Benshi
Benshi is a French SVOD streaming service for children aged 2-11, offering curated films and series organized by age band via web, mobile, smart TV apps, and Orange TV. It serves French-speaking families with freemium and subscription tiers across metropolitan France and DROM.
- Company typePrivate
- Founded-
- HeadquartersParis, France
- Headcount—
- GTM typeB2C
- OfferingDigital Commerce or Content
What Benshi does
Benshi, operated by the French SAS SAINT MAUR ENTREPRISE (registered capital €160,000, RCS Paris 811 752 112), is a subscription video-on-demand (SVOD) streaming service focused exclusively on audiovisual content for children aged 2 to 11. The platform organizes its catalog — short films, feature films, short film programs, and series — into age bands (2-3, 4-5, 6-7, 8-9, 10-11 years) and offers a children's profile system with pseudonyms, declarative viewing history, and badge rewards, plus a personal watchlist ('Ma Liste'). The service is delivered through a SaaS-style streaming stack hosted via VOD Factory (main site) and OVH (guide site), accessible via web (benshi.fr), iOS and Android mobile apps, Android TV, Samsung Smart TV (2018-2020 models), and Orange TV set-top boxes via Orange Pass.
Commercially, Benshi operates a freemium-plus-subscription model: free membership allows browsing, ratings, and watchlist creation without streaming, while paid subscriptions are offered in 1-month, 6-month, and 1-year tiers with auto-renewal and a free trial period. Pricing is not publicly disclosed; gift cards are available. Distribution is geo-restricted to metropolitan France and the overseas departments (DROM — Guadeloupe, Guyane, Martinique, La Réunion, Mayotte), with hard access blocks elsewhere. The company holds registered brand identity for the 'Benshi' name and benshi.fr domain, is GDPR- and CCPA-compliant, processes payments via Stripe, and is led by Adrien Desanges as Director of Publication.
Operationally, Benshi is a small, privately held company with a 12-person team headquartered in Paris (4 bis, rue Vital 75116). No external investors, funding rounds, subsidiaries, or M&A activity are disclosed in the source material, and ownership commentary describes a closely held structure. Distribution partnerships with Orange (telco, channel partner) and Samsung (OEM, Smart TV) are core to reach, supplemented by direct web subscription, mobile app stores, and a B2B professional space for institutional inquiries.
Benshi firmographics
Firmographics- Name
- Benshi
- Legal name
- SAINT MAUR ENTREPRISE
- Website
- https://benshi.fr
- Company type
- Private
- Operating status
- Operating
- Short description
- Benshi is a French SVOD streaming service for children aged 2-11, offering curated films and series organized by age band via web, mobile, smart TV apps, and Orange TV. It serves French-speaking families with freemium and subscription tiers across metropolitan France and DROM.
- Ownership category
- akta.pro rank
Benshi industry classification
Industry- Product category
- Children's Video Streaming (SVOD)
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- SIC
- Cable & Other Pay Television Services (4841)
- akta.pro primary industry
- Kids & Family Streaming Platforms (MPACAAAG)
Keywords
Where Benshi is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Benshi business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Marketing or Sales, Personnel, Supply Chain
Revenue model
- SVOD Subscription: Monthly, semi-annual, and annual subscription tiers providing access to streaming and download of audiovisual content. Subscriptions auto-renew unless cancelled. Free trial period available before charging.
- Free Membership: Free tier with account creation allowing browsing film listings, creating personal watchlists, and film rating without streaming access
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free tier with limited access |
| Subscription | Monthly | 1-month subscription |
| Subscription | Multi-year contract | 6-month subscription |
| Subscription | Annual | 1-year subscription |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels4 records
Benshi product offering
Product offeringCore offering
Benshi is a French subscription video-on-demand (SVOD) streaming platform dedicated to children aged 2-11, offering a curated catalog of short films, feature films, short film programs, and series organized by age group. The service operates on a freemium model with a free membership tier for browsing and watchlists, and paid monthly, semi-annual, or annual subscriptions for streaming and offline downloads. It is accessible via web, mobile (iOS/Android), smart TV (Android TV, Samsung Smart TV), and through the Orange TV channel partner.
Product overview
Benshi is a unified streaming platform for children's films offering a SaaS-based SVOD service with content organized by age groups (2-3, 4-5, 6-7, 8-9, 10-11 years). The product portfolio consists of the main Benshi streaming platform accessible via website (benshi.fr), mobile applications (iOS/Android), and TV applications (Android TV/Samsung Smart TV), all supported by the core SVOD subscription service. Key features include a children's profile system with age-appropriate recommendations and a personal watchlist (Ma Liste). The service is available exclusively in metropolitan France and overseas departments (DROM).
Differentiator
Problem solved
Functional benefit
Products and services
- Benshi Streaming Platform SaaS-based subscription video-on-demand (SVOD) streaming platform offering curated children's films (short films, feature films, short film programs, and series) organized by age groups (2-3, 4-5, 6-7, 8-9, 10-11 years). Available to families and parents in metropolitan France and DROM.
