Brf-Brasil Foods
MBRF (formerly BRF-Brasil Foods) is a publicly listed Brazilian multi-protein food company that produces branded poultry, pork, beef, and processed foods under brands including Sadia, Perdigão, Qualy, and Banvit, distributing to 425,000+ customers across 117 countries with 8 million tons of annual production.
- Company typePublic
- Founded2009
- HeadquartersNot specified, Brazil
- Headcount101–250
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Brf-Brasil Foods does
MBRF (formerly BRF-Brasil Foods) is a publicly listed Brazilian multi-protein food company, incorporated in 2009 through the merger of Sadia and Perdigão and headquartered in Porto Alegre, Rio Grande do Sul. Following its May 2026 corporate rebrand from BRF to MBRF, the group is positioned as a global multiprotein food platform, reporting annual revenue of R$160 billion, 8 million tons of annual production, and operations across 117 countries serving more than 425,000 customers. The company maintains several iconic consumer brands — Sadia, Perdigão (including Montana and Nabrasa), Qualy, Claybom, Deline, Banvit, Paty, and Quickfood — alongside a pet food division (MBRF Pet, with the GranPlus line), a B2B ingredients platform (MBRF Ingredients), an integrated agricultural-producer platform (MBRF Integrados, also called Pecuaristas), a direct-to-consumer e-commerce portal (Central MBRF), a physical retail concept (Açougue+), and an innovation hub (HUB MBRF) for technology and startup partnerships.
The underlying operating model is a 100% vertically integrated, farm-to-table chain that combines poultry, pork, beef, and processed foods under one platform, with traceability and producer-reward programs anchoring the upstream supply base. Distribution is multi-channel by design: dedicated enterprise portals for export clients and customs agents, the MBRF Integrados portal for cattle ranchers, MBRF Ingredients and MBRF Pet serving industrial and animal nutrition buyers respectively, Central MBRF for direct consumer orders, and Açougue+ storefronts for retail meat purchases, all referenced from the corporate website.
MBRF's revenue mechanics are predominantly B2B and B2C product sales of branded processed food, ingredients, and pet food at negotiated, quote-based pricing that varies by volume, contract, and customer segment. Reported Q1 2026 profit of R$111 million and a public target of more than 50% volume growth during the 2026 FIFA World Cup underscore continued commercial offensive. The source-supplied firmographics headcount of 235 employees is materially inconsistent with disclosed revenue and production scale and should be treated as a data-quality artifact rather than a representation of actual workforce.
Brf-Brasil Foods firmographics
Firmographics- Name
- Brf-Brasil Foods
- Legal name
- BRF S.A.
- Website
- https://brf-br.com
- Company type
- Public
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- MBRF (formerly BRF-Brasil Foods) is a publicly listed Brazilian multi-protein food company that produces branded poultry, pork, beef, and processed foods under brands including Sadia, Perdigão, Qualy, and Banvit, distributing to 425,000+ customers across 117 countries with 8 million tons of annual production.
- Ownership category
- akta.pro rank
Brf-Brasil Foods industry classification
Industry- Product category
- Processed Foods Manufacturing
- NAICS
- Meat Processed from Carcasses (311612), Frozen Specialty Food Manufacturing (311412), Dog and Cat Food Manufacturing (311111), Animal Food Manufacturing (31111), Snack Food Manufacturing (31191)
- SIC
- Meat Packing Plants (2011), Sausages & Other Prepared Meat Products (2013), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Food And Kindred Products (2000)
- akta.pro primary industry
- Frozen Meat & Poultry Meals & Value-Added Proteins (CRADADAH)
- akta.pro secondary industries
- Frozen prepared meals & entrées manufacturing (AFAKAHAA), Probiotic/Direct-Fed Microbial (DFM) Premixes (AFADAGAG), Functional Snacks & Bars Manufacturing (High-Protein, High-Fiber, Probiotic Snacks) (AFAKAJAG)
Keywords
Where Brf-Brasil Foods is headquartered
LocationHeadquarters
- HQ city
- Not specified
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Brf-Brasil Foods business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Food Products Sales: Sale of processed food products including poultry, pork, beef, and ready-to-eat meals through global distribution network spanning 117 countries.
- Pet Food: Premium pet food products under brands including GranPlus and pet care solutions.
