BERENGERE LEROY
Bérengère Leroy is a French maison (founded 2013) that designs and fabricates bespoke made-to-order sofas, rugs, headboards, tables, and textiles for high-net-worth individuals and interior designers, selling through its own showrooms, e-commerce site, and 40+ international resellers.
- Company typePrivate
- Founded2013
- Headquarters—
- Headcount—
- GTM typeB2C
- OfferingServices
What BERENGERE LEROY does
Bérengère Leroy is a French bespoke interior-design maison founded in 2013 and headquartered in Saint-Rémy-de-Provence, operating with a very small team (~7 employees) from showrooms in Paris, Cannes, Mougins, and its Provençal confection atelier. The maison designs, customizes, and fabricates made-to-order sofas, headboards, tables, rugs, curtains, and armchairs, with full personalization of dimensions, fabrics, and couture finishes; pricing is transparent and per-linear-meter for sofas (€1,790-€1,950/m) and per-piece for rugs (€650-€4,680). Its product technology rests on artisan craftsmanship and Italian fabric sourcing from Pisa, Como, and Padua, combined with OEKO-TEX-certified eco-responsible materials and hand-knotted couture finishing techniques.
The business model combines direct-to-consumer e-commerce (berengereleroy.fr), four owned showrooms offering personalized appointment-based sales, an international reseller network of 40+ partners, and recurring presence at Paris Déco Off, Milan Design Fair, Dubai Design, and The Miami Show. Revenue streams are diversified across bespoke furniture, fabric/textile sales, gift cards, and professional services (Design Studio and Homing interior architecture), with the majority of revenue generated from made-to-order furniture priced per linear meter. The customer base is anchored on high-net-worth individuals seeking discreet, bohemian luxury and on interior decorators procuring exclusive pieces for client projects.
In 2024-2026 the maison executed a deliberate category and partnership expansion: a 2026 wallpaper launch (Rainbow) co-developed with historic French wallpaper house Isidore Leroy (est. 1842), a 2025 artisan collaboration with Victor Tison (2025 Prix de la Jeune Création Métiers d'Art winner) on MINERA tables, the launch of the Homing interior-architecture service, and ongoing international trade-fair expansion. Ownership remains founder-controlled with no disclosed external funding, venture capital, or private-equity backing, and the company is privately held with no stock listing.
BERENGERE LEROY firmographics
Firmographics- Name
- BERENGERE LEROY
- Legal name
- BERENGERE LEROY
- Website
- https://berengereleroy.fr
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Short description
- Bérengère Leroy is a French maison (founded 2013) that designs and fabricates bespoke made-to-order sofas, rugs, headboards, tables, and textiles for high-net-worth individuals and interior designers, selling through its own showrooms, e-commerce site, and 40+ international resellers.
- Ownership category
- akta.pro rank
BERENGERE LEROY industry classification
Industry- Product category
- Bespoke Luxury Furniture and Interior Textiles
- NAICS
- Upholstered Household Furniture Manufacturing (337121), Interior Design Services (54141), Nonupholstered Wood Household Furniture Manufacturing (337122), Furniture and Related Product Manufacturing (337)
- SIC
- Household Furniture (2510), Retail-Furniture Stores (5712), Miscellaneous Furniture & Fixtures (2590), General Bldg Contractors - Residential Bldgs (1520)
- akta.pro primary industry
- Custom Cabinet Design & Build (HSAPAIAA)
- akta.pro secondary industries
- Custom Modular Shelving & Cabinetry System Planning (Non-Construction) (HSAFAHAK), Residential Design-Build & Renovation-Integrated Builders (IMAFABAE)
Keywords
BERENGERE LEROY business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Bespoke Furniture Sales: Custom-made furniture including sofas, headboards, rugs, curtains, tables and sculptural pieces. All creations are made to order for each project, priced primarily per linear meter for sofas (e.g., €1,790/m for Mille Et Une Nuit collection). The majority of revenue comes from these made-to-order pieces.