- Benshi Mobile App Native iOS and Android mobile applications providing full streaming and offline download access to children's content on smartphones and tablets.
- Benshi TV App Smart TV application available on Android TV and Samsung Smart TV (2018-2020 models), enabling large-screen streaming of the children's catalog.
Companies that use Benshi
Customer profileSegments2 records
Ideal customer profiles1 record
Benshi technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
Benshi partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- VOD FactorycoreVOD Factory develops and hosts the main Benshi website (benshi.fr). SAS with capital of 100,000 euros, headquartered at 4 Rue du Faubourg Montmartre 75009 Paris. Provides streaming infrastructure and platform hosting services.
- SamsungcoreSamsung Smart TV distribution partnership enabling Benshi app on Samsung Smart TVs (2018-2020 models). Subscribers can sign up via Samsung account with separate subscription management. Benshi credentials from website cannot be used on Samsung app.
- OrangecoreOrange TV distribution partnership making Benshi available on Orange set-top boxes (Live Box Play, TV4, TV UHD) via Orange Pass. Subscription managed exclusively through Orange. Only Orange subscribers can access Benshi via Orange TV.
Scale indicators1 record
Recent moves1 record
Expansion highlights5 records
Benshi competitors and assessment
Company assessmentDirect peers
- GulliMax (Gulli Replay): French kids-focused streaming platform from the Gulli channel; competes directly with Benshi for French family subscriptions on age-appropriate video content. Most comparable French kids SVOD.
- TFOU MAX: French-language kids SVOD tied to the TFOU TV channel; offers curated children's content across web and mobile, overlapping Benshi's core value proposition.
- Hopster: Kids SVOD app with age-based curation and offline downloads; comparable business model and target audience (preschool to early-primary children and their parents).
Regional players
- France.tv Slash (and France.tv kids): France Télévisions' free ad-supported kids and youth streaming destination; competes for French family viewing time without a subscription fee, putting pressure on Benshi's paid value proposition.
- Toonami / Cartoonito: European kids animation channels and streaming destinations (Cartoon Network / Warner Bros. Discovery portfolio); adjacent competitor for kids viewing time in France and Francophone markets.
Emerging players
- YouTube Kids: Free ad-supported kids video app from YouTube with parental controls; large free alternative that absorbs a portion of French kids viewing and competes on the same devices (mobile/Smart TV).
Broad incumbents
- Disney+: Global SVOD leader with the deepest kids/family catalog (Disney, Pixar, Marvel, Star Wars, National Geographic) and kids profiles; the most significant incumbent competitor for family subscription wallets in France.
- Netflix (Kids experience): Global SVOD incumbent with dedicated kids profiles and a large original and licensed children's catalog; widely available in France and frequently bundled with telecom offers.
- Amazon Kids+ (FreeTime Unlimited): Subscription kids content service from Amazon with parental controls and age-graded content; competes for French family subscription and Prime-bundled spend.
- Canal+ Kids: French pay-TV incumbent offering Canal+ branded kids content and profiles within Canal+ subscriptions; leverages existing French subscriber base and is a direct competitor inside French households.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Benshi compliance and trust
Trust signalCompliance2 records
Benshi financial estimates
Financial estimateRevenue estimate
Valuation estimate
Benshi leadership team
Management profileNumber of profiles
Profiles1 record
Benshi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Benshi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Benshi
What does Benshi do?
Benshi is a French subscription video-on-demand (SVOD) streaming platform dedicated to children aged 2-11, offering a curated catalog of short films, feature films, short film programs, and series organized by age group. The service operates on a freemium model with a free membership tier for browsing and watchlists, and paid monthly, semi-annual, or annual subscriptions for streaming and offline downloads. It is accessible via web, mobile (iOS/Android), smart TV (Android TV, Samsung Smart TV), and through the Orange TV channel partner.
Is Benshi a public or private company?
Benshi is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Benshi founded?
Benshi was founded in -1.
Where is Benshi based?
Benshi is headquartered in Paris, France, in the Europe region.
How does Benshi make money?
Two revenue lines are on record. SVOD Subscription is the primary driver. The others are free Membership.
Who are Benshi's main competitors?
Direct peers on record are GulliMax (Gulli Replay), TFOU MAX and Hopster. Regional players are France.tv Slash (and France.tv kids) and Toonami / Cartoonito. YouTube Kids is listed as an emerging player. Broad incumbents are Disney+, Netflix (Kids experience), Amazon Kids+ (FreeTime Unlimited) and Canal+ Kids.
Does Benshi have an API?
No public API is recorded for Benshi.
What industry is Benshi in?
Benshi's product category is Children's Video Streaming (SVOD). Its primary akta.pro industry code is MPACAAAG, Kids & Family Streaming Platforms. Its NAICS code is 516210 and its SIC code is 4841.