Black Mountain Grill

What Black Mountain Grill does

Black Mountain Grill is a privately-held, single-location neighborhood restaurant, bar, and video poker gaming establishment operating 24/7 at 11021 S. Eastern Ave. in Henderson, Nevada, under proprietor Donna Rocker. The business serves three co-located revenue streams — full-service dining (Pacific Rim/Fusion cuisine, wood-fired pizzas, steaks, ribs, pastas, and breakfast), a full bar with an extensive wine list and craft cocktails, and a 15-machine multi-game video poker floor with progressive jackpots starting at $10,000 — from one physical site with a stated team of approximately 15 staff.

The underlying technology stack is intentionally lightweight: a WordPress-based marketing and content site hosted on WPEngine, a ChowNow integration for online take-out ordering, and a proprietary progressive web app (PWA) launched in 2022 for mobile ordering. There is no disclosed API, SDK, or AI/ML layer. The gaming floor relies on third-party loyalty integrations including JETT and Lot A Bucks under a VIP Players Club that offers comps to regular patrons.

The business model is direct-to-consumer across all three revenue streams, with unit-priced menu items ranging from $10 for appetizers to $42 for premium steaks, beverage pricing from $8 for house wine to $145 for premium bottles, and recurring promotional levers including a Wine Wednesday half-price bottle promotion and a documented happy hour. Distribution is exclusively local/domestic within the Henderson-Las Vegas market, with cross-promotional ties to a sister property, Tommy Rocker's, on Dean Martin Drive in Las Vegas. There are no disclosed funding rounds, investors, or institutional ownership; the business is independently operated.

Name

Black Mountain Grill

Legal name

Black Mountain Grill

Website

https://blackmountaingrill.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Black Mountain Grill is a privately-held, single-location 24/7 restaurant, full bar, and video poker gaming establishment in Henderson, Nevada, serving local dine-in, take-out, and gaming patrons with Pacific Rim/Fusion cuisine, wood-fired pizzas, steaks, and a 15-machine video poker floor.

Ownership category

akta.pro rank

Product category

Full-Service Restaurant and Gaming Bar

NAICS

Full-Service Restaurants (722511), Drinking Places (Alcoholic Beverages) (722410)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro industry

PRIMARYTHAFAEAA

Neighborhood & Sports Bars

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Bars, Pubs & Nightlife Venues

Keywords

• Full-service restaurant
• Video poker bar
• Neighborhood dining
• Pacific Rim cuisine
• 24/7 gaming bar

Headquarters

HQ city

Henderson

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Food Sales: Full-service restaurant revenue from dine-in and take-out orders. Menu includes Pacific Rim/Fusion cuisine, wood-fired pizzas, steaks, ribs, pastas, and breakfast items. Prices range from $10-$42 for individual items.
2. Gaming Revenue: Video poker bar operating 24/7 with 15 multi-game machines. VIP Players Club with comps for regular patrons.
3. Beverage Sales: Full bar with extensive wine list, craft cocktails, craft beers, and coffee drinks. House wines at $8, cocktails at varying price points.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Black Mountain Grill operates a 24/7 full-service neighborhood restaurant, bar, and video poker gaming establishment in Henderson, Nevada. The core offering combines dine-in and take-out food service featuring Pacific Rim/Fusion cuisine, wood-fired pizzas, steaks, ribs, and pastas with a full bar and 15-machine video poker gaming floor. Customers can order online via ChowNow and a proprietary mobile app, supported by promotions such as Wine Wednesday and a VIP Players Club.

Product overview

Black Mountain Grill is a 24/7 neighborhood restaurant, bar, and gaming establishment located in Henderson, NV. The offering consists of three core services: dining (full-service restaurant with Pacific Rim/Fusion cuisine, wood-fired pizzas, pastas, steaks, ribs, and seafood), bar/lounge (extensive wine list, craft cocktails, martinis, and beers), and gaming (video poker and slot machines operating around the clock). Additional offerings include online and mobile ordering via ChowNow integration, a VIP Players Club for gaming patrons, and recurring promotions like Wine Wednesday.

