Bethel Televisión Oficial

What Bethel Televisión Oficial does

Bethel Televisión is a non-profit Spanish-language Christian television network founded on February 27, 1999 in Lima, Peru by Rev. Rodolfo González and legally organized as ASOCIACIÓN CULTURA BETHEL. The channel broadcasts 24/7 programming with approximately 85% original production spanning family entertainment, religious content, educational programming on health and culture, and original series (Respuesta Pastoral, Testimonio Vivo, Historias Reales, Cicatrices del Alma, among others). Its stated mission targets the Spanish-speaking Christian family demographic across Latin America, the Caribbean, the United States, and Spanish-speaking communities in Europe and Africa.

The company's technical platform combines satellite Direct-to-Home (DTH) broadcasting via three satellites (Telstar 12V, Amos 17, and Amazonas 5/Intelsat 21, with Galaxy 19 added in 2021), reaching five continents with HD transmission migrated from SD in 2018-2019. Distribution also flows through 850+ cable operator partnerships (including Claro, Movistar, Altice, COTAS, COMTECO, Telecable), the Bethel Plus OTT streaming service on Android, iOS, and Roku (launched February 2020), web streaming via betheltv.tv, and mobile applications. Regional operating subsidiaries exist in Costa Rica (established 2015), Panama, and Bolivia, with co-production partnerships in Spain, Italy, Puerto Rico, Ecuador, and Colombia. The organization operates 11 country-level contact points spanning Peru, Costa Rica, Panama, Bolivia, Guatemala, Colombia, Puerto Rico, Argentina, Dominican Republic, Equatorial Guinea, and Venezuela.

Bethel's business model is hybrid non-profit: donations via PayPal and other channels (primary funding), Bethel Plus subscription revenue, ad-supported monetization through the TVCoins rewards program on the mobile app, and cable operator licensing/royalty fees. Its go-to-market is channel-partner driven — expanding audience reach by onboarding additional cable operators, DTH distributors, and regional affiliates rather than consumer-direct acquisition. The stated strategic goal is reaching 4 billion viewers by 2026. BETHEL is a registered trademark in Peru and the network claims the highest projection and diffusion of Spanish-language Christian content in its category.

Name

Bethel Televisión Oficial

Legal name

ASOCIACIÓN CULTURA BETHEL

Website

https://betheltv.tv

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

101–250 employees

Short description

Bethel Televisión is a non-profit Spanish-language Christian TV network founded in 1999 in Lima, Peru, broadcasting 85% original content 24/7 via three satellites, 850+ cable operators, and the Bethel Plus OTT platform to audiences across 50+ countries in Latin America, the Caribbean, the USA, Europe, and Africa.

Ownership category

akta.pro rank

Product category

Christian Television Broadcasting

NAICS

Television Broadcasting Stations (51612), Radio Broadcasting Stations (51611), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Religious Organizations (81311)

SIC

Television Broadcasting Stations (4833), Cable & Other Pay Television Services (4841), Radio Broadcasting Stations (4832)

akta.pro primary industry

Christian Broadcasting (TV & Radio) (MPABALAA)

akta.pro secondary industries

Religious/Faith-Based Cable Networks (MPABAFAK), Religious/Faith-Based Radio Networks (MPABABAC), Religious Radio Broadcasting (MPAIAEAF)

Keywords

• Christian television broadcasting
• Spanish-language faith content
• Satellite DTH distribution
• OTT streaming platform
• Religious media network

Headquarters

HQ city

Lima

HQ country

Peru

HQ region

Latin America

Offices11 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Others

Revenue model

1. Donations and Contributions: Voluntary donations from viewers through PayPal and other payment methods to support the channel's mission and expansion
2. Bethel Plus Subscription: Subscription-based OTT service offering exclusive VOD content and special programming, available through Android, iOS, and Roku platforms
3. TV Coins Reward Program: Rewards program managed by TVCoins where users earn coins by watching ad-supported content, redeemable for rewards on TVCoins platform
4. Cable Operator Distribution Fees: Licensing fees from cable operators who carry Bethel Television as part of their channel lineup across Latin America, North America, and the Caribbean

