De La Salle-College of Saint Benilde Alumni Association
The De La Salle-College of Saint Benilde Alumni Association is a non-profit Philippine organization that registers graduating DLS-CSB students as lifetime alumni through its BARGS online platform, issuing alumni cards for a one-time Php 5,000 fee and offering co-branded financial and merchandise products.
- Company typePrivate
- Founded-
- HeadquartersManila, Philippines
- Headcount11–50
- GTM typeB2C
- OfferingServices
What De La Salle-College of Saint Benilde Alumni Association does
De La Salle-College of Saint Benilde Alumni Association Inc. is a non-stock, non-profit alumni association incorporated in the Philippines and affiliated with De La Salle-College of Saint Benilde, a private higher education institution. The association operates as the official conduit for graduating students to obtain alumni status as a partial requirement of their Notice of Candidacy for Graduation, and it serves two primary segments: graduating students completing their registration and lifetime alumni members. Its core product is the BARGS (Benilde Alumni Registration for Graduating Students) online registration platform, hosted on Jotform, which collects personal data, graduation portraits, and proof of payment, and issues the Benilde Alumni Card with lifetime membership in exchange for a one-time Php 5,000 fee (upgraded from a 2-year validity prior to March 2022).
The business model is a one-time license fee on each graduating cohort, supplemented by revenue-sharing or commission economics from two co-branded partnerships: a UnionBank VISA credit card (pre-approved for alumni card holders, with a portion of each transaction routed to the Benilde Alumni Scholarship Fund) and a Silverworks-manufactured graduation ring sold in Silver to 21K Gold tiers. Payment collection is distributed across Landbank bank transfers, GCash, Maya, GrabPay, and over-the-counter deposits. The association employs 13 staff across two leadership roles, Executive Director Erickson Jao and Alumni Relations Officer Daryl Diego, with no proprietary technology beyond the Jotform-based registration workflow and basic social media presence (Facebook, Instagram).
The operating footprint covers the Manila and Antipolo campuses of DLS-CSB, with payment banking anchored at Landbank's P. Ocampo Branch. Marketing and member communications are conducted through the official website (benildealumni.com), Facebook, Instagram, and direct messaging via Viber and WhatsApp. The association is structurally embedded into the university's graduation pipeline, giving it a captive distribution channel that no external alumni service provider could replicate without equivalent institutional affiliation.
De La Salle-College of Saint Benilde Alumni Association firmographics
Firmographics- Name
- De La Salle-College of Saint Benilde Alumni Association
- Legal name
- DLS-CSB Alumni Association Inc.
- Website
- https://benildealumni.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The De La Salle-College of Saint Benilde Alumni Association is a non-profit Philippine organization that registers graduating DLS-CSB students as lifetime alumni through its BARGS online platform, issuing alumni cards for a one-time Php 5,000 fee and offering co-branded financial and merchandise products.
- Ownership category
- akta.pro rank
De La Salle-College of Saint Benilde Alumni Association industry classification
Industry- Product category
- Alumni Association Services
- NAICS
- Professional Organizations (81392), Business, Professional, Labor, Political, and Similar Organizations (8139)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Alumni Benefits, Membership & Affinity Programs (EDALAOAM)
- akta.pro secondary industries
- Alumni Events, Reunions & Regional Chapters (EDALAOAG), Student & Alumni Communities (BPAMABAK)
Keywords
Where De La Salle-College of Saint Benilde Alumni Association is headquartered
LocationHeadquarters
- HQ city
- Manila
- HQ country
- Philippines
- HQ region
- Asia
Offices2 records
Markets served
De La Salle-College of Saint Benilde Alumni Association business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Alumni Membership Fees: One-time lifetime membership fee of Php 5,000 charged to graduating students. The fee includes a Benilde Alumni Card with lifetime validity (previously had only 2-year validity prior to March 2022). Fee excludes bank and card transaction fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Lifetime Alumni Membership with Card |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
De La Salle-College of Saint Benilde Alumni Association product offering
Product offeringCore offering
The DLS-CSB Alumni Association Inc. is a nonprofit, non-stock organization that connects and serves alumni of De La Salle-College of Saint Benilde through a lifetime membership program, alumni events, and benefits including the Benilde Alumni Card and partnerships such as the UnionBank VISA Credit Card. It also offers branded merchandise like the Graduation Ring and serves as the official community hub for graduates of the institution.
