Biloxi Shuckers

What Biloxi Shuckers does

The Biloxi Shuckers are a privately held Minor League Baseball franchise operating as the Double-A Southern League affiliate of the Milwaukee Brewers, founded in 2015 and based in Biloxi, Mississippi. The team plays home games at Keesler Federal Park (also known as MGM Park), a 6,600-seat purpose-built ballpark at 105 Caillavet Street in downtown Biloxi, and serves as a developmental node in the Milwaukee Brewers player pipeline, currently featuring top-ranked MLB prospect Jesús Made.

The franchise's product surface centers on live baseball entertainment: single-game and playoff tickets, season memberships, mini-plans, group tickets, all-inclusive hospitality packages, and suites, distributed through Ticketmaster's digital platform and an on-site box office. Adjacent offerings include venue rentals (ballpark, field, birthday parties, tours), merchandise sales through the Shuckers online store at milbstore.com and ballpark retail (Mudbugs, King Cakes, and Beach Chickens themed collections), and themed promotional nights such as Fireworks Friday, Tiki Thursday, Twofer Tuesday, Military Wednesday, and Banana Ball 2026.

The business model is a diversified, ticket-centric sports franchise operation. Revenue is generated across ticket sales (single-game and subscription-style season memberships), merchandise (one-time retail), corporate sponsorships and partnerships (recurring, with Keesler Federal Credit Union as the anchor venue-naming partner), and premium hospitality experiences. GTM is direct-to-consumer, complemented by MiLB.TV streaming for remote fans and community outreach programs (Heart of a Shucker, military appreciation, donation requests) targeting local families, corporate groups, and the Keesler Air Force Base military community. Specific pricing is not publicly disclosed.

Name

Biloxi Shuckers

Legal name

Biloxi Shuckers

Website

https://biloxishuckers.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

The Biloxi Shuckers are a privately held Double-A Minor League Baseball franchise (Milwaukee Brewers affiliate) operating out of Keesler Federal Park in Biloxi, Mississippi, selling tickets, merchandise, sponsorships, and venue rentals to local families, corporate groups, and the regional military community.

Ownership category

akta.pro rank

Product category

Minor League Baseball / Professional Sports Entertainment

NAICS

Sports Teams and Clubs (711211), Spectator Sports (71121), Spectator Sports (7112)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Baseball & Softball Leagues (MPAKAAAC)

Keywords

• Minor league baseball
• Sports ticketing
• Ballpark hospitality
• Team merchandise
• Corporate sponsorships

Headquarters

HQ city

Biloxi, MS

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others

Revenue model

1. Ticket Sales: Single game tickets, season memberships, mini-plans, group tickets, and premium suite rentals sold through direct box office and Ticketmaster online platform.
2. Merchandise Sales: Apparel, jerseys, caps, and specialty items (Mudbugs theme night merchandise) sold through official Shuckers online store and ballpark shop.
3. Sponsorship and Corporate Partnerships: Corporate partnership opportunities for branding, advertising, and promotional activations at the ballpark and during games.
4. Hospitality and Premium Experiences: All-inclusive tickets, birthday parties, field rentals, and ballpark tours generate additional revenue from premium fan experiences.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

The Biloxi Shuckers field a professional Double-A Minor League Baseball team affiliated with the Milwaukee Brewers, playing their home schedule at Keesler Federal Park in Biloxi, Mississippi. The franchise sells tickets, concessions, merchandise, and corporate sponsorship/hospitality packages to fans attending games.

Product overview

Biloxi Shuckers is a Minor League Baseball team offering live baseball entertainment at Keesler Federal Park. The organization provides ticket sales for regular season games, specialty events like Banana Ball, playoff tickets, and promotional themed games. Additional offerings include ballpark venue rentals, merchandise through the Shuckers Shop, and group/event hospitality packages.

Differentiator

Problem solved

Functional benefit

Products and services

• Single-Game Tickets Individual-game admission tickets for fans attending Biloxi Shuckers home games at Keesler Federal Park.
• Season Tickets / Season Memberships Full-season reserved-seat packages that provide priority seating and member benefits across all home games.
• Mini-Plans Pre-set bundles of multiple games that allow fans to attend a flexible selection of home games with reserved seating.
• Group Outings and Picnic Packages Curated group experiences that bundle reserved seating, food, and recognition elements for parties, schools, companies, and community groups.
• Suite and Premium Hospitality Rentals Private suites and premium seating areas at Keesler Federal Park that can be rented by fans or companies for an elevated game-day experience.
• Team Merchandise Biloxi Shuckers-branded apparel, novelty items, and souvenirs sold at the on-site team store and through the online store.
• Corporate Sponsorship Packages Multi-tier sponsorship packages offered to businesses for in-park signage, on-field promotions, digital advertising, and partnership activation tied to the home schedule.
• Promotional and Theme Nights Curated in-ballpark entertainment events (giveaways, fireworks, post-game concerts, theme nights) bundled with select home games to drive attendance.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• Milwaukee BrewerscoreStrategic or Co-development PartnerThe Biloxi Shuckers operate as the Double-A affiliate of the Milwaukee Brewers MLB organization. This affiliation provides player development pipeline access, organizational support, and connection to major league prospects.
• Keesler FederalcoreGTM or Marketing PartnerKeesler Federal Credit Union holds naming rights for Keesler Federal Park (MGM Park), the Shuckers' home ballpark. This partnership provides venue naming rights and branding visibility at the stadium.
• TicketmastercoreTechnology or IntegrationTicketmaster serves as the primary digital ticketing platform for the Biloxi Shuckers, handling all online ticket sales including single game tickets, playoff tickets, and season memberships.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Milwaukee Brewers: MLB parent organization and affiliate partner; sets roster composition, player pipeline, and media strategy feeding into the Shuckers' on-field product.

Others

• Ticketmaster: Primary digital ticketing platform for the Shuckers; infrastructure enabler and channel partner rather than a direct competitor.
• MiLB Store: League-wide e-commerce platform hosting the Shuckers' official merchandise storefront; an enabling distribution partner rather than a competitor.

Direct peers

• Pensacola Blue Wahoos: Southern League/Double-A rival and Gulf Coast neighbor; directly competes for regional fans, media coverage, and corporate sponsors in the same MiLB tier with overlapping market boundaries.
• Chattanooga Lookouts: Southern League Double-A franchise (Cincinnati Reds affiliate) with similar community-ticketing and theme-night revenue architecture.
• Rocket City Trash Pandas: Double-A Southern League team (L.A. Angels affiliate) with strong entertainment-led branding and themed promotions; comparable go-to-market motion.
• Jacksonville Jumbo Shrimp: Southern League Double-A team with comparable ballpark capacity, coastal market dynamics, and promotional/event programming model.
• Montgomery Biscuits: Southern League Double-A franchise operating under a similar ticketing, sponsorship, and theme-night model; same league and tier makes schedule, attendance, and peer comparison highly relevant.
• Tennessee Smokies: Double-A Southern League team sharing the same league structure, season schedule, and MiLB.tv distribution platform as the Shuckers.

Regional players

• Mississippi Braves: In-state Mississippi Double-A franchise competing for Pearl River/Biloxi regional fans; same geographic region, overlapping media market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/biloxi-shuckers

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Biloxi Shuckers