Best Western PLUS Hotel Hong Kong

What Best Western PLUS Hotel Hong Kong does

Best Western Plus Hotel Hong Kong is a 307-room upper mid-price hotel operating under a franchise license with Best Western Hotels & Resorts, located at 308 Des Voeux Road West in the Western District of Hong Kong Island. Established in 2002, it holds the distinction of being the first hotel in Hong Kong carrying the Best Western Plus superior brand, which Business Travel News readers ranked as the No. 1 Upper Mid-price Hotel Company in its 2017 Hotel Brand Survey. The property operates within a 5-minute walk of the Hong Kong University and Sai Ying Pun MTR stations, with proximity to Central, Macau Ferry Pier, and the Airport Express terminus.

The hotel's product portfolio spans four accommodation tiers (Standard 18-23 m², Superior 23-27 m², Superior Suite 28-30 m², and Executive Suite 48-50 m²), three food and beverage outlets (The Cafe all-day dining on 3/F, MTV Lounge bar on 5/F, and an outsourced Chinese Restaurant on G/F), and two meeting venues — the Lily Room (up to 100 persons, HK$2,600/half day) and the Jasmine Room (up to 30 persons, HK$1,600/half day) — supported by meeting packages at HK$280-420 per person. The underlying technology stack consists of standard hotel property management integrated with Best Western's global booking platform, with Best Western Rewards loyalty integration; proprietary features are limited to operational amenities (free Wi-Fi, electronic key-card locks, fire detection, computer booth internet access).

Revenue is generated through room rentals subject to a 10% service charge (and a new 3% Hotel Accommodation Tax effective January 1, 2025), food and beverage, meeting and banquet rentals, and dedicated rate programs for corporate accounts, long-stay guests (14/21/30+ day packages), and tour groups/travel trade. Distribution occurs via the hotel's multilingual website (English, Traditional and Simplified Chinese), the Best Western global distribution network and Rewards program, telephone reservations, a Sales Manager - Corporate (Vincent Ho) for enterprise accounts, and a Director of Sales (Simon Leung) for travel trade and airline group bookings.

Name

Best Western PLUS Hotel Hong Kong

Legal name

Best Western Plus Hotel Hong Kong

Website

https://bestwesternplushotelhongkong.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

Best Western Plus Hotel Hong Kong is a 307-room upper mid-price hotel in Hong Kong's Western District, operating under a Best Western franchise and serving business and leisure travelers with accommodation, F&B, meetings, and corporate, long-stay, and tour group programs.

Ownership category

akta.pro rank

Product category

Hotel Accommodation Services

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Business & Corporate Full-Service Hotels (THAGAAAE)

akta.pro secondary industries

Urban & Downtown Full-Service Hotels (THAGAAAA), City/Urban Convention Hotels (THAGALAA)

Keywords

• Hotel accommodation services
• Meeting and banquet facilities
• Food and beverage services
• Long-stay hotel packages
• Corporate hotel rates

Headquarters

HQ city

Hong Kong

HQ country

China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Hotel Accommodation: Room rentals across 307 rooms and suites including Standard, Superior, Superior Suite, and Executive Suite categories. Room rates subject to 10% service charge (2024) and 10% service charge plus 3% Hotel Accommodation Tax (from Jan 2025).
2. Meeting & Banquet Facilities: Rental of Lily and Jasmine meeting rooms on 3/F with AV equipment. Meeting packages including half-day (HK$280-320/person) and full-day (HK$380-420/person) options with lunch and refreshments. Room rental from HK$1,600-4,200 per half/full day.
3. Food & Beverage: The Cafe (3/F) all-day dining serving Western and Oriental dishes from 7am-6pm. MTV Lounge (5/F) operating 6pm-11pm for drinks and entertainment. Chinese Restaurant (G/F) outsourced to external operator.
4. Long-Stay Packages: Extended stay packages in 14-day, 21-day, and 30-day+ durations for Superior Twin, Superior Double Suite, Triple Room, and Family Suite categories. Includes water/electricity, Wi-Fi, gym access, weekly cleaning, and optional breakfast.
5. Corporate Rate Program: Special long-term negotiated rates for corporations, organizations, and associations with room upgrades and enhanced privileges.
6. Tour Group Rates: Tailor-made rates for group bookings from travel trade partners and airlines, priced based on market origins, booking volume, and travel seasonality.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels6 records

Core offering

Best Western PLUS Hotel Hong Kong is a 307-room hotel operating in Hong Kong's Western District under the Best Western Plus brand. It offers guest rooms and suites across four tiers, three food and beverage outlets, two meeting and banquet rooms, and ancillary programs including corporate rate agreements, long-stay packages, and tour group rates. The property functions as a full-service upper mid-price hotel targeting business and leisure travelers.