- Fabric and Textile Sales: Sale of exclusive fabrics including linens, velvets, chenilles, and jacquards sourced from Italian workshops. Fabrics range from €5 to €229 per meter depending on material and collection.
- Gift Cards: Gift cards available in €500, €1000, €1500, €2000 denominations or custom amounts. Valid for one year from purchase date.
- Design Studio Services: Interior design services through the Design Studio, creating aesthetic universes with perfect volumetry, color mixes, and sensual materials. Produces layout plans and lookbooks from customer plans and photos.
- Homing Interior Architecture: Interior architecture services extending bespoke approach to complete projects including dressing rooms, libraries, kitchens, consoles, and storage units in collaboration with the textile collections.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Custom Sofas - Standard Fabrics |
| Unit Pricing | Pay-as-you-go | Custom Sofas - Couture Range Fabrics |
| Unit Pricing | Pay-as-you-go | Sofa Covers |
| Unit Pricing | Pay-as-you-go | Rainbow Wallpaper - Standard |
| Unit Pricing | Pay-as-you-go | Rainbow Wallpaper - Luxe Version |
| Unit Pricing | Pay-as-you-go | Fabrics and Textiles |
| Unit Pricing | Pay-as-you-go | Gift Cards |
| Unit Pricing | Pay-as-you-go | Custom Rugs |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
BERENGERE LEROY product offering
Product offeringCore offering
BERENGERE LEROY is a French haute couture interior design house that manufactures and sells fully customized furniture (sofas, headboards, tables, armchairs, curtains, rugs) made to order, with total personalization of dimensions, fabrics, and finishes. The house also provides complementary Design Studio interior design services and Homing interior architecture services, complemented by exclusive fabric collections woven in Italian workshops.
Product overview
BERENGERE LEROY is a French haute couture interior design house offering a unified portfolio of bespoke furniture and textile products. The core offering centers on custom-made sofas (canapés), headboards, tables, rugs, curtains, armchairs, and ottomans, all fabricated to order in France with Italian-woven fabrics. The product line is organized around named sofa collections (Noé, Ellipse, Aura, Mille Et Une Nuit, SURF, ONIRIQ, FINCA, Castille Tsar, Songe Tsar, Nude) and rug collections (Bohemia, Garden, Havane Beach, Médina, Ipanema, Tsar Moon, Stripes, Okko, Cobalt in Love), complemented by exclusive house fabric collections (Palm Springs Havane, Summer of Love, Sunset Angels, Tribal, Collection Galery, Libré). The brand also extends into interior architecture through its Homing service and offers a Design Studio for bespoke interior composition. The 2026 Rainbow wallpaper launch, created in partnership with Isidore Leroy, marks a new category expansion. All products are made to order, priced per linear meter for sofas (with standard pricing ranging from approximately €1,790/m for most collections to €1,950/m for Couture fabrics), with bespoke customization available across dimensions, materials, finishes, and couture details.
Differentiator
Problem solved
Functional benefit
Brands
- Homing: Bespoke interior architecture service extending beyond furniture to include dressing rooms, libraries, kitchens, consoles, tables, storage solutions, and decorative elements.
Products and services
- Custom-Made Sofas (Canapés sur mesure) Made-to-order sofas configurable in dimensions (length, depth) and fabric choices (linen, velvet, boucle, chenille), with couture finishing details such as hand-knotted fringes, piping, quilting, and embroidery. Priced per linear meter from €1,790/m for standard fabrics to €1,950/m for Couture range, with sofa covers at €190/m. Targeted at private clients and design professionals seeking unique furniture for residential interiors.
- Custom-Made Rugs (Tapis sur mesure) Hand-woven rugs composed of natural and recycled fibers (hemp, jute, viscose, bamboo, wool, recycled materials), available in custom sizes with artisanal craftsmanship. Prices range from €650 to €4,680 depending on size and collection, with lead times of 8-12 weeks. Named collections include Bohemia (100% hemp), Garden (100% recycled), Havane Beach (hemp/viscose), and others.
