BestZOO
BestZOO is a small privately operated zoological park in Best, Noord-Brabant, Netherlands, offering close-encounter animal exhibits, rare species, and on-site F&B, retail, indoor playground, and event venue facilities for families with children, schools, and small corporate groups.
- Company typePrivate
- Founded-
- HeadquartersBest, Netherlands
- Headcount11–50
- GTM typeB2C
- OfferingServices
What BestZOO does
BestZOO is a privately operated, small-scale zoological park located at Broekdijk 5, Best, Noord-Brabant, Netherlands, operating under the year_founded designation of 1932 and employing a core team of approximately 11 staff. The park functions as a direct-to-consumer attraction, presenting animal exhibits across three categories — mammals, birds, and reptiles/fish — with a collection that includes several rare species (tamanduas, wombats, wallaroes, Vietnam Pheasants) rarely found in other Dutch zoos. A recently constructed entrance building consolidates the on-site commercial offering: a restaurant with daily fresh products, a large indoor playground, a souvenir shop, and an education square, providing weather-independent year-round visitation.
The business model is multi-stream consumer and small-group revenue: per-visit admission tickets sold online and at the gate, pre-booked arrangements (children's birthday parties, school trips, group outings), an annual subscription pass enabling unlimited visits, gift vouchers, F&B and retail spend on site, and a corporate meeting/event venue accommodating up to 32 persons with catering. Pricing is unit-based for admissions and packages, with a subscription tier for repeat visitors; specific price points are listed on the website but not disclosed in the source data. The go-to-market is regional/domestic, with online booking via bestzoo.nl, an email newsletter, and an activities calendar as the primary marketing channels; no app or social media presence beyond a single YouTube video is evidenced.
Operational technology is minimal — no proprietary systems, no API, no mobile app, and no AI/ML capabilities are identified. The primary technology integration is participation in the Species360 international wildlife conservation database. Partnerships include a core conservation alliance with the World Pheasant Association for Vietnam Pheasant preservation, alongside community ties to Zorgcooperatie Brabant, the Dutch Dier en Park industry association, and the T-helpt/Mijn Buurt neighborhood platform. Customer segments center on families with children (primary), school groups, family celebration groups, and a smaller corporate/event segment.
BestZOO firmographics
Firmographics- Name
- BestZOO
- Legal name
- BestZOO
- Website
- https://bestzoo.nl
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- BestZOO is a small privately operated zoological park in Best, Noord-Brabant, Netherlands, offering close-encounter animal exhibits, rare species, and on-site F&B, retail, indoor playground, and event venue facilities for families with children, schools, and small corporate groups.
- Ownership category
- akta.pro rank
BestZOO industry classification
Industry- Product category
- Zoo / Animal Park
- NAICS
- Zoos and Botanical Gardens (71213), Zoos and Botanical Gardens (712130)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Zoo & Aquarium Parks (Ticketed Wildlife Attractions) (THAJAEAE)
- akta.pro secondary industry
- Museum, Zoo & Attraction Gift Shops (CRALAJAG)
Keywords
Where BestZOO is headquartered
LocationHeadquarters
- HQ city
- Best
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
BestZOO business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others
Revenue model
- Admission tickets: Visitors pay for entry tickets to access the zoo. Prices are available on the website.
- Food and beverage (Horeca): Restaurant with daily fresh products located in the new entrance building, serving meals and drinks to visitors.
- Souvenir shop: Gift shop selling souvenirs to visitors at the park.
- Arrangements and packages: Pre-booked arrangements including birthday parties, school trips, group outings, and annual subscriptions. These are sold online through the website.
- Gift vouchers (Cadeaubon): Gift vouchers sold to visitors as presents.
- Meeting venue rental: Conference/meeting room available for business events, with catering options.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard admission tickets |
| One time/ perpetual license | Pay-as-you-go | Gift vouchers |
| Subscription | Annual | Annual subscription |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
BestZOO product offering
Product offeringCore offering
BestZOO is a small-scale animal park in Best, Netherlands, that sells admission tickets and bookable visitor experiences centered on close animal encounters with mammals, birds, and reptiles. Its core package includes animal exhibits featuring rare species such as tamanduas, wombats, and wallaroes, alongside a playground, petting farm, indoor playground, restaurant, souvenir shop, and dedicated education square. Supplemental offerings include children's birthday parties, school trips, group outings, annual subscriptions, gift vouchers, and a meeting venue for corporate events.
