Borgoluce
Borgoluce is a privately-held Italian biodynamic agricultural estate in the Conegliano Valdobbiadene DOCG zone producing Prosecco Superiore wines, craft beer, olive oil, buffalo dairy, pasta, and honey, sold directly via its farm shop, three on-site restaurants, and domestic e-commerce to wine tourists and food consumers.
- Company typePrivate
- Founded-
- HeadquartersSusegana, Italy
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Borgoluce does
Borgoluce Soc. Agricola s.s. is a privately-held Italian agricultural estate located in Collalto, Susegana (Treviso), positioned within the UNESCO World Heritage Conegliano Valdobbiadene Prosecco Superiore DOCG appellation between Venice and the Dolomites. The company operates a 1,000-hectare vertically integrated estate encompassing vineyards, olive groves (approximately 700 trees across five zones), pastures, woodlands, livestock, cultivated fields, orchards, canals, mills, and cheese-making facilities, applying biological and biodynamic farming practices under a circular-economy model in which agricultural and livestock residues feed a biogas system for renewable energy.
The product portfolio centers on Valdobbiadene Prosecco Superiore DOCG sparkling wines (including Brut and Extra Dry cuvées plus premium Rive di Collalto single-vineyard wines, organic Brut Nature 'Sui Lieviti', and a Rosé Extra Brut), complemented by still wines (Incrocio Manzoni, Cabernet, Grenache IGT, Capifosso), three craft beers brewed from estate-grown maize and ancient grains (Biancoperla Kolsch-style, Birra di Farro Dunkel-inspired, Birra Nostrana APA), extra virgin olive oil, hemp seed oil, walnuts (Noci Lara) and hazelnuts (Tonda Gentile Romana), four honey varieties from the on-estate Collalto apiary, free-range eggs from five heritage hen breeds, a full buffalo-dairy line (mozzarella, stracciatella, ricotta, yogurt variants, panna cotta, semi-hard cheese), and pasta/flour/gallette products from Senatore Cappelli durum wheat, farro dicocco, and Slow Food presidia maize (Biancoperla, Nostrano dell'Isola).
The business model is exclusively direct-to-consumer across owned channels: an on-site farm shop (spaccio aziendale), three estate restaurants (Osteria, Frasca, Vineria) plus the RodaMata bicycle-themed café in Collalto, accommodation (foresteria), wine-tourism experiences (guided visits, tastings, educational farm activities), the annual Borgoluce Fest music festival, and an e-commerce shop with domestic (Italy-only) home delivery. Pricing spans entry-level still wines (€9) to magnum-format Prosecco Superiore (€28–€34), with food products ranging from €4.20 (6 eggs) to €17.90 (0.5L extra virgin olive oil). Customer segments are consumer-persona based — wine enthusiasts and food lovers (primary) and families/educational groups (secondary) — with no wholesale or export distribution disclosed and no third-party investor or funding involvement identified in the source material.
Borgoluce firmographics
Firmographics- Name
- Borgoluce
- Legal name
- Borgoluce Soc. Agricola s.s.
- Website
- https://borgoluce.it
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Borgoluce is a privately-held Italian biodynamic agricultural estate in the Conegliano Valdobbiadene DOCG zone producing Prosecco Superiore wines, craft beer, olive oil, buffalo dairy, pasta, and honey, sold directly via its farm shop, three on-site restaurants, and domestic e-commerce to wine tourists and food consumers.