- Custom-Made Headboards (Têtes de lit sur mesure) Custom upholstered headboards designed as textile walls, crafted to specific dimensions with fabric selections from the Maison's exclusive collections. Offered as part of the bespoke interior furnishing range.
- Custom-Made Tables (Tables sur mesure) Bespoke tables combining materials such as stone, brass, wood, and lacquer, created to specific dimensions. The MINERA tables collection (2025) features brass work by Victor Tison, winner of the 2025 Young Creation Crafts Prize, in dialogue with stone and ancient gestures.
- Custom Armchairs and Ottomans (Fauteuils et chauffeuses sur mesure) Custom upholstered armchairs and ottomans (chauffeuses) available in the same fabrics and customization options as the sofa collections. Made to order with bespoke dimensions and finishes.
- Custom-Made Curtains (Rideaux sur mesure) Custom-made curtains and window treatments in the Maison's exclusive fabric collections, with couture finishing details. Named collections include embroidered linen curtains Byzance, Seventies, and velvet Tsar curtains, priced from €346 to €572 per panel.
- Exclusive Fabric Collections Proprietary fabric collections woven in Italian workshops between Pisa, Como, and Padua, including subtle linens, deep velvets, soft washed chenilles, stone-washed jacquards, faux fur, and recycled velvets. Fabrics range from €5 to €229 per meter. Most fabrics carry OEKO-TEX certification guaranteeing absence of harmful substances.
- Rainbow Wallpaper First wallpaper collection by the Maison, inspired by the rainbow with iridescent stripes in a soft and luminous palette. Created in collaboration with historic French wallpaper house Isidore Leroy (founded 1842), with the Luxe version featuring hand-crafted gold leaf gilding by artisan partner Maison Ulgador.
- Gift Cards (Carte Cadeau) Digital or physical gift cards valid for one year from purchase date, available in denominations of €500, €1,000, €1,500, €2,000, or custom amounts. Redeemable across all BERENGERE LEROY collections in showrooms or online.
- Design Studio (Studio de Design) Interior design consultation service using client plans and photos to produce layout plans and lookbooks. Combines architectural and decorative expertise to create cohesive interior aesthetics with the Maison's custom furniture and textile collections, creating aesthetic universes with perfect volumetry, color mixes, and sensual materials.
- Homing Interior Architecture Bespoke interior architecture service extending beyond furniture to encompass dressing rooms, libraries, kitchens, consoles, tables, storage units, and decorative elements. Combines solid wood, lacquers, natural stone, and couture textile finishes within a unified aesthetic, completing full interior projects in collaboration with the Maison's textile collections.
Companies that use BERENGERE LEROY
Customer profileNamed customers1 record
Segments2 records
BERENGERE LEROY technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature3 records
BERENGERE LEROY partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Isidore LeroycoreCollaboration on Rainbow wallpaper collection, the first wallpaper by Berengere Leroy. Isidore Leroy, a historic French luxury wallpaper brand founded in 1842, brings technological advancement and elegance. The standard version is €198/roll (€88/m² custom) and Luxe version with gilding by Maison Ulgador is €1,300/roll (€250/m² custom).
- Victor TisoncoreArtisan collaboration on MINERA tables, where brass worked by Victor Tison (2025 Young Creation Crafts Prize winner) dialogues with stone, tataoui, and ancient gestures. This collaboration embodies the rare, sculptural furniture dimension of the Maison.
- Maison UlgadorminorArtisanal gilding partner for the Rainbow Wallpaper Luxe version, providing hand-crafted gold leaf finishes that add sophisticated relief and haute couture dimension.
- Caroline ReceveurminorCollaboration on the Daybed Mille et Une Nuit, designed as an invitation to dream and surrender in the intimacy of her Dubai villa. A lifestyle partnership creating an exclusive outdoor piece.
Scale indicators4 records
Recent moves9 records
Expansion highlights5 records
BERENGERE LEROY competitors and assessment
Company assessmentDirect peers
- Pierre Frey: French heritage textile and furniture house offering bespoke fabrics, wallcoverings, and custom furniture to luxury interiors clients. Closely comparable in couture-grade customization, French atelier production, and HNW/decorator customer base.
