Various Public & Private Performing Venues
Bill Kerwood is a Delaware-based solo interactive entertainer offering strolling comedy and magic performances and The Magic of Recycling K-5 school assembly program. The business serves elementary schools, municipal Clean Communities programs, and corporate event planners across the Mid-Atlantic US via direct phone and email bookings.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Various Public & Private Performing Venues does
Bill Kerwood is an individual interactive entertainer operating as a sole proprietorship based in Delaware (302 area code), serving customers across the Mid-Atlantic and Northeast United States. The business delivers live in-person performances through two core offerings: Strolling Comedy & Magic, a close-up interactive entertainment format performed without stages or barriers for corporate events, private functions, college orientations, and community gatherings; and The Magic of Recycling, a comedy variety show designed for K-5 school assemblies that teaches community-specific recycling standards through mnemonics, call-and-response techniques, and impossible magic tricks. The Magic of Recycling was developed approximately 18 years ago in alignment with New Jersey Clean Communities program objectives (litter abatement, storm drain education, recycling) and is tailored to each municipality's recycling guidelines. The underlying "technology" is human performance skill combined with a refined content library; the company has no software products, APIs, AI capabilities, or digital platforms.
Revenue is generated through performance booking fees on a quote-based per-event pricing model, with a flat fee for the first show of the day and discounted rates for additional same-day or multi-day bookings; block bookings receive further discounts and no travel or hidden fees are added. Distribution is exclusively direct-to-customer via phone ((302) 377-5751) and email ([email protected]), with no online booking system, intermediaries, resellers, or marketplace listings. The go-to-market combines sales-led direct outreach for event bookings with top-of-funnel content marketing through a personal WordPress blog, email newsletter subscription, and active social media presence on Facebook, Twitter, and LinkedIn. The primary customer segments are elementary schools (K-5, ideal group size 30-300 students), Clean Communities coordinators and municipal environmental programs, and corporate/private event planners — a narrow vertical and geographic profile with no corporate entity, no funding, no parent company, no subsidiaries, and no management team beyond the founder.
Various Public & Private Performing Venues firmographics
Firmographics- Name
- Various Public & Private Performing Venues
- Legal name
- Bill Kerwood
- Website
- https://billkerwood.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Bill Kerwood is a Delaware-based solo interactive entertainer offering strolling comedy and magic performances and The Magic of Recycling K-5 school assembly program. The business serves elementary schools, municipal Clean Communities programs, and corporate event planners across the Mid-Atlantic US via direct phone and email bookings.
- Ownership category
- akta.pro rank
Various Public & Private Performing Venues industry classification
Industry- Product category
- Live Entertainment & Educational Assembly Services
- NAICS
- Independent Artists, Writers, and Performers (711510), Amusement, Gambling, and Recreation Industries (713)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Circus, Magic & Variety Shows (THAJAFAH)
- akta.pro secondary industries
- Kids Party Entertainment (Clowns, Magicians, Characters) (HSACACAG), Stand-Up Comedy Shows (MPAGACAA)
Keywords
Various Public & Private Performing Venues business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Performance Booking Fees: Bill Kerwood charges flat fees for live performance bookings. The Magic of Recycling assembly program is priced with a flat fee for the first show and discounted rates for additional shows. Block bookings and multi-day bookings receive additional discounts. Pricing is quote-based and not publicly disclosed on the website.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Per event | First Show - Standard Rate |
| Other | Per event | Additional Shows - Discounted Rate |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels6 records
Various Public & Private Performing Venues product offering
Product offeringCore offering
Bill Kerwood delivers live interactive entertainment as a solo performer combining close-up magic, comedy, and audience participation. His two primary offerings are Strolling Comedy & Magic (event entertainment with no stages or barriers) and The Magic of Recycling (a Clean Communities-compliant educational assembly program for K-5 students that teaches community-specific recycling practices through mnemonics, call-and-response, and magic tricks). Performances are fully self-contained, requiring only a theatrical space and audience.
Product overview
Bill Kerwood operates as an 'Ambassador of Possibility' offering interactive entertainment services through two primary products: Strolling Comedy & Magic (live in-person entertainment featuring close-up magic and comedy) and The Magic of Recycling (a comedy-based educational assembly program). These are standalone live performance offerings rather than software products or platforms.
Differentiator
Problem solved
Functional benefit
Products and services
- The Magic of Recycling A comedy variety show that strategically equips communities to recycle according to local standards. Designed for K-5 school assemblies (ideal group size 30-300 students), combining visually stimulating sets, comedy, audience interaction, mnemonics, call-and-response, accelerated learning techniques, and impossible magic tricks. Clean Communities compliant and tailored to each community's specific recycling standards, addressing litter abatement and storm drain education.