- Ownership category
- akta.pro rank
Borgoluce industry classification
Industry- Product category
- Estate Winemaking and Agricultural Production
- NAICS
- Wineries (312130), Agriculture, Forestry, Fishing and Hunting (11), Animal Production and Aquaculture (112)
- SIC
- Food And Kindred Products (2000), Agricultural Prod-Livestock & Animal Specialties (200)
- akta.pro primary industry
- Wineries & Vineyards (Tasting Rooms) (THAFALAE)
- akta.pro secondary industries
- Wine Grape Vineyard Operations (Varietal/AVA Practices, Yield & Quality Targets) (AFAGAJAJ), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Packaging & Production Breweries (Limited/No On-site Service) (THAFALAB), Luxury Farmhouses, Country Houses & Vineyard Estates (THAMAEAG), Vineyard Certification & Sustainability Programs (Organic, Biodynamic, Regenerative, GAP) (AFAGAJAL)
Keywords
Where Borgoluce is headquartered
LocationHeadquarters
- HQ city
- Susegana
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Borgoluce business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales
Revenue model
- Wine Sales: Direct sales of wines including Valdobbiadene Prosecco Superiore DOCG, sparkling wines, still wines, and bulk wines. Products are sold through on-site farm shop, online shop, and at the three on-site restaurants.
- Agricultural Food Products: Sales of farm products including olive oil, honey, nuts, hazelnuts, eggs, buffalo dairy products, meats and charcuterie, pasta from ancient grains, and corn products. All products are produced within the 1000-hectare estate.
- Hospitality and Wine Tourism: Revenue from three on-site restaurants (Osteria, Frasca, Vineria), accommodation (foresteria/guesthouse), guided visits and tastings, educational farm activities, and event hosting including the annual Borgoluce Fest music event.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard 0.75L wine bottles |
| Unit Pricing | Pay-as-you-go | Magnum 1.5L wine bottles |
| Unit Pricing | Pay-as-you-go | Olive oil products |
| Unit Pricing | Pay-as-you-go | Walnuts and hazelnuts |
| Unit Pricing | Pay-as-you-go | Eggs |
| Unit Pricing | Pay-as-you-go | Honey products |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Borgoluce product offering
Product offeringCore offering
Borgoluce is a 1,000-hectare biodynamic agricultural estate in Susegana, Treviso, that produces and sells its own Valdobbiadene Prosecco Superiore DOCG wines, craft beers, extra virgin olive oils, nuts and spreads, honey, eggs, buffalo dairy products, pasta, and stone-ground flours. The estate also operates three on-site restaurants (Osteria, Frasca, Vineria), a guesthouse, and offers guided wine tastings, vineyard tours, and educational farm activities for visitors.
Product overview
Borgoluce is an agricultural estate located in Susegana, Treviso (Valdobbiadene area), producing wines and food products through biodynamic and organic farming practices. The product portfolio centers on Valdobbiadene Prosecco Superiore DOCG sparkling wines (Brut, Extra Dry varieties and premium RIVE DI COLLALTO single-vineyard wines), complemented by a range of agricultural products including craft beers (Biancoperla, Farro, Nostrana styles), extra virgin olive oil and hemp seed oil, walnuts and hazelnuts (Lara and Tonda Gentile Romana varieties), honey from the Collalto apiary, free-range eggs, buffalo milk dairy products (mozzarella, stracciatella, ricotta, yogurt varieties), and pasta/flour products from ancient grain varieties (Senatore Cappelli wheat, farro dicocco) and heritage maize (Biancoperla, Nostrano dell'Isola - Slow Food presidia). The estate operates on circular economy principles with all production from their 1000-hectare estate. Products are sold through the estate shop in Susegana and online shop.
Differentiator
Problem solved
Functional benefit
Brands
- Borgoluce Food: Food products division producing meats, cheeses, dairy, eggs, oils, beers, nuts, honey, pasta, and flours from the estate's agricultural operations.
Products and services
- Valdobbiadene Prosecco Superiore DOCG wines
Companies that use Borgoluce
Customer profileSegments2 records
Ideal customer profiles4 records
Borgoluce technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Borgoluce partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
Borgoluce competitors and assessment
Company assessmentBroad incumbents
- Marchesi de' Frescobaldi: Large Tuscan wine dynasty operating multiple estates with hospitality and food products. Broader scale and portfolio than Borgoluce but directly comparable in estate-based wine, food, and tourism strategy.