Go-to-market motion1 record
Distribution channels7 records
Marketing channels3 records
Brf-Brasil Foods product offering
Product offeringCore offering
MBRF (formerly BRF-Brasil Foods) is a global multi-protein food company that manufactures, distributes, and sells processed food products including poultry, pork, beef, ready-to-eat meals, dairy/vegetable fats, and pet food. Operating across 117 countries with an 8 million-ton annual production capacity, the company sells via iconic consumer brands (Sadia, Perdigão with Montana/Nabrasa sub-brands, Qualy, Claybom, Deline, Banvit, Paty, Quickfood) and through B2B ingredient, foodservice, pet food, and integrated-producer platforms (MBRF Ingredients, MBRF Pet, MBRF Integrados).
Product overview
MBRF operates as a diversified multi-protein food company with a portfolio of consumer-facing brands and B2B platforms. The core consumer brands include Sadia, Perdixão (with sub-brands Montana and Nabrasa), Qualy, Claybom, Deline, Banvit, Paty, and Quickfood. Supporting platforms include MBRF Ingredients (B2B ingredients marketplace), MBRF Pet (pet food division with GranPlus products), MBRF Integrados (agricultural supply chain platform), Central MBRF (direct-to-consumer e-commerce), and HUB MBRF (innovation hub). The company serves 425,000+ customers across 117 countries with an 8 million ton annual production capacity.
Differentiator
Problem solved
Functional benefit
Brands
- Sadia: Leading brand in processed foods and meat products, one of the most iconic food brands in Brazil.
- Perdigao
- Qualy
- Banvit
- Claybom
- Deline
- MBRF Ingredients
- MBRF Pet
- Central MBRF
Products and services
- Sadia Leading consumer food brand offering processed meats, frozen products, and prepared meals to retail consumers in Brazil and international markets under MBRF's portfolio.
- Perdigão Major Brazilian consumer food brand offering processed meats, frozen foods, and dairy products, including sub-brands Perdigão Montana and Perdigão Na Brasa for retail and foodservice consumers.
- Qualy Consumer food brand specializing in margarine, butter, and vegetable fat products for Brazilian and international retail markets.
- Claybom Consumer food brand offering processed meat products and frozen foods under MBRF's portfolio.
- Deline Consumer food brand focused on dairy and processed food products distributed under the MBRF portfolio.
- Banvit Turkish food brand acquired by MBRF, specializing in poultry and processed meat products for Middle East and European markets.
- MBRF Ingredients B2B ingredients platform connecting MBRF's industrial production capabilities to industrial and food service customers requiring raw and processed food materials.
- MBRF Pet Pet food division offering premium and super premium pet food products, including the GranPlus line (GranPlus Performance launched in May 2026 at the 45th Brazilian ANCLIVEPA Congress), distributed through animal health and pet care channels.
- MBRF Integrados Integrated agricultural management platform connecting cattle ranchers and integrated poultry and pork producers in MBRF's supply chain through traceability and reward programs.
- Central MBRF Direct-to-consumer e-commerce and retail platform enabling consumer purchases of MBRF products including Sadia, Perdigão, Qualy, and other portfolio brands.
- Açougue+ Physical retail concept storefront for MBRF meat and food products targeting SMB and individual consumers in regional markets.
- Paty Consumer food brand in the MBRF portfolio offering frozen and processed food products.
- Quickfood Consumer food brand in the MBRF portfolio specializing in quick and frozen food products.
- GranPlus Performance (Super Premium pet food) Super Premium line of pet food launched under MBRF Pet in 2026, targeting animal health and pet care distributors, retailers, and consumers.
Quantifiable outcome
- R$ 111 million profit in Q1 2026
Companies that use Brf-Brasil Foods
Customer profileSegments4 records
Ideal customer profiles6 records
Brf-Brasil Foods technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Brf-Brasil Foods partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered support, core and minor.
- Despachante (Customs Agents)supportDespachante portal for customs agent partners to manage export documentation and logistics.
- MBRF Integrados (Integrated Producers)coreStrategic platform connecting integrated agricultural producers in the supply chain for poultry and pork production.
- Instituto MBRFminorMBRF Institute focused on social responsibility, community development, and sustainability programs.
- HUB MBRFsupportInnovation hub for technology partnerships and startup collaborations.
- MBRF PetcorePet food distribution channel serving animal health market with premium products including GranPlus Performance.
- MBRF IngredientssupportIngredient solutions partner for industrial customers and food service sector.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Brf-Brasil Foods competitors and assessment
Company assessmentDirect peers
- Charoen Pokphand Foods (CPF): CPF is a Thailand-based global multi-protein producer with strong poultry, pork, and prepared foods operations across Asia and emerging markets. It is a direct peer to MBRF in emerging-market protein expansion, integrated supply chains, and value-added processed foods.