Product overview
BestZOO is a small-scale zoo offering visitor experiences centered around animal encounters and nature discovery. The core offering consists of animal exhibits across three categories: mammals (zoogdieren), birds (vogels), and reptiles/fish (reptielen en vissen). The zoo supplements its animal exhibits with visitor services including children's birthday parties (Kinderfeestje), school trips (Schoolreisje), group outings (Groepsuitje), and an annual membership pass (Jaarabonnement). Additional revenue streams include venue rental for meetings and events (Vergaderlocatie), gift vouchers (Cadeaubon), and hospitality services including a restaurant (Horeca). The park targets families with children, emphasizing accessibility and close animal viewing experiences.
Differentiator
Problem solved
Functional benefit
Products and services
- Admission Tickets Entry tickets giving visitors access to the BestZOO animal park in Best, Netherlands. Prices are listed on the website and tickets can be purchased at the park entrance or through online booking.
- Kinderfeestje (Children's Birthday Party) Birthday celebration packages for children held at the zoo, featuring animal encounters and park access. Targeted at families with young children seeking a unique birthday party venue.
- Schoolreisje (School Trip) Educational school visits to the zoo with activities tailored for students of various ages. Marketed to schools and educational institutions as an educational field trip destination.
- Groepsuitje (Group Outing) Group visits for friends or family with organized activities and park access. Targeted at families and friend groups seeking a shared group activity.
- Jaarabonnement (Annual Subscription) Year-round access pass allowing unlimited visits to the zoo throughout the year. Targeted at local families and repeat visitors.
- Vergaderlocatie (Meeting Venue) Conference and meeting facilities within the zoo's new entrance building, suitable for groups up to 32 persons, equipped with audiovisual technology, temperature control, and catering options. Available for business events and corporate meetings.
- Cadeaubon (Gift Voucher) Gift vouchers available for purchase, redeemable for zoo admission or other services. Targeted at visitors buying gifts for family or friends.
- Horeca (Restaurant & Catering) On-site restaurant with daily fresh products located in the new entrance building, offering meals and beverages to visitors. Catering is also offered in conjunction with the meeting venue rental.
- Souvenirwinkel (Souvenir Shop) Souvenir shop located in the entrance building offering themed merchandise to zoo visitors.
- Activiteiten (Activities Calendar) Recurring calendar of scheduled events and activities available throughout the year at the zoo, providing additional visitor experiences beyond standard admission.
Companies that use BestZOO
Customer profileSegments4 records
Ideal customer profiles3 records
BestZOO technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
BestZOO partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- Zorgcooperatie Brabant (ZCB)minorListed as a partner on the BestZOO website. Zorgcooperatie Brabant appears to be a healthcare cooperative in the Brabant region.
- Dier en ParkminorListed as a partner organization on the BestZOO website. Appears to be a Dutch animal park industry organization.
- T-helpt / Mijn BuurtminorListed as a partner on the BestZOO website. My Buurt (Mijn Buurt) is a Dutch neighborhood support platform.
- World Pheasant Association (WPA)coreBestZOO works together with the World Pheasant Association (WPA) to preserve the Vietnam Pheasant in captivity, as the species is severely endangered in the wild.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
BestZOO competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key highlights6 records
Customer concentration
BestZOO social profiles
Digital presenceBestZOO financial estimates
Financial estimateRevenue estimate
Valuation estimate
BestZOO leadership team
Management profileNumber of profiles
BestZOO funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BestZOO M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BestZOO
What does BestZOO do?
BestZOO is a small-scale animal park in Best, Netherlands, that sells admission tickets and bookable visitor experiences centered on close animal encounters with mammals, birds, and reptiles. Its core package includes animal exhibits featuring rare species such as tamanduas, wombats, and wallaroes, alongside a playground, petting farm, indoor playground, restaurant, souvenir shop, and dedicated education square. Supplemental offerings include children's birthday parties, school trips, group outings, annual subscriptions, gift vouchers, and a meeting venue for corporate events.
Is BestZOO a public or private company?
BestZOO is a private company. It is classified as unknown and is currently operating.
When was BestZOO founded?
BestZOO was founded in -1. It employs 11 to 50 people.
Where is BestZOO based?
BestZOO is headquartered in Best, Netherlands, in the Europe region.
How does BestZOO make money?
Six revenue lines are on record. Admission tickets are the primary driver. The others are food and beverage (Horeca), souvenir shop, arrangements and packages, gift vouchers (Cadeaubon) and meeting venue rental.
Does BestZOO have an API?
No public API is recorded for BestZOO.
What industry is BestZOO in?
BestZOO's product category is Zoo / Animal Park. Its primary akta.pro industry code is THAJAEAE, Zoo & Aquarium Parks (Ticketed Wildlife Attractions), with a secondary code of CRALAJAG, Museum, Zoo & Attraction Gift Shops. Its NAICS code is 71213 and its SIC code is 7900.