online shop (Batts Shop / batts-tt-supplies.co.uk).

Differentiator

Problem solved

Functional benefit

Products and services

• Table Tennis Table tennis facilities and membership at the Norman Booth Centre Multi Sports and Activity Centre, available to individuals and groups in the Harlow area.
• Pickleball Pickleball facilities and activities offered at the multi-activity centre for local players and groups.
• Badminton Badminton facilities available at the sports and activity centre for casual and organised play.
• More Activities Additional sports at the venue including short mat bowls, 5-a-side football, and other activities, intended for casual and community participants.
• Party Booking Party booking services with access to a large hall suitable for bouncy castles, a fully fitted kitchen/canteen, and dining area, targeted at families and small events.
• Membership Table tennis and multi-activity membership programme for regular players, enthusiasts, and league participants, with annual and monthly plans.
• Competitions Table tennis competitions and leagues organised at the centre, enabling participation in Harlow, British, and Table Tennis England structures.
• BATTS Shop Online retail of table tennis supplies and equipment, supplied through partner Bribar and accessible via the Batts website.

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor and core.

• BribarminorChannel Partner/ Reseller/ DistributorEquipment supplier partner featured on the website. Bribar is a table tennis equipment distributor whose logo appears in the site navigation and branding section, indicating a commercial supply relationship for table tennis equipment sold through the Batts shop.
• Jack Petchey FoundationminorGTM or Marketing PartnerCharitable foundation partner whose logo is displayed on the Batts website. The Jack Petchey Foundation supports youth organizations and their logo placement suggests a funding or endorsement relationship supporting youth table tennis programs.
• Table Tennis England (TTE)coreStrategic or Co-development PartnerNational governing body for table tennis in England. Batts is affiliated with TTE and participates in British Clubs Leagues competitions organized by TTE. The partnership provides competition access, governance, and legitimacy for the club's table tennis programs.
• Harlow Table Tennis LeaguecoreStrategic or Co-development PartnerLocal league organization based in Harlow. Batts participates in the local league structure and is integrated into the Harlow TT League ecosystem, providing competitive opportunities for club members.
• British Clubs LeaguescoreStrategic or Co-development PartnerNational competitive league structure for table tennis clubs in Britain. Batts participates in British Clubs Leagues competitions, providing club-level competitive opportunities and team-based table tennis participation.

Broad incumbents

• Better (GLL): UK's largest public-sector leisure operator running council leisure centres with multi-sport facilities, memberships, and group programming. Comparable to Batts in providing local, multi-sport recreational access on a membership basis, though at much larger scale and broader scope.
• Everyone Active: Operates a national network of leisure centres offering multi-sport facilities, memberships, and community programming. Comparable to Batts as a multi-activity, membership-driven community leisure venue, though with much broader amenity sets and marketing reach.
• Nuffield Health: UK operator of health and fitness clubs combining gyms, racquet sports, swimming, and family programming on a membership basis. Comparable to Batts in providing multi-activity, membership-based recreational facilities, though at a much larger and more clinical scale.
• David Lloyd Leisure: UK premium multi-sport club operator offering racquet sports, swimming, fitness, and family amenities under one roof. Comparable to Batts as a membership-based, multi-activity sports venue, though at a national premium scale with far broader programming and amenities.
• Virgin Active: Premium UK health club operator offering racquet sports, group exercise, and family amenities with a membership model. Comparable to Batts as a membership-driven multi-sport leisure venue, though at a national premium tier with significantly larger facilities.

Direct peers

• Goals Soccer Centres: UK small-sided football facility operator with a booking-and-membership model similar to Batts' pay-to-play courts. Comparable as a venue-based, multi-court community sports operator, although Goals is single-sport focused on 5-a-side football.
• Powerleague: UK operator of small-sided football and multi-sport venues with membership and pay-to-play models. Comparable to Batts in operating a multi-sport, booking-based community venue anchored by a primary sport, though Powerleague's primary sport is 5-a-side football rather than table tennis.

Emerging players

• The Pickleball Club UK: UK pickleball-focused club and event operator running dedicated courts and social play sessions. Comparable to Batts' pickleball offering as a specialist racquet-sport venue, though it competes in the same UK pickleball demand pool with a single-sport focus.

Others

• Table Tennis England: National governing body for table tennis in England, of which Batts is an affiliated club. Comparable as a structural counterpart enabling Batts' league play, coaching pathways, and competitive programming.
• Bribar: UK table tennis equipment distributor and Batts Shop supplier. Comparable as an adjacent ecosystem participant in the UK table tennis market, supplying the equipment Batts sells through its retail channel.

Market position

Customer concentration

• Xx.com/battsharlow
• YouTubeyoutube.com/@BattsTTC
• Facebookfacebook.com/battsharlow
• Instagraminstagram.com/batts.ttc.harlow
• LinkedInlinkedin.com/company/batts

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Batts