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Bethel Televisión operates a 24/7 Spanish-language Christian television channel with 85% original production, distributing faith-based entertainment, educational, health, and cultural programming across multiple platforms. Its offering includes the core TV channel broadcast, the Bethel Plus OTT streaming platform (Android, iOS, Roku), satellite DTH distribution, and cable operator partnerships with over 850 providers spanning Latin America, North America, the Caribbean, Europe, Africa, and Asia. The organization operates as a non-profit (ASOCIACIÓN CULTURA BETHEL), funded through viewer donations, subscriptions, and licensing fees.

Product overview

Bethel Televisión is a non-profit Christian television network headquartered in Lima, Peru, operating as the primary channel with 85% original production. The company distributes content 24 hours daily in high definition across multiple platforms: three satellites (Telstar 12V, Amos 17, Amazonas 5), its OTT streaming service Bethel Plus (available on Android, iOS, and Roku), cable television networks worldwide, and web/streaming. The portfolio also includes Bethel Radio. With branches in Costa Rica, Panama, and Bolivia, plus co-producers in Spain, Italy, Puerto Rico, Ecuador, and Colombia, the network aims to reach approximately 4 billion people by 2026.

Differentiator

Problem solved

Functional benefit

Brands

• Bethel Plus: Over-the-top (OTT) streaming platform offering VOD content including Respuesta Pastoral, Testimonio Vivo, Llamados, Expedición Misionera, Historias Reales, Evidencias, Creacionismo, Hablemos de Salud, and exclusive premieres. Available on Android, iOS, and Roku.

Products and services

• Bethel Televisión (24/7 Channel) Core 24/7 Spanish-language Christian television channel broadcasting with 85% original content production including dramas, documentaries, religious programming, education, health, and cultural content for Spanish-speaking Christian families across Latin America, the Caribbean, North America, Europe, Africa, and Asia.
• Bethel Plus OTT Platform Over-the-top streaming service offering video-on-demand (VOD) Christian content including exclusive productions like Respuesta Pastoral, Testimonio Vivo, Llamados, Expedición Misionera, Historias Reales, Evidencias, Creacionismo, and Hablemos de Salud. Available on Android, iOS, and Roku for Spanish-speaking viewers seeking on-demand access.
• Bethel Radio Companion audio radio service accessible via the web at bethelradio.fm, providing faith-based audio programming aligned with the Bethel Televisión content portfolio for listeners seeking Christian audio content.
• Satellite DTH Signal Distribution Direct-to-Home satellite signal covering 5 continents via Telstar 12V (Eastern US, Southern Mexico, Central and South America), Amos 17 (Central Africa), and Amazonas 5/Intelsat 21 (Central and South America). DIY satellite kits with technical parameters enable individual households to receive the signal with HD quality broadcasting.
• Costa Rica Free-to-Air Digital Television Open free-to-air digital terrestrial television service in Costa Rica delivering Bethel Televisión on channels 50.1, 50.2 and One-Seg to viewers at no cost, in partnership with the Costa Rican government as part of the country's analog-to-digital transition.
• Web Streaming (betheltv.tv) Live streaming and on-demand web delivery of Bethel Televisión content through betheltv.tv, enabling viewers worldwide to access the channel via web browsers without satellite or cable infrastructure.

Quantifiable outcome

• 850+ cable operator companies distributing Bethel content across the Americas
• +3 more outcomes

Named customers25 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eleven partnerships are on record, tiered strategic, supporting, core, major and key personnel.

