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Various Public & Private Performing Venues

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uuid003ziqb

Namestring
Various Public & Private Performing Venues
Legal namestring
Bill Kerwood
Websiteurl
billkerwood.com
Company typeenum
Private
Founded yearstring
-
Descriptiontext

Bill Kerwood is an individual interactive entertainer operating as a sole proprietorship based in Delaware (302 area code), serving customers across the Mid-Atlantic and Northeast United States. The business delivers live in-person performances through two core offerings: Strolling Comedy & Magic, a close-up interactive entertainment format performed without stages or barriers for corporate events, private functions, college orientations, and community gatherings; and The Magic of Recycling, a comedy variety show designed for K-5 school assemblies that teaches community-specific recycling standards through mnemonics, call-and-response techniques, and impossible magic tricks. The Magic of Recycling was developed approximately 18 years ago in alignment with New Jersey Clean Communities program objectives (litter abatement, storm drain education, recycling) and is tailored to each municipality's recycling guidelines. The underlying "technology" is human performance skill combined with a refined content library; the company has no software products, APIs, AI capabilities, or digital platforms.

Revenue is generated through performance booking fees on a quote-based per-event pricing model, with a flat fee for the first show of the day and discounted rates for additional same-day or multi-day bookings; block bookings receive further discounts and no travel or hidden fees are added. Distribution is exclusively direct-to-customer via phone ((302) 377-5751) and email ([email protected]), with no online booking system, intermediaries, resellers, or marketplace listings. The go-to-market combines sales-led direct outreach for event bookings with top-of-funnel content marketing through a personal WordPress blog, email newsletter subscription, and active social media presence on Facebook, Twitter, and LinkedIn. The primary customer segments are elementary schools (K-5, ideal group size 30-300 students), Clean Communities coordinators and municipal environmental programs, and corporate/private event planners — a narrow vertical and geographic profile with no corporate entity, no funding, no parent company, no subsidiaries, and no management team beyond the founder.

Short descriptiontext

Bill Kerwood is a Delaware-based solo interactive entertainer offering strolling comedy and magic performances and The Magic of Recycling K-5 school assembly program. The business serves elementary schools, municipal Clean Communities programs, and corporate event planners across the Mid-Atlantic US via direct phone and email bookings.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
Markets served

Serves global market

Keyword5 values
live entertainment services, interactive comedy magic, school assembly programs, recycling education shows, strolling performer services
Industry3 codes
1Circus, Magic & Variety Shows
CodeTHAJAFAHPrimaryYes
2Kids Party Entertainment (Clowns, Magicians, Characters)
CodeHSACACAGPrimaryNo
3Stand-Up Comedy Shows
CodeMPAGACAAPrimaryNo
NAICS code2 codes
  • Independent Artists, Writers, and Performers711510
  • Amusement, Gambling, and Recreation Industries713
SIC code1 code
  • Services-Amusement & Recreation Services7900
Product category
Live Entertainment & Educational Assembly Services
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1Performance Booking Fees
TypeProfessional Services
Description

Bill Kerwood charges flat fees for live performance bookings. The Magic of Recycling assembly program is priced with a flat fee for the first show and discounted rates for additional shows. Block bookings and multi-day bookings receive additional discounts. Pricing is quote-based and not publicly disclosed on the website.

billkerwood.com
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Others
Pricing details2 tiers
1First Show - Standard Rate
ModelOtherBilling cadencePer event
Notes

Flat fee for the first show of the day. No travel fees or hidden fees included in the quote.

billkerwood.com
2Additional Shows - Discounted Rate
ModelOtherBilling cadencePer event
Notes

Discounted fee for each additional show on the same day or in a multi-day booking.

billkerwood.com
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Bill Kerwood delivers live interactive entertainment as a solo performer combining close-up magic, comedy, and audience participation. His two primary offerings are Strolling Comedy & Magic (event entertainment with no stages or barriers) and The Magic of Recycling (a Clean Communities-compliant educational assembly program for K-5 students that teaches community-specific recycling practices through mnemonics, call-and-response, and magic tricks). Performances are fully self-contained, requiring only a theatrical space and audience.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Students memorize and recite core recycling content in unison at show climax, demonstrating retention
+1 more record
Product overview1 text field

Bill Kerwood operates as an 'Ambassador of Possibility' offering interactive entertainment services through two primary products: Strolling Comedy & Magic (live in-person entertainment featuring close-up magic and comedy) and The Magic of Recycling (a comedy-based educational assembly program). These are standalone live performance offerings rather than software products or platforms.

