What Bouillon does

Bouillon SAS is a French PME (small and medium-sized enterprise) headquartered and manufacturing in Caudry, Hauts-de-France, producing technical textiles based on high-density polyethylene (PEHD). Founded in 1949 by Jacques Bouillon, the company operates two integrated competencies under one roof: plasturgy (PEHD granule extrusion into primary films) and textile production (cutting films into strips, knitting into fabric, and calendering for dimensional stability). Its portfolio spans privacy/occultation screens (Brise-Vue), shade sails, windbreakers, anti-bird netting, M1-rated fire-resistant canvases for events, climate-control canvases for agriculture, sausage-casing nets for the food industry, and tubular nets for environmental depollution applications. Products are offered across multiple occlusion levels (50%, 70%, 85%, 100%) and are certified for professional use.

The company operates a dual go-to-market: a direct-to-consumer e-commerce channel via the Brise-Vue brand (brise-vue.com, established in 2004) targeting French households for residential privacy screens, and a B2B sales motion targeting professional buyers — farmers, nurseries, fencing contractors, landscapers, garden centers, local authorities, food processors, metallurgy/cement plants, and event organizers — through quote-based pricing requiring SIRET registration. Export accounts for approximately 25% of revenue across six European countries (Belgium, Netherlands, Germany, Switzerland, Italy, Spain). The company employs 25 people, manufactures exclusively in France, and maintains a zero-waste operation by recycling all polyethylene through partner regeneration companies.

In June 2021, Arnaud Bouillon — who had led the company since 1990 and developed the technical-textiles division — sold Bouillon to Innov'axe, a strategic operating company based in Neuville-en-Ferrain (Nord). The acquisition preserved the company's Caudry operations and northern French identity while introducing new ownership direction. The current product line continues to be supported via a 2023 datasheet refresh across brise-vue, windbreaker, anti-bird, M1 fire-resistant, and climate-canvas SKUs.

Name

Bouillon

Legal name

Bouillon SAS

Website

https://bouillon-innovations.fr

Company type

Private

Founded year

1949

Operating status

Operating

Headcount range

51–100 employees

Short description

Bouillon SAS is a French PME in Caudry manufacturing technical polyethylene textiles — privacy screens, shade sails, windbreakers, fire-resistant M1 canvases, and food/environmental netting — serving agriculture, landscaping, government, food, industrial, and event customers across Europe.

Ownership category

akta.pro rank

Product category

Technical Textiles

NAICS

Textile Bag and Canvas Mills (314910), Plastics Packaging Film and Sheet (including Laminated) Manufacturing (326112)

SIC

Unsupported Plastics Film & Sheet (3081), Plastics Products, Nec (3089)

akta.pro primary industry

Coated & Laminated Industrial Fabrics (Tarpaulins/Awnings/Inflatables/Architectural Membranes) (IMAOADAI)

akta.pro secondary industry

Packaging & Wrapping Technical Textiles (FIBCs/Big Bags/Industrial Sacks/Strapping Substrates) (IMAOADAN)

Keywords

• Technical textiles
• Privacy screens
• Shade sails
• Windbreak fabrics
• Fire-retardant canvases

Headquarters

HQ city

Caudry

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Technical Textile Products: Manufacture and sale of technical textile products including occultation screens (Brise-Vue), shade sails, windbreaks, bird netting, and fire-resistant textiles. Products sold in various occlusion levels (50%, 70%, 85%, 100%) and specialized applications.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels3 records

Core offering

Bouillon manufactures polyethylene-based technical textiles by combining in-house PEHD extrusion with textile knitting and calendering. The product range includes Brise-Vue privacy screens (50%–100% occultation), windbreakers, shade sails, bird netting, M1-rated fire-resistant canvases, climate control fabrics, food industry nets, and industrial tubular nets. Products are sold through a professional B2B channel (farmers, landscapers, food processors, industrial firms, event organizers, local authorities) and a B2C consumer brand (Brise-Vue, via brise-vue.com).

