Bramble Ski

What Bramble Ski does

Bramble Ski, operated by the Swiss-registered entity Dentdelion Sarl and headquartered in Verbier, Switzerland, is a luxury ski chalet rental and concierge company. It curates a portfolio of more than 100 handpicked chalets and apartments across seven premier Alpine resorts — Verbier and Zermatt (Switzerland), Lech and St Anton (Austria), and Courchevel, Val d'Isère and Méribel (France) — and segments the offering into three tiers: Haute Montagne (ultra-luxury mega-chalets, branded as 'superyachts in the snow'), Alpine Luxe (large stand-alone properties of 300–1,000 m² with 4–11 bedrooms) and Alpine Classic (smaller properties meeting exacting standards). Service levels span catered, bed and breakfast, self-catered and accommodation-only, supported by executive-chef-led dining, dedicated hosts, housekeeping, private ski instruction and on-mountain concierge.

The commercial model is full-service luxury rental: weekly pricing on catered properties ranges from roughly €3,490 to €84,890, with Haute Montagne units priced up to €75,000+/week, and seasonal/annual rentals running from €112,700 to €965,000; properties are quoted in CHF for Switzerland and EUR for Austria and France. Distribution combines direct sales (via a multi-country phone and enquiry sales team), an agent portal, a corporate chalet program, and PR/earned-media coverage; back-office technology consists of a guest web portal, agent/owner logins and a Google-OAuth-based authentication layer, with data confirmed to be stored in the EU. Adjacent lines include the Haute Montagne sub-brand and Bramble Real Estate, a property-finding advisory. The target clientele is high-net-worth individuals and families — concentrated in London, Monte Carlo and the Lac Leman (Geneva/Lausanne) corridor — seeking premium multi-generational ski holidays.

Name

Bramble Ski

Legal name

Dentdelion Sarl

Website

https://brambleski.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

51–100 employees

Short description

Bramble Ski is a Swiss-headquartered luxury ski chalet rental and concierge operator curating 100+ handpicked properties across seven Alpine resorts in Switzerland, Austria and France, serving high-net-worth individuals and families with full-service, catered and self-catered stays under the Bramble Ski and Haute Montagne brands.

Ownership category

akta.pro rank

Product category

Luxury Ski Chalet Rentals

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Luxury Chalets & Ski-In/Ski-Out Homes (THAMAEAD)

akta.pro secondary industries

Mountain & Ski Homes (THAMAAAG), Snow & Mountain Unique Stays (Chalets, Ski Cabins) (THAMADAL)

Keywords

• Luxury ski chalets
• Alpine vacation rentals
• Catered chalet services
• Ski resort accommodation
• Luxury holiday rentals

Headquarters

HQ city

Verbier

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Luxury Chalet Rental: Bramble Ski generates revenue through renting luxury ski chalets and apartments across premium Alpine resorts (Verbier, Zermatt, Lech, St Anton, Courchevel, Val d'Isère, Méribel). Properties are offered on various service levels including catered, bed and breakfast, self-catered, and accommodation-only basis. Pricing ranges from approximately €1,000 to €75,000+ per week depending on property size, location, and service level. Seasonal and annual rental options are also available.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Bramble Ski rents luxury ski chalets and apartments across seven premier European Alpine resorts (Verbier, Zermatt, Lech, St Anton, Courchevel, Val d'Isère, Méribel) under multiple service tiers ranging from full catered to accommodation-only. The company delivers bespoke concierge services including executive chef-prepared dining, dedicated chalet staff, private ski instruction, massage, and seasonal/annual long-term rentals, complemented by an ultra-luxury sub-brand (Haute Montagne) and a separate property finder service (Bramble Real Estate).

Product overview

Bramble Ski operates a luxury chalet rental platform across seven premier Alpine resorts in Switzerland, Austria, and France. The core offering is a curated portfolio of over 150 luxury chalets and apartments available across service tiers: Haute Montagne (ultra-luxury mega-chalets positioned as 'superyachts in the snow'), Alpine Luxe (large standalone properties 300-1,000m² with 4-11 bedrooms), and Alpine Classic (quality properties meeting exacting standards at entry level). Properties are bookable via four service options: Catered (with executive chef and dedicated staff), Self-Catered, Bed & Breakfast, and Accommodation Only. The company also offers a Guest Portal app for guests, seasonal/annual long-term rentals, and summer holiday properties. A sister brand, Haute Montagne, handles the highest-end ultra-luxury segment. Additional services include bespoke concierge, ski instruction, and a property finder/real estate service through Bramble Real Estate.