Product and service2 records
1The Magic of Recycling
CategoryEducational Entertainment / School Assembly Programs
Description

A comedy variety show that strategically equips communities to recycle according to local standards. Designed for K-5 school assemblies (ideal group size 30-300 students), combining visually stimulating sets, comedy, audience interaction, mnemonics, call-and-response, accelerated learning techniques, and impossible magic tricks. Clean Communities compliant and tailored to each community's specific recycling standards, addressing litter abatement and storm drain education.

2Strolling Comedy & Magic
Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeStrategic or Co-development Partner
Description

The Magic of Recycling program was specifically designed 18 years ago around Clean Communities program objectives. Litter abatement and storm drain education is prominently featured in programs funded through Clean Communities grants with recycling as the optimal path for previously littered items.

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight2 records

Each record includes

Type, Description

Peers7 records
TypeDirect peer
Description

Franchised K-5 school-assembly science entertainment company. Most direct comparable: same target buyer (school administrators and parents), same direct-booking GTM, same in-person assembly deliverable. Different subject matter (science vs. recycling) and a much larger scale (franchise network).

TypeBroad incumbent
Description

Large-scale family live entertainment producer (Disney On Ice, Monster Jam, Sesame Street Live). Comparable as a tour-based live entertainment operator serving family audiences, but operates through arena-scale productions and licensing arrangements rather than a solo K-5 assembly model.

TypeBroad incumbent
Description

Family-entertainment IP and live-show producer (Sesame Street Live, The Muppets, Fraggle Rock). Comparable as a creator of educational live shows for children; operates through licensing and large touring shows rather than the solo assembly GTM.

TypeBroad incumbent
Description

Touring and resident live entertainment company with strong brand IP and direct consumer ticketing. Comparable as a name-recognition live entertainment brand, but operates at venue-scale touring productions versus Bill Kerwood's solo per-event school assembly format.

TypeOthers
Description

Environmental-education non-profit funding school-based learning projects. Comparable as a node in the environmental-education funnel that touches K-5 schools and Clean Communities-style grant funding — adjacent enabling organization rather than a direct competitor.

TypeBroad incumbent
Description

Family entertainment operator anchored in central PA. Comparable as Mid-Atlantic family live-entertainment brand reaching a similar geography, but operates theme-park-venue shows rather than traveling assembly bookings.

7Recycled Percussion
TypeDirect peer
Description

Percussion-led interactive entertainment group built around sustainability and recycled materials, with school and corporate shows. Comparable as a similarly themed interactive-educational live-entertainment act that sells to both school and corporate buyers; larger scale and on a recording/performer-band operating model.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Various Public & Private Performing Venues

Live Entertainment & Educational Assembly Servicesbillkerwood.com

Bill Kerwood is a Delaware-based solo interactive entertainer offering strolling comedy and magic performances and The Magic of Recycling K-5 school assembly program. The business serves elementary schools, municipal Clean Communities programs, and corporate event planners across the Mid-Atlantic US via direct phone and email bookings.

What Various Public & Private Performing Venues does

Bill Kerwood is an individual interactive entertainer operating as a sole proprietorship based in Delaware (302 area code), serving customers across the Mid-Atlantic and Northeast United States. The business delivers live in-person performances through two core offerings: Strolling Comedy & Magic, a close-up interactive entertainment format performed without stages or barriers for corporate events, private functions, college orientations, and community gatherings; and The Magic of Recycling, a comedy variety show designed for K-5 school assemblies that teaches community-specific recycling standards through mnemonics, call-and-response techniques, and impossible magic tricks. The Magic of Recycling was developed approximately 18 years ago in alignment with New Jersey Clean Communities program objectives (litter abatement, storm drain education, recycling) and is tailored to each municipality's recycling guidelines. The underlying "technology" is human performance skill combined with a refined content library; the company has no software products, APIs, AI capabilities, or digital platforms.

