Bob Jones Academy
Bob Jones Academy is a private PreK-12 Christian day school in Greenville, SC, operated as the pre-college program of Bob Jones University. It serves 1,300+ students from CDC through grade 12 with biblically integrated academics, dual-enrollment courses, and competitive athletics, funded primarily through tuition and ESTF scholarships.
- Company typePrivate
- Founded1927
- HeadquartersGreenville, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What Bob Jones Academy does
Bob Jones Academy (BJA) is a private, Christ-centered PreK-12 day school located at 1700 Wade Hampton Blvd in Greenville, South Carolina, operating as the pre-college program of Bob Jones University. Founded in 1927 by evangelist Bob Jones Sr., the school enrolls more than 1,300 students across four divisions: a Child Development Center (birth through age 2), an Early Learning program (K3-K5), Elementary (grades 1-5), Middle School (grades 6-8), and High School (grades 9-12), maintaining a 17:1 student-to-teacher ratio. The institution integrates biblical worldview instruction across all subjects and operates 100+ on-site dual enrollment courses through BJU, reporting an average ACT score of 24.6 and 32% above the South Carolina average. Triple-accredited by Cognia, the American Association of Christian Schools, and the South Carolina Association of Christian Schools, BJA sustains competitive fine arts, athletics (with multiple SCACS state championships), speech and debate, and ministry programs.
The business model is tuition-driven, with 2026-27 published annual tuition ranging from $6,280 (K3-K5 half day) to $12,780 (CDC), billed via annual, semester, or 10-month installment plans with a $300 discount for upfront annual payment. Supplementary revenue includes commitment fees ($150-$300), withdrawal fees ($500), athletic and class fees, Learning Resource Center fees, late-stay charges, and AVI Fresh hot-lunch program sales. A Homeschool Partner Program generates incremental revenue at $200-$240 per class for grades 6-12 part-time enrollees. Financial accessibility is supported through SC Educational Scholarship Trust Fund (ESTF) awards of $7,634 per qualifying student per year (families earning up to 500% of Federal Poverty Level) and BJA-administered financial aid. Advancement and donation activity, led by a Director of Advancement, provides a secondary non-tuition revenue stream. The technology stack is conventional and non-proprietary, anchored by FACTS SIS for family portal, billing, grading, and communications, alongside Bob Jones University Press curriculum materials. BJA sells directly to families through an inquiry-driven admission process (inquiry form, campus tour, application with $125 fee, teacher recommendations, church verification, academic screening, $300 enrollment fee), with church partnership and community outreach serving as the primary go-to-market channels.
Bob Jones Academy firmographics
Firmographics- Name
- Bob Jones Academy
- Legal name
- Bob Jones Academy
- Website
- https://bobjonesacademy.net
- Company type
- Private
- Founded year
- 1927
- Operating status
- Operating
- Short description
- Bob Jones Academy is a private PreK-12 Christian day school in Greenville, SC, operated as the pre-college program of Bob Jones University. It serves 1,300+ students from CDC through grade 12 with biblically integrated academics, dual-enrollment courses, and competitive athletics, funded primarily through tuition and ESTF scholarships.
- Ownership category
- akta.pro rank
Bob Jones Academy industry classification
Industry- Product category
- Private K-12 Christian Education
- NAICS
- Elementary and Secondary Schools (611110)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Preschool Programs within Private K–12 Schools (EDACABAM)
- akta.pro secondary industry
- Faith-Based Early Learning Academies (EDACADAH)
Keywords
Where Bob Jones Academy is headquartered
LocationHeadquarters
- HQ city
- Greenville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Bob Jones Academy business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others
Revenue model
- Tuition: Primary revenue stream from tuition payments for PreK-12 education across multiple grade levels. Payment plans include monthly (10 payments), semester (2 payments), and annual options with a $300 discount for full annual payment.
- Fees: Additional revenue from commitment fees ($150-$300), withdrawal fees ($500), athletic fees, late stay fees, Learning Resource Center fees, class fees, and activity-related charges.
