Campus Party Brasil

What Campus Party Brasil does

Instituto Campus Party operates Campus Party Brasil, an immersive multi-day technology and innovation festival held annually in Brazil since 2008, with 18 editions completed to date. The event combines three access tiers — the paid Arena and optional on-site Camping for credentialed participants, and a free Área Open accessible to the general public — and hosts talks, workshops, hackathons, robotics competitions, drone exhibitions, and a startup pitch track. Supporting programs include Call 4 Talks (open speaker submissions), Campus Future (student social-innovation projects), Campus Startups (early and growth-stage startup exhibition and mentorship), Campus Kids (children's technology workshops), RoboCore Experience (robotics competitions), the Include Program (technology laboratories in underserved regions), Maratona de Negócios (entrepreneur mentoring), Caravanas (group travel logistics), and a Volunteer Program that grants access in exchange for shifts.

The underlying platform is a lightweight event technology stack rather than a deep technology product: a digital ticketing system with participant credentialing via QR codes, an online Painel do Participante portal for ticket, certificate, and program management, and a mobile application for in-event schedules and registration. The organization maintains a community network of more than 1,500 partner groups across Brazil — including Google Developers Groups and Women Techmakers chapters — that co-produce content and drive grassroots attendance. Distribution is direct-to-consumer via the official website, with a free Área Open providing funnel entry and Caravanas aggregating out-of-town attendees.

The revenue model combines ticket sales across multiple price tiers, corporate sponsorships marketed through a dedicated "Patrocine" page, and ancillary participant services such as certificate issuance and meal plans. As a non-profit civil association (associação civil sem fins lucrativos), Instituto Campus Party reinvests proceeds rather than distributing them to shareholders. Headquarters are located on Avenida Paulista in São Paulo, and the organization operates with approximately 62 employees.

Name

Campus Party Brasil

Legal name

INSTITUTO CAMPUS PARTY

Website

https://brasil.campus-party.org

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Campus Party Brasil is a São Paulo-based non-profit that has hosted 18 annual immersive technology and innovation festivals since 2008, serving Brazilian students, professionals, startups, and families through a multi-tier event, community network of 1,500+ groups, and social-inclusion programs.

Ownership category

akta.pro rank

Product category

Technology Events and Innovation Programs

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Rooming and Boarding Houses, Dormitories, and Workers' Camps (7213)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Virtual Community Festivals & Cultural Events (Online Celebrations) (MPAGAOAK)

akta.pro secondary industries

Group Camping & Scout Camps (THAGAOAI), Robotics, Engineering & Makers Camps (EDAMALAE), Coding, Game Design & Computer Science Camps (EDAMALAD)

Keywords

• Technology events
• Innovation festivals
• Hackathon programs
• Startup accelerators
• Community networking

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Event Ticket Sales: Revenue generated from selling tickets to the Campus Party event with multiple access tiers including Arena, Camping (single and double), and Area Open (free). Tickets are nominal, linked to the purchaser's name and CPF.
2. Sponsorships and Partnerships: Corporate sponsors support the event in exchange for brand visibility and access to the technology community. The 'Patrocine' page indicates sponsorship opportunities are available.
3. Participant Services: Additional services including certificate issuance, camping facilities, and meal plans may generate ancillary revenue.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Campus Party Brasil organizes and operates a large-scale, multi-day immersive technology and innovation festival in Brazil, combining paid Arena access (talks, workshops, hackathons) with optional on-site Camping accommodation and a free public Open Area. The event is supported by an ecosystem of 1,500+ technology communities and an accompanying suite of programs spanning startups, social innovation, robotics, AI policy, and children's tech education.

Product overview

Campus Party Brasil is an immersive technology and innovation festival organized by Instituto Campus Party. Its offering is a platform-plus-programs architecture built around three core tiers: the paid Arena (main content venue with talks, workshops, and hackathons) with optional Camping accommodation; the free Open Area (public-facing exhibition and introductory tech activities); and a suite of specialized programs including Call 4 Talks (speaker submissions), Campus Future (student social innovation), Campus Startups (startup exhibition and mentorship), RoboCore Experience (robotics competitions), Campus Kids (children's tech workshops), the Include Program (social tech education), Revista Científica (peer-reviewed journal), the AI Regulatory Forum, Campus Play (digital content platform), and Campus na Estrada (regional traveling events). Participants also access the event via a mobile app and online Participant Panel portal.

