What Bo Bedre Erhverv does

Bo Bedre Erhverv is a privately held Danish commercial interior design consultancy founded in 1993 and headquartered at Fiskebrogade 10, Esbjerg. It provides end-to-end workspace and commercial interior solutions for Danish businesses, from needs assessment and 3D visualisation through to delivery and installation by an in-house assembly team. The company curates and distributes furniture, lighting, acoustics and flooring from 47 Danish and international brands, including Muuto, HAY, Normann Copenhagen, Louis Poulsen, Artemide, FLOS, and several FSC-, EU Ecolabel-, EPD- and ISO-certified manufacturers, and overlays a CO2 labelling system that surfaces lifecycle data for procurement decisions.

The operating model is consultative field sales: a small team (~5-10 staff) comprising owner/interior consultant Bo Thomsen, interior consultant Morten Lodberg, sales assistant Hanne Seldrup and installer Henry Hansen engages B2B clients through direct dialogue, showroom visits, 3D moodboards and bundled project management. Named customers span the energy, maritime, construction, subsea and cultural sectors, including MorGen Energy, NemByg, TotalEnergies, CIP, Cadeler, MacArtney, Energy Cluster Denmark, RelyOn Nutec, and the FLUGT – Refugee Museum of Denmark (in collaboration with BIG – Bjarke Ingels Group and Vardemuseerne).

Revenue is generated from one-time commercial furniture sales combined with professional interior-design and project-management services; pricing is opaque and quote-based. The company has in 2024 stepped into climate positioning through the Esbjerg Klimapartnerskab, a published 2024 ESG report and a circular-economy partnership with Blå Kors Danmark, while extending its geographic reach beyond Esbjerg with active projects in Odense. The firm is not publicly listed, has no institutional funding and operates as a family-style regional business with a single showroom, limited online footprint and no disclosed digital/AI capability beyond 3D visualisation.

Name

Bo Bedre Erhverv

Legal name

Bo Bedre Erhverv

Website

https://bobedre-erhverv.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Bo Bedre Erhverv is a privately held, Esbjerg-based Danish commercial interior design consultancy that delivers consultative workspace solutions – from 3D visualisation to in-house delivery and assembly – using a curated portfolio of 47 Danish and international furniture and lighting brands for Danish B2B clients.

Ownership category

akta.pro rank

Headquarters

HQ city

Esbjerg

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Commercial Furniture Sales: Sale of commercial furniture and interior solutions to businesses, including desks, chairs, storage, lighting, acoustics, meeting booths, curtains, floors, and outdoor furniture sourced from curated partner brands.
2. Interior Design Consulting and Project Management: Professional advisory services encompassing needs assessment, custom interior design proposals, 3D visualisation, project management, delivery, and installation as a bundled consulting-led offering.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Bo Bedre Erhverv provides commercial interior design and workspace furnishing for Danish businesses. The company bundles needs assessment, custom 3D visualisation and moodboards, curated furniture sourcing from 47 Danish and international partner brands, project management, and in-house delivery and assembly. Projects span offices, meeting rooms, canteens, lounge areas, acoustic solutions, and museum/cultural interiors.

Product overview

Bo Bedre Erhverv is a business interior design company offering comprehensive workplace solutions. Their core offering includes professional consultation, 3D visualization, project management, delivery, and assembly services. They represent a curated portfolio of 47 Danish and international furniture and lighting brands, including Muuto, HAY, Normann Copenhagen, Louis Poulsen, Fritz Hansen, Artemide, and FLOS. Product categories span chairs, tables, storage, accessories, lounge furniture, boards, acoustics, meeting booths, lighting, reception areas, wardrobes, outdoor furniture, glass walls, floors, and curtains. Their services are provided alongside their brand portfolio to deliver complete workplace environments.

Differentiator

Problem solved

Functional benefit

Products and services

• Rådgivning (Consultation and Advisory) Professional consultation and sparring partnership service for businesses seeking commercial interior solutions. Delivered through honest and open dialogue to identify the right furniture and interior design solution for the customer's workspace needs.
• 3D-tegninger (3D Drawings and Moodboards) Visualisation service producing detailed and realistic moodboards with 3D drawings that show the final interior, including atmosphere, colour composition, and functional structure, before delivery and installation.
• Levering og montering (Delivery and Assembly) Professional in-house delivery and assembly service ensuring furniture is installed correctly and meets practical and aesthetic requirements. The experienced in-house team handles packaging removal and waste sorting, providing quality control over the final installation.
• Showroom Experience (Fiskebrogade 10, Esbjerg) Physical showroom at Fiskebrogade 10, Esbjerg (open Monday–Friday 8:00–16:00) where business customers can experience furniture combinations, materials, colours, and interior solutions in realistic settings to support purchase decisions.

