Boca Pizzeria

What Boca Pizzeria does

Boca Pizzeria is a privately-held Italian restaurant company operating two dine-in locations in Marin County, California (Novato at Pacheco Plaza and Corte Madera at the Village at Corte Madera shopping center), founded in June 2011 by managing partner Shah Bahreyni and chef-partner Sam Ramadan. The company is a sister establishment to Boca Steakhouse, also in Novato. Its core offering is authentic 12-inch Neapolitan-style pizzas cooked for no more than two minutes in a 900-degree Italian wood-burning oven using apple and almond wood, with dough made from 00 Caputo flour via long fermentation, hand-stretched mozzarella, and San Marzano tomatoes. Chef-partner Sam Ramadan holds official Verace Pizza Napoletana (AVPN) pizzaiolo certification, and the restaurant meets AVPN technical standards including the required oven temperature and 11-inch pizza size protocol.

The company's revenue model spans four streams: dine-in restaurant sales (indoor and outdoor seating, wine bar, and Happy Hour Mon-Fri 3-6pm at Corte Madera), takeout and delivery via ToastTab and order.online, catering through ezCater, and private event hosting (weddings, corporate, parties) managed through Tripleseat with capacity for up to 220 guests at Corte Madera and patio buyouts at Novato. Menu pricing for pizza combinations ranges from $12.95-$14.95, with a full Italian menu including pasta, salads, seafood appetizers, and a dedicated kids menu at Novato. Both locations operate seven days per week. The Corte Madera location occupies over 5,000 square feet with 150-seat capacity and a heated patio seating up to 60 guests; Novato features front and side patio seating for 36-50 guests each.

Boca Pizzeria's go-to-market is purely direct-to-consumer via physical storefronts complemented by third-party digital platforms for ordering, reservations, and event booking. The restaurant maintains organic social media presence on Facebook, Instagram, and TikTok to drive top-of-funnel awareness. No venture capital, private equity, or corporate parent involvement is disclosed. The company operates as a small, founder-led restaurant group with approximately 10 employees and no disclosed external funding or M&A activity.

Name

Boca Pizzeria

Legal name

Boca Pizzeria

Website

https://bocapizzeria.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Boca Pizzeria is a privately-held Italian restaurant group operating two dine-in locations in Marin County, California, serving authentic AVPN-certified Neapolitan wood-fired pizzas, pasta, and full bar service to individual diners, private event bookers, and catering customers.

Ownership category

akta.pro rank

Product category

Italian Restaurant and Neapolitan Pizzeria

NAICS

Full-Service Restaurants (722511), Caterers (722320)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Brasseries, Bistros & Trattorias (THAFACAI)

akta.pro secondary industries

All-Day Dining Restaurants (THAFACAJ), Full-Service Catering (Off-Premise) (HSACAGAA)

Keywords

• Neapolitan wood-fired pizza
• Italian restaurant dining
• Restaurant catering services
• Private event venue hosting
• Pickup delivery restaurant

Headquarters

HQ city

Novato

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Dine-in Restaurant Sales: Revenue from food and beverage sales at two physical restaurant locations in Novato and Corte Madera, including indoor/outdoor dining, wine bar service, and Happy Hour programs (Mon-Fri 3-6pm at Corte Madera)
2. Takeout and Delivery: Revenue from online ordering through ToastTab and order.online platforms for pickup and delivery at both locations
3. Catering Services: Catering services for private events offered at both locations with family-style or stationed menu options
4. Private Events: Private event hosting including weddings, corporate events, and parties with venue rental at both Novato (front patio, side patio) and Corte Madera (220-guest capacity, heated patio, lounge)

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Boca Pizzeria operates two physical Italian restaurants in Marin County, California (Novato and Corte Madera), serving authentic 12-inch Neapolitan wood-fired pizzas prepared with long-fermented 00 Caputo flour dough, hand-stretched mozzarella, and San Marzano tomatoes cooked in 900-degree Italian wood-burning ovens. The restaurants also offer pasta dishes, salads, appetizers, Italian desserts, full bar service, and Happy Hour, with dine-in seating, online pickup/delivery via ToastTab and order.online, catering through ezCater, and private event venue hosting managed via Tripleseat.

Product overview

Boca Pizzeria is an Italian restaurant company operating two locations (Novato and Corte Madera, CA) featuring authentic Neapolitan wood-fired pizzas as its core product, complemented by pasta dishes, salads, seafood appetizers, and traditional Italian desserts. The restaurant's signature 12-inch pizzas are made with long fermented dough from 00 Caputo flour, hand-stretched mozzarella, and San Marzano tomatoes, cooked for two minutes in a 900-degree Italian wood burning oven. In addition to dine-in services (indoor and outdoor seating), Boca Pizzeria offers lunch and dinner menus, happy hour promotions, a dedicated kids menu, catering services, and private event hosting at both locations.