Product overview
De La Salle-College of Saint Benilde Alumni Association operates as an alumni membership organization offering a portfolio of products and services centered on the Benilde Alumni Registration for Graduating Students (BARGS) platform. The core offering includes an online registration system for graduating students, a Benilde Alumni Card with lifetime membership, and merchandise products. The portfolio is complemented by a co-branded UnionBank VISA Credit Card that generates scholarship fund contributions, and Benilde Alumni Graduation Rings manufactured in partnership with Silverworks. The primary service delivery is through an online JotForm-based registration system that handles document uploads, payment processing, and alumni data collection.
Differentiator
Problem solved
Functional benefit
Products and services
- Lifetime Alumni Membership A one-time Php 5,000 lifetime membership that grants graduates of De La Salle-College of Saint Benilde official alumni status, access to the alumni network, events, and ongoing benefits.
- Benilde Alumni Card The official alumni identification card for registered members of the DLS-CSB Alumni Association, providing recognition and access to alumni benefits.
- UnionBank VISA Credit Card (Alumni Co-branded) A co-branded VISA credit card offered through a partnership with UnionBank, made available to DLS-CSB alumni as an exclusive financial product tied to their alumni status.
- Graduation Ring A commemorative branded ring sold to graduates and alumni of De La Salle-College of Saint Benilde as a keepsake of their affiliation with the institution.
- BARGS Registration The Benilde Alumni Registration System (BARGS) enrollment process through which graduating students and alumni register with the DLS-CSB Alumni Association.
Companies that use De La Salle-College of Saint Benilde Alumni Association
Customer profileSegments2 records
Ideal customer profiles1 record
De La Salle-College of Saint Benilde Alumni Association technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
De La Salle-College of Saint Benilde Alumni Association partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and supporting.
- SilverworksminorExclusive partnership for the Benilde Alumni Graduation Ring. Silverworks manufactures graduation rings in three styles ranging from Silver to 21K Gold. Visit benildealumni.com/silverworks/ for more information.
- GCashsupportingE-wallet payment partner for alumni membership fees. Contact numbers provided: 0917 688 88 91 (Executive Director, Erickson Jao) and 0917 874 4679 (Alumni Relations Officer, Daryl Diego). Temporary arrangement due to company e-wallet reaching maximum limit.
- MayasupportingE-wallet payment partner for alumni membership fees. Maya handle: @benildealumni.
Recent moves6 records
Expansion highlights4 records
De La Salle-College of Saint Benilde Alumni Association competitors and assessment
Company assessmentBroad incumbents
- La Salle Alumni Association (De La Salle System-wide): The broader De La Salle system alumni network coordinating across multiple Lasallian schools. Functions as a potential system-level incumbent that could either partner with or disintermediate the college-level association; relevant context for the institutional relationship.
Direct peers
- University of the Philippines Alumni Association: The alumni association for UP alumni globally. Comparable alumni-body function with multi-chapter structure, lifetime membership programs, and affinity partnerships; differs in scale and public-university mandate but is a peer in operating model.
- Ateneo de Manila University Alumni Association: The official alumni body for Ateneo de Manila, a leading Philippine private university. Runs a comparable model of lifetime alumni membership, alumni cards, reunions, and affinity benefits — the closest private-sector analog to DLS-CSB's offering in Manila.
- University of Santo Tomas Alumni Association: UST's alumni association, serving one of the oldest and largest private universities in Asia. Mirrors the structure of graduating-student onboarding plus lifelong membership, alumni IDs, and affinity partners targeting Manila-based graduates.
