Bistrotel 't Amsterdammertje

What Bistrotel 't Amsterdammertje does

Bistrotel 't Amsterdammertje is a privately held boutique hotel and bistro located in Nieuwersluis on the Vecht river, between Amsterdam and Utrecht in the Netherlands. The property consists of 11 luxury rooms with views over the Vecht or the courtyard and a full-service bistro led by chef André Gerrits, serving classic French-influenced dishes (T-bone steak, Côte de Boeuf) for lunch and dinner daily from 12:00 to midnight, except Tuesdays. The concept is owned and operated by chef André Gerrits and his wife Geneviève, who also operate the Michelin-starred restaurant 't Amsterdammertje in Loenen aan de Vecht (Michelin star since November 2010) and the delicatessen sub-brand Marché 't Amsterdammertje.

The core technology is third-party SaaS: the Mews hotel management and booking distributor system, which powers direct online reservations (api.mews.com) and bypasses third-party OTAs. The property is supported by a small team of 9 employees and uses organic social (Facebook, Instagram, LinkedIn), email newsletter, and a multilingual WordPress website (Dutch, English, German) for marketing.

The business model is direct-to-consumer (B2C) hospitality with multiple revenue streams: hotel accommodation (€604–€689 for 2-person culinary packages), bistro dining à la carte, premium bundled packages (5/6/7-course dinners at the Michelin-starred sister restaurant with overnight stay and transport), day-linked promotional packages (Monday Bistrotel X-perience at €54.95 p.p., Sunday Triple XXX at €235 p.p.), and meeting/event hire in partnership with De Schuur van Loenen and Fort Nieuwersluis. The primary customer segments are leisure travelers, couples, and celebration-driven guests, with corporate groups and nature/outdoor enthusiasts as secondary segments.

Name

Bistrotel 't Amsterdammertje

Legal name

Bistrotel 't Amsterdammertje

Website

https://bistrotelamsterdammertje.nl

Company type

Private

Operating status

Operating

Short description

Bistrotel 't Amsterdammertje is a privately held Dutch boutique hotel and bistro in Nieuwersluis (between Amsterdam and Utrecht) operating 11 luxury rooms and a chef-led bistro, serving leisure travelers, couples, and corporate groups with packaged culinary experiences linked to the adjacent Michelin-starred restaurant 't Amsterdammertje.

Ownership category

akta.pro rank

Product category

Boutique Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Full-Service Restaurants (722511)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Brasseries, Bistros & Trattorias (THAFACAI)

akta.pro secondary industry

Boutique Inns (THAGAHAB)

Keywords

• Boutique hotel services
• Bistro dining
• Culinary packages
• Riverside hospitality
• Gastronomy experiences

Headquarters

HQ city

Nieuwersluis

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Hotel Accommodation: Overnight stays in 11 luxury rooms with views over the Vecht or courtyard. Rooms feature wooden floors, authentic beamed ceilings, and king-size beds with silky soft sheets.
2. Restaurant/Bistro Dining: Full-service bistro serving classic dishes prepared by Chef André Gerrits. Menu includes T-bone steaks, Cote de Boeuf, and surprise dishes. Open for lunch and dinner with all-day dining concept from 12:00 to midnight.
3. Culinary Packages with Overnight Stay: Bundled packages combining hotel accommodation with multi-course dinners at Michelin-starred restaurant 't Amsterdammertje. Packages include 5, 6, or 7-course dinners with transportation between locations and breakfast.
4. Special Event Packages: Limited-day promotions including Bistrotel X-perience (Monday 4-course shared dining with free overnight stay at €54.95 p.p.) and Triple XXX Arrangement (Sunday 7-course World Trip with wine at €235 p.p. including overnight and transfer).
5. Meeting and Event Hire: Private dining and meeting space available in collaboration with De Schuur van Loenen and Fort Nieuwersluis for business meetings, brainstorms, celebrations, and special occasions.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Bistrotel 't Amsterdammertje operates a combined bistro and 11-room boutique hotel on the Vecht river in Nieuwersluis. It serves classic and signature dishes by Chef André Gerrits from an all-day bistro, offers luxury overnight accommodation, and sells curated culinary packages that combine stays with multi-course meals at the sibling Michelin-starred restaurant 't Amsterdammertje in Loenen aan de Vecht.