- Zonin 1821: Italian wine group with vineyards across multiple DOC/DOCG regions including Prosecco. Comparable through Italian estate diversification and broad wine portfolio, though much larger scale.
- Marchesi Antinori: Multi-generational Italian wine group with multiple estates across Tuscany and other regions. Comparable as a premium Italian wine-and-hospitality ecosystem, though at significantly larger scale.
Direct peers
- Planeta: Sicilian integrated wine estate producing multiple wine lines plus olive oil, hospitality, and culinary experiences. Comparable as a multi-product Italian wine estate with strong DTC and tourism revenue.
- Ca' del Bosco: Franciacorta producer operating an on-site winery with tours, tastings, and a destination restaurant. Comparable in estate tourism, premium sparkling wine focus, and on-site experiential hospitality.
- Tasca d'Almerita: Historic Sicilian wine estate combining wines, olive oil, and on-site hospitality. Comparable in the integrated estate model combining premium wines, food products, and agritourism under a single brand.
- Carpenè-Malvolti: One of the founding Prosecco houses (1868) with vineyards in the Conegliano Valdobbiadene DOCG. Closest peer in terms of Italian Prosecco heritage, scale, and DOCG concentration.
- Nino Franco: Valdobbiadene Prosecco Superiore DOCG specialist with estate-based production and dining experiences. Direct overlap with Borgoluce on premium Prosecco DOCG and wine tourism model.
- Bisol 1542: Historic Prosecco Superiore di Valdobbiadene DOCG producer with vineyards in the same UNESCO Cartizze area. Comparable in terms of premium DOCG positioning, DTC wine tourism, and on-site hospitality experiences.
- Castello di Ama: Tuscan wine estate combining premium Chianti Classico, contemporary art installations, and hospitality. Comparable in estate-based wine-and-experience model with limited, premium product portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Borgoluce social profiles
Digital presenceBorgoluce financial estimates
Financial estimateRevenue estimate
Valuation estimate
Borgoluce leadership team
Management profileNumber of profiles
Borgoluce funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Borgoluce M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Borgoluce
What does Borgoluce do?
Borgoluce is a 1,000-hectare biodynamic agricultural estate in Susegana, Treviso, that produces and sells its own Valdobbiadene Prosecco Superiore DOCG wines, craft beers, extra virgin olive oils, nuts and spreads, honey, eggs, buffalo dairy products, pasta, and stone-ground flours. The estate also operates three on-site restaurants (Osteria, Frasca, Vineria), a guesthouse, and offers guided wine tastings, vineyard tours, and educational farm activities for visitors.
Is Borgoluce a public or private company?
Borgoluce is a private company. It is classified as family owned and is currently operating.
When was Borgoluce founded?
Borgoluce was founded in -1. It employs 11 to 50 people.
Where is Borgoluce based?
Borgoluce is headquartered in Susegana, Italy, in the Europe region.
How does Borgoluce make money?
Three revenue lines are on record. Wine Sales are the primary driver. The others are agricultural Food Products and hospitality and Wine Tourism.
Who are Borgoluce's main competitors?
Broad incumbents on record are Marchesi de' Frescobaldi, Zonin 1821 and Marchesi Antinori. Direct peers are Planeta, Ca' del Bosco, Tasca d'Almerita, Carpenè-Malvolti, Nino Franco, Bisol 1542 and Castello di Ama.
Does Borgoluce have an API?
No public API is recorded for Borgoluce.
What industry is Borgoluce in?
Borgoluce's product category is Estate Winemaking and Agricultural Production. Its primary akta.pro industry code is THAFALAE, Wineries & Vineyards (Tasting Rooms), with a secondary code of AFAGAJAJ, Wine Grape Vineyard Operations (Varietal/AVA Practices, Yield & Quality Targets). Its NAICS code is 312130 and its SIC code is 2000.