Differentiator

Problem solved

Functional benefit

Products and services

• Dining Services Full-service restaurant offering Pacific Rim/Fusion cuisine, wood-fired pizzas, pastas, steaks, ribs, and seafood, with menu items spanning breakfast, appetizers, salads, sandwiches, and main courses at price points from $10 to $42. Available to local Henderson diners and the Las Vegas metro via dine-in and take-out, open 24/7.
• Bar & Lounge Island bar with lounge seating and deep leather chairs offering an extensive selection of wines, craft cocktails, martinis, beers, and coffee drinks. Open 24 hours, serving individual adult bar patrons, gaming customers, and diners at the restaurant.
• Video Poker Gaming Video poker bar operating 24/7 with 15 multi-game slot machines featuring $1 progressive jackpots starting at $10,000, and a VIP Players Club with comps for regular patrons. Available to adult gaming customers in the Henderson, NV market.
• Mobile Ordering App (PWA) Proprietary progressive web application for ordering food online, integrated with the ChowNow platform. Available to individual take-out customers in the Henderson/Las Vegas area.
• Wine Wednesday Promotion Weekly promotional offering any bottle of wine at half price with purchase of two dinners, available 3pm–9pm every Wednesday. Targeted at local adult diners in Henderson, NV.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature1 record

Partnerships

Seven partnerships are on record, tiered core and minor.

• Tommy Rocker'scoreStrategic or Co-development PartnerSister property under same ownership/proprietorship. Cross-promotional relationship with shared branding and customer referrals. Located at 4275 Dean Martin Dr, Las Vegas, NV 89103.
• ChowNowcoreChannel Partner/ Reseller/ DistributorOnline ordering platform partner enabling take-out and delivery orders. Direct integration on website and app with dedicated ordering page.
• Henderson Chamber of CommerceminorOthersLocal business membership organization providing networking and community engagement in Henderson, NV.
• Nevada Restaurant AssociationminorOthersState restaurant industry association membership supporting Nevada hospitality sector.
• NFL Sunday TicketminorGTM or Marketing PartnerSports broadcasting partnership enabling viewing of NFL games, particularly Denver Broncos games, enhancing bar/sports viewing experience.
• JETTminorGTM or Marketing PartnerGaming rewards program partner associated with video poker operations.
• Lot A BucksminorGTM or Marketing PartnerGaming rewards program partner for video poker players club with promotional offerings.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• PT's Pub: Golden Entertainment's locals pub and gaming chain across the Vegas Valley. Combines casual dining, full bar, and slot/video poker machines in a chain format — directly comparable business model to BMG, but at significantly larger scale and with formal loyalty program integration.
• Texas Roadhouse Henderson: National casual dining chain with a Henderson location emphasizing steaks, ribs, and bar service. Comparable in menu overlap (steaks, ribs, bar) and trade area, with materially larger scale and marketing budget.
• Sunset Station Hotel & Casino: Station Casinos (now Red Rock Resorts) property located in Henderson, NV — same submarket as BMG. Combines multiple restaurants, bars, and a large locals gaming floor, demonstrating the scale of competition BMG faces in its primary trade area.

Direct peers

• The Bootlegger Bistro: Las Vegas Italian restaurant and bar offering live entertainment and a full bar in a single neighborhood venue. Comparable to BMG in mixing eclectic cuisine, bar service, and entertainment in a non-strip locals setting.
• Ellis Island Casino Hotel: Las Vegas locals casino combining a restaurant (Village Pub / Steakhouse), full bar, and slot gaming floor. Comparable to BMG in fusing affordable dining, bar service, and locals-focused video poker/slot play at a single mid-market venue.
• Tommy Rocker's: Sister property under shared ownership with Donna Rocker. Operates as a Las Vegas restaurant, bar, and live-music venue — the closest analog to BMG's dining + bar + entertainment concept, providing the cleanest peer benchmark for cover, food, and beverage mix.
• Hash House A Go Go Henderson: Casual upscale brunch and dinner concept with a Henderson location. Comparable mid-market Henderson restaurant addressing similar local neighborhood diners with full bar service, though without gaming.
• Born and Raised Henderson: Modern American steakhouse in the same Henderson submarket with premium pricing and craft cocktail program. Comparable to BMG in targeting higher-ticket Henderson diners with a curated beverage and dining experience, though without the gaming component.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/BlkMtnGrill
• Facebookfacebook.com/BlackMountainGrill
• LinkedInlinkedin.com/company/black-mountain-grill

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Black Mountain Grill