Berlitz Philippines / LearningLitz Inc.

What Berlitz Philippines / LearningLitz Inc. does

Berlitz Philippines (formerly Berlitz Manila) is the locally owned and operated franchise of the global Berlitz language-services brand in the Philippines, established in 2001 under the umbrella of Japan-based Benesse Corporation, which owns Berlitz International. The franchise is owned by a group of Filipino businessmen and educators and operates from a single physical language center at The World Center in Makati, Metro Manila. It delivers language instruction using the proprietary Berlitz Method — an immersive, instructor-led approach invented in 1878 in which native-fluent teachers instruct exclusively in the target language from day one, following a Present-Practice-Perform structure.

The product portfolio spans private and group classes (online via Zoom/MyBerlitz portal and in-person), self-paced Berlitz Connect subscriptions in English, Spanish, French, and German, dedicated Kids & Teens programs across 50+ languages, and a corporate business services line that includes customized language training, cross-cultural training, business communication coaching, language testing (SOPI, BTSS, BTLR, WPE-CS, CDSA in 40+ languages), and TELC German examination preparation/testing at A1-B2 levels including the healthcare-specialized B1/B2 Pflege. The franchise also operates as a regulated funnel into three POEA-licensed recruitment agencies (RRJM, Staffhouse, Omanfil) and the COLPUNO nurse-career platform for Filipino nurses pursuing German employment.

Berlitz Philippines monetizes through a mix of subscription recurring revenue (private and group courses, Berlitz Connect 6-/12-month subscriptions), per-course fees (Php 3,200 Starter Course, Php 140 Berlitz 101 sessions), pay-as-you-go assessment and TELC exam fees, and customized corporate contracts. Customers are acquired through the berlitzph.com website, social media (Facebook, Twitter/X, LinkedIn), search/organic content, Indeed.com job-board visibility, and partner referrals from the nurse-recruitment ecosystem, with conversion via Microsoft Forms registration, online inquiry forms, and direct phone/email outreach. The business is not venture-backed and operates as a privately held franchise under the Benesse-owned Berlitz brand.

Name

Berlitz Philippines / LearningLitz Inc.

Legal name

Berlitz Philippines

Website

https://berlitzph.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Berlitz Philippines is the locally owned franchise of Berlitz International (Benesse-owned), operating a single Makati language center and delivering immersive Berlitz Method instruction across private, group, self-paced, kids, and corporate channels, plus TELC-certified German testing and nurse-to-Germany career pathways.

Ownership category

akta.pro rank

Product category

Language Instruction and Training Services

NAICS

Language Schools (611630), Exam Preparation and Tutoring (611691), Professional and Management Development Training (61143)

SIC

Services-Educational Services (8200)

akta.pro primary industry

General Language Tutoring (Conversation & Fluency) (EDANACAA)

akta.pro secondary industries

Language Learning eLearning Modules (ESL/EFL) (EDAGAEAI), Adult & Workplace English (ESP) Materials (EDAGAHAH), Exam Preparation for Language Proficiency (TOEFL/IELTS/DELE/HSK/JLPT, etc.) (EDAMAFAF), Online Learning Content & Course Publishing Platforms (BPAMAJAL)

Keywords

• Language instruction services
• Corporate language training
• Cross-cultural training
• Language proficiency testing
• Online language learning

