Brainbox Ltd

What Brainbox Ltd does

Brainbox Ltd is a Cardiff-based specialist distributor and integrator of non-invasive brain stimulation and brain imaging equipment for neuroscience research, operating globally with only ~15 employees and an unusually broad 60+ SKU portfolio spanning transcranial magnetic stimulation (TMS), transcranial electrical stimulation (tES), transcranial ultrasound stimulation (TUS), EEG, fNIRS, OPM-MEG, neuronavigation, robotics, and supporting software. The company does not manufacture most of its core technology; rather, it holds distribution rights for leading specialist manufacturers including Sonic Concepts (NeuroFUS), Rogue Research (Brainsight), neuroConn, Axilum Robotics, Gowerlabs, NIRx, Delsys, Digitimer, MAG4Health, CED, BIOPAC, and E-Prime, and adds value through multi-modal system integration, training, and ongoing technical support.

The business model is built around quotation-based capital equipment sales of manufactured-to-order, custom-configured systems; installation and training services; and contract research services, with revenue derived primarily from academic research institutions, NHS and healthcare research trusts, and early-career researchers supported through the Brainbox Initiative community programme. Distribution combines direct enterprise field sales (consultation, demonstrations, quotations) with a small number of international distributors in countries where direct presence is uneconomic, supplemented by active participation in major neuroscience conferences (SfN, OHBM, FUN, NIBS) and hands-on workshops that double as both marketing channels and demand-generation tools.

Founded in 2010 as Rogue Resolutions Ltd and rebranded to Brainbox in 2019, the company is privately held with no disclosed external funding, registered in England and Wales, and certified to both ISO 9001 (since 2014) and ISO 27001 (since 2026). Recent commercial milestones include the delivery of the 100th NeuroFUS system worldwide in partnership with Sonic Concepts and ongoing expansion into NHS clinical research accounts and higher-end imaging categories such as OPM-MEG.

Name

Brainbox Ltd

Legal name

Brainbox Ltd

Website

https://brainbox-neuro.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Brainbox Ltd is a Cardiff-based specialist distributor and integrator of non-invasive brain stimulation and brain imaging equipment, supplying TMS, tES, TUS, EEG, fNIRS, OPM-MEG, and neuronavigation systems to academic neuroscience research institutions and NHS trusts worldwide.

Ownership category

akta.pro rank

Headquarters

HQ city

Cardiff

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Neuroscience Equipment Sales: Sale of non-invasive brain stimulation and brain imaging equipment including TMS systems, tES devices, TUS systems, EEG, fNIRS, MEG, neuronavigation, robotics, and accessories. Equipment is primarily manufactured to order with custom configurations for research requirements.
2. Installation and Training Services: Onsite installation and training services provided for new equipment installations. Online and telephone support also offered for ongoing customer assistance.
3. Contract Research Services: Contract research services offered for specialized research needs.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels8 records

Core offering

Brainbox Ltd is a Cardiff-based specialist distributor and systems integrator that supplies non-invasive brain stimulation and brain imaging equipment (TMS, tES, TUS, EEG, fNIRS, MEG, neuronavigation, robotics, and accessories) to academic and clinical neuroscience research customers worldwide. The company combines products from multiple partner manufacturers with proprietary multi-modal integration expertise, quotation-based custom configuration, on-site installation, hands-on training, and contract research services.

Product overview

Brainbox Ltd provides an extensive portfolio of non-invasive brain stimulation and brain imaging equipment for academic neuroscience research. The product range centers on multiple technology categories including: TMS systems (DuoMAG series, Elevate TMS/cTMS) for transcranial magnetic stimulation; TUS systems (NeuroFUS 3D, NeuroFUS PRO, PhoCUS, k-Plan) for transcranial ultrasound stimulation; tES devices (nurostym, tVNS, neuroConn DC-Stimulator series, Neurophet tES Lab) for transcranial electrical stimulation including tDCS, tACS, and tRNS; EEG systems (Smarting series, TruScan Research EEG, NEURO PRAX, BESA Research Software) for electroencephalography; fNIRS devices (Gowerlabs LUMO, NIRx NIRSport2, Satori, NIRScout) for functional near-infrared spectroscopy; OPM-MEG (MAG4Health 4He) for magnetoencephalography; QST equipment (TCS II) for quantitative sensory testing; neurophysiology tools (CED Signal Acquisition, Digitimer EMG, Delsys Trigno, PROTXX); neuronavigation systems (Brainsight TMS/TUS Navigation) for image-guided targeting; robotics (Axilum TMS-Robot/Cobot, Kinarm End-Point/Exoskeleton Lab) for automated stimulation; control software (E-Prime 3.0); response devices (Chronos PST, PST Fibre Optic); and integrated research packages (TMS-EEG, TMS-EMG, TMS-fNIRS, EEG-fNIRS, TUS Package). The company also offers Contract Research Services. This comprehensive ecosystem enables researchers to configure integrated solutions tailored to their specific neuroscience studies, combining stimulation, imaging, navigation, and behavioral measurement technologies.