Named customers10 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered minor and core.

• Esbjerg Klimapartnerskab (Esbjerg Climate Partnership)minorStrategic or Co-development Partner · 1 January 2024In late 2024, Bo Bedre Erhverv joined the Esbjerg Klimapartnerskab, an initiative that gathers local businesses for collective action toward a greener future. The partnership aims to reduce CO2 emissions in the business community and promote climate-friendly solutions. As a climate partner, Bo Bedre Erhverv contributes knowledge and engagement in responsible solutions, incorporating climate considerations into customer advisory services.
• Blå Kors DanmarkminorStrategic or Co-development PartnerBo Bedre Erhverv has a partnership agreement with Blå Kors Danmark that offers customers a meaningful option to donate their used furniture to a good cause. When customers choose to donate through the agreement, Blå Kors' dedicated volunteers collect the furniture directly from the customer, inspect and repair the items so they can get a new life with a new owner. This actively contributes to a meaningful purpose and the circular economy by extending furniture lifespan and reducing the need for new production.
• BIG – Bjarke Ingels GroupcoreStrategic or Co-development PartnerBo Bedre Erhverv worked in close collaboration with the architecture firm BIG – Bjarke Ingels Group to handle the interior design of the former hospital buildings at the FLUGT – Refugee Museum of Denmark in Oksbøl. The project, executed for Vardemuseerne, combined contemporary functional requirements with a deep respect for the site's historical significance.
• Esbjerg Kommune (Esbjerg Municipality)minorStrategic or Co-development PartnerBo Bedre Erhverv collaborates with Esbjerg municipality and local climate networks as part of its commitment to FN's World Goals and sustainable development, contributing to the local green transition ecosystem.
• VardemuseernecoreStrategic or Co-development PartnerBo Bedre Erhverv executed the FLUGT – Refugee Museum of Denmark interior design project for Vardemuseerne, which also operates the acclaimed TIRPITZ museum in Blåvand, also designed by BIG. The collaboration maintained the high standard associated with Vardemuseerne's museum projects.
• Stylet by Marlene RaunminorStrategic or Co-development PartnerBo Bedre Erhverv was selected to handle complete office interior design for MorGen Energy in close collaboration with Stylet by Marlene Raun, a styling partner contributing to the project's interior vision.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Haworth: Global office furniture manufacturer with a strong dealer-led go-to-market in Europe. Competes for the same enterprise workspace fit-outs and offers comparable product categories (seating, workstations, architectural interiors).
• Steelcase: Global office furniture manufacturer and workplace design leader. Relevant as a broad incumbent that competes for the same enterprise workspace projects and operates an authorised dealer network that overlaps with Bo Bedre Erhverv's distribution channel.

Direct peers

• Holmris: Danish office interior design and furniture consultancy providing workspace advisory, custom solutions, and project delivery for businesses — directly comparable to Bo Bedre Erhverv's B2B consultative model in the Danish market.
• Input Interiors: Swedish-based office interior design firm specialising in workplace strategy, interior architecture, and furniture specification for Nordic enterprises. Highly comparable value proposition to Bo Bedre Erhverv's consultative advisory-led approach.
• Materia: Danish commercial interior design firm working on workspace, hospitality, and healthcare projects. Similar project-based B2B design services with a multi-brand furniture specification model, operating in the same Danish market.
• Montana Furniture: Danish manufacturer of modular office storage and shelving systems with a strong contract/commercial sales motion in Denmark and the Nordics — a comparable player in the same Danish contract-furniture ecosystem, though as a brand/manufacturer rather than distributor.
• Kinnarps: Major Swedish office interior solutions provider combining workspace consultancy, interior design, and a multi-brand furniture portfolio. Closest direct comparable to Bo Bedre Erhverv's consultative B2B interior design + curated brand distribution model, though at much larger scale across the Nordics.

Others

• Muuto: Danish contemporary design brand for furniture, lighting, and accessories — one of Bo Bedre Erhverv's 47 curated partner brands. Comparable as a Scandinavian design-forward commercial furniture supplier rather than a competing distributor.
• Fritz Hansen: Premium Danish furniture brand that Bo Bedre Erhverv distributes. Comparable as a Danish design-driven commercial furniture brand, though operating upstream of Bo Bedre Erhverv as a supplier rather than a competing dealer.

Regional players

• Ahrend: Dutch office furniture manufacturer and interior design services provider with a similar combined design + furniture supply model. Comparable business architecture but anchored in the Benelux market rather than Denmark.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/BoBedreErhverv
• Instagraminstagram.com/bobedre_erhverv
• LinkedInlinkedin.com/company/bo-bedre-erhverv

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bo Bedre Erhverv