BRASSERIE CAPORAL

What BRASSERIE CAPORAL does

Brasserie Caporal is an independent French craft brewery founded in 2017 in the Lardenne district of Toulouse, France. The company produces artisanal beer using up to 99.5% French-origin ingredients — malts, hops, glass, capsules, labels, and cartons — and holds both the Label Sud de France and Label Origine France Garantie certifications. Its core product portfolio comprises nine beer styles (Blanche de France 5.5%, Blonde de Soif 4.2%, Casque d'Or 6.5%, Même la Castagne 5.3%, Rousse de Plaisir 5.8%, Tata IPA 6.0%, Triple Cachou 8.0%, Rose 5.0%, and Officielle chez Tonton 5.5%), sold as 33cl bottle cartons (€25.50–€31.00), 75cl gift sets (€16.50–€29.50), and limited discovery mixes, alongside branded merchandise (bottle openers, T-shirts, sweatshirts) priced €3.50–€25.00.

Production runs on a 60 hectoliter brewing unit, and the company reports annual beer volume of approximately 1.1 million liters. Distribution is exclusively direct-to-consumer, combining a Shopify-powered e-commerce storefront delivering across France with an on-site Beergarden taproom at 17 rue du Général Lionel de Marmier in Toulouse that serves draft beer, hosts rotating food-truck partners Tuesday through Friday evenings, and accommodates private group reservations. The Beergarden operates Tuesday–Friday from 16h00 to 23h00; an adjacent retail boutique is open Monday–Friday 9h00–13h00 and 14h00–18h00. Marketing relies on organic social channels (Facebook, Instagram) and an email newsletter.

The go-to-market is structured around three propositions: direct-from-brewery pricing without intermediary markups, French-origin sourcing under a third-party-certified "Bière française libre" brand identity, and a tactile on-site experience at the Beergarden. The company operates as a private, founder-owned business with 13 employees, no disclosed funding rounds, no institutional investors, and no parent company or subsidiary structure. Payments are processed through Shopify with Amex, Visa, Mastercard, PayPal, Apple Pay, and Google Pay integrations; no API, SDK, or AI capabilities are disclosed.

Name

BRASSERIE CAPORAL

Legal name

Brasserie Caporal

Website

https://brasseriecaporal.fr

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Brasserie Caporal is a Toulouse-based craft brewery founded in 2017 producing artisanal beer with up to 99.5% French-origin ingredients. The company sells nine beer styles via Shopify e-commerce, on-site retail, and a Beergarden taproom, with annual volume of ~1.1 million liters.

Ownership category

akta.pro rank

Product category

Craft Beer Brewing

NAICS

Beverage Manufacturing (3121), Drinking Places (Alcoholic Beverages) (7224)

SIC

Beverages (2080), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)

akta.pro secondary industry

Packaging & Production Breweries (Limited/No On-site Service) (THAFALAB)

Keywords

• Craft beer brewing
• Artisanal French beer
• Brewery taproom operations
• Direct-to-consumer beer sales
• Branded beer merchandise

Headquarters

HQ city

Toulouse

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Others

Revenue model

1. Direct Beer Sales (E-commerce): Online sales of bottled beers and beer gift sets through Shopify e-commerce platform, with delivery across France. Prices range from €25.50 to €31.00 for individual bottles and €16.50-29.50 for gift sets.
2. On-site Beergarden/Taproom Sales: On-tap beer sales at the Beergarden taproom in Toulouse. Includes charcuterie boards, beer pitchers, and group reservations. Open Tuesday-Friday 16h00-23h00. Food trucks provide food Tuesday-Friday evenings.
3. Merchandise Sales: Sale of branded merchandise including bottle openers (€3.50), t-shirts (€15.00), and sweatshirts (€25.00) through the online shop.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Brasserie Caporal is an artisanal French craft brewery established in 2017 in Toulouse that produces a portfolio of nine craft beers using up to 99.5% French-origin ingredients and sells them directly to consumers. Revenue is generated through a Shopify e-commerce store shipping bottled beers, gift sets, and branded merchandise across France, and through an on-site Beergarden taproom offering draft beer, charcuterie boards, and group reservations.

Product overview

Brasserie Caporal is an artisanal French brewery established in 2017 in Toulouse, producing a portfolio of craft beers under the Origine France Garantie label. The core offering consists of 9 beer varieties (Blanche de France, Blonde de Soif, Casque d'Or, Même la Castagne, Rousse de Plaisir, Tata IPA, Triple Cachou, Rose, and Officielle chez Tonton) available in bottles and kegs, along with discovery mixed packs and gift sets. The portfolio also includes branded merchandise (bottle openers, T-shirts, sweatshirts). The company operates an on-site Beergarden taproom for on-premise consumption and an e-commerce store for direct-to-consumer sales.

Differentiator

Problem solved

Functional benefit

Products and services

• Bière Blanche de France

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Partnerships

One partnership is on record.

• Food Trucks (Local Partners)minorGTM or Marketing PartnerLocal food truck vendors partner with the Beergarden Tuesday through Friday evenings to provide food service alongside the brewery's draft beer offerings. The food trucks complement the taproom experience without formal contractual terms.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Kronenbourg (Carlsberg Group): Dominant French mainstream brewer with national wholesale distribution. Relevant incumbent context for the French beer market but not a craft-positioning competitor.
• Castel Group: Major French beverage group with broad beer and wine portfolio across national retail channels. Provides incumbent/industry-benchmark context for French alcoholic beverage distribution and scale.
• BrewDog France: Large international craft brand with multiple French bars and broad bottle distribution. Comparable craft category and taproom model but operates at significantly larger scale with multi-market reach.

Direct peers

• Ninkasi: French craft brewery founded in Lyon with multiple taprooms/restaurants and DTC bottle sales. Highly comparable business model — on-premise taproom plus e-commerce — making it the closest direct peer to Brasserie Caporal's Toulouse operation.
• Gallia Brewing Company: Independent French craft brewery based in the Paris region producing a diverse core range and selling directly via taproom and online channels. Comparable in size, style diversity, and DTC orientation.
• Brasserie Castelain: Northern French craft brewery (Ch'ti brand) with a broad bottled range and on-site taproom. Comparable craft positioning, French-origin identity, and mix of DTC plus select distribution.
• FrogBeer (The Frog & Rosbif): French brewpubs chain operating multiple brewpub locations with on-site brewed craft beer. Comparable on the brewpub/taproom operating model, though at larger chain scale.
• Brasserie La Débauche: Angoulême-based French craft brewery with a portfolio of varied styles sold through own channels and selected on-premise venues. Similar mid-sized craft positioning and product diversity to Brasserie Caporal.
• Brasserie BAPBAP: Paris craft brewery operating its own taproom/brewpub alongside bottled distribution. Comparable as a French craft producer with an integrated on-site experience and DTC bottle sales.
• Brasserie Coreff: Independent Breton craft brewery with regional identity, broad bottle range, and own taproom. Comparable in being an independent French craft producer with terroir-rooted branding.

Market position

Strengths5 records

Weaknesses3 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/BrasserieCaporal
• Instagraminstagram.com/brasseriecaporal
• LinkedInlinkedin.com/company/brasserie-caporal

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BRASSERIE CAPORAL