Agence pour l'Aménagement de la Vallée du Bouregreg

Name

Agence pour l'Aménagement de la Vallée du Bouregreg

Legal name

Agence pour l'Aménagement de la Vallée du Bouregreg

Website

https://bouregreg.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Urban Development and Public Infrastructure

NAICS

Commercial and Institutional Building Construction (236220), Landscape Architectural Services (54132), Administration of Environmental Quality Programs (9241), Convention and Visitors Bureaus (561591)

SIC

Land Subdividers & Developers (No Cemeteries) (6552), General Bldg Contractors - Nonresidential Bldgs (1540), Operators Of Nonresidential Buildings (6512)

akta.pro industry

PRIMARYBPAIANAD

Urban & Regional Planning (Land Use, Zoning, Master Planning)

Business & Public Services/Public Sector & Government Administration/Housing, Urban Planning & Community Development

SECONDARYBPAHAKAE

Regional & Land Use Planning

Business & Public Services/Professional Services (Legal, Accounting, Consulting)/Architecture, Design & Planning Services

SECONDARYEUAHABAH

Facility Siting, Permitting & Land-Use Regulatory Compliance (Multi-media Permitting, Zoning/Entitlements Support)

Energy, Utilities & Environment/Environmental Compliance, Monitoring & Consulting/Regulatory Compliance & Auditing (Air, Water, Waste)

Keywords

• Urban development planning
• Public infrastructure construction
• Integrated urban regeneration
• Public transport systems
• Government development agency

Headquarters

HQ city

Salé

HQ country

Morocco

HQ region

Africa

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Infrastructure, Operations, Personnel, Technology or R&D, Supply Chain

Revenue model

1. Government Budget Funding: The agency operates as a public establishment under state supervision (tutelle de l'Etat) and is financed through state and local government budgets, partnership agreements with ministerial departments, and regional councils. The 2015 charter indicates innovation in financing and institutional setup for the project.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

The agency plans, develops, and manages large-scale urban infrastructure and public-service assets in the 6,000-hectare Bouregreg Valley between Rabat and Salé, including bridges (Pont Hassan II, Pont Moulay Youssef), the Tunnel des Oudayas, the Rabat-Salé Tramway, the Bouregreg Marina, the Rocade Urbaine N°2, the Grand Théâtre de Rabat, quays, fishing port, and sports facilities. It also functions as the exclusive urban planning authority issuing building permits and land-regularization decisions across the zone under Law 16-04.

Product overview

Agence pour l'Aménagement de la Vallée du Bouregreg is a public agency managing the development of the Bouregreg Valley, a 6,000-hectare urban project spanning 15 km from the river mouth to the Sidi Mohammed Ben Abdallah dam. The agency's portfolio consists of major infrastructure projects including bridges (Pont Hassan II, Pont Moulay Youssef), tunnels (Tunnel des Oudayas), public transport (Tramway de Rabat-Salé), maritime facilities (Bouregreg Marina, Port de Pêche), roads (Rocade Urbaine N°2), cultural venues (Grand Théâtre de Rabat), public spaces (Quais de Rabat), and sports facilities (piscines, skate park). The agency also operates social programs such as the Ecole de Jardinage. These projects collectively aim to transform the Rabat-Salé agglomeration into a major Mediterranean capital.

