Bentley's Oyster Bar and Grill

What Bentley's Oyster Bar and Grill does

Bentley's Oyster Bar and Grill is a single-location fine dining seafood restaurant operating from 11-15 Swallow Street in Mayfair, London, since 1916. The restaurant serves oysters, Champagne, and British and Irish seafood to individual diners, West End theatre-goers, tourists, and corporate private-event clients, with a covered heated terrace, oyster bar, and five private dining rooms. It is a private limited company registered in England and a flagship of the Corrigan Collection, led by Michelin-starred Chef Patron Richard Corrigan since 2005, with the team including the World Oyster Championships-winning Federico Fiorillo and expert oyster shuckers with combined decades of experience, capable of shucking up to 1,000 wild oysters daily during peak seasons. The restaurant operates without a mobile app, APIs, or proprietary software; technology use is limited to SevenRooms for online reservations, Stripe and PayPal for gift voucher e-commerce, Toggle for gift card management, and Privasee for privacy compliance.

The business generates revenue from four streams: dine-in food and beverage sales (à la carte and timed menus including a £35-39 pre-theatre menu and a £40-50 'Best of Bentley's' lunch menu), private dining events across five rooms of varying capacities, gift vouchers and experience packages (from £50 monetary vouchers to £120 Royal Seafood Platter and £85 Oyster Masterclass experiences), and ancillary fees including corkage (£50-100 per bottle) and cakeage (£9 per person). GTM is direct-to-consumer through physical dining, the SevenRooms reservation platform, and the gifting e-commerce site. The 27-person team serves a structurally diversified customer base across affluent diners, theatre-goers, tourists, and corporate clients, with brand strength anchored in 100+ years of operating history, critical acclaim (Jay Rayner, The Guardian; Ari Alibhai, The Nudge), and the 2018 Cateys Restaurateur of the Year award conferred on Richard Corrigan.

Name

Bentley's Oyster Bar and Grill

Legal name

Bentley's Oyster Bar & Grill

Website

https://bentleys.org

Company type

Private

Founded year

1916

Operating status

Operating

Headcount range

11–50 employees

Short description

Bentley's Oyster Bar and Grill is a historic Mayfair seafood restaurant founded in 1916 and led by Chef Patron Richard Corrigan, serving oysters, Champagne, and British and Irish seafood to individual diners, theatre-goers, and corporate private-event clients at its single Swallow Street location.

Ownership category

akta.pro rank

Product category

Fine Dining Seafood Restaurant

NAICS

Restaurants and Other Eating Places (72251), Restaurants and Other Eating Places (7225), Food Services and Drinking Places (722)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro primary industry

Steakhouses & Seafood Restaurants (THAFACAE)

akta.pro secondary industry

Restaurant Progressive Dining Tours (THAJAGAB)

Keywords

• Fine dining seafood
• Oyster bar restaurant
• Private dining events
• Pre-theatre dining
• Seafood restaurant London

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Dine-in food and beverage sales: Core revenue from serving seafood, oysters, Champagne, and fine cuisine to dine-in guests. One-time transaction per visit with potential for repeat custom.
2. Gift vouchers and experiences: Sale of monetary vouchers (from £50), packaged experiences including Royal Seafood Platter (£120), Oyster Masterclass (£85), and Set Menu for 2 (from £70).
3. Private dining events: Revenue from hosting private events in five elegant private dining rooms (Swallow Street Rooms, The Den, Swallow Library, Crustacea Room, Rib Room) for celebrations, corporate events, and weddings.
4. Corkage fees: Charges for guests bringing own wine (£50 per 750ml bottle of wine, £60 per 750ml bottle of Champagne, £100 for magnum). Cakeage charge of £9 per person when applicable.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Bentley's Oyster Bar and Grill is a single-location Mayfair seafood restaurant serving wild British and Irish oysters, sustainable line-caught fish, lobsters, shellfish, and seasonal meat/game dishes alongside a curated Champagne and wine list. The core offering centres on the à la carte restaurant and oyster bar, supplemented by pre-theatre and lunch set menus, five private dining rooms for events, and a gift voucher and experiences programme (Oyster Masterclass, Royal Seafood Platter, Set Menu for 2) sold through a separate e-commerce platform.

Product overview

Bentley's Oyster Bar & Grill is a single-location fine dining seafood restaurant established in 1916, offering a unified dining experience centered on British and Irish seafood. The restaurant's core offering is its à la carte dining room serving oysters, fish, and seasonal dishes, complemented by a historic oyster bar, pre-theatre menus, and private dining rooms (The Den, Swallow Library, Crustacea Room, The Rib Room, and Swallow Street Rooms). The restaurant also sells gift vouchers and experiences (Oyster Masterclass, Royal Seafood Platter, Set Menus) through its separate gifting platform. No digital product, platform architecture, or modules exist—the restaurant is a traditional hospitality business without software products or APIs.