- Financial Aid Processing: BJA facilitates ESTF (SC Educational Scholarship Trust Fund) awards of $7,634 per student per year for qualifying families earning up to 500% of Federal Poverty Level.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Child Development Center: $12,780 per year |
| Subscription | Annual | K3-K5 Half Day: $6,280 per year |
| Subscription | Annual | K3-K5 Full Day: $8,370 per year |
| Subscription | Annual | Grades 1-5: $9,040 per year |
| Subscription | Annual | Grades 6-8: $10,090 per year |
| Subscription | Annual | Grades 9-12: $11,170 per year |
| Unit Pricing | Annual | Homeschool Partner Program Grades 6-8: $200 per class |
| Unit Pricing | Annual | Homeschool Partner Program Grades 9-12: $220-$240 per class |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels5 records
Bob Jones Academy product offering
Product offeringCore offering
Bob Jones Academy is a private, faith-based PreK–12 day school that delivers college-preparatory academic instruction grounded in a biblical worldview. It serves students from the Child Development Center (birth through age 2) through Grade 12 across four on-campus divisions (Early Learning K3–K5, Elementary Grades 1–5, Middle School Grades 6–8, High School Grades 9–12), with co-curricular fine arts, athletics, clubs, spiritual development, and 100+ on-site dual enrollment courses offered in partnership with Bob Jones University. Families enroll via an inquiry-driven admission process with structured tuition and fees.
Product overview
Bob Jones Academy is a PreK–12 private Christian school located in Greenville, SC. It offers a unified educational program structured across four developmental levels: Early Learning (K3–K5), Elementary School (Grades 1–5), Middle School (Grades 6–8), and High School (Grades 9–12). The school provides academic instruction grounded in a biblical worldview, alongside co-curricular programs in fine arts, athletics, clubs, and community service. BJA functions as a single, comprehensive educational institution rather than a platform with modular products; there are no distinct software products, SaaS offerings, or technology platforms to enumerate.
Differentiator
Problem solved
Functional benefit
Products and services
- Early Learning Program (K3-K5) Half-day (8 a.m. – 11:45 a.m. at $6,280/year) and full-day (8 a.m. – 2:45 p.m. at $8,370/year) early-childhood and kindergarten academic program for ages 3-5, taught from a biblical worldview, serving families as the foundational entry point into the PreK-12 academy.
- Elementary School (Grades 1-5) Full-time elementary academic program for Grades 1-5 with biblical worldview integration across subjects, offered at $9,040 annual tuition, for Christian families seeking rigorous foundational academics.
- Middle School (Grades 6-8) Full-time middle school academic program for Grades 6-8 with biblical worldview integration, athletics, fine arts, and clubs, offered at $10,090 annual tuition, for families seeking a Christ-centered middle-school experience.
- High School (Grades 9-12) College-preparatory high school program for Grades 9-12 offered at $11,170 annual tuition, with rigorous academics, biblical worldview integration, dual enrollment with Bob Jones University, competitive athletics, fine arts, and clubs. Average ACT score 24.6, 32% higher than the South Carolina average, and graduates attend 40+ colleges.
- Homeschool Partner Program (Grades 6-12) Part-time enrollment program allowing homeschool students in Grades 6-12 to take individual classes at BJA. Grades 6-8: $200 per class with a 3-class limit; Grades 9-12: $220 for 1-credit classes and $240 for 2-credit classes. Classes run 10 months. Includes access to standardized testing, extracurricular activities, and community opportunities while families retain homeschool flexibility.
- Summer School Program (Grades 9-12) 6-week summer school session for high school students (Grades 9-12) at $1,180, providing supplemental academic instruction during the summer break for credit recovery, enrichment, or acceleration.
- Child Development Center (Birth through Age 2) Early childhood care and developmental program for infants through age 2 at $12,780 annual tuition, overseen by CDC Director Cathy Miller, serving as the entry point into the BJA PreK-12 continuum.
Quantifiable outcome
- Students score 32% higher on ACT than South Carolina average
- +2 more outcomes
Companies that use Bob Jones Academy
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Bob Jones Academy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Bob Jones Academy partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- Greenville County SchoolsminorPartnership for speech therapy services. Through this partnership, BJA gives parents the opportunity to pursue speech therapy at school during the school day for students who qualify.
- Advanced Therapy Solutions KidsminorPartnership for occupational therapy services. BJA partners with Advanced Therapy Solutions Kids to provide occupational therapy at school during the school day.