Revenue is generated through performance booking fees on a quote-based per-event pricing model, with a flat fee for the first show of the day and discounted rates for additional same-day or multi-day bookings; block bookings receive further discounts and no travel or hidden fees are added. Distribution is exclusively direct-to-customer via phone ((302) 377-5751) and email ([email protected]), with no online booking system, intermediaries, resellers, or marketplace listings. The go-to-market combines sales-led direct outreach for event bookings with top-of-funnel content marketing through a personal WordPress blog, email newsletter subscription, and active social media presence on Facebook, Twitter, and LinkedIn. The primary customer segments are elementary schools (K-5, ideal group size 30-300 students), Clean Communities coordinators and municipal environmental programs, and corporate/private event planners — a narrow vertical and geographic profile with no corporate entity, no funding, no parent company, no subsidiaries, and no management team beyond the founder.

Various Public & Private Performing Venues firmographics

Firmographics
Name
Various Public & Private Performing Venues
Legal name
Bill Kerwood
Website
https://billkerwood.com
Company type
Private
Operating status
Operating
Headcount range
51–100 employees
Short description
Bill Kerwood is a Delaware-based solo interactive entertainer offering strolling comedy and magic performances and The Magic of Recycling K-5 school assembly program. The business serves elementary schools, municipal Clean Communities programs, and corporate event planners across the Mid-Atlantic US via direct phone and email bookings.
Ownership category
akta.pro rank

Various Public & Private Performing Venues industry classification

Industry
Product category
Live Entertainment & Educational Assembly Services
NAICS
Independent Artists, Writers, and Performers (711510), Amusement, Gambling, and Recreation Industries (713)
SIC
Services-Amusement & Recreation Services (7900)
akta.pro primary industry
Circus, Magic & Variety Shows (THAJAFAH)
akta.pro secondary industries
Kids Party Entertainment (Clowns, Magicians, Characters) (HSACACAG), Stand-Up Comedy Shows (MPAGACAA)

Keywords

  • Live entertainment services
  • Interactive comedy magic
  • School assembly programs
  • Recycling education shows
  • Strolling performer services

Various Public & Private Performing Venues business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Others

Revenue model

  1. Performance Booking Fees: Bill Kerwood charges flat fees for live performance bookings. The Magic of Recycling assembly program is priced with a flat fee for the first show and discounted rates for additional shows. Block bookings and multi-day bookings receive additional discounts. Pricing is quote-based and not publicly disclosed on the website.

Pricing tiers

ModelBillingPrice
OtherPer eventFirst Show - Standard Rate
OtherPer eventAdditional Shows - Discounted Rate

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Various Public & Private Performing Venues product offering

Product offering

Core offering

Bill Kerwood delivers live interactive entertainment as a solo performer combining close-up magic, comedy, and audience participation. His two primary offerings are Strolling Comedy & Magic (event entertainment with no stages or barriers) and The Magic of Recycling (a Clean Communities-compliant educational assembly program for K-5 students that teaches community-specific recycling practices through mnemonics, call-and-response, and magic tricks). Performances are fully self-contained, requiring only a theatrical space and audience.

Product overview

Bill Kerwood operates as an 'Ambassador of Possibility' offering interactive entertainment services through two primary products: Strolling Comedy & Magic (live in-person entertainment featuring close-up magic and comedy) and The Magic of Recycling (a comedy-based educational assembly program). These are standalone live performance offerings rather than software products or platforms.

Differentiator

Problem solved

Functional benefit

Products and services

  • The Magic of Recycling A comedy variety show that strategically equips communities to recycle according to local standards. Designed for K-5 school assemblies (ideal group size 30-300 students), combining visually stimulating sets, comedy, audience interaction, mnemonics, call-and-response, accelerated learning techniques, and impossible magic tricks. Clean Communities compliant and tailored to each community's specific recycling standards, addressing litter abatement and storm drain education.
  • Strolling Comedy & Magic

Quantifiable outcome

  • Students memorize and recite core recycling content in unison at show climax, demonstrating retention
  • +1 more outcomes

Companies that use Various Public & Private Performing Venues

Customer profile

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Various Public & Private Performing Venues technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

Various Public & Private Performing Venues partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Clean Communities ProgramcoreStrategic or Co-development PartnerThe Magic of Recycling program was specifically designed 18 years ago around Clean Communities program objectives. Litter abatement and storm drain education is prominently featured in programs funded through Clean Communities grants with recycling as the optimal path for previously littered items.