Product overview

Bistrotel 't Amsterdammertje is a combined bistro and hotel concept located in Nieuwersluis on the Vecht river. The core offering consists of the Bistrotel Bistro/Restaurant serving classic dishes by Chef André Gerrits, and the Bistrotel Hotel featuring 11 luxury rooms. The portfolio includes culinary packages that combine dining at Michelin-starred restaurant 't Amsterdammertje with overnight stays (Culinary Package and Sterren aan de Vecht), special event packages (Bistrotel X-perience and Triple XXX), and a separate delicatessen brand (Marché 't Amsterdammertje). The establishment is owned by topchef André Gerrits, who also operates the Michelin-starred restaurant 't Amsterdammertje.

Differentiator

Problem solved

Functional benefit

Brands

• Restaurant 't Amsterdammertje: Michelin-starred fine dining restaurant located in a monumentale boerderij (listed farm building) in Loenen aan de Vecht, led by chef André Gerrits and his wife Geneviève.
• Marché 't Amsterdammertje

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered minor and core.

• De Schuur van LoenenminorStrategic or Co-development PartnerCollaboration partner for meeting and brainstorming spaces. Combined offering allows Bistrotel to offer corporate event venues beyond its own 11-room property.
• Fort NieuwersluisminorStrategic or Co-development PartnerCollaboration partner for meeting and brainstorming spaces. Extends Bistrotel's event hosting capabilities for corporate clients and special occasions.
• Rederij de KampioenminorOthersBoat tour and rental company located within walking distance of the hotel. Enables guests to explore the Vecht river and Loosdrechtse Plassen from the water.
• Sloepverhuur Ariadne aan de VechtminorOthersDinghy/sloop rental company within walking distance of the hotel. Provides self-drive boat options for guests exploring the Vecht region independently.
• Restaurant De NederlandencoreStrategic or Co-development PartnerCulinary package partnership with restaurant De Nederlanden in Vreeland (operated by Chef Wilco Berends) for the 'Sterren aan de Vecht' (Stars on the Vecht) three-day gastronomic journey package. Includes overnight stays at both properties, 6-course dinners at both starred restaurants, transfers, and breakfasts.
• MewscoreTechnology or IntegrationHotel management and booking technology provider powering the online reservation distributor system. Enables 24/7 direct booking via api.mews.com/distributor.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Hotel & Restaurant De Nederlanden: Michelin-starred boutique hotel and restaurant in Vreeland along the Vecht, operated by Chef Wilco Berends. Directly comparable as a Michelin-anchored combined dining/lodging concept in the same Vechtstreek micro-region and a packaging partner for the 'Sterren aan de Vecht' offering.
• Landgoed Lauswolt: Dutch boutique estate hotel with a Michelin-starred restaurant (De Heeren van Harinxma) in Beetsterzwaag, Friesland. Closely comparable small-scale, chef-led gastronomy hotel concept in the Netherlands.
• De Librije: Three-Michelin-star restaurant with attached boutique hotel rooms in Zwolle, Netherlands. Comparable Michelin-anchored combined restaurant and accommodation concept at the high end of the Dutch market.
• Pillows Hotels: Dutch boutique hotel collection (Pillows Anna van den Vondel, Pillows Grand Boutique Hotel). Comparable intimate, design-led boutique properties in the Dutch market targeting similar leisure and culinary travelers.
• Kasteel Engelenburg: Castle-estate boutique hotel with restaurant and meeting facilities in Brummen, Gelderland. Comparable small-scale Dutch heritage property combining accommodation with F&B and event hire.
• Boutique Hotel Kade10: Small Dutch boutique hotel with restaurant in Westervoort. Comparable intimate Dutch property pairing overnight stays with on-site dining for leisure guests.
• Strandhotel Cadzand-Bad: Boutique beachfront hotel in Zeeuws-Vlaanderen with restaurant and meeting/event capability. Comparable Dutch small-property boutique hotel combining lodging, F&B, and events.
• Restaurant & Hotel Bord'Eau: Michelin-starred fine-dining restaurant with associated hotel offering in Amsterdam. Comparable Michelin-anchored combined dining and accommodation concept at a higher price tier.

Broad incumbents

• Grand Hotel Karel V Utrecht: Larger historic hotel in Utrecht with multiple restaurants and event facilities. Comparable on the lodging side but at materially larger scale and broader brand positioning than Bistrotel.

Others

• Rederij de Kampioen: Local boat tour and rental operator in the Vecht region. Not a competitor but a tightly-coupled experience partner whose boats anchor Bistrotel's water-based leisure proposition and could be affected by the same regional tourism trends.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/bistrotelamsterdammertje
• LinkedInlinkedin.com/company/80694253
• Instagraminstagram.com/bistrotelamsterdammertje

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bistrotel 't Amsterdammertje