Differentiator

Problem solved

Functional benefit

Products and services

• Neapolitan Wood-Fired Pizza Authentic 12-inch Neapolitan pizzas made with long-fermented dough from 00 Caputo flour, hand-stretched mozzarella, and San Marzano tomatoes, cooked for no more than two minutes in a 900-degree Italian wood-burning oven. Ten pizza combinations priced $12.95-$14.95 with premium toppings such as the Farmers pizza ($13.95) with pancetta, potato, leeks, burrata, and egg. Available at both Novato and Corte Madera locations for dine-in, pickup, and delivery.
• Italian Pasta and Entrée Menu Italian pasta dishes and entrées including spaghetti with tomato sauce, bolognese, chicken piccata, and shrimp risotto, available as part of the dinner menu at both Novato and Corte Madera locations.
• Salads, Appetizers, and Italian Desserts Fresh salads served as sides and entrées, Italian appetizers including standout bruschetta topped with chickpea puree, eggplant, and mint mix and seafood appetizers such as baby octopuses with lime and cipollini onions ($8.50), and traditional Italian desserts offered as part of the full menu.
• Restaurant Dine-In Service Full dine-in service at both Novato and Corte Madera restaurants with indoor seating, outdoor patio seating, wine bar service, and a Happy Hour program (Corte Madera Mon-Fri 3-6pm). Corte Madera seats 150 inside with capacity for 220 guests including a heated patio (up to 60 guests) and a lounge accommodating 24 for sit-down dinner or 30 for cocktail party. Novato patio seats 36 (front) and 36-50 (side). Both locations open seven days a week.
• Catering Service Catering for private events offered through ezCater and direct contact with the restaurants, with family-style or stationed menu options for groups and events of varying sizes.
• Private Event Venue Hosting Private event hosting including weddings, corporate events, and parties with venue rental at both Novato (front patio for 36, side patio for 36-50) and Corte Madera (full restaurant capacity for 220 guests including heated patio for 60 and lounge for 24-30). Catering includes deposit, 4% admin fee, and 20% gratuity plus sales tax. Bookings managed via Tripleseat event software and dedicated private events email and phone line.
• Online Pickup and Delivery Ordering Online ordering for pickup via ToastTab and delivery via order.online, available seven days a week from both the Corte Madera and Novato locations, providing off-premises access to the full Boca Pizzeria menu.
• Boca Pizzeria Gift Cards Gift cards sold through ToastTab storefronts for both Novato and Corte Madera locations, redeemable for dine-in, pickup, and delivery orders.

Quantifiable outcome

• Pizzas cooked in 2 minutes in 900-degree oven (9 pizzas per minute capacity)
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature3 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• California Pizza Kitchen: National casual-dining pizza chain with overlapping pizza category, mall/center locations, and broader appeal — relevant competitive benchmark for Boca's casual Italian positioning.
• Boca Steak (Boca Steakhouse): Sister concept to Boca Pizzeria in Novato under the same founders; broader upscale steakhouse offering with overlapping brand, ownership, and customer base.

Direct peers

• Tony's Pizza Napoletana: San Francisco Neapolitan pizzeria known for certified authentic Neapolitan pizza and a similar craft-oven approach to Boca's AVPN-credentialed concept.
• Zero Zero: San Francisco Italian restaurant featuring Neapolitan pizzas and pasta, comparable menu mix, dine-in model, and Bay Area premium-casual positioning.
• Pizzeria Bianco: Renowned authentic Neapolitan pizzeria with multiple locations; comparable craft-pizza credentials, dine-in emphasis, and premium positioning.
• Flour + Water: San Francisco Italian restaurant group featuring handmade pasta and wood-fired pizza, with a comparable upscale-casual positioning, multi-format model, and Bay Area customer base.
• A16: Bay Area Neapolitan pizzeria and Italian restaurant with multiple locations, sharing Boca's southern-Italian menu emphasis and wood-fired pizza execution.
• Patxi's Pizza: Multi-unit Bay Area deep-dish/Neapolitan pizza chain operating in Marin-adjacent markets, sharing the dine-in + delivery pizza model and California-casual positioning.
• Pizzeria Delfina: Bay Area Neapolitan pizzeria chain with multiple locations, sharing Boca's authentic Italian pizza focus, dine-in + takeout model, and similar Bay Area affluent-suburban customer base.
• Ragazza: Marin County (San Anselmo/Bay Area) pizzeria with Neapolitan-style offerings, overlapping Marin customer base and similar neighborhood-restaurant positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/BocaPizzeria
• Instagraminstagram.com/bocapizzeria
• TikToktiktok.com/@bocapizzeria/video/7539731217650879774
• LinkedInlinkedin.com/company/boca-pizzeria

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Boca Pizzeria