- SC Educational Scholarship Trust Fund (ESTF)coreState of South Carolina educational scholarship program providing $7,634 per student per year for families earning up to 500% of Federal Poverty Level. BJA facilitates these awards for qualifying families.
- AVI FreshminorFood service provider for hot lunch program. Students in grades 1-12 can preorder hot lunch options through AVI Fresh.
- Lands' EndminorSchool uniform vendor. Lands' End is the designated provider for required school uniform items including logoed apparel.
- FACTS (Factsmgt)coreSchool information system provider. FACTS provides the family portal for grades, attendance, billing, financial aid assessment, and rapid-alert messaging.
- Bob Jones University (BJU)coreBJA is the pre-college program of Bob Jones University. Students share campus with BJU, access university facilities (library, fitness), and can take dual credit courses. BJA was consolidated under BJU in 2011.
Scale indicators7 records
Recent moves9 records
Expansion highlights5 records
Bob Jones Academy competitors and assessment
Company assessmentDirect peers
- Westminster Catawba Christian School: Private Christian K–12 school in Rock Hill, SC, serving a similar faith-based family segment with college-prep academics, athletics, and biblical worldview integration across South Carolina.
- North Hills Christian School: Private Christian school in Salisbury, NC serving PreK–12 with similar biblical-worldview curriculum, competitive athletics, and college-prep focus for families in the Carolinas.
- Covenant Christian School: Faith-based K–12 private school in the Carolinas offering college-preparatory academics integrated with biblical instruction, comparable in size and mission to BJA.
- Trinity Classical Academy: Classical Christian K–12 school providing rigorous college-prep academics with biblical integration; competes for similar faith-committed, college-bound families in the Southeast.
- Southside Christian School: Private Christian school in the Carolinas serving K–12 with college-prep focus, competitive athletics, and biblical worldview — directly comparable mission and scale to BJA.
- Anderson Christian School: Faith-based K–12 school in upstate South Carolina offering biblically integrated college-prep education; serves an overlapping Christian-family demographic with BJA.
Others
- Bob Jones University: Parent organization and on-campus higher education partner; BJA is structurally the pre-college program of BJU, sharing campus and offering dual enrollment courses through BJU.
- BJU Press: Curriculum arm of Bob Jones University and core content provider to BJA; enables curriculum-driven differentiation and is structurally aligned with BJA's academic program.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Bob Jones Academy social profiles
Digital presenceBob Jones Academy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bob Jones Academy leadership team
Management profileNumber of profiles
Profiles12 records
Bob Jones Academy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bob Jones Academy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bob Jones Academy
What does Bob Jones Academy do?
Bob Jones Academy is a private, faith-based PreK–12 day school that delivers college-preparatory academic instruction grounded in a biblical worldview. It serves students from the Child Development Center (birth through age 2) through Grade 12 across four on-campus divisions (Early Learning K3–K5, Elementary Grades 1–5, Middle School Grades 6–8, High School Grades 9–12), with co-curricular fine arts, athletics, clubs, spiritual development, and 100+ on-site dual enrollment courses offered in partnership with Bob Jones University. Families enroll via an inquiry-driven admission process with structured tuition and fees.
Is Bob Jones Academy a public or private company?
Bob Jones Academy is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Bob Jones Academy founded?
Bob Jones Academy was founded in 1927.
Where is Bob Jones Academy based?
Bob Jones Academy is headquartered in Greenville, United States, in the North America region.
How does Bob Jones Academy make money?
Three revenue lines are on record. Tuition is the primary driver. The others are fees and financial Aid Processing.
Who are Bob Jones Academy's main competitors?
Direct peers on record are Westminster Catawba Christian School, North Hills Christian School, Covenant Christian School, Trinity Classical Academy, Southside Christian School and Anderson Christian School. Others are Bob Jones University and BJU Press.
Does Bob Jones Academy have an API?
No public API is recorded for Bob Jones Academy.
What industry is Bob Jones Academy in?
Bob Jones Academy's product category is Private K-12 Christian Education. Its primary akta.pro industry code is EDACABAM, Preschool Programs within Private K–12 Schools, with a secondary code of EDACADAH, Faith-Based Early Learning Academies. Its NAICS code is 611110 and its SIC code is 8200.