Berkeley Arts Magnet

What Berkeley Arts Magnet does

Berkeley Arts Magnet (BAM), also known as Berkeley Arts Magnet at Whittier, is a public Transitional Kindergarten through 5th grade elementary school located at 2015 Virginia St. in Berkeley, California. It operates under the Berkeley Unified School District (BUSD) and serves students and families within the Berkeley attendance area, with Principal Rene Molina overseeing school administration. The school differentiates itself through an arts-integrated curriculum, a "rich and diverse student community," and recognition as one of 356 elementary schools named a 2023 California Distinguished School by the California Department of Education.

The school delivers a standard BUSD elementary education program covering academics, physical education, science, gardening, math and literacy support, library resources, and technology. PTA-funded enrichment layers on top: visual arts, music, and cultural arts classes ($587 per student annually invested by the PTA), a 5th-grade 4-night outdoor education trip at Sempervirens Preserve in Scotts Valley, CA, outdoor science programming through KIDS for the Bay, and a recurring slate of community events (Readathon, Runathon, BAM Jam Fall Carnival, Starry Night auction, Spring Festival, monthly Community Gatherings). The PTA also maintains affinity groups including African-American, Asian-American, Latinx, Rainbow Families, and Special Families.

Financially, BAM is not a commercial enterprise. Core operations are publicly funded through BUSD; supplemental enrichment is supported by voluntary PTA donations via an annual Giving Campaign ($10-$1,000 tiers, $50/month recurring option, corporate matching), event-based fundraising, and an online merchandise store run on Square. Payment processing is handled through PayPal and EZ School Pay for school lunch. There are no tuition fees, no disclosed revenue figures, no outside investors, and no parent company — control and governance flow through the BUSD board structure.

Name

Berkeley Arts Magnet

Legal name

Berkeley Arts Magnet Elementary School

Website

https://berkeleyartsmagnet.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Berkeley Arts Magnet is a public TK-5 elementary school in Berkeley, California, operated by Berkeley Unified School District. It serves local students and families with an arts-integrated curriculum, PTA-funded enrichment programs, and a 2023 California Distinguished Schools recognition.

Ownership category

akta.pro rank

Product category

Public Elementary Education

NAICS

Elementary and Secondary Schools (6111), Educational Support Services (611710), Fine Arts Schools (61161)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Public Magnet & Specialty Schools (STEM/Arts/IB/CTE) (EDAJAAAF)

akta.pro secondary industries

Hands-on Science Exploration & Experiments (Lab Kits, Science Clubs) (EDAMABAA), Physical Education (PE) & Fitness Programs (EDAJAJAC)

Keywords

• Public elementary education
• Arts integrated curriculum
• TK-5 school programs
• Primary education services
• Community school programs

Headquarters

HQ city

Berkeley

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Revenue model

1. PTA Giving Campaign Donations: Annual giving campaign raising funds per student ($587 per student investment). Supports art classes, field trips, PE, community events, and other enrichment programs. Includes monthly giving option and corporate matching.
2. Event-based Fundraising: Multiple PTA-organized fundraising events including Readathon, Runathon, BAM Jam Fall Carnival, and Starry Night auction. Parents, families, and community members participate and donate.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Berkeley Arts Magnet is a TK-5 public elementary school that delivers standards-based academic instruction with arts integration as its central focus, supplemented by physical education, science, gardening, math/literacy support, and library resources. Instruction is delivered on-campus in Berkeley, California under the Berkeley Unified School District, with enrichment programs (art classes, field trips, PE, community events) funded by the PTA at a suggested $587 per-student investment.

Product overview

Berkeley Arts Magnet is a TK through 5th grade public elementary school in Berkeley, California. The school offers a comprehensive educational program with arts enrichment as a central focus, supplemented by physical education, science, gardening, math and literacy support, and library resources. The school operates under the Berkeley Unified School District (BUSD) and has a robust PTA that funds enrichment programs including art classes, field trips, and community events. The school community participates in various fundraisers and events to support educational programs.

Differentiator

Problem solved

Functional benefit

Products and services

• Elementary Education Program (TK-5)

Quantifiable outcome

• 2023 California Distinguished Schools recognition

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Three partnerships are on record, tiered core.

• KIDS for the BaycoreStrategic or Co-development PartnerProvides outdoor, hands-on science education for BAM students as part of the PTA-funded enrichment programs.
• Sempervirens PreservecoreStrategic or Co-development PartnerOutdoor school site in Scotts Valley, CA (Santa Cruz Mountains) hosting BAM's annual 5th grade 4-night outdoor education field trip on 20 acres of redwood and oak forest.
• Berkeley Unified School District (BUSD)coreOthersBAM operates as an elementary school within the BUSD system. School website links to BUSD website (berkeleyschools.net) for district-level resources and information.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Aspire Public Schools: California-based, tuition-free public charter school network with a K-12 footprint that shares BAM's public funding model, college-prep orientation, and emphasis on serving diverse, underserved communities.
• Success Academy Charter Schools: Large charter school network operating tuition-free public schools with an emphasis on academic rigor and enrichment. Comparable to BAM as a public charter K-12 operator with strong supplemental programming culture.
• Rocketship Public Schools: Bay Area-based public charter network operating K-5 elementary campuses with a similar public-funded, tuition-free model serving diverse, urban California families. Closest geographic and grade-band peer to BAM.
• Magnolia Public Schools: California-based public charter network operating tuition-free schools with a strong STEM and enrichment focus. Comparable to BAM as a California public charter operating model with a programmatic differentiator.
• BASIS Charter Schools: National charter network recognized for academic excellence and enrichment programming. Comparable to BAM as a tuition-free public school operator with strong programmatic differentiation.
• Ednovate: Los Angeles-based public charter school network operating tuition-free, college-prep schools. Comparable to BAM as a California public charter network with a community- and mission-driven operating model.
• Synergy Charter Schools: Los Angeles-area public charter school network operating tuition-free K-12 schools. Comparable to BAM as a California public charter network with a similar enrollment and program-driven operating model.
• Alliance for College-Ready Public Schools: Los Angeles-based public charter network operating tuition-free schools with a college-prep mission. Comparable to BAM as a California public charter operator serving diverse, urban families.

Broad incumbents

• Green Dot Public Schools: California-based public charter management organization operating a broad K-12 portfolio. Larger and more geographically diverse than BAM but shares the same public-funded school operating model.
• KIPP Foundation: National network of tuition-free public charter schools spanning K-12. Operates at much greater scale than BAM but shares the same public-funded, no-tuition K-12 educational delivery model and emphasis on closing achievement gaps.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/berkeley-arts-magnet

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Berkeley Arts Magnet