Scale indicators1 record

Recent moves4 records

Expansion highlights2 records

Various Public & Private Performing Venues competitors and assessment

Company assessment

Direct peers

  • Mad Science Group: Franchised K-5 school-assembly science entertainment company. Most direct comparable: same target buyer (school administrators and parents), same direct-booking GTM, same in-person assembly deliverable. Different subject matter (science vs. recycling) and a much larger scale (franchise network).
  • Recycled Percussion: Percussion-led interactive entertainment group built around sustainability and recycled materials, with school and corporate shows. Comparable as a similarly themed interactive-educational live-entertainment act that sells to both school and corporate buyers; larger scale and on a recording/performer-band operating model.

Broad incumbents

  • Feld Entertainment: Large-scale family live entertainment producer (Disney On Ice, Monster Jam, Sesame Street Live). Comparable as a tour-based live entertainment operator serving family audiences, but operates through arena-scale productions and licensing arrangements rather than a solo K-5 assembly model.
  • The Jim Henson Company: Family-entertainment IP and live-show producer (Sesame Street Live, The Muppets, Fraggle Rock). Comparable as a creator of educational live shows for children; operates through licensing and large touring shows rather than the solo assembly GTM.
  • Cirque du Soleil Entertainment Group: Touring and resident live entertainment company with strong brand IP and direct consumer ticketing. Comparable as a name-recognition live entertainment brand, but operates at venue-scale touring productions versus Bill Kerwood's solo per-event school assembly format.
  • Hershey Entertainment & Resorts: Family entertainment operator anchored in central PA. Comparable as Mid-Atlantic family live-entertainment brand reaching a similar geography, but operates theme-park-venue shows rather than traveling assembly bookings.

Others

  • Captain Planet Foundation: Environmental-education non-profit funding school-based learning projects. Comparable as a node in the environmental-education funnel that touches K-5 schools and Clean Communities-style grant funding — adjacent enabling organization rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

Various Public & Private Performing Venues social profiles

Digital presence

Various Public & Private Performing Venues financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Various Public & Private Performing Venues leadership team

Management profile

Number of profiles

Profiles1 record

Various Public & Private Performing Venues funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Various Public & Private Performing Venues M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Various Public & Private Performing Venues

What does Various Public & Private Performing Venues do?

Bill Kerwood delivers live interactive entertainment as a solo performer combining close-up magic, comedy, and audience participation. His two primary offerings are Strolling Comedy & Magic (event entertainment with no stages or barriers) and The Magic of Recycling (a Clean Communities-compliant educational assembly program for K-5 students that teaches community-specific recycling practices through mnemonics, call-and-response, and magic tricks). Performances are fully self-contained, requiring only a theatrical space and audience.

Is Various Public & Private Performing Venues a public or private company?

Various Public & Private Performing Venues is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Various Public & Private Performing Venues founded?

Various Public & Private Performing Venues was founded in -1. It employs 51 to 100 people.

How does Various Public & Private Performing Venues make money?

One revenue line is on record: performance Booking Fees.

Who are Various Public & Private Performing Venues's main competitors?

Direct peers on record are Mad Science Group and Recycled Percussion. Broad incumbents are Feld Entertainment, The Jim Henson Company, Cirque du Soleil Entertainment Group and Hershey Entertainment & Resorts. Captain Planet Foundation is listed as an others.

Does Various Public & Private Performing Venues have an API?

No public API is recorded for Various Public & Private Performing Venues.

What industry is Various Public & Private Performing Venues in?

Various Public & Private Performing Venues's product category is Live Entertainment & Educational Assembly Services. Its primary akta.pro industry code is THAJAFAH, Circus, Magic & Variety Shows, with a secondary code of HSACACAG, Kids Party Entertainment (Clowns, Magicians, Characters). Its NAICS code is 711510 and its SIC code is 7900.

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