Bradford Auto Body Inc

What Bradford Auto Body Inc does

Bradford Auto Body Inc is a family-owned and operated auto body and collision repair shop founded in 1949 by George 'Brad' Bradford in Littleton, Colorado. The company operates from a single physical location at 2659 W Main St, Littleton, CO 80120, serving the Denver Metro Area with a 75-plus year track record of multi-generational customers. Its service mix spans collision repair, auto painting and refinishing, paintless dent repair (PDR), frame straightening, unibody repair, hail damage repair, and minor dent and scratch repair for both domestic and imported cars and trucks.

Technically, the shop is distinguished by a state-of-the-art laser frame measuring system that operates to 1mm accuracy (within 3-6mm factory tolerances) and a computerized paint mixing system that mixes colors according to manufacturer codes for accurate matching. It supports work with OEM parts, provides written warranties on repair and paint services, and supplies free detailed estimates (with a $150 hail-estimate fee credited to completed repairs). The company works with all insurance companies and offers direct insurance billing, eliminating customer out-of-pocket expense beyond the deductible.

Bradford Auto Body generates revenue on a one-time, quote-based transaction model paid by customers directly, through insurance claims, or via a combination of both. Its go-to-market is exclusively direct-to-consumer at the shop, supplemented by a strong word-of-mouth referral channel fueled by multi-generational loyalty and community involvement with over 50 local organizations. The customer base is primarily individual vehicle owners in the Denver Metro Area, with insurance companies functioning as a secondary payer segment rather than a direct customer. The business remains family-owned with no external investors, parent company, or acquisition activity referenced.

Name

Bradford Auto Body Inc

Legal name

Bradford Auto Body Inc.

Website

https://bradfordauto.com

Company type

Private

Founded year

1949

Operating status

Operating

Headcount range

1–10 employees

Short description

Bradford Auto Body Inc is a family-owned auto body and collision repair shop founded in 1949 in Littleton, Colorado, serving the Denver Metro Area with collision repair, painting, frame straightening, PDR, and hail damage services for individual vehicle owners and all major insurance companies.

Ownership category

akta.pro rank

Product category

Auto Body and Collision Repair Services

NAICS

Automotive Body, Paint, Interior, and Glass Repair (81112)

akta.pro primary industry

Auto Body Collision Repair (Cars & Light Trucks) (TLAKAEAA)

akta.pro secondary industries

Frame & Structural Straightening (Unibody/Chassis) (TLAKAEAE), Bumper, Panel & Plastic Repair (Composite/Trim) (TLAKAEAG), Body Shop Mechanical & Suspension Repair (Post-Collision) (TLAKAEAH)

Keywords

• Auto body repair
• Collision repair services
• Auto painting refinishing
• Paintless dent repair
• Frame straightening

Headquarters

HQ city

Littleton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Auto Body Repair Services: One-time transaction-based revenue from collision repair, auto body work, paint services, dent repair, frame straightening, and hail damage repair. Services are paid by customers directly, through insurance claims, or a combination thereof.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Bradford Auto Body Inc is a family-owned auto body and collision repair shop providing comprehensive services including collision repair, auto painting/refinishing, paintless dent repair (PDR), frame straightening with laser measuring equipment, unibody repair, hail damage repair, and minor dent/scratch repair. The shop works with all insurance companies and offers direct insurance billing, free detailed estimates, and written warranties on all work.

Product overview

Bradford Auto Body Inc is a family-owned and operated auto body repair shop providing comprehensive collision repair and paint services since 1949. The company offers a unified set of services organized around core auto body repair capabilities: collision repair, auto painting/refinishing, paintless dent repair (PDR), frame straightening, unibody repair, and hail damage repair. These services are supported by add-on offerings including free damage estimates, direct insurance billing, written warranties, and tow service arrangement. The company specializes in returning vehicles to pre-accident condition using OEM parts when possible, computerized paint mixing for precise color matching, and laser measuring equipment for frame correction to factory tolerances. All services are provided from a single location in Littleton, CO, and work with all insurance companies.