Product overview

Bouillon is a French SME specializing in technical textiles manufactured through plasturgy and textile processes (extrusion and knitting). The company produces polyethylene (PEHD) based products organized under two main go-to-market approaches: the Brise-Vue brand (launched 2004) for direct-to-consumer privacy screens via brise-vue.com, and a professional product line distributed through contractors, landscapers, garden centers, municipalities, and industrial clients. The product portfolio includes: Brise-Vue privacy screens with varying occultation levels (50%-100%); Brise-Vent windbreakers; Voiles d'ombrage shade sails; anti-bird nets (FILET ANTI-OISEAUX); fire-retardant canvases with M1 classification for events; climate control canvases for agriculture/horticulture; tubular nets for environmental applications; and food industry netting for meat processing. Products are manufactured 100% in France (Caudry, Nord) using recycled PEHD with zero waste production.

Differentiator

Problem solved

Functional benefit

Brands

• Brise-Vue: E-commerce brand launched in 2004 for distribution of privacy screens and occultation products to the general public, accessible via brise-vue.com

Products and services

• Brise-Vue Privacy Screens Polyethylene-based privacy/occultation screens for fences and outdoor boundaries, offered at varying privacy levels (50%–100% occultation). Sold under the Brise-Vue consumer brand and as professional SKUs (e.g., Référence 61/70, 70/04, 37/130, 61/604).
• Brise-Vent Windbreakers Windbreaker fabric with 50% filtration/occultation, designed for professional fencing and agricultural wind protection applications.
• Voiles d'ombrage (Shade Sails) Technical shade canvases for sun protection in residential, commercial and agricultural settings, targeted at landscapers, garden centers and municipalities.
• Filets Anti-Oiseaux (Bird Netting) Polyethylene bird netting used to protect crops, buildings and outdoor areas from birds and other pests.
• Toiles Anti-Feu M1 (Fire-Resistant Canvases) M1-rated fire-resistant canvases for covering and shading at events, festivals, concerts and public gatherings, providing regulatory fire safety compliance.
• Toiles Climatiques (Climate Control Fabrics) Climate control canvases for temperature regulation in agricultural and horticultural applications, protecting delicate plants from sun and heat.
• Filets de Salaisons (Food Industry Nets) Polyethylene nets used in food industry packaging and meat processing, notably as sausage casings/nets supplied to multiple consumer brands.
• Filets Tubulaires (Tubular Nets) Tubular net products used as containers for depolluting products in environmental applications, including coastal and canal remediation projects.

Quantifiable outcome

• Zero waste production - all polyethylene is recycled through regeneration companies

Named customers7 records

Segments8 records

Ideal customer profiles8 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Low & Bonar (Xerium / APEX): UK/global producer of technical textiles and performance materials for construction, industrial, and civil engineering applications. Comparable as a broad incumbent in technical woven fabrics, though operating at significantly larger scale and broader portfolio than Bouillon.
• Sioen Industries: Belgian-headquartered producer of technical textiles, coated fabrics, and engineered membranes for industrial, agricultural, and architectural uses. Comparable in scale and product range to Bouillon's PEHD woven textiles, with similar European distribution footprint.
• Beaulieu Technical Textiles: Belgian producer of woven and nonwoven technical textiles for agriculture, construction, and industrial markets. Comparable to Bouillon on woven PE/PP product lines and European B2B distribution, with broader product range and larger scale.
• TenCate (Royal Ten Cate, now part of Toray): Dutch heritage manufacturer of technical textiles for outdoor, agro, and architectural applications. Directly comparable to Bouillon in woven-PE and woven-PP outdoor fabric technology and applications, though at much larger scale and broader portfolio.

Direct peers

• Diatex: French specialist producer of technical textiles including shade cloths, agrotextiles, and woven PE/PP screens. Closely comparable to Bouillon on shade and occultation product lines, French manufacturing footprint, and B2B sales motion to agriculture and landscaping.
• Serge Ferrari: French manufacturer of flexible composite and technical textiles for architecture, outdoor living, and bioclimatic facades. Direct comparable to Bouillon on shade sails, architectural membranes, and outdoor technical fabric applications, with overlapping customer base in landscaping and construction.
• Arrigoni S.p.A. Italian manufacturer of agrotextiles, shade nets, windbreak screens, and insect protection fabrics. Directly comparable to Bouillon on PE woven shade and windbreak products for agricultural and horticultural applications, with similar European distribution.
• Polysack Plastic Products: Turkish manufacturer of agrotextile nets and reflective/screens films for greenhouse and crop protection. Comparable to Bouillon on woven PE agricultural screens and shade nets, competing primarily on price from a low-cost manufacturing base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks1 record

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/bouillon-innovations

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bouillon