What Blue Rabbit Inc does

Blue Rabbit (Consulting) Inc. is a privately held Canadian technology consulting firm headquartered in Nepean, Ontario, founded in 2008 and operating with a 5-employee headcount. The firm provides strategic consulting services to organizations operating at the intersection of advanced technology and business value, serving four named use-case segments: technology providers (firms producing technology products seeking re-energization, new product introduction, channel strategy, and R&D architecture), technology implementers (organizations deploying advanced technologies at scale), investors and potential acquirers (M&A strategy and technology-acquisition evaluation), and technology seekers (firms searching for, testing, and acquiring technology to solve business problems). The firm is led by two senior partners, Sue Hardman (marketing strategies) and Robert Stanley (technology research), each with over 35 years of high-technology and software-industry experience drawn from senior positions at Canada's largest software companies.

The firm's core offering is a proprietary methodology branded as "Technology Whispering," defined as a two-phase process: (1) mapping problem-space needs to technological possibilities, and (2) helping organizations engineer sustainable paths to ROI from advanced-technology investments. Underpinning this is a practice in big-data engineering and "data assetization" — positioning data as a corporate asset and engineering data and applications to produce usable information. The firm has also produced intellectual property in the form of insight papers on the nature of data (Volumes 1 and 2 of the "Nature of Data" series) and a technical research paper on cameras and machine vision applied to mobile robotics that spans the visible, ultraviolet, and infrared spectra.

Blue Rabbit operates as a boutique professional services firm. Revenue is generated through bespoke, quote-based consulting engagements; pricing is not publicly disclosed and the firm maintains no app, API, or software product. Distribution is direct to enterprise clients, supplemented by minor channel, marketing, and product-design partnerships with ChannelGain Inc. (channel sales), HintonGroup (brand-to-audience marketing), and Akendi (end-to-end product experience design). Marketing is limited to thought-leadership publishing (insight and research papers) and direct professional networking; the firm's website and public content have not been refreshed since February 2012, and there is no evidence of funding, M&A, or leadership changes in the available data.

Name

Blue Rabbit Inc

Legal name

Blue Rabbit (Consulting) Inc.

Website

https://bluerabbit.ca

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Blue Rabbit (Consulting) Inc. is a boutique Canadian technology consulting firm founded in 2008 that provides strategic "Technology Whispering" and big-data consulting to technology providers, implementers, investors, and acquirers seeking sustainable ROI from advanced technologies.

Ownership category

akta.pro rank

Product category

Technology Consulting Services

NAICS

Management Consulting Services (54161), Computer Systems Design and Related Services (54151), Other Management Consulting Services (541618)

SIC

Services-Management Consulting Services (8742), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Business Process & Digital Transformation Consulting (BPAEAAAD)

akta.pro secondary industries

Data, Analytics & AI Consulting (BPAHAEAF), Emerging Tech (IoT, Blockchain, AR/VR, Edge) Consulting (BPAHAEAL)

Keywords

• Technology consulting services
• Big data consulting
• Strategic technology advisory
• Data engineering services
• Technology evaluation consulting

Headquarters

HQ city

Nepean

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Strategic Consulting Services: Consulting engagements providing strategic thinking, project and solution architecture, systems integration, and technology research services to technology companies and organizations deploying advanced technologies.
2. Technology Evaluation and Integration Services: Services including technology evaluation, R&D management, technology architecture, acquisition planning and integration, and product planning for technology providers and implementers.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels2 records

Core offering

Blue Rabbit is a boutique technology consulting group that advises technology providers and technology-deploying organizations through its proprietary 'Technology Whispering' methodology. Services include strategic thinking, project and solution architecture, systems integration, big data engineering, technology evaluation, and acquisition planning. The firm bridges problem-space needs with technological possibilities to engineer sustainable paths to ROI.

Product overview

Blue Rabbit Inc is a consulting group offering a unified portfolio of technology consulting services centered on their proprietary 'Technology Whispering' methodology. The core offerings include Big Data consulting, sustainable product strategy development, and technology evaluation services. The company also produces intellectual property in the form of insight papers (The Nature of Data series) and research papers (such as Cameras and Vision for robotics). Services are delivered through strategic thinkers, project and solution architects, systems integrators, and technology researchers who work both strategically and tactically to incorporate technology into new or existing products and operations.

Differentiator

Problem solved

Functional benefit

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered minor.

• ChannelGain Inc.minorChannel Partner/ Reseller/ DistributorChannelGain Inc. is listed as a partner providing channel sales strategies. They appear to be a channel partner helping Blue Rabbit connect technologies with markets through channel sales expertise.
• HintonGroupminorGTM or Marketing PartnerHintonGroup is listed as a partner focused on connecting brands to audiences. They assist with marketing and brand positioning strategies for Blue Rabbit.
• AkendiminorStrategic or Co-development PartnerAkendi is listed as a partner providing end-to-end product experience design. They work with Blue Rabbit on projects requiring comprehensive product design capabilities.

Scale indicators1 record

Recent moves4 records

Direct peers

• CGI Group: Canadian-founded IT and systems integration consulting firm headquartered near Montreal. Directly comparable as a technology consulting peer serving Canadian enterprises with systems integration and digital transformation services — operates at a much larger scale but in the same category.
• Slalom: Technology and management consulting firm focused on business transformation, data/analytics, and digital strategy. Comparable as a mid-sized consulting peer with overlapping services in technology evaluation, digital transformation, and data-driven ROI consulting.
• Globant: Global digital and cognitive transformation consultancy with deep expertise in data, AI, and emerging technologies. Directly comparable to Blue Rabbit's positioning around advanced technology adoption, big data engineering, and digital reinvention.
• Thoughtworks: Global technology consultancy specializing in software and data engineering, digital transformation, and strategic advisory. Directly comparable to Blue Rabbit's systems integration, data engineering, and 'bridging technology with business outcomes' positioning.

Broad incumbents

• McKinsey & Company: Global management consulting incumbent with QuantumBlack and Technology practices covering AI, data, and digital transformation. Comparable as a strategy/technology advisory peer — both bridge technology capability with business value — though McKinsey operates at the top of the market.
• Accenture: Global professional services firm with extensive technology consulting, systems integration, and data/AI advisory practices. Comparable at the broad industry level — both advise on technology adoption and ROI — but operates at vastly greater scale and breadth.
• Deloitte Consulting: Global management and technology consulting incumbent with practices spanning strategy, technology integration, analytics, and AI advisory. Overlaps with Blue Rabbit's digital transformation and technology evaluation offerings but as part of a much broader portfolio.
• Capgemini: Global systems integration and technology consulting incumbent with strong data/AI and digital engineering practices. Comparable as a systems integration and technology evaluation peer, though operating globally and at much larger scale.

Regional players

• T4G Limited: Canadian-based technology and data consulting firm serving enterprises with data platforms, AI, and digital transformation services. Closely comparable as a regionally focused Canadian peer offering similar consulting services to enterprise clients.
• Wavefront (venture/consulting): Canadian emerging-technology advisory and accelerator focused on helping enterprises adopt IoT, AI, and other advanced technologies. Comparable as a Canadian peer bridging emerging technology with enterprise adoption — overlaps directly with Blue Rabbit's 'technology whispering' niche.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/blue-rabbit-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blue Rabbit Inc