BRETAGNE VIANDE BIO

What BRETAGNE VIANDE BIO does

Bretagne Viande Bio (BVB) is a member-owned French agricultural cooperative, headquartered in Le Faouët (Morbihan, Brittany) and recognized since 2005 as France's first organic producer organization. Founded in 1991 by three farmers, a butcher, and a charcutier, BVB aggregates organic meat from more than 500 farmer members across five production lines — bovine, veal, ovine, porcine, and rabbit — and operates under a two-college democratic governance structure (farmers and processors/butchers) with commissions that set stable, fair pricing.

The cooperative's technical and operational backbone consists of strict production charters (e.g., 80% feed autonomy for cattle, 50% for pigs, zero slatted flooring, >200 days/year pasture access), environmental scoring via CAP'2ER carbon footprint diagnostics and Biodiscore biodiversity assessments, and a production-cost calculation methodology developed with Bio Équitable en France. Member farmers hold Bio (EU Organic) and Bio Équitable en France fair trade certifications. Distribution spans artisan butchers (~40 points of sale across Western France), Biocoop's national organic supermarket network under the Carnéo sub-brand, local and regional markets, on-farm shops, and the restaurant/catering sector (restauration hors domicile). BVB handles collective planning, logistics (transport, slaughter, carcass transport), and commercial administration for its members.

Commercially, BVB generates transaction-based revenue from the sale of organic meat through this multi-channel network. Pricing is negotiated bilaterally based on real production costs rather than national averages, with fair trade contracts (first in France to sign such contracts with butchers) anchoring longer-term partner relationships. Geographic reach is the Grand Ouest (Greater West) of France, spanning departments 22, 29, 35, 44, 50, 53, 56, and 85. The cooperative is a 'groupement sociétaire' of Biocoop, an adherent of FOREBIO (national federation of organic producer organizations), and operates with a small administrative and field-sales team of approximately 7–10 staff coordinating the broader member base.

Name

BRETAGNE VIANDE BIO

Legal name

Bretagne Viande Bio

Website

https://bretagneviandebio.fr

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

1–10 employees

Short description

Bretagne Viande Bio is a French farmer-owned cooperative founded in 1991 that commercializes 100% organic meat across five production lines (beef, veal, lamb, pork, rabbit) from 500+ member farms in Western France, distributing through artisan butchers, Biocoop (under Carnéo), and the catering sector.

Ownership category

akta.pro rank

Product category

Organic Meat Distribution

NAICS

Meat Processed from Carcasses (311612), Animal (except Poultry) Slaughtering (311611), Animal Production and Aquaculture (112)

SIC

Food And Kindred Products (2000), Agricultural Prod-Livestock & Animal Specialties (200), Meat Packing Plants (2011)

akta.pro primary industry

Meat, Poultry & Seafood Distribution (CRAOABAC)

akta.pro secondary industries

Organic/Non-GMO/Identity-Preserved Custom Formulation (certification-aligned specs) (AFADAMAI), Organic Specialty & Alternative Livestock Production (e.g., rabbits, bison, camelids) (AFAEAMAJ), Animal Welfare Auditing, Compliance & Certification Services (Non-testing Lab) (AFAEALAN)

Keywords

• Organic meat production
• Agricultural cooperative
• Fair trade meat
• Organic meat distribution
• Organic livestock farming

Headquarters

HQ city

Le Faouët

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Meat product sales through cooperative network: BVB commercializes organic meat from member farmers (500+ farmers) through multiple channels: artisan butchers, Biocoop stores, local/regional markets, and restaurant/catering sector. The cooperative handles planning, logistics (transport, slaughter, carcass transport), and administrative functions (pricing, invoicing) for its members.
2. Direct farm sales: Some member farmers operate on-farm shops selling BVB products along with other local products (eggs, vegetables, fruits, juices, jams, pasta).

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

Bretagne Viande Bio is an agricultural cooperative that aggregates, processes and commercializes 100% certified organic meat from over 500 member farms across five production lines (bovine, veal, ovine, porcine, rabbit). It plans logistics, slaughter, carcass transport, pricing and invoicing on behalf of members and sells to artisan butchers, Biocoop stores (under the Carnéo private label), restaurants and catering operators, and local/regional markets. All production follows BVB's strict production charter and Bio Équitable en France fair trade certification.

Product overview

Bretagne Viande Bio operates as a 100% organic meat cooperative founded in 1991, commercializing organic meat from five production lines: Bovine (Bovin), Porcine (Porc), Ovine (Agneau), Veal (Veau), and Lapin (Rabbit). The cooperative aggregates products from over 500 organic farmers and distributes through artisan butchers, Biocoop stores (under the Carnéo sub-brand), and local/regional markets. The company operates as a SAS SICA structure since 2005 and is the first organic producer organization created in France. Products are characterized by strict quality charters including Bio Equitable en France certification, 80% feed autonomy requirements, and animal welfare standards.