- De La Salle University Alumni Association: The alumni association for DLSU-Manila, the flagship De La Salle school. Operates an analogous lifetime-membership-plus-benefits model for graduates of another Lasallian institution and competes for the same pool of De La Salle system alumni engagement and brand affinity.
- Mapua University Alumni Association: The alumni body for Mapua University, another major Manila private university with a strong engineering and technology graduate base. Direct peer in operating structure for serving lifetime alumni of a Philippine private college.
- Far Eastern University Alumni Association: FEU's alumni organization for a long-standing Manila-based private university. Comparable in serving a similar Tier-1 Philippine private university alumni base with lifetime identity and engagement programs.
Emerging players
- Graduway: A SaaS alumni-engagement platform used by universities worldwide to power online alumni communities, mentorship, and events. Represents the technology alternative that could replace an association's manual JotForm-based registration and engagement stack.
- PeopleGrove (by Anthology): An alumni mentoring and engagement platform, now part of Anthology. Comparable as an alumni-engagement technology peer that competes for the relationship layer the DLS-CSB association currently owns.
Regional players
- Lyceum of the Philippines University Alumni Association: Alumni body for another large Manila private university. Operates a similar Filipino private-university alumni membership model focused on Manila-based graduates; comparable in service model though slightly different institutional positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
De La Salle-College of Saint Benilde Alumni Association social profiles
Digital presenceDe La Salle-College of Saint Benilde Alumni Association financial estimates
Financial estimateRevenue estimate
Valuation estimate
De La Salle-College of Saint Benilde Alumni Association leadership team
Management profileNumber of profiles
Profiles2 records
De La Salle-College of Saint Benilde Alumni Association funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
De La Salle-College of Saint Benilde Alumni Association M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about De La Salle-College of Saint Benilde Alumni Association
What does De La Salle-College of Saint Benilde Alumni Association do?
The DLS-CSB Alumni Association Inc. is a nonprofit, non-stock organization that connects and serves alumni of De La Salle-College of Saint Benilde through a lifetime membership program, alumni events, and benefits including the Benilde Alumni Card and partnerships such as the UnionBank VISA Credit Card. It also offers branded merchandise like the Graduation Ring and serves as the official community hub for graduates of the institution.
Is De La Salle-College of Saint Benilde Alumni Association a public or private company?
De La Salle-College of Saint Benilde Alumni Association is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was De La Salle-College of Saint Benilde Alumni Association founded?
De La Salle-College of Saint Benilde Alumni Association was founded in -1. It employs 11 to 50 people.
Where is De La Salle-College of Saint Benilde Alumni Association based?
De La Salle-College of Saint Benilde Alumni Association is headquartered in Manila, Philippines, in the Asia region.
How does De La Salle-College of Saint Benilde Alumni Association make money?
One revenue line is on record: alumni Membership Fees.
Who are De La Salle-College of Saint Benilde Alumni Association's main competitors?
La Salle Alumni Association (De La Salle System-wide) is listed as a broad incumbent. Direct peers are University of the Philippines Alumni Association, Ateneo de Manila University Alumni Association, University of Santo Tomas Alumni Association, De La Salle University Alumni Association, Mapua University Alumni Association and Far Eastern University Alumni Association. Emerging players are Graduway and PeopleGrove (by Anthology). Lyceum of the Philippines University Alumni Association is listed as a regional player.
Does De La Salle-College of Saint Benilde Alumni Association have an API?
No public API is recorded for De La Salle-College of Saint Benilde Alumni Association.
What industry is De La Salle-College of Saint Benilde Alumni Association in?
De La Salle-College of Saint Benilde Alumni Association's product category is Alumni Association Services. Its primary akta.pro industry code is EDALAOAM, Alumni Benefits, Membership & Affinity Programs, with a secondary code of EDALAOAG, Alumni Events, Reunions & Regional Chapters. Its NAICS code is 81392 and its SIC code is 8600.