Bijan & Co. Inc.

What Bijan & Co. Inc. does

Bijan & Co. Inc. is a family-owned luxury jewelry house founded in 1989 and headquartered in New York, operating as a small specialist dealer in museum-quality diamonds, emeralds, rubies, sapphires, and pearls, alongside signed vintage pieces from Harry Winston, Cartier, Van Cleef & Arpels, and David Webb. The firm runs on an appointment-only, by-quotation sales model with no e-commerce, relying instead on word-of-mouth, a branded website, and an Instagram presence to source and serve a global ultra-high-net-worth clientele. Operations are lean at approximately 5 employees, with pricing set individually per piece based on provenance, certification (including GIA and Gübelin), and gemstone quality. The business carries no external funding, no disclosed revenue, and has remained privately held since founding, indicating a relationship-driven, low-volume, high-ticket retail model typical of heritage jewelry boutiques.

Name

Bijan & Co. Inc.

Legal name

Bijan & Co. Inc.

Website

https://bijanandco.com

Company type

Private

Operating status

Operating

Short description

Family-owned New York luxury jewelry house founded in 1989, selling museum-quality diamonds, colored gemstones, and signed pieces by-quotation to ultra-high-net-worth collectors via appointment-only and online channels.

Ownership category

akta.pro rank

Product category

Luxury Fine Jewelry Retail

NAICS

Jewelry Retailers (45831), Jewelry Retailers (458310)

SIC

Retail-Jewelry Stores (5944)

akta.pro primary industry

Custom/Bespoke Jewelry Retail Studios (CRAKAGAJ)

akta.pro secondary industry

Pre-owned Fine Jewelry Dealers (CRAKAKAC)

Keywords

• Luxury jewelry retail
• Precious gemstone jewelry
• Signed designer jewelry
• Fine jewelry house
• High-end collectible jewelry

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Luxury Jewelry Sales: One-time high-value jewelry transactions featuring diamonds, emeralds, rubies, sapphires, and natural pearls set in precious metals. The company operates through a bespoke quotation-based system rather than standard e-commerce, indicating each sale is negotiated individually. Revenue is generated through direct sales of inventory pieces and signed pieces from prestigious houses.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Bijan & Co. is a family-owned luxury jewelry house that curates and sells museum-quality, high-end jewelry set with extraordinary diamonds, emeralds, rubies, sapphires, and natural pearls, including authenticated signed pieces from Harry Winston, Cartier, Van Cleef & Arpels, and David Webb. Sales are conducted by appointment at the New York showroom or via a website "Request Quotation" workflow, with each transaction negotiated individually rather than sold at fixed listed prices.

Product overview

Bijan & Co. Inc. is a luxury jewelry retailer specializing in museum-quality, high-end jewelry. The company offers an extensive portfolio of products organized by gemstone type (Diamond, Emerald, Ruby, Sapphire, and Miscellaneous) across six main categories: Necklaces, Earrings, Bracelets, Rings, Brooches, and Signed Pieces. Their inventory includes exclusive signed pieces from prestigious luxury houses including Harry Winston, David Webb, Cartier, and Van Cleef & Arpels. The company carries only the world's most extraordinary precious diamonds, emeralds, rubies, sapphires, and natural pearls. Products are available by appointment only through their New York location.

Differentiator

Problem solved

Functional benefit

Named customers5 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Graff Diamonds: Ultra-luxury jeweler specializing in exceptional diamonds and rare gemstones, targeting the same UHNW collector base through bespoke, appointment-driven sales — directly comparable in product positioning and clientele.
• Harry Winston: Prestigious maison whose signed pieces Bijan actively retails; comparable museum-quality positioning and identical customer profile make Harry Winston both a supplier and a direct peer in the UHNW fine jewelry market.
• Cartier (Richemont): Global luxury jewelry house whose signed pieces Bijan carries; Cartier's high jewelry and Panthère collections compete for the same collector wallet at the same price points.
• Van Cleef & Arpels (Richemont): Maison whose signed pieces Bijan sells; Van Cleef's high jewelry, including the Mystery Set and transformable pieces, addresses the same museum-quality segment and UHNW buyer.
• Fred Leighton: NYC-based specialist in signed vintage and estate jewelry from Cartier, Van Cleef, and David Webb — directly comparable in signed-piece curation and UHNW Manhattan clientele.
• Siegelson: By-appointment Manhattan dealer of rare, signed, and museum-quality jewelry; competes for the same collector base and signed-piece supply chain as Bijan.
• David Webb: Heritage American jewelry house whose signed pieces Bijan retails; comparable in craftsmanship prestige and signed-period collectibility.
• Lang Antiques: San Francisco dealer specializing in antique and period fine jewelry from major maisons — a regional UHNW competitor for signed estate pieces.

Others

• Christie's (Jewelry): Auction house that competes for UHNW jewelry consignments and purchases; not a direct retail competitor but influences pricing, provenance, and the secondary market Bijan participates in.

Broad incumbents

• 1stDibs: Online luxury marketplace that aggregates high-end jewelry dealers, including signed and estate pieces; provides Bijan with reach but also creates a more transparent, competitive channel that pressures bespoke-only models.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/bijancoinc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bijan & Co. Inc.