- Maison Sarah Lavoine: French interior design house offering bespoke furniture, lighting, and accessories with a signature color-driven aesthetic. Direct overlap in Parisian boutique retail, HNW clientele, and made-to-order furniture collections.
- Liaigre: French luxury bespoke furniture and interior architecture house serving ultra-high-net-worth residential and hospitality projects globally. Comparable in couture-level customization, atelier craftsmanship, and premium price positioning.
- Maison Lelièvre: French luxury textile house offering exclusive fabrics, trimmings, and wallcoverings to interior designers and decorators. Directly comparable in proprietary fabric library, French heritage positioning, and trade distribution.
- Christopher Peacock: Luxury bespoke cabinetry and fitted furniture house serving ultra-premium residential clients internationally. Comparable on custom manufacturing, white-glove service model, and HNW customer profile, though focused on kitchens and fitted joinery.
Broad incumbents
- Roche Bobois: French-listed global luxury furniture retailer offering high-end customizable sofas and home collections. Overlaps on customizable French-designed furniture but operates at much larger scale via franchise retail rather than bespoke atelier.
- Poltrona Frau: Italian heritage luxury furniture maker with bespoke upholstery and custom residential programs. Comparable in Italian-sourced materials and couture-grade craftsmanship, but operates at much larger scale with broader product breadth.
- RH (Restoration Hardware): American luxury home furnishings retailer offering high-end customizable furniture and interior design services. Overlaps on luxury positioning and gallery-style showrooms, but competes via scale and assortment rather than true couture-level bespoke.
- Boffi | DePadova: Italian luxury kitchen, bath, and furniture systems house offering high-end bespoke interior solutions. Comparable in custom interior architecture and couture positioning, but operates at significantly larger scale across integrated home systems.
Emerging players
- The House of Hackney: British heritage-inspired luxury interiors brand offering bespoke wallpapers, fabrics, and lighting. Comparable in artisanal positioning, named-pattern collections, and crossover interior decorator/retail distribution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
BERENGERE LEROY social profiles
Digital presenceBERENGERE LEROY compliance and trust
Trust signalCompliance1 record
BERENGERE LEROY financial estimates
Financial estimateRevenue estimate
Valuation estimate
BERENGERE LEROY leadership team
Management profileNumber of profiles
Profiles1 record
BERENGERE LEROY funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BERENGERE LEROY M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BERENGERE LEROY
What does BERENGERE LEROY do?
BERENGERE LEROY is a French haute couture interior design house that manufactures and sells fully customized furniture (sofas, headboards, tables, armchairs, curtains, rugs) made to order, with total personalization of dimensions, fabrics, and finishes. The house also provides complementary Design Studio interior design services and Homing interior architecture services, complemented by exclusive fabric collections woven in Italian workshops.
Is BERENGERE LEROY a public or private company?
BERENGERE LEROY is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BERENGERE LEROY founded?
BERENGERE LEROY was founded in 2013.
How does BERENGERE LEROY make money?
Five revenue lines are on record. Bespoke Furniture Sales are the primary driver. The others are fabric and Textile Sales, gift Cards, design Studio Services and homing Interior Architecture.
Who are BERENGERE LEROY's main competitors?
Direct peers on record are Pierre Frey, Maison Sarah Lavoine, Liaigre, Maison Lelièvre and Christopher Peacock. Broad incumbents are Roche Bobois, Poltrona Frau, RH (Restoration Hardware) and Boffi | DePadova. The House of Hackney is listed as an emerging player.
Does BERENGERE LEROY have an API?
No public API is recorded for BERENGERE LEROY.
What industry is BERENGERE LEROY in?
BERENGERE LEROY's product category is Bespoke Luxury Furniture and Interior Textiles. Its primary akta.pro industry code is HSAPAIAA, Custom Cabinet Design & Build, with a secondary code of HSAFAHAK, Custom Modular Shelving & Cabinetry System Planning (Non-Construction). Its NAICS code is 337121 and its SIC code is 2510.