Braingym Lietuva

What Braingym Lietuva does

Braingym Lietuva (legal entity UAB "Golita") is a Lithuanian cognitive skills training company founded in 2016 by Ingrida Lumera Klassen, operating three physical centers in Vilnius, Kaunas, and Klaipėda. The company delivers individualized cognitive training based on the BrainRx methodology — a science-backed program developed by Dr. Ken Gibson in 1985 and grounded in the Cattell-Horn-Carroll theory of intelligence, targeting 69 skills across 7 cognitive domains (attention, working memory, long-term memory, processing speed, visual and auditory processing, logic/reasoning) through gamified exercises delivered by certified trainers in one-on-one sessions. Braingym holds the exclusive BrainRx license for Lithuania, the Baltic states, and Poland, positioning it as the first and only operator of this methodology in the region.

The service portfolio comprises the Gibson Cognitive Skills Test (€180) as an entry-point assessment, the BrainRx Personal Training Program (3-6 month subscription, minimum 3 sessions per week, quote-based pricing), the BrainGaze ADHD probability assessment (€180, 12-minute eye-tracking + AI test with 86-96% clinical accuracy, Vilnius only), an Intensive Summer Program (7 weeks, 5 sessions/week), a Gift Gibson Test voucher, and a BrainRx franchise/license offering for prospective operators. The company serves primarily individual B2C customers — parents of children with learning difficulties or developmental disorders (ADHD, autism, dyslexia), parents seeking academic enrichment, and adults/seniors targeting cognitive performance or rehabilitation (including traumatic brain injury recovery). Distribution is direct through owned centers plus a remote/hybrid training format for clients outside center cities.

The business model blends one-time assessment fees (Gibson Test, BGaze) with multi-month training subscriptions and a higher-margin licensing/royalty stream from the BrainRx franchise program. Marketing is content-led across Facebook, Instagram, YouTube, and a blog targeting Lithuanian-language parent audiences, with seasonal campaigns around the academic calendar. The company is privately held, founder-owned, with no disclosed external funding or institutional investors.

Name

Braingym Lietuva

Legal name

UAB "Golita"

Website

https://braingym.lt

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Braingym Lietuva operates three cognitive training centers in Lithuania (Vilnius, Kaunas, Klaipėda), delivering individualized BrainRx-based cognitive skills training and assessments to children and adults, and licensing the BrainRx methodology in the Baltic states and Poland.

Ownership category

akta.pro rank

Product category

Cognitive Skills Training

NAICS

Business Schools and Computer and Management Training (6114), Exam Preparation and Tutoring (611691)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Cognitive Ability & General Intelligence Testing (BPACAMAB)

akta.pro secondary industry

Training Delivery Services (Onsite/Virtual Instruction, Workshops, Coaching) (BPAEANAN)

Keywords

• Cognitive skills training
• ADHD assessment
• Brain training services
• Learning difficulty support
• Individualized cognitive therapy

Headquarters

HQ city

Vilnius

HQ country

Lithuania

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Cognitive Skills Assessment (Gibson Test): One-time assessment fee of €180 for cognitive skills evaluation. Includes test administration, results analysis, and consultation to discuss findings and training recommendations.
2. BGaze ADHD Assessment: One-time assessment fee of €180 for ADHD probability evaluation using eye-tracking technology. Only available at Vilnius center.
3. BrainRx Training Program: Individualized cognitive training sessions conducted at least 3 times per week. Training programs run for 3-6 months. Revenue generated through training session fees.
4. Intensive Summer Program: 7-week intensive summer course with 5 sessions per week. Premium pricing for accelerated summer program.
5. BrainRx License/Franchise: Licensing fees for opening BrainRx centers. Includes training, certification, and methodology rights for franchisees.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Braingym Lietuva operates cognitive skills training centers where clients first take the Gibson cognitive skills test to measure 7 cognitive domains (attention, working memory, long-term memory, processing speed, visual/auditory processing, logic) and then enroll in individualized BrainRx training programs delivered one-on-one by certified trainers. The company also offers the BrainGaze AI-powered ADHD probability assessment using eye-tracking technology, available at the Vilnius center.