Headquarters

HQ city

Makati

HQ country

Philippines

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Private Language Classes (Adults): One-on-one live online or in-person lessons with a Berlitz-certified native instructor. Students dictate topics and customize learning plans. Available in 15+ languages. Includes cultural training. Both online (via Zoom/video call) and in-person at language centers. Revenue is earned per course or subscription.
2. Group Language Classes (Adults): Small group lessons (online or in-person) led by a Berlitz instructor. Uses the same immersive Berlitz Method. Offered at fixed schedules with structured learning plans. Cost-effective alternative to private classes. Revenue per course enrollment.
3. Berlitz Connect Self-Paced Subscription: Self-paced online subscription with 24/7 access to course materials and a set number of live speaking sessions with instructors. Available in English, Spanish, French, German. 6-month subscription (10 live sessions) and 12-month subscription (25 live sessions). Both pay-in-full and installment payment options available.
4. Corporate Language and Cultural Training: Customized language and intercultural training programs for business clients. Includes private language classes, group classes, intensive programs, and online options for corporate employees. Programs are customized per industry and job function. Relocation services also offered for executives.
5. Business Communication Training: Organizational audits, communication workshops, and personalized learning paths to promote cultural awareness and improve workplace communication. Includes exercises to set communication expectations and goals, and coaching for global leadership effectiveness.
6. Cross Cultural Training Solutions: Customized cross-cultural training programs for organizations to maximize performance across cultures, reduce business risk, and make workplaces attractive to global talent and clients. Addresses cultural gaps in diverse workplaces.
7. Language Testing and Assessment Services: Berlitz Language Testing offers assessment services in over 40 languages, 24/7, online or over the phone. Products include the SOPI (Simulated Oral Proficiency Interview), BTSS (Berlitz Test of Speaking Skills), BTLR (Berlitz Test of Listening and Reading), Writing Skills Test, and WPE-CS (Writing Proficiency Exam for Customer Service). Results provided within 24-48 hours.
8. TELC Language Exam Preparation and Testing: Berlitz Philippines is a TELC-licensed testing center offering TELC examinations in German at A1, A2, B1, and B2 levels. The exams are aligned to the Common European Framework of Reference (CEFR). Berlitz also offers TELC preparation courses with flexible individual lessons and special course materials.
9. Kids & Teens Language Programs: Language courses for children and teenagers, available online (private and group) and in-person at Berlitz Language Centers. Private online courses are available in over 50 languages. In-person group courses run 40 lessons over 20 weeks. Private courses run 40 lessons over up to 6 months.
10. Nurse Career Empowerment Programs: Partnership-driven programs providing German language training and career pathway support for Filipino nurses seeking employment abroad (particularly Germany). Includes free German training programs, language assessment tools, and integration with recruitment agency partners.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Berlitz Philippines (LearningLitz Inc.) is the licensed Philippine operator of the global Berlitz language education brand. It sells immersive language instruction in 10+ languages to individual learners, kids/teens, and corporate clients through private classes, group classes, live online sessions, and self-paced digital subscriptions. It also delivers corporate business communication training, cross-cultural training, and accredited language proficiency testing/credentialing services (TOEFL, TELC, OPPI).

Product overview

Berlitz Philippines operates as a comprehensive language services provider offering a multi-format learning platform with private, group, and self-paced delivery modes. The core offering consists of Private Language Classes and Group Language Classes (both online and in-person) using the Berlitz Method, supplemented by Berlitz Connect for self-paced study and Berlitz Live Online for live video instruction via the Berlitz Student Portal. The portfolio includes dedicated programs for Kids & Teens (50+ languages), Adults (5 core languages), and Corporate clients (language training, cultural training, business communication). Business Services encompass Language Testing and Assessment (SOPI, BTSS, BTLR, WPE-CS, CDSA), TELC exam preparation/testing, and Custom Test Development. The Berlitz Method serves as the foundational immersive methodology across all programs. Recent launches include Berlitz Business English Short Courses (February 2025) and the Berlitz Starter Course for A1 beginners (January 2025), alongside the COLPUNO partnership integration (May 2026) for nurse career language assessment.

Differentiator

Problem solved

Functional benefit

Brands

• Berlitz Student Portal: An online portal that allows students to manage their language learning experience, track progress, and access course materials.
• TELC
• CyberTeachers by Berlitz
• Berlitz Connect

Products and services

• Private Language Classes One-on-one immersive language instruction delivered using the Berlitz Method; available in 10+ languages and tailored to the individual learner's goals, schedule, and proficiency level.
• Group Language Classes Small-group language classes taught using the Berlitz Method, scheduled in standard time slots and grouped by proficiency level from starter to advanced.
• Berlitz Kids & Teens Language Programs Structured language learning programs for children and teenagers aged 4 to 17, delivered via the Berlitz Method and designed for young learners.
• Corporate Language Training Dedicated language training programs designed for companies and their employees, with customizable curriculum, scheduling, and delivery (face-to-face, live online, or blended) to meet corporate workforce needs.
• Business Communication Training Targeted training programs focused on business communication skills (including Business English), aimed at professionals who need to use language effectively in workplace contexts.
• Cross Cultural Training Solutions Cross-cultural training programs (supported by the Cultural Navigator assessment) that help individuals and teams develop the intercultural competence needed for global business interactions.
• Language Testing and Certification Services Administration of accredited language proficiency tests and certification programs including TOEFL, TOEIC, OPPI, and the Berlitz Test, provided to individuals and institutions needing formal language credentials.
• TELC Exam Preparation and Testing Preparation courses and administration of TELC (The European Language Certificates) language certification exams.
• Berlitz Connect Self-paced online language learning subscription platform that lets learners study anytime, anywhere, complemented by the Berlitz Method curriculum.
• CyberTeachers by Berlitz Online language learning platform subscription offering flexible, self-directed study in multiple languages.
• Berlitz Starter Course for Beginners Beginner-level starter language course targeted at first-time learners.
• Business English Short Courses Short-format Business English courses aimed at working professionals needing targeted workplace English skills.
• Berlitz 101 Project Flagship program launched by Berlitz Philippines in October 2021 to expand language learning access.