Differentiator

Problem solved

Functional benefit

Products and services

• Pont Hassan II 1.2 km bridge connecting Rabat and Salé with pedestrian walkways, bicycle lanes, tramway platform, and 3 vehicle lanes per direction; serves inter-city commuters and tramway operations.
• Pont Moulay Youssef 200 m long, 22 m wide bridge positioned between Pont El Fida and Pont Hassan II, reducing traffic by approximately 20% on the Rabat-Salé corridor.
• Tunnel des Oudayas 1,022 m tunnel with two tubes and underground/covered sections connecting Bab Al Bahr roundabout to the Club de Surf des Oudayas.
• Tramway de Rabat-Salé 20 km tramway network with 31 stations connecting Rabat and Salé across two lines; served by STRS subsidiary with exploitation delegated to Transdev. Carries 110,000–150,000 daily passengers with 17,000 active monthly subscribers.
• Bouregreg Marina 240-berth riverine marina at the Bouregreg estuary with 2-4 m draft, positioned as a stop for Atlantic sailors; manages berth rentals via the Bouregreg Marina subsidiary.
• Rocade Urbaine N°2 8 km urban boulevard with 2x3 lanes and a 190 m viaduct over the Bouregreg river, connecting Rabat and Salé to relieve inter-city congestion.
• Grand Théâtre de Rabat 27,000 m² cultural theater designed by Zaha Hadid Architects with a 1,821-seat auditorium, 170-seat secondary theater, and 7,000-seat amphitheater, operated under the Bouregreg Cultures subsidiary.
• Quais de Rabat 1.5 km of public quays and landing stages with restaurants, cafés, secure docking for boat crossings, and event spaces.
• Port de Pêche du Bouregreg Fishing port at the Bouregreg river mouth accommodating over 100 fishing boats, with infrastructure built at 105 million MAD and superstructures (fish market, storage, processing) delivered via ONP-MCC partnership.
• Piscines de la Vallée du Bouregreg Three outdoor swimming pools in Sequence 1, including a 50x25 m Olympic pool, a 25x12.5 m semi-Olympic pool, and a children's wading pool.
• Skate Park de Salé 1,750 m² concrete skate park in Salé with sections including ditch, inclined planes, and curved forms for skateboards, rollerblades, and BMX bikes.
• Ecole de Jardinage Bouregreg Med-O-Med 8-hectare professional gardening school offering vocational training for master gardeners, focused on youth at risk of exclusion, developed in partnership with FUNCI under the Med-O-Med program.

Quantifiable outcome

• 110,000–150,000 daily tramway passengers (up to 311 million cumulative trips since 2011)
• +4 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered core, major and minor.

• Al Maabar (Abu Dhabi)coreStrategic or Co-development Partner · 1 July 2006Al Maabar of Abu Dhabi entered into a joint venture with the Bouregreg Agency in July 2006 for the development of the Bouregreg project. This was a flagship strategic investment partnership in Morocco's premier urban development project, bringing Gulf capital and international development expertise to the valley development.
• Wessal CapitalcoreStrategic or Co-development PartnerUnder the Wessal-Bouregreg project convention signed before King Mohammed VI in May 2014, Wessal Capital acquired 94 hectares (86%) of the 109-hectare project land parcel, with the remaining 15 hectares sanitized and under promise of sale. Wessal Capital is the development investment arm of the fund dedicated to the project.
• Bab Al Bahr Development CompanycoreStrategic or Co-development PartnerFollowing land sanitation of the Bab Al Bahr project area in the Rmel quarter, the agency transferred 21.3 hectares to Bab Al Bahr Development Company per the shareholders' agreement (pacte d'actionnaires), for development of residential, commercial, and hospitality uses in the estuary sequence.
• Société du Tramway de Rabat-Salé (STRS)coreStrategic or Co-development PartnerSTRS is the agency's wholly-owned subsidiary (filiale) responsible for the tramway project from development through operations. STRS validates extension programs and delegates actual tramway exploitation to Transdev. The current network serves 110,000-150,000 daily passengers on 20 km of track.
• Bouregreg MarinacoreStrategic or Co-development PartnerBouregreg Marina is the agency's subsidiary managing the 240-berth river marina at the Bouregreg estuary. Operational since March 2008, the marina covers 4.2 hectares (basin) and 4 hectares (landside). It aims to serve as a premier stop for Atlantic sailors.
• Bouregreg CulturescoreStrategic or Co-development PartnerBouregreg Cultures is the agency's subsidiary created in June 2015 by government decree to develop the Grand Théâtre de Rabat and the Musée d'Archéologie et des Sciences de la Terre. It held its first board meeting on 14 July 2015.
• Zaha Hadid ArchitectscoreTechnology or IntegrationZaha Hadid Architects (Pritzker Prize laureate) designed the Grand Théâtre de Rabat, the iconic cultural edifice in Sequence II. The building's form is inspired by the flowing Bouregreg River, with a 1,821-seat auditorium, 170-seat petit théâtre, and 7,000-seat amphitheatre.
• TransdevmajorImplementation/ SI/ Consulting PartnerTransdev operates the Rabat-Salé tramway under a public service delegation agreement from STRS. The company manages daily operations, passenger service, and fare collection for the 20-km, 31-station network carrying 150,000 passengers daily.
• Pizzarotti & Alpi De Cè (Joint Venture)majorImplementation/ SI/ Consulting PartnerItalian construction joint venture Pizzarotti & Alpi De Cè was awarded the international tender for the Tunnel des Oudayas construction. The 290m rock-excavated tunnel project was completed in 41 months at approximately 500 million MAD.
• Office National des Pêches (ONP)majorStrategic or Co-development PartnerA tripartite partnership (with the Fishing Department) resulted in a new fishing port at the Bouregreg estuary accommodating over 100 boats. ONP is responsible for superstructures including the fish market, storage, and processing facilities, financed by the Millennium Challenge Corporation (MCC).
• Fondation de la Culture Islamique (FUNCI)minorStrategic or Co-development PartnerThe Ecole de Jardinage Bouregreg Med-O-Med was developed in partnership with FUNCI under the 'Med-O-Med, Cultural Landscapes in the Mediterranean and Middle East' international cooperation program. The 8-hectare vocational training school for master gardeners graduated its first class in December 2020.
• Ministère de l'IntérieurcoreStrategic or Co-development PartnerThe Ministry of Interior is a key institutional partner in the Bouregreg development program, providing support for the second phase involving sports and cultural facilities, and participating in the inter-ministerial partnership governing mobility infrastructure.
• Région Rabat-Salé Zemmour Zaër (RSZZ)coreStrategic or Co-development PartnerThe regional council is a key institutional partner in the second phase of the project, co-investing in cultural and sports infrastructure through a partnership agreement with the agency.
• Marc Mimram ArchitecturecoreTechnology or IntegrationMarc Mimram Architecture and Engineering designed the iconic Pont Hassan II — the 1.2 km bridge with independent structural decks, integrating tramway, pedestrian walkways, and vehicle lanes. The bridge is Morocco's first high-performance concrete bridge.

