Black Nurses Rock
Black Nurses Rock Foundation is a 501(c)(3) nonprofit nursing association serving over 200,000 African American nurses and students across 14 US chapters and four countries. It generates revenue through tiered memberships ($50-$1,000), events, and continuing education programs.
- Company typePrivate
- Founded2014
- HeadquartersPensacola, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Black Nurses Rock does
Black Nurses Rock Foundation (BNRF) is a 501(c)(3) nonprofit professional nursing association headquartered at 7794 Grow Drive, Pensacola, FL. Founded in 2014 and incorporated in Mississippi on March 18, 2015, it operates as a membership-based organization serving African American nurses, nursing students, retired nurses, and non-licensed "Ambassadors" across the USA, Canada, the Eastern Caribbean, Japan, and Germany. The organization reports representing over 200,000 individuals through 14 active US chapters plus an international member base, and bills itself as the largest minority nursing association in the country.
BNRF's core offering is a tiered membership program (Professional Nurse at $100/yr or $10/mo, Student Nurse at $60/yr, Ambassador at $50/yr, Lifetime at $1,000, and a free Subscriber newsletter tier) bundled with continuing education credits, mentorship, NCLEX preparation, leadership development, networking, insurance/financial planning resources, university tuition discounts, and a private 200k+ member Facebook group. The organization supplements dues with event revenue from conferences, cruises, and leadership seminars, and earns a $150 chapter application fee for new chapter formation through an 8-step onboarding program. The technology stack is off-the-shelf: a GrowthZone-powered membership management platform running the member portal (members.blacknursesrock.net), chapter directory, event calendar, and contact forms, with Cloudinary for image hosting and CDN delivery. There is no proprietary technology, no mobile app, no public API, and no documented AI/ML capability.
Revenue is generated through membership subscription dues, event ticket sales (with member discounts), chapter application fees, and nonprofit-eligible donations. Go-to-market is community-led, driven by word-of-mouth referrals through local chapters, organic social (Facebook/Instagram), a private community Facebook group, monthly email newsletters, and event-driven acquisition. Distribution is primarily self-serve online enrollment via the website, supplemented by in-person chapter-based recruitment. Leadership includes President/CEO Dr. Melody Taylor and a board spanning Executive Officers and Directors of Membership, Marketing & Media Relations, Corporate Relations, Event Planning, and Education.
Black Nurses Rock firmographics
Firmographics- Name
- Black Nurses Rock
- Legal name
- Black Nurses Rock Foundation
- Website
- https://blacknursesrock.net
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Black Nurses Rock Foundation is a 501(c)(3) nonprofit nursing association serving over 200,000 African American nurses and students across 14 US chapters and four countries. It generates revenue through tiered memberships ($50-$1,000), events, and continuing education programs.
- Ownership category
- akta.pro rank
Black Nurses Rock industry classification
Industry- Product category
- Professional Nursing Association
- NAICS
- Business, Professional, Labor, Political, and Similar Organizations (8139), Voluntary Health Organizations (813212)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Private Foundations (BPAGAKAA)
- akta.pro secondary industries
- College Access, Scholarships & Student Success Nonprofits (BPAGADAE), Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits (BPAGADAK)
Keywords
Where Black Nurses Rock is headquartered
LocationHeadquarters
- HQ city
- Pensacola
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Black Nurses Rock business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Membership Dues: Annual membership fees at multiple tiers: Professional Nurse ($100/yr or $10/mo), Student Nurse ($60/yr), Ambassador ($50/yr), and Lifetime Member ($1,000). Also includes $150 chapter application fee.
- Event Revenue: Revenue from events, conferences, cruises, and leadership seminars. Members receive exclusive discounts on event pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Lifetime membership with free or discounted event access, exclusive recognition, and merchandise discounts |
| Subscription | Monthly | Full professional nurse membership with career growth, CE credits, community/virtual wellness, advocacy, and networking |
| Subscription | Annual | Community support and sponsorship role with discounted event rates and wellness support |
| Subscription | Annual | Student nurses with mentorship, NCLEX prep, and leadership pipeline access |
| Freemium | Monthly | Newsletter subscribers - free tier for basic updates |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Black Nurses Rock product offering
Product offeringCore offering
Black Nurses Rock Foundation operates a membership-based professional nursing association that sells tiered annual memberships (Professional Nurse $100/yr, Student Nurse $60/yr, Ambassador $50/yr, Lifetime $1,000, and free Subscriber) granting access to mentorship programs, continuing education credits, leadership development, networking, event discounts, and a chapter-based community network. The organization also produces paid events (conferences, cruises, leadership seminars) and operates a Chapter Formation Program that guides members through an 8-step process to establish new local chapters.
Product overview
Black Nurses Rock Foundation operates as a membership-based professional nursing organization offering a tiered membership program (Lifetime, Professional Nurse, Ambassador, Student Nurse, and Subscriber tiers) that provides access to mentorship, continuing education credits, networking, leadership development, and community outreach programs. The organization supports a network of 14 local chapters across the US, an event calendar for conferences and seminars, and a member portal (Info Hub). The product portfolio centers on professional development and community building for African American nurses, with membership fees ranging from free (Subscriber) to $1,000 (Lifetime) and annual fees from $50-$100 for paid tiers.