Differentiator

Problem solved

Functional benefit

Brands

• Carnéo: Organic meat range sold at Biocoop under the Carnéo sub-brand for fresh self-service sections.

Products and services

• Viande Bovine Bio (Organic Beef) Organic beef from 100% Bio farms, processed through artisan butchers and sold in Biocoop stores under the Carnéo brand. Member farms are limited to a maximum of 60 large finished bovines per year per UTH and must achieve 80% feed autonomy.
• Viande Porcine Bio (Organic Pork) Organic pork from pigs born, raised and slaughtered in Brittany. Farms limited to 50 sows per UTH, minimum 50% farm autonomy and 80% local autonomy, raised without slatted floors on outdoor runs or straw bedding, fed 100% French cereals and proteins. Distributed primarily through the Biocoop and restaurant/catering channels.
• Viande Ovine Bio (Organic Lamb) Seasonal organic lamb available primarily June through December, with limited availability January to May using Poll Dorset or Charmoise breeds. Member farms limited to 600 mothers per UTH with reduced allopathic treatments. Distributed through Biocoop stores under Carnéo and via artisan butchers.
• Viande de Veau Bio (Organic Veal) Organic veal raised on straw bedding with outdoor access, nursing 2–3 times daily from mother or wet nurse; calves access pasture before one month old. Member farms undergo CAP'2ER carbon footprint diagnostics and Biodiscore biodiversity assessments.
• Viande de Lapin Bio (Organic Rabbit) Organic rabbit raised outdoors on pasture, with cereals and hay as supplements. Maximum 200 mothers per farm (average 80). Farmers practice rotational grazing and limit transport distance to local abattoirs.
• Carnéo (Biocoop sub-brand) Private label brand for Biocoop's free-service counters, featuring BVB's organic beef and lamb products distributed through Biocoop stores.

Quantifiable outcome

• 1-7 kg EQ.CO2 carbon footprint for veal production (CAP'2ER certified)
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• BiocoopcoreStrategic or Co-development PartnerBVB is a 'groupement sociétaire' (member cooperative) of Biocoop, the major French organic supermarket chain. Products are distributed through Biocoop stores under the Carnéo brand. This is a foundational strategic partnership for BVB's market access.
• FOREBIOcoreStrategic or Co-development PartnerBVB is an adherent (adhérent) of FOREBIO, the national federation of organic producer organizations. FOREBIO provides representation, coordination, and animation support for organic producer organizations across France.
• Bio Équitable en FrancecoreStrategic or Co-development PartnerBVB is certified by Bio Équitable en France for fair trade practices. This organization developed the cost calculation tool that BVB is implementing (March 2026) to establish fair prices. BVB signed the first fair trade contracts with butchers in France through this partnership.
• Terres de LiensminorStrategic or Co-development PartnerLand preservation organization (portage de foncier) invited to BVB's 2025 General Assembly to discuss farm transmission and installation. Helps new farmers access land.
• FEVEminorStrategic or Co-development PartnerFarmland preservation organization (portage de foncier) participating in BVB's General Assembly discussions on farm transmission and installation challenges.
• CIVAM 35minorImplementation/ SI/ Consulting PartnerAgricultural development center (Centre d'Initiatives pour Valoriser l'Agriculture et le Milieu rural) in Ille-et-Vilaine that supports both new farmers (porteurs de projets) and retiring farmers ( cédants) in farm transmission and installation processes.

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Biocoop: France's largest organic retail network and a strategic shareholder member (groupement sociétaire) of BVB. Comparable as the dominant organic food distribution counterparty in France whose private-label meat ranges (including BVB's Carnéo) shape organic meat merchandising nationwide.
• Bigard: Largest French meat processor and butcher supplier operating across beef, pork and prepared meats. Comparable as a nationally scaled meat supply counterparty for retailers and butchers that BVB's members and butcher-partners also transact with, and a benchmark for conventional meat pricing power.
• Terrena: Large multi-sector French agricultural cooperative with meat, poultry and dairy production in Western France. Comparable as a regional French cooperative aggregating farmer-members and commercializing through butcher and retail channels, though Terrena's organic share is much smaller and its scope significantly broader.
• Cooperl: Major French pork cooperative with slaughtering, processing and branded pork products across France. Comparable as a cooperative-led meat supply chain that aggregates farmer production into retail and butcher channels, though Cooperl is far larger and primarily conventional rather than organic.

Direct peers

• Forebio: National federation of French organic producer organizations to which BVB belongs. Directly comparable as a coordinating body for organic livestock producer groups, and a key counterpart in any national policy or commercial initiative that BVB participates in.
• Unébio: French union of organic livestock farmers pooling and commercializing organic meat nationwide. Closest peer to BVB because both aggregate certified-organic meat from independent farmer members, share Bio Équitable en France affiliations, and compete for the same butcher and retail counterparties in France.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/bretagne-viande-bio

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BRETAGNE VIANDE BIO