Product overview

Braingym Lietuva operates a portfolio of cognitive skills training services centered on the BrainRx methodology, which is based on the Cattell-Horn-Carroll theory of intelligence. The core offering consists of the Gibson Cognitive Skills Test (an assessment tool that measures 7 core cognitive domains) paired with the BrainRx Personal Training Program (individualized training sessions using game-like exercises). The portfolio also includes BrainGaze (an AI-powered ADHD assessment using eye-tracking technology), the Intensive Summer Program (a seasonal intensive training option), Gift Gibson Test vouchers, and the BrainRx License (a franchise program). The three physical centers in Vilnius, Kaunas, and Klaipėda serve children and adults seeking to improve cognitive abilities, address learning difficulties, or enhance academic/workplace performance.

Differentiator

Problem solved

Functional benefit

Brands

• BrainRx: Cognitive skills training program based on the Cattell-Horn-Carroll theory, developed by Dr. Ken Gibson in 1985. The program includes 69 skills across 7 main cognitive areas.
• BrainGaze

Products and services

• BrainRx Personal Training Program

Quantifiable outcome

• 15-20 percentage point improvement in cognitive skills after training program
• +4 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• BraingazecoreTechnology or Integration · 1 January 2013Braingaze provides the BGaze Clinic technology - a patented eye-tracking system for ADHD probability assessment. Founded in 2013 as University of Barcelona spin-off. Has offices in Barcelona (Spain) and Surrey (UK). The technology uses cognitive vergence analysis with 86-96% clinical accuracy. Braingaze enables Braingym to offer objective ADHD assessment alongside cognitive training.
• BrainRx (Dr. Ken Gibson)coreOEM/ Whitelabel/ Licensing PartnerBrainRx is the cognitive training methodology created by Dr. Ken Gibson in 1985. Braingym holds the exclusive license for BrainRx operations in Lithuania, Baltic states, and Poland. The methodology is based on Cattell-Horn-Carroll intelligence theory and has helped 150,000+ people globally.

Scale indicators11 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• LearningRx: U.S.-based parent organization of the BrainRx cognitive training methodology that Braingym is licensed under. Operates a franchise network of in-person cognitive training centers using the same Cattell-Horn-Carroll approach — directly comparable service model, methodology, and target audience (children with learning difficulties).
• BrainHQ (Posit Science): Posit Science's BrainHQ platform delivers clinically validated cognitive training exercises with peer-reviewed efficacy claims, very similar to Braingym's emphasis on science-backed outcomes. Targets adults and older users seeking cognitive maintenance and improvement.
• Lumosity: Leading consumer app for gamified cognitive training across memory, attention, flexibility, and processing speed. Targets the same end-customer motivation (self-improvement, sharper thinking) and competes on convenience versus Braingym's in-center delivery model.
• NeuroNation: Berlin-based digital cognitive training platform offering personalized brain exercises across multiple cognitive domains. Directly comparable in targeting memory, attention, and processing speed improvement, with a stronger digital/scientific brand position in Europe.
• Brain Balance: U.S. franchise network of in-person centers delivering cognitive and behavioral training programs for children with ADHD, autism, and learning difficulties. Closely comparable delivery model (physical centers, individualized programs, child-focused) to Braingym's three-center approach.
• Elevate Brain Training: Subscription mobile app providing daily cognitive games targeting memory, focus, processing, and math. Competes in the same end-consumer cognitive-training category as Braingym, with a digital-first convenience advantage.
• Cogmed (Pearson): Cogmed Working Memory Training is a science-backed cognitive training program now owned by Pearson, sold through clinicians and coaches for children and adults with attention/working memory deficits — overlapping target use case (ADHD, learning difficulties) with Braingym's primary segment.

Others

• SuperMemo: Pioneer in spaced-repetition and cognitive training software with roots in scientific research; adjacent to Braingym's evidence-led positioning around memory, learning, and retention — useful as a methodology/category benchmark rather than a direct commercial competitor.
• BrainGaze (Braingaze S.L.): University-of-Barcelona spin-off whose patented eye-tracking ADHD technology (BGaze Clinic) is integrated into Braingym's Vilnius center. Not a competitor; rather an upstream technology partner whose product Braingym distributes and resells as part of its assessment offering.

Emerging players

• MindSpark (by Educational Initiatives): Adaptive learning and diagnostic platform targeting foundational skills gaps in children; overlaps with Braingym's positioning of identifying underlying cognitive deficits (vs. content gaps) for personalized remediation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@braingymlietuva
• Facebookfacebook.com/braingymlietuva
• Instagraminstagram.com/braingym_lietuva/?hl=en
• LinkedInlinkedin.com/company/braingym-lietuva

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Braingym Lietuva