What Brahmi Oriental Wellness does

Brahmi Oriental Wellness is a privately held holistic wellness center headquartered in Parede, in the Lisbon metropolitan area of Portugal, founded in 2008 by Vera Bilé. The company operates a single physical studio offering a broad portfolio of instructor-led group classes — including Yoga, Pilates, Tai Chi, Chi Kung, B Fit (functional training), and Latin Dances — alongside one-on-one customized classes. Its therapy division delivers Ayurvedic consultations, Ayurvedic nutrition, Naturopathy, Iridology, Biofeedback, Physiotherapy, Osteopathy, Facial Acupuncture, Traditional Chinese Medicine (acupuncture), Thermography diagnosis, and Reiki, as well as therapeutic, Ayurvedic, Tuina, Thai, and shamanic massage services. The brand identity is anchored in the Ayurvedic herb Brahmi (Bacopa monnieri), positioning the center as a place for nervous system balance, mental clarity, and oriental-inspired holistic health.

The company monetizes through four primary revenue streams: recurring class subscriptions (with voucher-based 2- and 4-week unlimited access promotions), individual therapy and consultation sessions on a professional services basis, massage services (including seasonal packs such as the Summer Hydrating Pack with a 10% discount), and corporate wellness engagements delivered on-site at client locations. Its go-to-market is hybrid — direct-to-consumer at the physical studio complemented by event-driven B2B outreach, including wellness days, team-building workshops, and on-site sports-event services. In 2026 Brahmi extended into adjacent customer segments through the Sports by Brahmi sub-brand, the Fail Forward Basketball Athlete Development Program partnership, and presence at Swim GP 2026, while distributing free educational e-books and blog content as a top-of-funnel channel. There is no proprietary technology platform, no mobile app, no disclosed funding, and the company operates with a small team of approximately 9 employees from a single location.

Name

Brahmi Oriental Wellness

Legal name

Brahmi

Website

https://brahmi.pt

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Brahmi Oriental Wellness is a single-location holistic wellness studio in Parede, Lisbon, offering oriental-inspired group classes (Yoga, Pilates, Tai Chi, Chi Kung), therapeutic consultations (Ayurveda, physiotherapy, acupuncture, osteopathy), massage, and corporate and sports wellness programs.

Ownership category

akta.pro rank

Product category

Holistic Wellness Services

NAICS

Fitness and Recreational Sports Centers (713940), Diet and Weight Reducing Centers (812191)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Health Services (8000)

akta.pro primary industry

Wellness Retreat Centers (Yoga, Meditation & Mindfulness) (THAGAMAB)

akta.pro secondary industries

Ayurveda & Traditional Medicine Retreats (THAGAMAF), Wellness Retreats & Immersions (Multi-day, Digital Detox, Mind-Body Programs) (THAJAHAB)

Keywords

• Holistic wellness services
• Yoga and pilates
• Ayurvedic therapies
• Corporate wellness programs
• Therapeutic massage

Headquarters

HQ city

Parede

HQ country

Portugal

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Wellness Classes and Sessions: Revenue generated from group classes including Yoga, Pilates, Tai Chi, Chi Kung, Latin Dances, and BFit, as well as personalized one-on-one sessions. Classes are available both in-person at the Parede facility and through online formats.
2. Therapeutic Consultations and Treatments: Revenue from individual therapy and consultation services including Ayurveda, Naturopathy, Iridology, Biofeedback, Physiotherapy, Acupuncture, Osteopathy, Thermography Diagnosis, and Reiki sessions.
3. Massage Services: Revenue from therapeutic and relaxation massage services, including specialized seasonal offerings such as the Summer Hydrating Pack.
4. Corporate Wellness Services: B2B services including massage sessions for employees or clients, corporate yoga, Pilates, meditation and dance classes, workshops on self-massage and postural correction, Ayurvedic nutrition workshops, wellness days, and team building events.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Brahmi Oriental Wellness is a holistic wellness center in Parede, Cascais, Portugal, founded in 2008, offering oriental-inspired group classes (Yoga, Pilates, BFit, Tai Chi, Chi Kung, Latin Dances), customized 1:1 classes, and a wide range of therapeutic consultations and treatments (Ayurveda, Naturopathy, Iridology, Biofeedback, Physiotherapy, Acupuncture, Osteopathy, Thermography, Reiki, massage). It also delivers dedicated corporate wellness programs, event-based wellness services, and the "Sports by Brahmi" program tailored to athletes.

Product overview

Brahmi Oriental Wellness is a holistic wellness center in Parede, Lisbon, offering a comprehensive portfolio of classes, therapies, and corporate wellness services. The core offering includes group fitness classes (Yoga, Pilates, B Fit, Tai Chi, Chi Kung, Latin Dances) and customized one-on-one classes. The therapy division encompasses Ayurveda consultations, Ayurvedic nutrition, Naturopathy, Traditional Chinese Medicine with acupuncture, Osteopathy, Physiotherapy, Iridology, Biofeedback therapy, Facial Acupuncture Esthetics, Thermography diagnosis, and Reiki. The company also serves corporate clients through workplace wellness programs, events, and team building services, as well as athletes via the Sports by Brahmi program. Digital offerings include free educational e-books on wellness topics.

