Erlebnis Bremerhaven GmbH

What Erlebnis Bremerhaven GmbH does

Erlebnis Bremerhaven GmbH is the official destination marketing organization (DMO) for the City of Bremerhaven in northern Germany, operating the municipal tourism portal bremerhaven.de and the consumer-facing domain bremerhaven-erleben.de. Founded in 2013 and headquartered in Bremerhaven, Bremen, the GmbH (German private limited liability company) employs approximately 26 people and functions as the city's recognized tourism marketing entity rather than a commercial travel platform. Its portfolio aggregates the city's principal visitor attractions — Klimahaus Bremerhaven, Deutsches Auswandererhaus, Zoo am Meer mit Nordsee-Aquarium, Deutsches Schifffahrtsmuseum, Historisches Museum Bremerhaven, and the Schaufenster Fischereihafen — alongside tour, cycling, hiking, accommodation, shopping, dining, and event offerings centered on the Havenwelten district.

The platform is built on a content-rich tourism website stack with integrations to tportal.tomas.travel for search results and WebOffice_Stadtplan for mapping, plus a KI-Bürgerservice-Chatbot delivered via third-party vendor neuraflow GmbH for citizen and visitor inquiries. Distribution is primarily through the owned website, with supporting channels including a Blog & Podcast, Facebook, and Instagram (@bremerhaventourism), and a forward event calendar anchored by Maritime Tage 2026 and SAIL 2030. End customers are tourists and visitors to Bremerhaven across multiple use cases — museums, family activities, maritime tourism, culinary experiences, outdoor activities, and cultural events — served horizontally rather than via enterprise accounts.

Revenue mechanics are not publicly disclosed; pricing models and booking commission terms are not available in the input. As a public-sector-adjacent DMO GmbH, the entity most plausibly operates on municipal appropriations, partner contributions from local attractions and accommodations, and limited booking or advertising revenue, but no funding rounds, ownership structure, investor base, or financial statements are documented in the provided material.

Name

Erlebnis Bremerhaven GmbH

Legal name

Erlebnis Bremerhaven GmbH

Website

https://bremerhaven-tourism.de

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Erlebnis Bremerhaven GmbH is the official destination marketing organization for the City of Bremerhaven, Germany, operating the bremerhaven.de tourism portal and consumer site bremerhaven-erleben.de to aggregate museums, tours, events, and accommodations for visitors to the city.

Ownership category

akta.pro rank

Product category

Tourism Marketing & Destination Services

NAICS

Tour Operators (561520), Historical Sites (71212), Scenic and Sightseeing Transportation (487)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Cultural, Heritage & Arts Travel Agencies (THAKAFAK)

akta.pro secondary industry

Multi-Activity & Expedition Packages (Guided Adventure Trips) (THAJABAL)

Keywords

• Destination marketing services
• Visitor information services
• Maritime tourism promotion
• Cultural tourism attractions
• Travel booking services

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Distribution channels1 record

Marketing channels4 records

Core offering

Erlebnis Bremerhaven GmbH operates the official tourism portal bremerhaven.de for the city of Bremerhaven, Germany. The company markets and promotes a portfolio of maritime museums, cultural attractions, tours, events, accommodations, and visitor services. Its core offerings include travel packages, tour bookings, event information, and visitor guidance for Bremerhaven's tourism ecosystem, with a particular emphasis on maritime heritage and museum experiences.

Product overview

Erlebnis Bremerhaven GmbH operates a unified tourism platform centered around the Havenwelten district, offering a diverse portfolio of attractions and experiences. The core products include major museums (Klimahaus Bremerhaven, Deutsches Auswandererhaus, Zoo am Meer, Deutsches Schifffahrtsmuseum, Historisches Museum Bremerhaven) and the Schaufenster Fischereihafen area. These are complemented by experiential offerings including Fischerlebnisse, Touren & Ausflüge, and Rad- & Wandertouren. The company also maintains a Blog & Podcast platform for digital engagement. The Havenwelten area serves as the central hub connecting these diverse attractions, culture, and shopping experiences.