Differentiator

Problem solved

Functional benefit

Products and services

• Auto Body Repair Complete auto body repair services including collision repair, frame straightening, unibody repair, hail damage repair, and minor dent and scratch repair for individual vehicle owners. Works with all insurance companies and provides direct billing.
• Auto Painting Professional auto painting services using a computerized paint mixing system to ensure precise color matching to factory specifications. Includes masking, priming, blocking, clear coat application, nib sanding, color sanding, and polishing.
• Paintless Dent Repair (PDR) Paintless dent repair process for removing minor dents from vehicle body without involving new parts or painting. Typically used for small hail damage, door dings, and similar damage where the paint surface is intact.
• Frame Straightening Frame straightening service using state-of-the-art laser measuring equipment to ensure vehicles are corrected to meet or exceed factory specifications within 3-6mm tolerance, with measuring accuracy to 1mm.
• Collision Repair Collision repair services returning vehicles to pre-accident condition. Includes use of OEM parts when possible and written warranty for all repair and paint services.
• Unibody Repair Specialized unibody repair services for vehicles with unibody construction, ensuring structural integrity is restored to factory specifications.
• Hail Damage Repair Hail damage repair services with initial estimates charged at $150 (deducted from repairs booked and completed). Vehicle must be cleaned and dry for appointment.
• Direct Insurance Billing Direct insurance billing service working with all insurance companies. Final bill details every cost incurred. Supplemental work is submitted to insurance for approval when additional damage is found during repairs.
• Tow Service Arrangement Arrangement for vehicle towing through relationships with reputable tow companies. Tow can be arranged if necessary.

Named customers3 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators2 records

Recent moves5 records

Regional players

• ColorTek Auto Body & Paint: ColorTek is a regional auto body and paint provider with multiple locations across the western U.S. Comparable to Bradford on its core paint and refinishing services, with a similarly multi-generational customer orientation.
• Crash Champions - Caliber (DRP): Several regional Colorado-based multi-shop operators compete directly with Bradford in the Denver Metro. They share the same DRP relationships, hail-damage workflow, and collision repair core offerings, making them directly comparable peers.

Direct peers

• Service King Collision: Service King is a national collision repair chain providing auto body repair, paint, and refinishing services. It is a directly comparable competitor in the same category, competing for insurance DRP relationships and consumer body shop selection.
• Fix Auto USA: Fix Auto is a franchise network of independent collision repair shops offering the same core services as Bradford. Franchise networks like Fix Auto represent the principal structural alternative to Bradford's purely independent model.
• Crash Champions: Crash Champions is a fast-growing U.S. collision repair chain offering the same core services as Bradford (collision, paint, frame, unibody). Its expanding footprint in Colorado makes it a direct, scaled competitor for insurance and retail customers.
• Carstar Auto Body Repair Experts: Carstar is a North American franchise network of independent collision repair shops offering collision repair, paint, and frame services. Its franchise model provides independent shops with a scaled alternative to remaining fully independent like Bradford.
• Gerber Collision & Glass: Gerber is a large multi-location collision repair operator owned by Boyd Group, providing collision, paint, frame, and glass repair services. It is a direct competitor to Bradford for insurance-direct repair work in the Denver region.

Emerging players

• ABRA Auto Body & Glass: ABRA operates multi-location collision repair centers with insurance-direct billing and OEM-certified repairs. It is comparable to Bradford as a similarly positioned multi-shop operator that has scaled beyond a single location.

Broad incumbents

• Caliber Collision: Caliber is the largest U.S. collision repair chain with 1,800+ locations, offering the same core services as Bradford (collision repair, paint, frame). It serves as the dominant scaled incumbent against which independent shops like Bradford compete for insurance-direct and retail customers.
• Maaco: Maaco is a national franchise network specializing in paint and auto body services, directly overlapping Bradford's core offering. Its franchise model and brand recognition represent the kind of scale-based competitor Bradford faces in the Denver Metro market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/bradford-auto-body-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bradford Auto Body Inc