Differentiator

Problem solved

Functional benefit

Products and services

• Yoga Group Yoga classes delivered at the Parede wellness center as part of the regular class schedule. Designed for adults seeking flexibility, strength, balance, and stress relief through traditional yoga practice.
• Pilates Group Pilates classes delivered at the Parede wellness center for adults seeking postural correction, core strength, and controlled movement.
• BFit BFit branded group fitness class delivered at the wellness center, providing a structured workout option within the class schedule.
• Tai Chi Group Tai Chi classes taught at the Parede wellness center, focused on gentle movement, balance, and traditional oriental practice.
• Chi Kung Group Chi Kung (Qigong) classes delivered at the center as part of the oriental wellness class offering.
• Latin Dances Group Latin Dances classes taught at the center, providing movement-based, social fitness.
• Customized Classes (Aulas Personalizadas) One-on-one customized wellness classes tailored to individual client goals, delivered at the wellness center on a personalized basis.
• Ayurveda Consultation One-on-one Ayurvedic consultation delivered at the wellness center, applying traditional Indian medicine principles to client assessment and recommendations.
• Ayurvedic Nutrition Ayurvedic nutrition guidance delivered as a therapeutic service at the center, focused on dietary recommendations aligned with Ayurvedic principles.
• Iridology Consultation Iridology consultation delivered at the center, examining the iris as a complementary diagnostic practice.
• Biofeedback Biofeedback therapy session delivered at the center using biofeedback analysis software to support stress regulation and physiological balance.
• Physiotherapy One-on-one physiotherapy sessions delivered at the wellness center for musculoskeletal assessment and rehabilitation.
• Facial Acupuncture Esthetics Facial acupuncture esthetics treatment delivered at the center, combining traditional Chinese medicine acupuncture with cosmetic skincare objectives.
• Osteopathy Osteopathy sessions delivered at the wellness center, providing manual therapy for musculoskeletal complaints.
• Thermography Diagnosis Thermography diagnostic session delivered at the center using thermography digital imaging to support complementary health assessment.
• Reiki Reiki energy healing sessions delivered at the wellness center as a complementary therapeutic service.
• Traditional Chinese Medicine (incl. Acupuncture) Traditional Chinese Medicine consultations and acupuncture treatments delivered at the center by qualified practitioners.
• Massage Services Therapeutic and relaxation massage services delivered by Brahmi's massotherapy team, available as individual sessions or packaged offers.
• Corporate Wellness Services Dedicated B2B corporate wellness program offering on-site classes and wellness services (yoga, Pilates, Tai Chi, massage, BFit) tailored for company employees.
• Events Wellness Services Event-based wellness services delivered at corporate and other events, providing wellness activations for groups.
• Sports by Brahmi Dedicated sports performance and recovery program tailored to athletes and sports teams, including partnerships with sports initiatives such as Fail Forward Basketball.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Fail Forward BasketballcoreStrategic or Co-development Partner · 27 June 2026Brahmi Wellness partnered with Fail Forward Basketball to create an integrated Athlete Development Program combining basketball technical and tactical training with wellness practices including therapeutic massage, yoga, pilates, tai chi, and chi kung. The program focuses on neuromuscular recovery, mobility, flexibility, and mental performance for athletes at all levels.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Emerging players

• Zenklub: Portuguese-founded online platform for mental wellbeing, meditation, and coaching. Comparable as a wellness competitor pursuing the same holistic/mindfulness consumer, but delivered digitally rather than in a physical studio.

Direct peers

• Yoga do Castelo: Lisbon yoga studio offering in-person and online Yoga, Pilates, and meditation classes. Directly comparable as a small, locally focused mind-body studio in the same geographic market.
• Companhia do Corpo: Lisbon-based studio offering group and individual classes in Yoga, Pilates, and related body-mind practices. Directly comparable to Brahmi in target customer, geographic market, and service mix, though with a less Eastern-medicine focus.
• Souldrops Yoga: Portuguese yoga and holistic wellness brand with a community-led model and in-person classes. Comparable to Brahmi in target customer and modality focus, though with a stronger digital brand presence.

Broad incumbents

• Six Senses: Global luxury wellness resort brand with integrated programs in yoga, meditation, TCM, and holistic health. Comparable in philosophy and modality mix to Brahmi's 'oriental wellness' positioning, but at a luxury resort scale and price point.
• Longevity Health & Wellness Hotel: Portuguese wellness destination offering integrated programs combining spa, fitness, nutrition, and detox. Comparable in its multi-disciplinary wellness philosophy and target of holistic-wellness seekers, but operates as a hotel/resort rather than a day-studio.
• Holmes Place Portugal: Premium fitness and wellness chain in Portugal with multiple Lisbon-area clubs offering group classes, personal training, and spa services. A larger incumbent with overlapping group-exercise offerings but no specialization in Ayurveda, TCM, or oriental disciplines.
• SHA Wellness Clinic: Spain-based international wellness clinic combining macrobiotic nutrition, holistic therapies, and Eastern-inspired disciplines. Comparable to Brahmi in philosophy and modality mix, but at a much higher price point and a resort-format delivery model.
• GoFit: Large Portuguese low-cost fitness chain with multiple locations across Lisbon. Comparable in offering group classes including Yoga and Pilates, but a mass-market fitness operator without Brahmi's Eastern-therapy depth.

Regional players

• Athletic Club de Lisboa: Historic Lisbon sports and social club offering fitness, group classes, and wellness amenities. Comparable as a Lisbon-based multi-discipline wellness provider serving a similar middle/upper-middle class local clientele.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/brahmi-oriental-wellness

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brahmi Oriental Wellness