Differentiator

Problem solved

Functional benefit

Brands

• BrainBox Initiative: Annual programme of workshops, research related challenges, a conference and other opportunities for early career neuroscientists to present their research and gain valuable experiences.

Products and services

• DuoMAG MP Single pulse transcranial magnetic stimulation (TMS) system for neuroscience research applications.
• DuoMAG MP-Dual Dual-channel TMS stimulator designed for paired-pulse/twin coil stimulation experiments in neuroscience research.
• DuoMAG MP-Quad Quad-channel TMS stimulator supporting quadripulse stimulation (QPS) protocols for neuroscience research.
• DuoMAG XT Repetitive TMS (rTMS) stimulator for conducting theta burst stimulation and other rTMS protocols in research.
• Elevate TMS (cTMS) Controllable TMS (cTMS) device offering adjustable pulse width, directionality, and lower energy use with near-rectangular electric field pulses for research.
• NeuroFUS 3D Next-generation transcranial ultrasound stimulation (TUS/tFUS) system for non-invasive deep brain targeting in neuroscience research.
• NeuroFUS PRO Focused ultrasound (FUS) system for precisely targeting and modulating specific brain regions using acoustic energy without surgery.
• PhoCUS Transcranial ultrasound stimulation system for non-invasive neuromodulation research.
• k-Plan Ultrasound Planning Ultrasound planning software for transcranial ultrasound stimulation targeting and trajectory planning.
• nurostym tES Transcranial electrical stimulation (tES) device for delivering transcranial direct current stimulation (tDCS) and related protocols in research.
• tVNS R Transcutaneous vagus nerve stimulation device for non-invasive brain stimulation research.
• neuroConn DC-Stimulator PLUS Multi-channel DC stimulator for tDCS, tACS, and tRNS research with enhanced features.
• neuroConn DC-Stimulator MOBILE Portable DC stimulator for mobile tES research applications.
• neuroConn DC-Stimulator MC Multi-channel DC stimulator compatible with MRI/fMRI environments for simultaneous imaging and stimulation.
• Neurophet tES Lab Software for current flow modeling and optimization of transcranial electrical stimulation.
• neuroConn LOOP-IT Closed-loop transcranial electrical stimulation system for adaptive stimulation protocols.
• Galileo Tactile Stimulator 8-channel pneumatic evoked response tactile stimulator for activating mechanoreceptive afferents in fMRI, MEG, EEG, NIRS and PET environments.
• Smarting PRO X High-performance mobile EEG amplifier with enhanced specifications for mobile and wireless brain activity recording in research.
• Smarting PRO Mobile EEG device with integrated electrodes for high-quality data acquisition in mobile and naturalistic research settings.
• Smarting S Compact mobile EEG system for wireless brain activity recording.
• Smarting SPECTRA Mobile EEG system with advanced spectral analysis capabilities for mobile brain imaging.
• Smartfones Smartphone-compatible EEG system for mobile brain activity monitoring in research.
• TruScan Research EEG Research-grade EEG system for TMS-compatible recording with rapid artefact recovery.
• NEURO PRAX DC-EEG DC-coupled EEG amplifier for direct current recording with extended frequency range.
• NEURO PRAX MRI-EEG MRI-compatible EEG system for simultaneous neuroimaging and brain activity recording.
• BESA Research Software Advanced EEG and MEG source analysis software for neuroscience research.
• Gowerlabs LUMO fNIRS Functional near-infrared spectroscopy (fNIRS) system for measuring cortical oxygenation changes in research.
• NIRx NIRSport2 Portable fNIRS system for functional brain imaging in naturalistic environments.
• Satori fNIRS Software Software platform for fNIRS data acquisition and analysis.
• NIRScout fNIRS system for functional brain imaging with flexible configuration options.
• MAG4Health 4He OPM-MEG System Optically pumped magnetometer (OPM) magnetoencephalography system using helium-4 sensors for non-invasive brain activity recording in research.

Quantifiable outcome

• 100 NeuroFUS systems delivered worldwide through partnership with Sonic Concepts
• +1 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature7 records

Partnerships

14 partnerships are on record, tiered supporting and core.