Differentiator

Problem solved

Functional benefit

Brands

• Campus Kids: An initiative of Campus Party in partnership with the Include Program, that brings children and youth closer to technology through hands-on workshops in robotics, programming, AI, 3D printing, and maker culture.
• Include
• Arena de Drones
• Campus Play

Products and services

• Campus Party Arena (Paid Event Access)
• Camping Accommodation

Quantifiable outcome

• 18 editions held in Brazil
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered core and major.

• Programa Include (Instituto Campus Party)coreStrategic or Co-development PartnerThe Campus Kids initiative is developed in partnership with the Include Program from Instituto Campus Party, bringing hands-on technology experiences to children through activities like robotics, programming, and 3D printing, inspired by Include Program laboratories across Brazil.
• PNUD (United Nations Development Programme)majorStrategic or Co-development PartnerSophia the Robot served as the Innovation Ambassador for the UN Development Programme, participating in Campus Party events and representing innovation initiatives.
• Google Developers Groups (GDG)coreStrategic or Co-development PartnerMultiple GDG chapters (João Pessoa, Recife, and others) participate as partner communities in Campus Party, organizing activities, talks, and workshops.
• Women Techmakers (Google)coreStrategic or Co-development PartnerWomen Techmakers communities (Goiânia, João Pessoa, São Paulo) partner with Campus Party to promote women in technology through events, workshops, and meetups.
• Corporate SponsorsmajorGTM or Marketing PartnerCorporate sponsors support Campus Party events in exchange for brand visibility and access to the technology community. The organization maintains a dedicated 'Patrocine' (Sponsor) page for partnership inquiries.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• SXSW (South by Southwest): Annual Austin-based convergence of technology, music, film, and education programming. Comparable in festival-style immersive format combining talks, workshops, exhibitions, and community networking; serves as the global archetype for the kind of multi-vertical festival experience Campus Party operates regionally.
• CES (Consumer Electronics Show): The largest annual global consumer electronics trade show. Comparable in scale, corporate sponsorship model, and tiered industry attendance, though more focused on product exhibitions than the community/hackathon emphasis that distinguishes Campus Party.
• TechCrunch Disrupt: Flagship global startup conference from TechCrunch, featuring Startup Battlefield, major sponsors, and tiered ticketing. Closely overlaps with Campus Party Brasil's Campus Startups program in terms of startup exhibition and investor exposure, though at significantly larger global scale.
• Web Summit: One of the world's largest annual technology conferences, founded in 2010 and held annually across Lisbon, Rio, and other locations. Comparable multi-day format with tiered ticketing, sponsorships, and community-building, though at significantly larger scale and global scope than Campus Party Brasil.
• Slush: Annual technology and startup conference held in Helsinki, Finland, with strong community and founder-led DNA. Comparable in its emphasis on hackathons, startup exhibition, and community-driven programming, though with a broader European/VC-network reach.

Direct peers

• BrazilJS: Annual Brazilian JavaScript-focused conference and community. Comparable as a Brazilian tech event with strong community sponsorship ecosystem, multi-day format, and tiered ticketing; smaller scale but direct overlap in target audience and community-led programming model.
• Campus Party Mexico: Mexican edition of the Campus Party brand. Closest comparable peer in terms of brand, format (camping-style tech festival), and program structure (Campus Startups, community network, sponsorships), differing primarily by Spanish-language market and country-specific sponsorship base.
• TDC (The Developers Conference): Brazilian annual developer-focused conference with multiple tracks on web, mobile, cloud, and emerging tech. Direct comparable in terms of Brazilian geography, technology-community focus, and tiered ticketing with workshops and multi-track programming.
• RD Summit: Brazilian annual digital marketing and technology conference, part of the Resultados Digitais ecosystem. Comparable as a large-scale Brazilian event with tiered ticketing, workshops, multiple stages, and corporate sponsorship monetization targeting a similar tech-savvy Brazilian audience.
• Campus Party (Spain): The original Campus Party event founded in Spain in 1997. Operates the same brand, format (camping-style multi-day tech festival with talks, workshops, hackathons), and ticketing model as Campus Party Brasil, with which it shares brand heritage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/CampusPartyBRA
• YouTubeyoutube.com/@CampusPartyBrasilOficial
• Facebookfacebook.com/campuspartybrasil
• LinkedInlinkedin.com/company/campuspartybrasil
• Instagraminstagram.com/campuspartybra

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Campus Party Brasil