• Movimiento Misionero MundialstrategicStrategic or Co-development Partner · 25 February 2020Bethel Plus OTT platform launched during an international event of the Movimiento Misionero Mundial in Panama on February 25, 2020.
• TVCoinssupportingOthersTVCoins manages the TV Coins rewards program for Bethel app. Users earn coins by watching ad-supported content and can redeem rewards on the TVCoins website. Bethel is not responsible for tracking, maintenance, or distribution of coins and rewards.
• Intelsat 21 (Satellite)coreTechnology or IntegrationBethel uses Intelsat 21 satellite as its main satellite for HD broadcasting in the Americas, with 85% of allies and over 850 cable operator companies receiving content through this platform.
• Altice/Tricom (Dominican Republic)majorChannel Partner/ Reseller/ DistributorBethel signal distributed through Altice/Tricom DTH satellite service on channel 142, reaching the entire Dominican Republic.
• Claro PerumajorChannel Partner/ Reseller/ DistributorBethel distributed through Claro Peru cable network on channel 180.
• Movistar PerumajorChannel Partner/ Reseller/ DistributorBethel distributed through Movistar Peru cable network on channel 578.
• COTAS (Bolivia)majorChannel Partner/ Reseller/ DistributorBethel distributed through COTAS cable network on channel 411, reaching over 2.3 million people in Santa Cruz department.
• COMTECO (Bolivia)majorChannel Partner/ Reseller/ DistributorBethel distributed through COMTECO cable network on channel 221, reaching over 1.5 million inhabitants in Cochabamba.
• Intersatelital (Bolivia)majorChannel Partner/ Reseller/ DistributorBethel distributed through Intersatelital cable network on channel 732, with coverage extended to the entire country.
• Government of Costa RicastrategicStrategic or Co-development PartnerBethel Costa Rica partnered with the Costa Rican government for digital transition, achieving analog shutdown phase 1 on August 14, 2019, distributing free-to-air digital channels 50.1 and 50.2 from Volcán Irazú.
• Oscar Labbé - Gerente de Distribución de Señalkey personnelOthersOscar Labbé serves as the Signal Distribution Manager leading geographic expansion efforts and new distribution web development.

Scale indicators12 records

Recent moves11 records

Expansion highlights5 records

Direct peers

• Enlace (formerly Enlace TBN): Direct competitor in the Spanish-language Christian television space, broadcasting religious content across Latin America via cable and satellite. Most comparable peer to Bethel given shared audience, language, and content category.
• Almavisión: Spanish-language Christian broadcaster serving Latin America and US Hispanic markets via satellite and cable. Direct competitor with overlapping audience and Christian content category.

Broad incumbents

• Trinity Broadcasting Network (TBN): Largest US-based Christian broadcast network with global satellite reach. Comparable faith-based TV distribution model and 24/7 religious programming, but broader English-language and global footprint.
• Daystar Television Network: Major US Christian broadcaster with satellite distribution across multiple continents. Comparable multi-platform religious broadcasting model, though with English-centric content.
• CBN (Christian Broadcasting Network): US-based Christian broadcaster with global satellite distribution and original programming. Comparable in original content production and faith-based media positioning.
• EWTN (Eternal Word Television Network): Catholic-focused global Catholic broadcaster with multi-language channels and satellite distribution. Comparable global religious TV distribution and 24/7 programming model.

Regional players

• Canal 21 (Teleritmo): Central American Christian broadcaster with free-to-air and cable distribution. Comparable regional religious TV model with similar family-oriented content positioning.
• Tele Vid: Christian television network primarily serving the Caribbean and parts of Latin America. Comparable religious content category and DTH distribution approach for similar geographies.

Others

• Movimiento Misionero Mundial (MMM): Strategic ecosystem partner—the religious movement that co-launched Bethel Plus OTT in 2020 and provides viewer/donor base. Not a direct competitor but a key content and audience partner for Bethel's operations.

Emerging players

• GOD TV: International Christian broadcaster with multi-language streaming and satellite distribution. Comparable faith-based OTT and DTH model, with growing multi-language footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/betheltv

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bethel Televisión Oficial