Scale indicators18 records

Recent moves7 records

Expansion highlights4 records

Broad incumbents

• Dubai Holding: State-owned investment conglomerate that has driven master-planned districts such as Dubai Internet City and Madinat Jumeirah. A broad incumbent in government-backed urban place-making at mega-project scale, broader in scope than Bouregreg but structurally analogous.
• Musanada (Abu Dhabi General Services Company): Abu Dhabi government entity that delivers public infrastructure and facilities on behalf of the state. Comparable in its role as a publicly mandated, government-financed delivery vehicle for civic infrastructure, albeit across multiple sectors rather than a single valley mandate.
• Emaar Properties: Largest listed Gulf-based developer (Downtown Dubai, Dubai Marina, etc.). A broad incumbent in master-planned, mixed-use urban development on a comparable mega-project scale; differs in being a publicly traded developer rather than a state authority.

Others

• Foster + Partners: International architecture firm listed among the agency's institutional design partners. Not a competitor, but an enabling ecosystem participant shaping the valley's built form alongside Zaha Hadid Architects and Marc Mimram.

Direct peers

• Al Maabar: Abu Dhabi-based state-linked urban developer that entered a 2006 joint venture with Bouregreg to co-develop the valley project. Operates a comparable model of large-scale, government-backed mixed-use urban development in the Gulf, making it the closest functional peer.
• Wessal Capital: Moroccan real-estate investment fund specifically created to co-invest in the Bouregreg Valley, controlling 94 hectares under the Wessal-Bouregreg convention. Shares the same project, mandate, and partners, and represents the agency's principal private-sector development counterpart.
• Bab Al Bahr Development Company: Special-purpose vehicle created under the agency's shareholders' agreement to develop the 21.3-hectare Bab Al Bahr estuary project for residential, commercial, and hospitality uses. Operationally intertwined with the agency and directly comparable in mandate and project scope.
• Casa Transports: Public authority responsible for tramway and urban mobility in Casablanca. Directly comparable in function (urban transport delivery, public-service delegation to Transdev, state-backed financing) although operating in a larger and more mature agglomeration.
• Société d'Aménagement Zenata: Moroccan public urban development agency tasked with planning and delivering the Zenata eco-city near Casablanca. Closest Moroccan sister agency: same legal form, same public-sector urban-development mandate, same dependency on state tutelage.

Regional players

• Tangier Med Special Agency (TMSA): Moroccan state agency that developed and operates the Tangier Med port and free-zone complex. Comparable as a state-mandated, single-mission public development authority delivering large capital infrastructure, but focused on maritime/logistics rather than urban valley development.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCfLeuoAbF_rxGsoCpJRcBIw
• Facebookfacebook.com/Agence-du-Bouregreg-1712453875723948
• LinkedInlinkedin.com/company/agence-pour-l'am-nagement-de-la-vall-e-du-bouregreg

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agence pour l'Aménagement de la Vallée du Bouregreg