Differentiator

Problem solved

Functional benefit

Brands

• Haute Montagne: Sister company offering the ultimate luxury chalet holiday experience, featuring the finest properties and highest service levels, described as 'superyachts in the snow'

Products and services

• Bramble Ski Luxury Chalet Rental Luxury ski chalet and apartment rental service across seven premier Alpine resorts: Verbier and Zermatt (Switzerland), Lech and St Anton (Austria), and Val d'Isère, Courchevel, and Méribel (France). Properties range from catered luxury chalets to self-catered apartments, with service levels including Catered, Self-Catered, Bed & Breakfast, and Accommodation Only.
• Bramble Ski Guest Portal Web-based guest portal allowing guests to log in and access their booking information, manage preferences, and communicate with the Bramble Ski team.
• Catered Chalet Service Full-service catered offering including executive chef-prepared meals, dedicated chalet staff, daily housekeeping, and complementary private ski instruction and massage services for premium Alpine properties.
• Seasonal and Annual Chalet Rentals Long-term rental options for guests wishing to stay in Alpine properties for an entire ski season or full year, with dedicated service provisions and pricing ranging from approximately €112,700 to €965,000+.
• Summer Chalets and Villas Summer holiday property rentals across all seven Alpine resorts, offering warm-season Alpine experiences including hiking, mountain biking, and lake activities.
• Bramble Real Estate Property finder service assisting clients with the purchase of luxury Alpine real estate across Bramble Ski's resort markets.
• Haute Montagne (Sub-brand) Sister brand positioned as ultra-luxury chalet rentals, described as 'superyachts in the snow,' featuring the finest standalone mega-chalets with exceptional furnishings and decadent spa facilities, accompanied by highly trained professional staff delivering the ultimate luxury experience.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

One partnership is on record.

• Haute MontagnecoreStrategic or Co-development PartnerHaute Montagne is Bramble Ski's sister company operating the ultra-luxury tier of the portfolio. Described as 'superyachts in the snow,' Haute Montagne properties represent the highest echelon of luxury chalet experiences with the finest stand-alone mega-chalets, exceptional furnishings, and decadent spa facilities. Service is provided by highly trained professionals selected for excellence, attention to detail, and discretion.

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Alpine Escape: Luxury chalet agency offering curated properties across the French Alps. Comparable in offering high-end chalet rental with optional catering and concierge services to HNW skiers.
• Scott Dunn: UK-based luxury tour operator specializing in ski chalet holidays across the Alps. Directly comparable as both offer HNW families fully-catered luxury chalet experiences with concierge service in similar resort destinations.
• Powder Byrne: Family-focused luxury ski and summer holiday operator. Comparable in targeting affluent families with premium service throughout the Alps, overlapping resort footprint and similar multinational booking model.
• Firefly Collection: Luxury ski chalet operator in the French and Swiss Alps focusing on premium and family-friendly properties. Comparable in offering multi-tier chalet bookings with concierge in similar Alpine destinations.
• VIP Ski: UK luxury chalet operator offering fully-catered and self-catered ski holidays in the Alps. Comparable in target customer (UK HNW families), property curation approach, and full-service chalet offering with private chef and staff.
• Ski Solutions: Specialist UK luxury ski chalet operator offering handpicked properties in the Alps with catered service. Directly comparable in portfolio curation, target audience (UK HNW clientele), and service tiers across French, Swiss, and Austrian resorts.
• Consensio Chalets: Luxury catered chalet specialist operating in France, Switzerland, and Austria. Direct peer in providing premium catered chalet experiences with concierge service to HNW families in similar Alpine resorts.
• Le Ski: Catered chalet operator in France (Three Valleys, Val d'Isère, Tignes) with strong UK family clientele. Direct comparable in delivering premium chalet holidays with chalet hosts, chef service, and ski school arrangements.

Broad incumbents

• Belmond: Luxury hotel and resort group including European mountain properties. Comparable in the ultra-luxury experiential travel segment, though delivers lodging via owned hotels rather than a chalet-rental model.
• Abercrombie & Kent: Global luxury travel company offering high-end ski and adventure itineraries worldwide. Comparable in HNW customer base and bespoke luxury service, though broader portfolio and not chalet-specialist.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/brambleskifb
• LinkedInlinkedin.com/company/bramble-ski

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bramble Ski