Quantifiable outcome

• Become fluent faster compared to traditional grammar-based methods
• +2 more outcomes

Named customers2 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core.

• COLPUNOcoreStrategic or Co-development Partner · 14 May 2026Berlitz Philippines and COLPUNO announced a partnership on May 14, 2026 to support nurses and healthcare professionals throughout their career journey. The collaboration integrates Berlitz's free Language Assessment Tool directly into the COLPUNO platform. COLPUNO is a nurse-focused platform providing practical career tools including CV Creator, StudyBooster, NurseFit, and Big 5 test. Nurses can assess their language proficiency, take targeted steps to improve, and showcase results in their profiles — strengthening their competitiveness in the local and international job market. Together, Berlitz and COLPUNO aim to empower nurses to take control of their careers, grow with confidence, and unlock global opportunities.
• GlobogatecoreStrategic or Co-development Partner · 1 July 2022Globogate is a German partner that, together with licensed POEA recruitment agency partners (Staffhouse, Omanfil, RRJM), conducts virtual orientations for Filipino nurses interested in working in Germany. Berlitz Manila offers free German training for qualifying nurses (with A2-B2 German certification) as part of this ecosystem. The recruitment agencies involved include RRJM (POEA-222-LB-121015-R), Staffhouse (License No. POEA-117-LB-071015-R), and Omanfil (POEA-093-LB-072910-PA).
• TELC (The European Languages Certificates)coreTechnology or IntegrationTELC (The European Languages Certificates) is a European language testing organization that issues over 100,000 certificates per year. Berlitz Philippines is a TELC-licensed testing center, authorized to administer TELC German language examinations at A1, A2, B1, and B2 levels aligned to the Common European Framework of Reference for Languages (CEFR). TELC certificates are recognized throughout Europe for residency permits, settlement permits, naturalization, and university admission.
• POEA-Licensed Recruitment Agencies (RRJM, Staffhouse, Omanfil)coreChannel Partner/ Reseller/ DistributorThree POEA-licensed recruitment agencies — RRJM (License No. POEA-222-LB-121015-R), Staffhouse (License No. POEA-117-LB-071015-R), and Omanfil (License No. POEA-093-LB-072910-PA) — work with Berlitz Manila to facilitate the employment placement of Filipino nurses in Germany. These agencies recruit nurses who have completed Berlitz German language training and TELC certification, matching them with German employers.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Wall Street English: Premium English-language school chain with blended online and in-center instruction targeting adults and corporate clients. Comparable to Berlitz Philippines on premium positioning, blended delivery, and corporate training orientation.
• British Council Philippines: English-language and cultural training provider operating in the Philippines with courses for adults, teens, and corporate clients. Comparable on in-country presence, English-focused curriculum, and exam preparation services.
• EF Education First: Global private language school operator with instructor-led courses across many markets. Highly comparable to Berlitz Philippines in product offering (private, group, online, corporate, kids) and premium positioning, though EF is broader in academic programs.
• International House (IH) World: Network of independent language schools teaching multiple languages via accredited teacher-training methodology. Directly comparable on multi-language adult instruction, teacher certification, and global school network model.
• Inlingua: International language school franchise network offering instructor-led private and group classes for adults, kids, and corporates. Directly comparable to Berlitz Philippines on business model, delivery formats, and global franchise footprint.

Emerging players

• Duolingo: Free / freemium language-learning app with massive global user base including the Philippines. Comparable as the dominant digital disruptor in language learning, putting pressure on Berlitz's beginner and self-paced segments.
• Babbel: Subscription-based language learning app with self-paced lessons in multiple languages. Comparable as a lower-priced, digital-first alternative that competes directly with Berlitz Connect for self-paced adult learners.

Broad incumbents

• Rosetta Stone: Established digital and hybrid language-learning provider with consumer subscriptions and enterprise offerings. Comparable as a broader incumbent in the same language-learning category, especially versus Berlitz Connect and CyberTeachers.
• Berlitz Corporation (Global): The global parent/franchisor of Berlitz Philippines, operating 500+ centers in 70 countries. Comparable as the source of the Berlitz Method, brand, and platforms that the Philippine franchise deploys, though operating at vastly larger scale.

Regional players

• CELLA (or other Philippine language schools): Domestic Philippine language schools offering Japanese, Korean, and other Asian languages popular with Filipino learners and BPO workers. Comparable as a regional player competing for the same local adult-learner market in the Philippines.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/berlitzph

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Berlitz Philippines / LearningLitz Inc.