• British Brain BeesupportingStrategic or Co-development Partner · 1 January 2018Partnership with British Brain Bee charity to advance neuroscience education in UK secondary schools. Collaboration includes raising awareness of brain sciences and scientific research careers among teenagers, with Brainbox Initiative volunteers gaining hands-on neuroscience experience.
• EMCIsupportingTechnology or Integration · 1 January 2016EMCI is a US-based medical device manufacturer that created the Galileo Tactile Stimulus System. Brainbox added this 8-channel pneumatic tactile stimulator to their product range for sale and promotion worldwide, enhancing sensorimotor research capabilities.
• Axilum RoboticssupportingTechnology or Integration · 1 January 2016Axilum Robotics manufactures robotic TMS systems including the TMS-Robot and TMS-Cobot. Brainbox distributes these products enabling automated, precise transcranial magnetic stimulation for research applications.
• Sonic ConceptscoreTechnology or IntegrationSonic Concepts develops the NeuroFUS PRO and NeuroFUS 3D focused ultrasound systems. Brainbox serves as the primary distributor, achieving a milestone of 100 NeuroFUS systems delivered worldwide together. The partnership enables researchers to access cutting-edge transcranial ultrasound stimulation technology for precise brain modulation.
• Rogue Research InccoreTechnology or IntegrationRogue Research Inc manufactures the Brainsight family of neuronavigation products including Brainsight TMS Navigation, Brainsight TMS Chair, and Brainsight TUS Navigation. Brainbox distributes these products and integrates them into comprehensive neuroscience solutions.
• neuroConn GmbHcoreTechnology or IntegrationneuroConn GmbH manufactures DC-Stimulator devices including DC-Stimulator PLUS, MOBILE, and MC variants. Brainbox distributes the complete neuroConn tES product range offering tDCS, tACS, tRNS, and other electrical stimulation modalities.
• GowerlabssupportingTechnology or IntegrationGowerlabs manufactures the LUMO fNIRS system distributed by Brainbox as part of their near-infrared spectroscopy product offerings.
• NIRxsupportingTechnology or IntegrationNIRx produces NIRSport2 fNIRS equipment distributed by Brainbox for functional near-infrared spectroscopy research applications.
• DelsyssupportingTechnology or IntegrationDelsys manufactures Trigno EMG systems including Trigno and Trigno Sensors distributed by Brainbox for electrophysiology research.
• DigitimersupportingTechnology or IntegrationDigitimer produces EMG Amplifiers distributed by Brainbox for neurophysiology signal acquisition.
• MAG4HealthsupportingTechnology or IntegrationMAG4Health manufactures the 4He OPM-MEG System for optically pumped magnetometer magnetoencephalography, distributed by Brainbox.
• CED (Cambridge Electronic Design)supportingTechnology or IntegrationCED produces Signal Acquisition equipment distributed by Brainbox for neuroscience data acquisition applications.
• BIOPACsupportingTechnology or IntegrationBIOPAC produces hardware including Chronos PST USB Response Device and Fibre Optic Response System distributed by Brainbox.
• E-PrimesupportingTechnology or IntegrationE-Prime 3.0 experimental control software distributed by Brainbox for designing and conducting psychology and neuroscience experiments.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Nexstim: Finnish company with navigated TMS systems for both research and clinical applications. Direct peer in image-guided TMS neuronavigation, overlapping with Brainbox's Brainsight-integrated TMS solutions.
• Soterix Medical: US-based developer and manufacturer of transcranial electrical stimulation (tES) systems including tDCS, tACS, and HD-tDCS. Directly comparable to Brainbox's nurostym and neuroConn DC-Stimulator tES offerings for neuroscience research.
• Magstim: UK-based manufacturer of transcranial magnetic stimulation (TMS) systems for research and clinical use. Directly comparable to Brainbox's DuoMAG and Elevate TMS product lines, serving the same neuroscience research labs globally.
• Brain Products GmbH: German manufacturer of research-grade EEG hardware and software (actiCHamp, BrainVision). Direct competitor to Brainbox's EEG portfolio, serving the same academic neuroscience research institutions globally.
• ANT Neuro: Dutch manufacturer of EEG, MEG, and TMS-EEG systems for neuroscience research. Overlaps with Brainbox's EEG (TruScan, NEURO PRAX) and BESA MEG-related offerings, supplying similar academic research customers.
• MagVenture: Danish manufacturer of TMS and rTMS equipment widely used in research and depression treatment. Competes with Brainbox's TMS portfolio (DuoMAG MP, DuoMAG XT) and targets overlapping academic and clinical research customers.
• Rogue Research: Canadian manufacturer of Brainsight neuronavigation systems — a Brainbox technology partner. Overlaps with Brainbox's precision targeting and TMS/TUS navigation offerings for neuroscience research.
• Neuroelectrics: Barcelona-based manufacturer of multichannel tES/stim systems (Starstim) and EEG (Enobio) for research and clinical applications. Directly competes with Brainbox's tES and mobile EEG portfolio.

Broad incumbents

• Neuronetics: US-based publicly traded company commercializing TMS primarily for clinical depression treatment (NeuroStar). While more clinical-focused and broader in scope, it is a relevant incumbent in the TMS space accessed by Brainbox's research customers.

Emerging players

• eemagine: Berlin-based developer of EEG systems (eego, LIVEAMP) for research and BCI applications. Competes with Brainbox's mobile and research-grade EEG lines in academic neuroscience settings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Brainbox_Neuro
• YouTubeyoutube.com/channel/UCAod4c7tYIiDY1o_F2sOCiw
• LinkedInlinkedin.com/company/brainbox-ltd

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brainbox Ltd