- Strolling Comedy & Magic
Quantifiable outcome
- Students memorize and recite core recycling content in unison at show climax, demonstrating retention
- +1 more outcomes
Companies that use Various Public & Private Performing Venues
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Various Public & Private Performing Venues technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Various Public & Private Performing Venues partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Clean Communities ProgramcoreThe Magic of Recycling program was specifically designed 18 years ago around Clean Communities program objectives. Litter abatement and storm drain education is prominently featured in programs funded through Clean Communities grants with recycling as the optimal path for previously littered items.
Scale indicators1 record
Recent moves4 records
Expansion highlights2 records
Various Public & Private Performing Venues competitors and assessment
Company assessmentDirect peers
- Mad Science Group: Franchised K-5 school-assembly science entertainment company. Most direct comparable: same target buyer (school administrators and parents), same direct-booking GTM, same in-person assembly deliverable. Different subject matter (science vs. recycling) and a much larger scale (franchise network).
- Recycled Percussion: Percussion-led interactive entertainment group built around sustainability and recycled materials, with school and corporate shows. Comparable as a similarly themed interactive-educational live-entertainment act that sells to both school and corporate buyers; larger scale and on a recording/performer-band operating model.
Broad incumbents
- Feld Entertainment: Large-scale family live entertainment producer (Disney On Ice, Monster Jam, Sesame Street Live). Comparable as a tour-based live entertainment operator serving family audiences, but operates through arena-scale productions and licensing arrangements rather than a solo K-5 assembly model.
- The Jim Henson Company: Family-entertainment IP and live-show producer (Sesame Street Live, The Muppets, Fraggle Rock). Comparable as a creator of educational live shows for children; operates through licensing and large touring shows rather than the solo assembly GTM.
- Cirque du Soleil Entertainment Group: Touring and resident live entertainment company with strong brand IP and direct consumer ticketing. Comparable as a name-recognition live entertainment brand, but operates at venue-scale touring productions versus Bill Kerwood's solo per-event school assembly format.
- Hershey Entertainment & Resorts: Family entertainment operator anchored in central PA. Comparable as Mid-Atlantic family live-entertainment brand reaching a similar geography, but operates theme-park-venue shows rather than traveling assembly bookings.
Others
- Captain Planet Foundation: Environmental-education non-profit funding school-based learning projects. Comparable as a node in the environmental-education funnel that touches K-5 schools and Clean Communities-style grant funding — adjacent enabling organization rather than a direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks5 records
Key highlights6 records
Customer concentration
Various Public & Private Performing Venues social profiles
Digital presenceVarious Public & Private Performing Venues financial estimates
Financial estimateRevenue estimate
Valuation estimate
Various Public & Private Performing Venues leadership team
Management profileNumber of profiles
Profiles1 record
Various Public & Private Performing Venues funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Various Public & Private Performing Venues M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Various Public & Private Performing Venues
What does Various Public & Private Performing Venues do?
Bill Kerwood delivers live interactive entertainment as a solo performer combining close-up magic, comedy, and audience participation. His two primary offerings are Strolling Comedy & Magic (event entertainment with no stages or barriers) and The Magic of Recycling (a Clean Communities-compliant educational assembly program for K-5 students that teaches community-specific recycling practices through mnemonics, call-and-response, and magic tricks). Performances are fully self-contained, requiring only a theatrical space and audience.
Is Various Public & Private Performing Venues a public or private company?
Various Public & Private Performing Venues is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Various Public & Private Performing Venues founded?
Various Public & Private Performing Venues was founded in -1. It employs 51 to 100 people.
How does Various Public & Private Performing Venues make money?
One revenue line is on record: performance Booking Fees.
Who are Various Public & Private Performing Venues's main competitors?
Direct peers on record are Mad Science Group and Recycled Percussion. Broad incumbents are Feld Entertainment, The Jim Henson Company, Cirque du Soleil Entertainment Group and Hershey Entertainment & Resorts. Captain Planet Foundation is listed as an others.
Does Various Public & Private Performing Venues have an API?
No public API is recorded for Various Public & Private Performing Venues.
What industry is Various Public & Private Performing Venues in?
Various Public & Private Performing Venues's product category is Live Entertainment & Educational Assembly Services. Its primary akta.pro industry code is THAJAFAH, Circus, Magic & Variety Shows, with a secondary code of HSACACAG, Kids Party Entertainment (Clowns, Magicians, Characters). Its NAICS code is 711510 and its SIC code is 7900.