Product overview

Best Western PLUS Hotel Hong Kong is a 307-room hotel property operating under Best Western Hotels & Resorts' premium brand. The product portfolio consists of four accommodation tiers (Standard, Superior, Superior Suite, and Executive Suite rooms), three food and beverage outlets (The Cafe all-day dining, MTV Lounge bar, and outsourced Chinese Restaurant), two meeting rooms (Lily and Jasmine Rooms for events and banquets), and various rate programs (Corporate, Long-Stay, and Tour Group packages). The hotel provides complimentary Wi-Fi, a computer booth, gymnasium, and other guest facilities. The accommodation rooms and meeting facilities form the core offering, while the F&B outlets and rate programs serve as supporting services.

Differentiator

Problem solved

Functional benefit

Products and services

• Standard Single/Double Room Standard guest room offering single or double occupancy with room sizes of 18-23 square meters, featuring amenities including mini bar, electronic key-card lock, free Wi-Fi, and cable/satellite TV. Targeted at individual business and leisure travelers seeking affordable accommodation.
• Superior Room Upgraded guest room with room sizes of 23-27 square meters, offering enhanced comfort and amenities for travelers seeking additional space. Targeted at travelers seeking more spacious accommodations than standard rooms.
• Superior Suite Suite accommodation with room sizes of 28-30 square meters, providing more spacious living area compared to standard rooms. Targeted at travelers seeking suite amenities with separate living space.
• Executive Suite Premium suite accommodation with room sizes of 48-50 square meters, offering the largest living space and Victoria Harbour views on high floors. Targeted at premium business and leisure travelers seeking expansive suite accommodations.
• Meeting & Banquet Package Meeting package including use of meeting room (Lily or Jasmine), coffee/tea breaks, Western lunch at The Cafe, signage, and optional LCD projector rental. Half-day at HK$280-320 per person, full-day at HK$380-420 per person. Targeted at corporate event planners and meeting organizers.
• Corporate Rate Program Special long-term negotiated rates for corporations, organizations, and associations offering discounted room rates, upgraded accommodation, and enhanced privileges. Managed by Sales Manager - Corporate. Targeted at corporations and organizations needing ongoing accommodation for employees.
• Long-Stay Package Extended stay packages available for Superior Twin Room, Superior Double Suite, Triple Room, and Family Suite with durations of 14, 21, or 30+ days. Includes water/electricity, free Wi-Fi, gym access, weekly room cleaning, and in-room cooking facilities. Targeted at guests requiring extended accommodation with self-catering options.
• Tour Group Rate Tailor-made rates for group bookings from travel trade partners and airlines, with competitive offers based on market origins, booking volume, and travel seasonality. Managed by Director of Sales. Targeted at tour operators, travel agencies, and airlines booking group accommodations.

Segments5 records

Ideal customer profiles8 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Best Western Hotels & ResortsflagshipChannel Partner/ Reseller/ DistributorBest Western Plus Hotel Hong Kong is operated under a franchise/license agreement with Best Western Hotels & Resorts. It is the first hotel in Hong Kong carrying the Best Western Plus superior brand. The partnership provides access to global distribution through Best Western's booking network, GDS systems, Best Western Rewards loyalty program, and marketing support.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Metropark Hotel Hong Kong: Hong Kong-based mid-price full-service hotel catering to business travelers and tour groups with corporate rate and group booking programs, operating in a comparable urban setting.
• Novotel Hong Kong Century: Accor-branded mid-to-upscale full-service hotel in Hong Kong offering corporate rates, meeting facilities and F&B outlets, competing head-to-head for international business travelers and MICE demand.
• Dorsett Hong Kong: Hong Kong mid-price full-service hotel with comparable room count and mixed business/leisure demand profile, operating in a similar urban location and competing for the same corporate rate and tour group bookings.
• Ibis Hong Kong Central & Sheung Wan: Accor economy/limited-service hotel in Hong Kong's Sheung Wan district — directly adjacent to the Best Western Plus Hong Kong's catchment, competing for the same Western District and Macau ferry corporate demand.
• Ramada Hong Kong Harbour View: Wyndham-franchised mid-price Hong Kong hotel with harbour views and similar room mix, targeting both corporate and leisure demand through its own loyalty distribution network.
• Holiday Inn Express Hong Kong: Limited-service IGS-branded Hong Kong property targeting price-sensitive business and leisure travelers with a similar urban footprint and corporate rate program structure.
• Eaton Hotel Hong Kong: Hong Kong full-service hotel in Jordan/Yau Ma Tei area serving similar business and leisure segments with corporate rates, F&B outlets and event spaces of comparable scale.

Broad incumbents

• Courtyard by Marriott Hong Kong: Marriott-branded upper-midscale full-service Hong Kong hotel with larger meeting facilities and global Marriott Bonvoy distribution, competing for the same corporate accounts at a slightly higher price tier.
• Harbour Grand Hong Kong: Larger upscale Hong Kong hotel in North Point with extensive MICE facilities, representing a higher-tier competitor that absorbs premium corporate and group demand in the same harbor-side corridor.
• Cordis Hong Kong (Langham Hospitality): Luxury Langham-affiliated Hong Kong hotel with large-scale banqueting and MICE infrastructure, providing a higher-tier benchmark for corporate rate negotiations and event bookings in the city.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/best-western-plus-hotel-hong-kong

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Best Western PLUS Hotel Hong Kong