Differentiator

Problem solved

Functional benefit

Products and services

• Restaurant Dining (A La Carte)
• Oyster Bar Walk-in and reservation oyster bar service shucking up to 1,000 wild British and Irish oysters daily in peak season, paired with Champagne and crisp white wines for individual diners and walk-in guests.
• Pre-Theatre Menu Time-banded set menu for theatre-goers attending West End shows, offering a refined but quick meal timed to matinee and evening performance schedules, with two courses for £35 or three for £39.
• Best of Bentley's Menu Weekday lunch set menu showcasing signature Bentley's dishes, served Monday to Friday from 12pm to 3pm at £40 for two courses or £50 for three courses. For diners seeking a quality Mayfair lunch.
• Private Dining Events Bespoke private event hosting in five purpose-built dining rooms for weddings, corporate hospitality, birthdays, anniversaries, graduations, and retirement dinners, with tailored menus and full event coordination.
• Swallow Street Rooms Flagship private dining space for up to 60 seated or 100 standing guests, combining The Den and The Swallow Library with a private bar, 3am late license, and Bafta-designed d\u00e9cor. For larger private events and corporate entertaining.
• The Den Self-contained private dining room for up to 24 guests with its own private entrance, bar, reception, cloakroom, and piano. Suitable for intimate corporate dinners and private celebrations.
• Swallow Library Library-themed private dining room with a gold-gilded ceiling, floor-to-ceiling book collection, plasma screen, music system, and Wi-Fi, for dinners, presentations, and curated celebrations.
• Crustacea Room First-floor private dining room seating up to 14 guests with Swallow Street views and artwork from Richard Corrigan's personal collection, suited to small private dinners and executive gatherings.
• The Rib Room Heritage-styled private dining room for up to 30 guests featuring William Morris designs, original Bentley's fish prints, blue leather seating, and natural daylight, suitable for mid-sized private events.
• Bentley's Oyster Bar & Grill Monetary Voucher Flexible monetary gift voucher sold from £50 via gifts.bentleys.org, valid for 12 months and redeemable against a single dining transaction. For gift purchasers wanting an open-value experience.
• Royal Seafood Platter and Champagne for 2 Curated dining experience for two priced at £120, comprising a Royal Seafood Platter and two glasses of Champagne or fizz. For gift recipients and couples seeking a signature Mayfair seafood experience.
• Bentley's Oyster Masterclass Hands-on oyster shucking masterclass priced at £85 per person, taught by Bentley's expert oyster boys at the historic oyster bar. For food enthusiasts and corporate or group experience buyers.
• Bentley's Set Menu for 2 Seasonally rotating set menu for two, from £70 excluding service charge, packaged as a giftable experience. For gift buyers and couples seeking a curated introduction to the Bentley's kitchen.

Named customers4 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Two partnerships are on record, tiered core.

• Corrigan CollectioncoreStrategic or Co-development PartnerBentley's is a flagship restaurant of the Corrigan Collection, led by Michelin-starred Chef Patron Richard Corrigan since 2005. The collection represents a group of distinguished restaurants sharing culinary principles of fresh, regional ingredients and commitment to quality.
• SevenRoomscoreTechnology or IntegrationThird-party reservation platform used for online table bookings. Guests can reserve tables for up to 8 people through the SevenRooms platform linked on Bentley's website.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• Restaurant Story: Two Michelin-starred tasting-menu restaurant near London Bridge, led by chef Tom Sellers. Comparable as an innovative London fine dining destination with seafood-driven tasting menus, though positioned as a more contemporary concept rather than a heritage seafood specialist.

Broad incumbents

• The Ivy: One of London's most famous all-day restaurants in Covent Garden, with nationwide locations. Comparable as a heritage London dining institution drawing theatre-goers, tourists, and celebrities, though broader menu and multi-site scale.
• The Ritz Restaurant: Iconic fine dining room inside The Ritz London hotel in Piccadilly. Comparable as a heritage Mayfair luxury dining venue serving classic British and French cuisine to tourists, celebrities, and special occasion diners.
• Nobu London: Premium Japanese-Peruvian restaurant at 1 Shoreditch Heath. Comparable as a globally recognized upscale London dining destination with premium seafood and a similar celebrity and corporate clientele, though part of a much larger international group.

Direct peers

• Aqua Shard: Premium fine dining on level 31 of The Shard with seafood-focused menus and panoramic views. Comparable as a high-end London seafood and Champagne destination targeting affluent diners, tourists, and special occasions.
• Wiltons: Heritage London seafood and game restaurant in St James's, established 1942, famed for oysters, Dover sole, and classic British fine dining. Direct comparable on heritage, seafood specialism, and traditional British fine dining in central London.
• Sexy Fish: Upscale Japanese and seafood restaurant on Berkeley Square in Mayfair. Comparable as a high-spend Mayfair dining destination serving seafood, Champagne, and late-night service to similar affluent and corporate clientele.
• Scott's Mayfair: Adjacent upscale seafood restaurant on Mount Street in Mayfair, part of Caprice Holdings. Comparable as a premium Mayfair seafood destination with similar oyster, fish, and Champagne offering and similar affluent clientele.
• J Sheekey: Iconic London seafood restaurant in Covent Garden, founded in 1896, specializing in oysters and classic fish dishes. Closest direct comparable to Bentley's in terms of heritage seafood positioning, oyster bar, and West End proximity.
• The Wolseley: Grand European café-restaurant on Piccadilly in Mayfair, part of Corbin & King. Comparable as an iconic all-day grand dining destination in the same Mayfair micro-market, drawing similar theatre-goers, tourists, and corporate clientele.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/Bentleys_london
• Facebookfacebook.com/BentleysOysterBar
• Instagraminstagram.com/bentleysoysterbar
• TikToktiktok.com/@bentleysoysterbar
• LinkedInlinkedin.com/company/bentley's-oyster-bar-and-grill

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bentley's Oyster Bar and Grill