- Pilgrim's Pride: Pilgrim's Pride is a major global poultry processor with operations in the US, Europe, and Mexico under JBS ownership. It is a direct competitor to MBRF in poultry processing, frozen prepared chicken, and export markets.
- Maple Leaf Foods: Maple Leaf Foods is a Canadian protein and prepared foods company with operations in poultry, pork, and plant-based foods. It is a direct peer to MBRF in value-added protein processing, branded retail meats, and sustainability-led positioning.
- JBS S.A. JBS is the world's largest meat processor, active in poultry, pork, and beef across global markets. It directly competes with MBRF in Brazilian poultry/pork and internationally in processed and branded meats, making it the closest peer on scale, geography, and product mix.
- Smithfield Foods: Smithfield Foods is a leading US pork and packaged meats producer (owned by WH Group). It overlaps with MBRF in pork processing, branded packaged meats, and global protein distribution channels.
- Marfrig Global Foods: Marfrig is a Brazilian beef-led protein giant that recently combined with BRF to form MBRF. It is a direct peer in beef processing, frozen prepared foods, and global protein distribution, and remains a key reference for MBRF's commodity exposure and brand portfolio.
- WH Group: WH Group is the Chinese-American parent of Smithfield Foods and the world's largest pork processor. It is a direct peer to MBRF in global pork production, branded packaged meats, and cross-border protein distribution.
Broad incumbents
- Tyson Foods: Tyson Foods is one of the largest US protein producers, competing in poultry, pork, beef, and prepared foods. It is a broad incumbent comparable to MBRF on multi-protein scale, branded retail presence (Jimmy Dean, Hillshire Farms), and foodservice distribution.
- Hormel Foods: Hormel Foods is a diversified US protein and packaged foods company with branded products like Spam, Skippy, and Jennie-O. It is a broad incumbent comparable to MBRF on multi-protein branded retail, foodservice, and integrated production.
- Nestlé S.A. Nestlé is the world's largest packaged food company with a broad portfolio including frozen prepared foods, dairy, and pet food (Purina). It is a broad incumbent comparable to MBRF on global multi-category food scale, B2B ingredients, and pet food adjacency.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Brf-Brasil Foods social profiles
Digital presenceBrf-Brasil Foods financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brf-Brasil Foods leadership team
Management profileNumber of profiles
Brf-Brasil Foods subsidiaries and ownership
Company hierarchySubsidiaries6 records
Brf-Brasil Foods funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brf-Brasil Foods M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brf-Brasil Foods
What does Brf-Brasil Foods do?
MBRF (formerly BRF-Brasil Foods) is a global multi-protein food company that manufactures, distributes, and sells processed food products including poultry, pork, beef, ready-to-eat meals, dairy/vegetable fats, and pet food. Operating across 117 countries with an 8 million-ton annual production capacity, the company sells via iconic consumer brands (Sadia, Perdigão with Montana/Nabrasa sub-brands, Qualy, Claybom, Deline, Banvit, Paty, Quickfood) and through B2B ingredient, foodservice, pet food, and integrated-producer platforms (MBRF Ingredients, MBRF Pet, MBRF Integrados).
Is Brf-Brasil Foods a public or private company?
Brf-Brasil Foods is a public company. It is classified as public and is currently operating.
When was Brf-Brasil Foods founded?
Brf-Brasil Foods was founded in 2009. It employs 101 to 250 people.
Where is Brf-Brasil Foods based?
Brf-Brasil Foods is headquartered in Not specified, Brazil, in the Latin America region.
How does Brf-Brasil Foods make money?
Two revenue lines are on record. Food Products Sales are the primary driver. The others are pet Food.
Who are Brf-Brasil Foods's main competitors?
Direct peers on record are Charoen Pokphand Foods (CPF), Pilgrim's Pride, Maple Leaf Foods, JBS S.A., Smithfield Foods, Marfrig Global Foods and WH Group. Broad incumbents are Tyson Foods, Hormel Foods and Nestlé S.A..
Does Brf-Brasil Foods have an API?
No public API is recorded for Brf-Brasil Foods.
What industry is Brf-Brasil Foods in?
Brf-Brasil Foods's product category is Processed Foods Manufacturing. Its primary akta.pro industry code is CRADADAH, Frozen Meat & Poultry Meals & Value-Added Proteins, with a secondary code of AFAKAHAA, Frozen prepared meals & entrées manufacturing. Its NAICS code is 311612 and its SIC code is 2011.