Differentiator

Problem solved

Functional benefit

Products and services

• Klimahaus Bremerhaven Climate experience museum along the 8th longitude featuring recreated tropical, desert, Antarctic, and Alpine climate zones; visitors experience multiple global climates in a single visit.
• Deutsches Auswandererhaus Bremerhaven Emigration museum documenting the stories of people who emigrated from Germany through Bremerhaven, featuring immersive historical recreations of emigration experiences.
• Zoo am Meer mit Nordsee-Aquarium Zoo with 1,100 animals across 120 species, featuring polar bears, penguins, seals, and a Nordsee-Aquarium with floor-to-ceiling viewing windows.
• Deutsches Schifffahrtsmuseum (DSM) German Maritime Museum showcasing shipping and maritime history, including a museum harbor with historic vessels.
• Historisches Museum Bremerhaven Award-winning historical museum on 3,300 square meters covering the history, art, and culture of Bremerhaven and the Elbe-Weser triangle region.
• Schaufenster Fischereihafen Historic fishery harbor area combining maritime tradition, culinary experiences, and modern shopping in the former Packhalle IV building.
• Havenwelten Central tourism district of Bremerhaven featuring a mix of experiences, culture, and shopping attractions serving as the heart of the city's tourism offering.
• Touren & Ausflüge Tours and excursions including harbor bus, light tours, boat trips, and sailing experiences around Bremerhaven.
• Rad- & Wandertouren Bike and hiking tours around Bremerhaven, including sustainable outdoor activities.
• Reiseangebote Travel packages and booking services for Bremerhaven attractions and experiences.
• Fischerlebnisse in Bremerhaven Fishing experiences and culinary offerings centered on the fishery harbor, including cooking studios and fresh seafood.
• Blog & Podcast Digital content platform featuring blog posts and podcast episodes about Bremerhaven attractions and events.
• Maritime Tage 2026 Annual maritime festival and signature tourism event in Bremerhaven.
• SAIL 2030

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Tourismus-Agentur Schleswig-Holstein (TA.SH): The state-level DMO for Schleswig-Holstein, directly adjacent to Bremerhaven and overlapping in coastal/North Sea tourism positioning. Comparable in mandate (promoting coastal attractions, maritime experiences, outdoor activities) and digital channel structure.
• Sylt Tourismus: The official DMO for Sylt, Germany's most prominent North Sea island destination. Comparable in coastal/North Sea positioning, weather/seasonality exposure, and DMO mandate, though with a much stronger leisure brand.
• Lübeck und Travemünde Tourismus: The official DMO for Lübeck and Travemünde, another Hanseatic/North German coastal city with UNESCO heritage sites. Comparable in scale, maritime heritage positioning, and city-affiliated structure.
• Hamburg Tourismus GmbH: The official DMO for Hamburg, a neighboring major port city. Directly comparable in maritime tourism positioning, harbor/museum portfolio, and municipal-affiliated GmbH structure, but at significantly larger scale.
• VisitBerlin: Berlin's official tourism marketing organization, comparable as a city-level DMO promoting museums, cultural attractions, tours, and events via an owned digital portal. A larger-scale reference point for DMO business model and digital strategy.
• Düsseldorf Tourismus GmbH: The official DMO for Düsseldorf, comparable as a city-affiliated GmbH promoting cultural attractions, events, accommodations, and tours through an owned digital portal. Similar mid-to-large DMO structure.
• Bremen Tourismus (BTZ): Bremen's official destination marketing organization, directly comparable to Erlebnis Bremerhaven in mandate (city DMO), ownership structure (city-affiliated GmbH), and product mix (museums, harbor tours, city experiences). The two cities are co-located in the Bremen state.
• München Tourismus: The official DMO for Munich, comparable as a municipal tourism marketing organization combining museums, cultural attractions, accommodations, and events on an owned city-branded portal. Much larger in scale.

Broad incumbents

• GetYourGuide: A global tours and attractions booking platform. Comparable in product category (museums, boat tours, city experiences), but operates at global scale and increasingly captures the booking layer that DMOs traditionally facilitated. Represents both a partner channel and a competitive threat.
• Deutsche Zentrale für Tourismus (DZT): Germany's national tourism board, operating at federal scale. Comparable in DMO mandate (promoting German tourism destinations), but covers the entire country rather than a single city, and serves as a top-of-funnel channel that can either amplify or sideline smaller DMOs like Erlebnis Bremerhaven.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/bremerhaven.de
• Instagraminstagram.com/bremerhaventourism
• LinkedInlinkedin.com/company/erlebnisbremerhaven

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Erlebnis Bremerhaven GmbH