Propel Finance
- Company typePrivate
- Founded2016
- HeadquartersDandenong, Australia
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Propel Finance does
Propel Finance is a UK-based, privately held equipment and asset finance lender that provides flexible funding options to businesses for the acquisition of equipment and technology. The firm operates a proprietary technology platform that supports asset finance processing, underwriting, and lending operations, and it describes its differentiator as integration and interoperability with partner distribution channels. Its product surface spans asset finance solutions tailored to the borrowing profile and equipment under finance, with pricing quoted on an individualised basis rather than published as a standard rate card.
The company serves three primary segments — SME, mid-sized businesses, and large corporate clients — all in the United Kingdom, addressing pain points around limited access to traditional bank financing and the need for flexible funding structures to support equipment and technology investments. Propel generates revenue through transaction-fee and net-interest income on its asset finance lending book, which has grown by 600% over a five-year window. The firm accesses capital through debt funding rather than equity issuance, completing £1.5 billion in cumulative 2025 funding and a £306 million inaugural public securitisation (Velocity 2026-1) in March 2026, which was 2.7x oversubscribed and priced with AAA-rated Class A notes from S&P Global and Fitch.
Go-to-market is structured around a B2B partnership model layered with direct specialist sales. The headline channel partnership with Santander Corporate and Commercial Banking (announced April 2026) combines Propel's technology platform and asset finance expertise with Santander's relationship management team and UK corporate client base. A direct B2B sales motion targets mid-sized and large corporate clients. Ownership structure, founders, and equity investors are not disclosed in available sources.
Propel Finance firmographics
Firmographics- Name
- Propel Finance
- Legal name
- Propel Finance
- Website
- https://propelfinance.com.au
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Propel Finance industry classification
Industry- Product category
- Equipment & Asset Finance Lending
- NAICS
- Sales Financing (52222)
- SIC
- Finance Lessors (6172)
- akta.pro primary industry
- Supply Chain Finance (Trade Credit, PO/Inventory Financing) (FSAKAGAE)
Keywords
Where Propel Finance is headquartered
LocationHeadquarters
- HQ city
- Dandenong
- HQ country
- Australia
- HQ region
- Oceania
Markets served
Propel Finance business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Asset Finance Lending: Propel Finance generates revenue through equipment and asset finance lending to businesses, providing flexible funding options for equipment and technology investments. The company has grown its lending book by 600% over five years and has accessed public capital markets via securitisation.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Propel Finance product offering
Product offeringCore offering
Propel Finance is a UK-based equipment and asset finance lender that provides flexible funding options to businesses for the acquisition of equipment and technology. The firm operates a proprietary technology platform that underwrites and processes asset finance transactions, and distributes its solutions through strategic banking partnerships (notably Santander Corporate and Commercial Banking) as well as direct sales to SME, mid-sized, and large corporate clients across the United Kingdom.
Product overview
Propel Finance operates as a UK-based equipment finance lender offering asset finance solutions through its technology platform. The company provides flexible funding options to help businesses invest in equipment and technology, supporting growth ambitions across SME, mid-sized, and large corporate segments.
Differentiator
Problem solved
Functional benefit
Products and services
- Asset Finance Solutions Technology-enabled asset finance product providing flexible funding to UK SMEs, mid-sized, and large corporate clients for the acquisition of equipment and technology assets. Distributed via the Propel technology platform in combination with the Santander Corporate and Commercial Banking partnership and direct B2B sales.
Quantifiable outcome
- Lending book grew 600% over five years
- +2 more outcomes
Companies that use Propel Finance
Customer profileSegments3 records
Ideal customer profiles3 records
Propel Finance technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Propel Finance partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Santander Corporate and Commercial BankingcoreSantander Corporate and Commercial Banking has partnered with Propel Finance to provide asset finance solutions to its SME, mid-sized, and large corporate clients in the UK. The collaboration combines Propel's technology platform and specialist asset finance expertise with Santander's relationship management team and client base, responding to strong market demand for flexible funding options. The partnership aims to help businesses invest in equipment and technology to support their growth ambitions.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Propel Finance competitors and assessment
Company assessmentDirect peers
- MarketFinance: UK business finance provider offering invoice finance, business loans and asset-based lending to SMEs. Directly comparable business model and target borrower segment to Propel's SME asset finance offering.
- Zopa: UK digital bank and consumer/SME lender. Comparable as a UK fintech using technology and capital markets funding to scale consumer and small-business credit products.
- Together Money: UK specialist lender offering secured and asset-backed loans to SMEs, homeowners and individuals. Comparable as a UK-based specialist lender using securitisation and capital markets to fund asset-backed lending.
- Funding Circle: UK-listed SME-focused online lending platform. Highly comparable to Propel given overlapping UK SME borrower base, technology-driven origination, and use of securitisation and institutional capital markets for funding.
- Lendable: UK fintech lender providing consumer and SME credit through institutional and securitisation funding. Comparable on tech-enabled lending model, UK focus, and reliance on ABS markets for low-cost funding.
Broad incumbents
- Starling Bank: UK digital bank with a growing SME lending proposition. Comparable as a tech-enabled UK lender serving SMEs, though operates a much broader deposit-funded product set than Propel.
- DLL (De Lage Landen): Global vendor and equipment finance company operating across multiple asset classes. Comparable on equipment/asset finance origination, structuring and securitisation, though at much larger scale and with global reach.
- Aldermore: UK specialist bank focused on SME and asset finance. Comparable on UK SME and equipment finance lending and on use of securitisation as part of its funding toolkit.
- Atom Bank: UK digital challenger bank offering business and SME lending products. Comparable on technology-led UK SME credit underwriting, though broader in product scope than Propel's equipment-finance focus.
- Close Brothers: UK-listed specialist bank with a substantial asset finance and SME/commercial lending division. Comparable on UK asset finance and equipment leasing products, though much larger and more diversified.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Propel Finance social profiles
Digital presencePropel Finance financial estimates
Financial estimateRevenue estimate
Valuation estimate
Propel Finance leadership team
Management profileNumber of profiles
Propel Finance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Propel Finance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Propel Finance
What does Propel Finance do?
Propel Finance is a UK-based equipment and asset finance lender that provides flexible funding options to businesses for the acquisition of equipment and technology. The firm operates a proprietary technology platform that underwrites and processes asset finance transactions, and distributes its solutions through strategic banking partnerships (notably Santander Corporate and Commercial Banking) as well as direct sales to SME, mid-sized, and large corporate clients across the United Kingdom.
Is Propel Finance a public or private company?
Propel Finance is a private company. It is classified as unknown and is currently operating.
When was Propel Finance founded?
Propel Finance was founded in 2016. It employs 1 to 10 people.
Where is Propel Finance based?
Propel Finance is headquartered in Dandenong, Australia, in the Oceania region.
How does Propel Finance make money?
One revenue line is on record: asset Finance Lending.
Who are Propel Finance's main competitors?
Direct peers on record are MarketFinance, Zopa, Together Money, Funding Circle and Lendable. Broad incumbents are Starling Bank, DLL (De Lage Landen), Aldermore, Atom Bank and Close Brothers.
Does Propel Finance have an API?
No public API is recorded for Propel Finance.
What industry is Propel Finance in?
Propel Finance's product category is Equipment & Asset Finance Lending. Its primary akta.pro industry code is FSAKAGAE, Supply Chain Finance (Trade Credit, PO/Inventory Financing). Its NAICS code is 52222 and its SIC code is 6172.