BILLINGTONS OF LENZIE LTD.

What BILLINGTONS OF LENZIE LTD. does

Billington's of Lenzie LTD is a privately-held Scottish artisan food and drink retailer operating a single physical store at 114 Kirkintilloch Road, Lenzie, Glasgow, with a registered office at 25 Sandyford Place, Glasgow. The company is privately held (Scotland registration SC432742), with Mark Billington as Managing Director, and there is no evidence of external investment, a parent company, or subsidiaries. The core offering combines a deli counter, in-house bakery, café seating, ice cream parlour and an e-commerce website, supplemented by local hand-delivery to G66, G64, G65, G69 and Stepps postcodes plus click-and-collect. Product categories span freshly baked breads and rolls (including gluten-free and vegan lines), pastries, cakes, made-to-order celebration cakes, ice cream, deli items, wines, beers, spirits, hampers, gift vouchers, greeting cards, afternoon tea packages, and the proprietary Lenzie Gin own-brand sub-brand (70cl, 20cl, 5cl miniature, and Gin & Tonic RTD cans).

The business model is multi-streamed and consumer-direct. Revenue is generated across in-store retail, e-commerce with collection or local delivery, dine-in afternoon tea, takeaway afternoon tea boxes (including a seasonal Christmas variant), catering and venue hire for private events, a £5 paid loyalty card with points-based rewards, gift vouchers (£5-£100 denominations, 12-month validity), bespoke and tiered hampers (Bronze £105, Silver £125, Gold £185, Bespoke £30-£250), and the Lenzie Gin line. Free delivery is offered on orders over £75 within the local catchment. The technology stack is commodity: a standard e-commerce site with PayPal, Apple Pay and Google Pay checkout, MailChimp-driven newsletter marketing, and a points-based loyalty programme — no proprietary platform, AI/ML capability, or mobile app is disclosed. Customer segments are local Lenzie-area consumers (primary), gift buyers (primary), event hosts (secondary), and dine-in café customers (secondary). Operations are concentrated within the United Kingdom; international delivery is not available.

Name

BILLINGTONS OF LENZIE LTD.

Legal name

Billington's of Lenzie LTD

Website

https://billingtonsoflenzie.co.uk

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Billington's of Lenzie LTD is a privately-held Scottish artisan deli, bakery, café and ice cream parlour operating from a single store in Lenzie, Glasgow, with e-commerce, local delivery and a proprietary Lenzie Gin own-brand, serving local consumers and gift buyers across surrounding postcodes.

Ownership category

akta.pro rank

Headquarters

HQ city

Glasgow

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Retail Sales (In-Store): Walk-in customers purchase artisan foods, drinks, and products directly from the physical store in Lenzie. Includes bakery items, deli products, ice cream, alcoholic beverages, and grocery items.
2. E-commerce Online Sales: Online orders placed through the website with delivery to local postcodes or collection from store. Includes afternoon tea boxes, hampers, baked goods, and alcohol.
3. Afternoon Tea Service: Afternoon tea for 2 available for dine-in, takeaway, or delivery. Premium options include Prosecco upgrades. Also offers Christmas afternoon tea seasonally.
4. Catering and Venue Hire: Catering services for events and venue hire for private parties and gatherings.
5. Own-Brand Spirits (Lenzie Gin): Production and sale of own-brand gin products including Lenzie Gin (70cl £40.50, 20cl £22.50), Lenzie Gin & Tonic RTD cans (4-pack £15.80), and miniatures (5cl £6.50).
6. Loyalty Program: £5 loyalty card offering 1 point per £1 spent, redeemable for discounts and exclusive offers. Points reset annually on 30th October.
7. Gift Vouchers: Gift vouchers and e-gift cards sold in various denominations (£5-£100), valid for 24 months from last transaction.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Billington's of Lenzie is an artisan deli, bakery and café producing and selling homemade, handmade, locally sourced Scottish food and drink. Its portfolio includes freshly baked breads, rolls, cakes and pastries, in-house ice cream, deli items, a signature own-brand Lenzie Gin spirits line, gift hampers and afternoon tea experiences. The business sells through its physical store in Lenzie, an e-commerce site with local delivery and click-and-collect, plus catering and venue hire services.