Differentiator
Problem solved
Functional benefit
Products and services
- BNRF Membership Program
Quantifiable outcome
- Over 200,000 African American nurses and students represented across 5+ countries
- +2 more outcomes
Companies that use Black Nurses Rock
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Black Nurses Rock technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Black Nurses Rock partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Cabot Reward ProgramminorExclusive access to Cabot Reward Program for logging volunteer hours. Members can track and redeem volunteer service hours through this partnership.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
Black Nurses Rock competitors and assessment
Company assessmentDirect peers
- National Association of Hispanic Nurses (NAHN): NAHN serves Hispanic/Latino nurses with the same chapter-based, member-driven professional association model as BNR. Comparable in structure, pricing model, and mission focus on a different minority nursing demographic, making it a direct analog in adjacent niche.
- Philippine Nurses Association of America (PNAA): PNAA is another ethnic-affinity US nursing association with a chapter network, annual conferences, and similar membership-based nonprofit model. Directly comparable as a peer minority-affinity professional nursing association competing for overlapping corporate partnership and member mindshare.
- National Black Nurses Association (NBNA): NBNA is the other major US association representing Black nurses, founded in 1971 with a similar mission of advancing the welfare of African American nurses. It is the most directly comparable organization to Black Nurses Rock Foundation, competing for the same member base and corporate sponsorship dollars.
- Chi Eta Phi Sorority, Inc. Chi Eta Phi is a historically Black nursing sorority and professional association founded in 1932, with chapters nationwide and a parallel mission of supporting Black nurses through professional development and community health. Directly comparable as a long-established peer organization in the African American nursing ecosystem.
Emerging players
- Minority Nurse Magazine: Minority Nurse is a media and professional-development publication serving nurses from underrepresented communities. It is an emerging player with adjacent reach into BNR's demographic, providing career resources and community without a chapter-based membership model.
- Transcultural Nursing Society: The Transcultural Nursing Society focuses on cultural competence in nursing — adjacent to BNR's health-equity mission and minority-nurse focus. Comparable as an emerging thematic player serving overlapping concerns around diverse patient populations and minority nurse professional development.
Broad incumbents
- National League for Nursing (NLN): NLN is a broad-based nursing education and workforce organization with comparable conference programming and member services. It competes for institutional partnerships and nurse educator mindshare with BNR's professional development offerings.
- American Association of Critical-Care Nurses (AACN): AACN is a large specialty nursing association offering CE credits, conferences, and certification — overlapping substantially with BNR's CE credits and event-driven value proposition, though serving critical-care specialty nurses rather than a demographic niche.
- Sigma (Sigma Theta Tau International): Sigma is the global nursing honor society and one of the largest nursing organizations, offering credentialing, conferences, and publications. It is a broad incumbent offering overlapping professional development value to nurses, though it is credential-based rather than demographic-affinity-based.
- American Nurses Association (ANA): ANA is the largest US professional nurses' association with broad, non-demographic-specific membership. It overlaps with BNR's mission of advancing the nursing profession but does not specialize in minority nursing — a broad incumbent whose programming competes for the same nurses' professional development dollars.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Black Nurses Rock social profiles
Digital presenceBlack Nurses Rock compliance and trust
Trust signalCompliance1 record
Black Nurses Rock financial estimates
Financial estimateRevenue estimate
Valuation estimate
Black Nurses Rock leadership team
Management profileNumber of profiles
Profiles9 records
Black Nurses Rock funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Black Nurses Rock M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Black Nurses Rock
What does Black Nurses Rock do?
Black Nurses Rock Foundation operates a membership-based professional nursing association that sells tiered annual memberships (Professional Nurse $100/yr, Student Nurse $60/yr, Ambassador $50/yr, Lifetime $1,000, and free Subscriber) granting access to mentorship programs, continuing education credits, leadership development, networking, event discounts, and a chapter-based community network. The organization also produces paid events (conferences, cruises, leadership seminars) and operates a Chapter Formation Program that guides members through an 8-step process to establish new local chapters.
Is Black Nurses Rock a public or private company?
Black Nurses Rock is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Black Nurses Rock founded?
Black Nurses Rock was founded in 2014. It employs 11 to 50 people.
Where is Black Nurses Rock based?
Black Nurses Rock is headquartered in Pensacola, United States, in the North America region.
How does Black Nurses Rock make money?
Two revenue lines are on record. Membership Dues are the primary driver. The others are event Revenue.
Who are Black Nurses Rock's main competitors?
Direct peers on record are National Association of Hispanic Nurses (NAHN), Philippine Nurses Association of America (PNAA), National Black Nurses Association (NBNA) and Chi Eta Phi Sorority, Inc.. Emerging players are Minority Nurse Magazine and Transcultural Nursing Society. Broad incumbents are National League for Nursing (NLN), American Association of Critical-Care Nurses (AACN), Sigma (Sigma Theta Tau International) and American Nurses Association (ANA).
Does Black Nurses Rock have an API?
No public API is recorded for Black Nurses Rock.
What industry is Black Nurses Rock in?
Black Nurses Rock's product category is Professional Nursing Association. Its primary akta.pro industry code is BPAGAKAA, Private Foundations, with a secondary code of BPAGADAE, College Access, Scholarships & Student Success Nonprofits. Its NAICS code is 8139 and its SIC code is 8600.