Product overview

Billington's of Lenzie is an artisan deli, bakery, and food hall offering a diverse portfolio of handmade, locally sourced food and drink products. The core offering centers on freshly baked bread, pastries, and cakes produced daily using traditional methods, complemented by a signature Lenzie Gin spirits line. The business operates through multiple product categories: a bakery division (fresh bread, rolls, cakes, pastries including vegan options, gluten-free products, and handmade steak pies); a specialty food service division (Afternoon Tea packages, Breakfast Boxes, Grazing Boards, and seasonal offerings); and a gift/hampers division (Bronze, Silver, Gold, and Bespoke hampers, gift vouchers, handmade chocolates, and greeting cards). The Lenzie Gin product family represents the company's own-brand spirits line available in multiple formats. The business also offers a loyalty card membership program and supports local delivery/collection services.

Differentiator

Problem solved

Functional benefit

Brands

• Lenzie Gin: House-brand gin product line produced and sold exclusively at Billington's of Lenzie, including full bottles, 20cl, RTD cans, and miniature sizes.

Products and services

• Lenzie Gin

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Recent moves6 records

Expansion highlights5 records

Others

• Not On The High Street: UK online marketplace aggregating independent artisan and gift producers including hampers, greeting cards, and food gifts. Comparable as an adjacent sales channel for Billington's hamper and greeting-card products, though not a direct competitor.
• Farmison & Co: UK online artisan meat and grocery retailer offering hand-cut, locally sourced products delivered direct-to-consumer. Comparable as a UK direct-to-consumer artisan food retailer with e-commerce-led model, though focused on meat rather than bakery/deli.

Emerging players

• Highland Chocolatier: Scottish artisan chocolate maker selling own-brand luxury bars, hampers, and gifts direct-to-consumer. Comparable in Scottish origin, premium pricing, gift-hamper vertical, and online-led artisan confectionery model.

Broad incumbents

• Selfridges Food Hall: Premium department store food hall stocking artisan breads, pastries, cheeses, wines, and gift hampers. Comparable in premium artisan multi-category retail and hamper range, but as a broader, general-merchandise incumbent spanning many categories beyond food.
• Hotel Chocolat: UK-listed premium chocolate and gifting retailer with own-brand products, hampers, and a café/ice-cream concept at its UK stores. Comparable in premium gifting vertical, own-brand chocolate, and café-plus-retail format, but at significantly larger scale and broader geographic reach.
• Thorntons: Established UK chocolate and gift retailer with national store estate, hampers, and direct-to-consumer online. Comparable in chocolate-led gifting range and seasonal confectionery, though operating at significantly larger scale and national breadth versus Billington's local focus.

Direct peers

• Arran Sense of Scotland: Scottish artisan food and gift retailer producing own-label chocolates, biscuits, and toiletries sold online and through branded stores. Comparable in own-brand Scottish product positioning, gift-led e-commerce strategy, and premium artisan pricing.
• Bayne's the Family Bakers: Long-established Scottish family bakery chain producing artisan breads, rolls, and cakes using traditional methods. Comparable in product mix (bakery-led, daily fresh bake), Scottish geographic focus, and family/founder ownership structure to Billington's bakery division.
• Valvona & Crolla: Edinburgh-based Italian delicatessen, café, and hampers retailer with an in-house bakery and gift range. Closely comparable multi-channel artisan model combining deli counter, café seating, e-commerce, and tiered gift hampers targeting Scottish consumers.
• I.J. Mellis Cheesemongers: Multi-site Scottish artisan cheesemonger and deli retailer with a curated food range. Comparable as a Scottish artisan deli with café elements, premium positioning, and a focus on locally sourced produce.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/billingtonsoflenzie
• Instagraminstagram.com/billingtonsoflenzie
• LinkedInlinkedin.com/company/billingtons-of-lenzie-ltd-

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BILLINGTONS OF LENZIE LTD.